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New approach, Letter for my customers!


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  #1  
Old 05-26-2009, 12:25 AM
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Old 05-26-2009, 12:39 AM
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Old 05-26-2009, 09:22 AM
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Very interesting letter. What is your view on why you are changing your policy with your customer referral letter?
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Old 05-26-2009, 02:23 PM
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A letter from Breeze might just remind them that their lawn service is friendly & shares apart of itself, with them.

I think that the referral system is better because more people like MONEY then they do random items...

I'm hoping to remind people we have a referral system, & that everyone can take part in!
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Old 05-26-2009, 04:43 PM
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Another thing I thought was neat was that you included your picture in the letter. I haven't seen that done before. What made you decide to do that?
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Old 05-26-2009, 05:38 PM
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The point of my letter is to bond with my customers, by giving Breeze a face.

I want them to know we are real, & not machines, numbers, or just a pretty logo. We are human just like them, & I believe they will feel more comfortable with knowing that.

Looking official is great, but sometimes too official can be scary for customers. If I were to deal with a company, I'd like to get to know them before I hire them, it would make me feel safe & probably more trusting towards them.

Like Terminator, Sarah Connor knew the T800 was programmed to keep John Connor alive, but she never fully trusted that fact, after all it's just a machine with no remorse or real life feelings she could relate to & understand. Though, you can't always trust humans, but you'd rather it than trusting something inanimate in some sense. A logo doesn't do a company full justice, the company needs a face.


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Last edited by CHEESE2009; 05-26-2009 at 05:39 PM. Reason: grammar... grammer? DAMN! I need to stay in this business...
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Old 05-27-2009, 10:44 AM
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I think it is a great idea and it could really help in the future if you put out more flyers, to do it that way as well.
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Old 06-10-2009, 11:04 PM
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What happened to your letter? That was a great example!
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Old 06-11-2009, 12:01 AM
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I put pictures up temporarily.

I sometimes use photobucket to advertise on craigslist, but it makes it a clickable link & It links to some silly pictures I put on once and awhile and it will give me a bad image.

If I can find a way to make images non clickable i would love to put it back up there!

I'm happy you liked it! Want me to put it back anyway? I still have it on my computer!
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Old 06-11-2009, 03:30 AM
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Quote:
I'm happy you liked it! Want me to put it back anyway? I still have it on my computer!
Yea I thought it was great and inspiring!
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