Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Employees Discussions

Lawn Care Employees Discussions Discussions on lawn care employee related issues.

Employee Problem


Lawn Care Employees Discussions

Discussions on lawn care employee related issues.
Reply
 
Thread Tools Search this Thread
  #11  
Old 09-30-2010, 02:36 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 35,752
Rep Power: 10
Steve has disabled reputation
Default

Quote:
In the past when I wanted to hand out flyers, I always made sure that I was the driver and had two people doing the deliveries
When you did this in the past, what kind of response rate did you get? Do you still distribute flyers like this or have you moved on to other more effect marketing methods?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #12  
Old 09-30-2010, 06:01 PM
jymie's Avatar
jymie jymie is online now
Senior Member
 
Join Date: Aug 2008
Location: Hamburg New York
Posts: 898
Rep Power: 6
jymie is on a distinguished road
Default

Lawn care business tipsLawn Care Business Book
The response rate is around 1-2%. I feel that getting my business on Google maps was the smartest thing I did this year. Key words in my website make all the difference in the world. Google maps is even above the search engine results and is more golden than search engine placement.
Reply With Quote
  #13  
Old 09-30-2010, 10:07 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 35,752
Rep Power: 10
Steve has disabled reputation
Default

Do you feel you cut back on distributing flyers because of the success of google maps?

It's amazing how experimenting with a number of different methods can really help one that works in your area.

What works in your area may or may not work in other areas, but it's good to know the different kind of methods out there in order to have things to test.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #14  
Old 10-01-2010, 06:24 AM
jymie's Avatar
jymie jymie is online now
Senior Member
 
Join Date: Aug 2008
Location: Hamburg New York
Posts: 898
Rep Power: 6
jymie is on a distinguished road
Default

I still distribute flyer's. Based on the fact that I always tried to include a coupon on them for the most part with not getting any coupons back, I would say that flyer's are only good to put the name of your business in the minds of potential customers. Maybe some just don't want to use the coupons. We tripled business this year. I did:
  • Google Maps (Excellent)
  • Google Adwords (Put $100 on account in April 2010, still have $93 available Oct 2010, so not the effect I thought I would get)
  • Flyer's (blanket coverage, plus on streets we already service once a month, will do this again for fall cleanup advertising)
  • Free Classifieds
  • Craigslist & Backpage (I put an HTML ad by hosting it on an image hosting site)
I use the following HTML code to do that

insert image address here">

It's important to note that you cannot make the picture a clickable link to your website. You can only include a link to your site as a text link.

Various yellow book sites
  1. Yellowbooks.com, magicyellow.com etc

Free listings on other business sites
  1. Merchant circle
  2. ultimate guide
  3. search sight
  4. super pages
  5. local search
  6. insider pages
  7. metrowny
  8. topix
  9. local.com etc
The more of these you find the better.

I am already preparing for next year. Instead of flyer's all the time, I am going to go with post cards and distribute them like I would a flyer. Post cards last longer than a piece of paper and more likely to be kept. They will be more targeted instead of general advertisement. For example, In spring I want to push spring cleanups, mulch installations & weekly mowing, during the summer months I may advertise for hedge trimming, driveway edging, weed whacking, etc.

The biggest thing I do will be just before Christmas, I plan to get desk calendars and am making referral cards to give to my customers. This is big I feel to grow more for next year. The calender will have our logo on them so it will always be in front of them all year long.

Last edited by jymie; 10-01-2010 at 06:30 AM.
Reply With Quote
  #15  
Old 10-01-2010, 06:47 AM
jymie's Avatar
jymie jymie is online now
Senior Member
 
Join Date: Aug 2008
Location: Hamburg New York
Posts: 898
Rep Power: 6
jymie is on a distinguished road
Default

As a side note, if you are on a site which allows clickable pictures use the following code to do that:

insert your website address here">insert image address here">


Good luck!
Reply With Quote
  #16  
Old 10-01-2010, 09:30 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 35,752
Rep Power: 10
Steve has disabled reputation
Default

Quote:
The biggest thing I do will be just before Christmas, I plan to get desk calendars and am making referral cards to give to my customers. This is big I feel to grow more for next year. The calender will have our logo on them so it will always be in front of them all year long.
What size will the desk calendars be? How will you distribute them?

When you say referral cards, can you tell me a little more what these are?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #17  
Old 10-01-2010, 09:41 PM
jymie's Avatar
jymie jymie is online now
Senior Member
 
Join Date: Aug 2008
Location: Hamburg New York
Posts: 898
Rep Power: 6
jymie is on a distinguished road
Default

The desk calender will be about 6 inches by 5 inches. They will stand up on a desk. Referral cards, so that my current customers can give me contacts of friends and relatives that may be looking for our services. In return for them, I will give them $25 credit towards next seasons work for each new customer they refer to us that becomes a customer next year. That way, it's no cash out of pocket. I plan to send these out by mail, or perhaps may include a small gift with them and deliver them personally.
Reply With Quote
  #18  
Old 10-03-2010, 02:25 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 35,752
Rep Power: 10
Steve has disabled reputation
Default

That sounds great!

What is the difference between a referral card and a business card?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #19  
Old 10-03-2010, 04:30 PM
MMYardService MMYardService is offline
Junior Member
 
Join Date: May 2009
Posts: 10
Rep Power: 5
MMYardService is on a distinguished road
Default

Go with them next time work for a day handing out fliers and then you will know how fast they are.. Funny how so many people want to get paid but they just do not want to work..

I always work with people for a while, to make sure they are not doing stupid things, and I know the speed they work. Then and only then will I think about anything else. And fliers I changed to X number of fliers for $X .. And I double check them, were they put them out I check ..

Simple rule is ... 9 our of 10 poeple are going to do little or nothing for you .. Take care of the other 10% they make the world go around!
Reply With Quote
  #20  
Old 10-03-2010, 08:34 PM
jklawncare's Avatar
jklawncare jklawncare is offline
Senior Member
 
Join Date: Feb 2010
Location: Indiana
Posts: 577
Rep Power: 5
jklawncare is on a distinguished road
Default

Quote:
What is the difference between a referral card and a business card?
Im not sure if its the same thing for me but my referral cards have numbers on the top right corner of my customers own ID number. This way if someone hires me to do there lawn and they hand me a business card i can say.. "ok..thanks?" but if they hand me a referral card i look up what customer matches the ID number and both the new customer and the customer that referred the other to me receive some type of benefit, be it a small service free or a small discount.
__________________
Just Kut Lawn and Landscape
"Where Service is Always in Season"
Reach for the stars so if you fall you land on a cloud.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Employee tiedeman Lawn Care Employees Discussions 3 02-21-2007 09:09 PM
Got Employee's? ritchiem Lawn Care Employees Discussions 2 10-11-2005 06:41 PM
Employee Tab Gopher Software Support Archived Question & Answers - Read Only 7 12-01-2004 01:47 PM
Employee F.A.Q's Steve Gopher Software Support Archived Question & Answers - Read Only 0 08-03-2004 07:47 AM
Employee Tab...... problem o-so-n-so Gopher Software Support Archived Question & Answers - Read Only 6 03-29-2004 02:43 PM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
quickbooks users
CDLAWNCARE
Today 09:03 AM
Today 09:58 PM
by MBLC
3 65
this mower is driving me...
boog
04-17-2014 12:07 PM
Today 08:26 PM
by boog
9 215
employee pay
4 seasons maintenance
04-10-2011 09:34 PM
Today 04:40 PM
by Dan Tanner
20 6,813
What Fertilizer to Use?
acrajchel
04-07-2014 01:56 PM
Today 01:19 PM
by phlawncare
17 462
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
Today 11:13 AM
by ExtremeLawncareServices
32 1,117
Lawn Renovation
stevef1201
04-11-2014 12:00 PM
Today 11:11 AM
by kslawn
10 288
danny 2
danny2
Yesterday 10:19 PM
Today 05:13 AM
by Sprinkler Buddy
2 92
I Got Taken...,
Dan Tanner
Yesterday 06:26 AM
Yesterday 08:15 PM
by Dan Tanner
3 154
new to this forum!
mower13126
04-18-2014 07:37 PM
Yesterday 05:34 PM
by Sprinkler Buddy
3 114
REO calling
Dan Tanner
04-16-2014 05:03 PM
Yesterday 11:17 AM
by kslawn
11 278
Customers droping like...
goodtimez
04-18-2014 09:53 AM
Yesterday 08:09 AM
by CDLAWNCARE
7 188
Back for this year
xandrew245x
02-21-2014 04:30 PM
Yesterday 07:59 AM
by xandrew245x
14 880
Any greenhouse operators...
GoGreenerKS
04-15-2014 11:21 AM
Yesterday 07:49 AM
by CDLAWNCARE
4 148
Looking for advice on a...
Tekeda1
04-13-2014 09:53 AM
Yesterday 04:22 AM
by Tekeda1
17 406
2.5 acre mowing
xandrew245x
04-18-2014 06:55 AM
04-18-2014 08:57 PM
by xandrew245x
6 139
Best Bulk Mulch delivery...
Steven Virgadamo
04-18-2014 09:52 AM
04-18-2014 05:34 PM
by Steve
2 76
Steve Virgadamo,...
Steven Virgadamo
04-18-2014 09:49 AM
04-18-2014 05:08 PM
by Steve
2 67
Instagram
Gerardo_Landscape
04-16-2014 11:28 AM
04-18-2014 04:51 PM
by Steve
3 113
Help with weed liability!
Prolawnofchatt
04-15-2014 09:10 AM
04-18-2014 04:47 PM
by Steve
5 201
Nationwide lawn care...
Billy Goat
04-15-2014 05:21 PM
04-18-2014 04:39 PM
by Steve
9 224
Truck Signage
Dan Tanner
04-16-2014 11:00 PM
04-18-2014 04:04 PM
by stevef1201
10 242
leaf removal
tlf59263
04-15-2014 10:00 PM
04-18-2014 03:59 PM
by stevef1201
6 196
Pay per click advertising
roostertail
02-12-2014 07:26 PM
04-17-2014 07:11 PM
by yardrate
10 616
Accepting credit cards,...
Darksteel
03-17-2014 08:01 PM
04-16-2014 01:02 PM
by jymie
15 749
Trimec
acrajchel
04-15-2014 08:24 PM
04-16-2014 11:10 AM
by Steve
3 119
Gopher Forum Discount!
BlackRain75
04-12-2014 10:44 PM
04-16-2014 10:50 AM
by Steve
9 285
hello
NFrailey
04-15-2014 01:39 PM
04-16-2014 10:48 AM
by Steve
1 106
Pricing a Mulch Job
dmcalpi
04-07-2014 02:16 PM
04-16-2014 09:40 AM
by jymie
21 645
google earth
CDLAWNCARE
04-12-2014 03:24 PM
04-16-2014 09:36 AM
by jymie
8 244
There has to be an...
CDLAWNCARE
04-14-2014 12:59 PM
04-15-2014 04:06 PM
by Dan Tanner
6 190
First Day Back!
BelleCityLawn1
04-09-2014 09:13 PM
04-15-2014 11:16 AM
by Steve
11 321
Mow America
stevegredler
04-13-2014 01:02 PM
04-14-2014 09:53 PM
by kslawn
5 222
Power Broom
acrajchel
04-14-2014 07:46 AM
04-14-2014 12:47 PM
by CDLAWNCARE
2 119
Say Hello !!!
Steve
03-19-2007 11:18 AM
04-14-2014 11:34 AM
by Steve
1,176 285,883
Equipment reviews
Greg'slawnandlandscape
04-09-2014 07:17 AM
04-14-2014 11:27 AM
by Greg'slawnandlandscape
13 478
Sulky and Turf Tracer
acrajchel
04-07-2014 01:44 PM
04-14-2014 10:51 AM
by Steve
8 376
Aerating Prices?
Dan Tanner
04-08-2014 03:16 PM
04-14-2014 10:31 AM
by Steve
13 468
Estimating help
acrajchel
04-11-2014 06:06 PM
04-14-2014 10:20 AM
by Steve
3 187
Need help bidding church...
GreenRidge Lawn&Landscape
04-07-2014 08:01 PM
04-14-2014 09:49 AM
by Steve
12 448
Hello all
Griff20114
04-12-2014 05:08 PM
04-14-2014 09:46 AM
by Steve
1 123
Step by Step Spring Lawn...
WarriorLawnscaping
04-10-2014 07:01 AM
04-14-2014 09:43 AM
by Steve
5 267
Jeff Cowden
jcowden
04-11-2014 07:27 PM
04-14-2014 09:39 AM
by Steve
1 118
Exmark Commercial 30...
Dan Tanner
04-11-2014 05:35 AM
04-14-2014 09:37 AM
by Steve
4 213
What Was Your Setup When...
superrman77
02-11-2014 10:53 AM
04-14-2014 08:04 AM
by acrajchel
21 1,614
Small guy time to get a...
googus
04-08-2014 08:16 AM
04-13-2014 07:18 PM
by A. Kulak Landscaping
9 351
Weekly vs. Bi-weekly
CDLAWNCARE
04-12-2014 01:48 PM
04-13-2014 06:03 PM
by kslawn
9 359
Weed ID help
TwinBrosLC
04-12-2014 10:39 AM
04-13-2014 07:40 AM
by stevef1201
4 182
Lexington, KY
acrajchel
04-07-2014 01:06 PM
04-11-2014 09:49 PM
by acrajchel
1 152
Food Plot Management
BlackRain75
04-11-2014 10:20 AM
04-11-2014 03:51 PM
by Steve
4 146
Estimating a job
acrajchel
04-08-2014 11:07 AM
04-11-2014 03:32 PM
by Steve
6 329
» Popular Tags
4wd 34'' bid charge christmas light hanging christmas lighting collections subcontractor color jet courtesy call credit card processing cultivation customers decorating echo ecosymbiosis escrow exmark ferris first truck flower bed cultivation price fs90r fundraiser gopherhaul grass gravely holiday honda how much to charge introduction lawn care lawn care business show lawn service leaf removal lighting marketing mechanic monthly mowing mowing clarksville mulch native plants new buisness new business online classifieds organize outdoor environments payday pb500t podcast reo requests riding mower rotating scag season seo social media starting a business start up lawn care business steve stihl taxes top dresser toro trailer truck turfgrass consulting walker winter winter services
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 11:25 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 11:25 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy