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You can't buy them, only rent them


General Business Discussions

A place to talk about general business discussions.
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Old 04-12-2006, 03:18 PM
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This is neat. You won't be able to buy the new black and gold Shelby Mustangs but you will be able to rent them only at Hertz locations.

It's a unique marketing angle. Makes you think how you could do something similar in your business.

From CNN.

Did you know that Ford owns Hertz? What a way to leverage your brand.
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Old 04-12-2006, 06:50 PM
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I'd rent one just to beat on it during the weekend

Didn't know that you couldn't buy them though, that's the nicest color scheme I think, I saw a new black mustang the other day with gold convertable top and gold stripe, I don't even like ford and I liked that car.

Very good marketing approach though. But how would you tie that into the lawn industry?
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Old 04-12-2006, 06:58 PM
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Quote:
Originally Posted by [b
Quote[/b] ]But how would you tie that into the lawn industry?
I am not sure yet, but the next great idea is always just around the corner.
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