Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

Do you have a good USP?


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #1  
Old 01-25-2009, 07:34 PM
CloseCuts CloseCuts is offline
Hoss
 
Join Date: Feb 2008
Location: Milford, DE
Posts: 147
Rep Power: 7
CloseCuts
Default Do you have a good USP?

A USP is a Unique Selling Proposition. I dunno if this has already been in a thread or not? I was wondering if anyone had any good ideas about this. Everyone of us has something different to offer than the other guy. Thoughts and opinions
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 01-25-2009, 11:21 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 35,737
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
This is a very good question and it does make you wonder.

I think when you are getting started you just don't know what makes you unique.

My favorite USP of all times is "Federal Express: When it absolutely, positively has to be there overnight."

Here this forum has been around all these years and still it is yet to have a USP and it should. Maybe most people feel that way about their business as well. Maybe that is why we don't see too many of them. But that doesn't excuse not having one.

It is getting me to think about lawn care industry usp's.

What about "Friendly Neighbor Lawn Care Service."
or "You've god a friend in the lawn care business."
"The greenest grass on the block. Guaranteed!"

Can anyone think of others? This is a great mental challenge!
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 01-26-2009, 06:47 PM
CloseCuts CloseCuts is offline
Hoss
 
Join Date: Feb 2008
Location: Milford, DE
Posts: 147
Rep Power: 7
CloseCuts
Default

Even though most people do cut grass. I was thinking about GOT GRASS? It's plain and very simple but its right to the point and everyone would notice it. Everyone like's milk. Got Milk? What do you think Steve?
Reply With Quote
  #4  
Old 01-26-2009, 09:47 PM
justin_time justin_time is offline
Justin
 
Join Date: Apr 2006
Location: French River, ON, Canada
Age: 28
Posts: 1,801
Rep Power: 0
justin_time is on a distinguished road
Default

Just in Time .. they use this alot on TV .. It's a good catchy phrase
Reply With Quote
  #5  
Old 01-26-2009, 11:15 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 35,737
Rep Power: 10
Steve has disabled reputation
Default

Quote:
GOT GRASS?
I think it is good! It seems that if you use a usp you are ahead of your competitors who don't even consider using one.

How is your logo coming?

Quote:
Just in Time
I like this too because it's personal and it plays off of Justin's name.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #6  
Old 01-27-2009, 05:33 AM
CloseCuts CloseCuts is offline
Hoss
 
Join Date: Feb 2008
Location: Milford, DE
Posts: 147
Rep Power: 7
CloseCuts
Default

Well I ended up going with the original copy and there making a digital copy of the photo to put on a 4'x'4' sign. But the copy is only going to be like 2'x2'
Reply With Quote
  #7  
Old 01-27-2009, 05:36 AM
CloseCuts CloseCuts is offline
Hoss
 
Join Date: Feb 2008
Location: Milford, DE
Posts: 147
Rep Power: 7
CloseCuts
Default

What do you think of this Steve?

Want to get away? Escape in your Landscape.
Call us and see how we can help you.
Reply With Quote
  #8  
Old 01-27-2009, 05:43 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 35,737
Rep Power: 10
Steve has disabled reputation
Default

Yea I like that concept even better.

Here are some more ideas along the same line.

Create a backyard vacation getaway.

Turn your bland yard into a grand yard.

Want a vacation? Create a landscaped staycation in your own yard.

You grow it, we mow it.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #9  
Old 01-27-2009, 07:25 AM
mruiz
Guest
 
Posts: n/a
Default

My USP is "Tame your lawn" and for Snow "Let it snow"
Reply With Quote
  #10  
Old 01-27-2009, 07:29 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 35,737
Rep Power: 10
Steve has disabled reputation
Default

You all got me thinking as I read this. What is the difference between a Unique Sales Position and a slogan?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Tags
unique selling proposition, usp

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Good Morning All jcronkhite Introduce Yourself 15 07-27-2010 02:46 PM
good ideas? FourSeasons General Business Discussions 22 11-01-2008 07:21 AM
Good deed get your name out Steve Lawn Care Marketing & Post your marketing material for review! 0 01-09-2008 01:19 PM
Good deeds can make for good press Steve General Business Discussions 0 06-09-2006 02:59 PM
So far so good tiedeman General Business Discussions 4 03-26-2006 07:14 PM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Nationwide lawn care...
Billy Goat
Yesterday 05:21 PM
Today 04:01 PM
by Billy Goat
7 107
What Fertilizer to Use?
acrajchel
04-07-2014 01:56 PM
Today 03:43 PM
by stevef1201
6 199
Accepting credit cards,...
Darksteel
03-17-2014 08:01 PM
Today 01:02 PM
by jymie
15 651
Instagram
Gerardo_Landscape
Today 11:28 AM
Today 11:28 AM
by Gerardo_Landscape
0 15
Help with weed liability!
Prolawnofchatt
Yesterday 09:10 AM
Today 11:20 AM
by kslawn
3 103
Trimec
acrajchel
Yesterday 08:24 PM
Today 11:10 AM
by Steve
3 61
leaf removal
tlf59263
Yesterday 10:00 PM
Today 11:05 AM
by Steve
2 70
Gopher Forum Discount!
BlackRain75
04-12-2014 10:44 PM
Today 10:50 AM
by Steve
9 212
hello
NFrailey
Yesterday 01:39 PM
Today 10:48 AM
by Steve
1 56
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
Today 10:45 AM
by Steve
23 852
Any greenhouse operators...
GoGreenerKS
Yesterday 11:21 AM
Today 10:43 AM
by Steve
3 81
Pricing a Mulch Job
dmcalpi
04-07-2014 02:16 PM
Today 09:40 AM
by jymie
21 520
google earth
CDLAWNCARE
04-12-2014 03:24 PM
Today 09:36 AM
by jymie
8 183
Looking for advice on a...
Tekeda1
04-13-2014 09:53 AM
Today 08:54 AM
by Tekeda1
12 226
There has to be an...
CDLAWNCARE
04-14-2014 12:59 PM
Yesterday 04:06 PM
by Dan Tanner
6 141
First Day Back!
BelleCityLawn1
04-09-2014 09:13 PM
Yesterday 11:16 AM
by Steve
11 276
Mow America
stevegredler
04-13-2014 01:02 PM
04-14-2014 09:53 PM
by kslawn
5 155
Power Broom
acrajchel
04-14-2014 07:46 AM
04-14-2014 12:47 PM
by CDLAWNCARE
2 79
Say Hello !!!
Steve
03-19-2007 11:18 AM
04-14-2014 11:34 AM
by Steve
1,176 284,051
Equipment reviews
Greg'slawnandlandscape
04-09-2014 07:17 AM
04-14-2014 11:27 AM
by Greg'slawnandlandscape
13 359
Sulky and Turf Tracer
acrajchel
04-07-2014 01:44 PM
04-14-2014 10:51 AM
by Steve
8 260
Aerating Prices?
Dan Tanner
04-08-2014 03:16 PM
04-14-2014 10:31 AM
by Steve
13 369
Estimating help
acrajchel
04-11-2014 06:06 PM
04-14-2014 10:20 AM
by Steve
3 131
Lawn Renovation
stevef1201
04-11-2014 12:00 PM
04-14-2014 10:03 AM
by Steve
5 152
Need help bidding church...
GreenRidge Lawn&Landscape
04-07-2014 08:01 PM
04-14-2014 09:49 AM
by Steve
12 356
Hello all
Griff20114
04-12-2014 05:08 PM
04-14-2014 09:46 AM
by Steve
1 82
Step by Step Spring Lawn...
WarriorLawnscaping
04-10-2014 07:01 AM
04-14-2014 09:43 AM
by Steve
5 198
Jeff Cowden
jcowden
04-11-2014 07:27 PM
04-14-2014 09:39 AM
by Steve
1 87
Exmark Commercial 30...
Dan Tanner
04-11-2014 05:35 AM
04-14-2014 09:37 AM
by Steve
4 155
What Was Your Setup When...
superrman77
02-11-2014 10:53 AM
04-14-2014 08:04 AM
by acrajchel
21 1,518
Small guy time to get a...
googus
04-08-2014 08:16 AM
04-13-2014 07:18 PM
by A. Kulak Landscaping
9 283
Weekly vs. Bi-weekly
CDLAWNCARE
04-12-2014 01:48 PM
04-13-2014 06:03 PM
by kslawn
9 291
Weed ID help
TwinBrosLC
04-12-2014 10:39 AM
04-13-2014 07:40 AM
by stevef1201
4 125
Lexington, KY
acrajchel
04-07-2014 01:06 PM
04-11-2014 09:49 PM
by acrajchel
1 104
Food Plot Management
BlackRain75
04-11-2014 10:20 AM
04-11-2014 03:51 PM
by Steve
4 109
Estimating a job
acrajchel
04-08-2014 11:07 AM
04-11-2014 03:32 PM
by Steve
6 253
New Boomless Sprayer!
BlackRain75
01-03-2014 01:01 PM
04-11-2014 03:25 PM
by Steve
11 975
Hello....
SWFloridaLawns
04-10-2014 06:15 PM
04-11-2014 02:28 PM
by Steve
2 108
Truck, Trailer,...
hawthornelawncare
12-23-2011 12:01 AM
04-10-2014 10:33 PM
by ExtremeLawncareServices
78 24,937
Trading Accounts
goodtimez
04-09-2014 05:42 PM
04-10-2014 01:55 PM
by Steve
2 136
Grass that has...
erock289
04-09-2014 10:21 AM
04-10-2014 01:52 PM
by Steve
3 155
Prowrap Trimmer Engine...
Steve
05-24-2006 07:05 PM
04-10-2014 01:09 PM
by Steve
10 2,185
1st annual Easter egg...
Greg'slawnandlandscape
04-09-2014 06:58 AM
04-10-2014 01:07 PM
by Steve
1 99
Hello everyone
aceslawnandgarden
04-03-2014 06:54 PM
04-10-2014 01:06 PM
by Steve
9 342
Weed control programs
Mallard91
04-02-2014 12:25 PM
04-10-2014 12:56 PM
by Steve
6 318
homeowner vs...
GoGreenerKS
04-07-2014 10:54 AM
04-10-2014 12:52 PM
by Steve
8 256
Hello
smgibson
04-07-2014 10:06 PM
04-10-2014 12:39 PM
by Steve
2 105
33" Cub Cadet Walk...
Dan Tanner
04-07-2014 08:49 AM
04-10-2014 12:35 PM
by Steve
5 177
They may never even see...
Darksteel
04-05-2014 11:40 AM
04-09-2014 05:13 PM
by goodtimez
7 318
$300 and counting
acrajchel
04-04-2014 10:03 AM
04-07-2014 10:34 PM
by Steve
12 482
» Popular Tags
2wd 4x4 article marketing blower butterfly gardens care charge christmas christmas light service client craigslist credit card customers echo exmark fall ferris financing flower bed four wheel drive franchise gopherhaul gravely gravely 34" zero turn health holiday how much to charge installation invoice kansas city kawasaki labor cost late lawn care lawn care business podcast lawn care business show lawn clarksville lawn service clarksville tn lesco lighting brass outdoor lights llp marketing mow mowing mulch new and restored landscapes new buisness new business office management oil podcast promotion redmax savannah scag schedule selling seo snow sole proprietorship sprayer starting a business stihl story subcontractor tree care unreasonable walker winter money making ideas zero turn
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 04:45 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 04:45 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy