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__________________
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Quote:
This is a Vistaprint template, the lower right hand corner is to place a 10% off etc. I don't want to head down that road, at least yet. I had 1,500 printed. I will start by sending them to woodworking clients in March, this will be direct mail with a cover letter letting them know of the new business, then in April at the same time as the Spring home show I will do a mail drop. Once that has settled down, we have the largest and oldest farmers market in Canada, about 9,000 people through on a Saturday morning, I have many good connections with vendors there and will hand them out there also. thx Andy |
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Oh good! At what point do you engage your 10% off area and then how will you distribute those? To the same previous people?
__________________
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--> Quote:
In my day job and the woodworking hobby business I have always stuck to our pricing, in a price war no one wins in my own experience. Lawn care is new for me and I am sure there will be some challanges, the upside is I haven't really started any advertising yet except for clients who I have delivered woodworking items to, I already have a few contracts subject to my having a look when the snow melts, orders for two baby barns and one garage, looks like I will be heading back into construction also. There is a large day care centre being built not too far from where I live, the owner is an artist on the side, we spoke yesterday when I dropped off some picture frames and I was telling her about this yard care/landscaping idea, she asked me to do the landscaping for the new day care and lawn care afterwards without asking for a quote, this is great as it will be about an acre to look after. As I mentioned in another thread, I want to do target marketing, years ago when I built homes, decks etc. it's next to impossible to compete in certain areas, so I will do everything as professional as I can from sinage to uniforms, vehicles, equipment etc. and hopefully that will work, time will tell and yes this could be wishful thinking, worked before and hopefully will again, good or bad I will keep you posted . |
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