Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

Joe the plumber


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #1  
Old 10-16-2008, 05:04 PM
quickcleanlawn
Guest
 
Posts: n/a
Default Joe the plumber

Dont tell me you havent heard of him.
i bet this guy is getting more calls than he can handle. Imagine if it could have been you.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 10-16-2008, 09:43 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,982
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
My gosh is he getting a lot of media attention. Good for him. I hope he is able to take it and run with it.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 10-20-2008, 04:30 PM
LawncareMarketingMagic LawncareMarketingMagic is offline
Lawn Care Business Consultant
 
Join Date: Jul 2005
Location: Rock Hill, SC
Age: 39
Posts: 132
Rep Power: 0
LawncareMarketingMagic is an unknown quantity at this point
Default

He's gotten enough media attention over the last week or so to fuel his business for 30+ years. If I were him and his business wasn't already named, "Joe the Plumber" I'd have it changed NOW. Then, I'd use pictures of McCain and Obama and reference them referencing me in my ads.

He could then go to any of the newspapers talking about him and use these stories as lead ins to his sales message.

The big key though is being able to convert all this attention into a benefit laden sales message and offer. Otherwise he'll get tons of attention, but it won't translate into sales.
__________________
Chestin
Reply With Quote
  #4  
Old 10-20-2008, 08:00 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,982
Rep Power: 10
Steve has disabled reputation
Default

I love those ideas.

I bet if he did that he would be this super star of plumbers. He could also do tv interviews to give his political views or write news articles. This could spring board him into an even higher level of public awareness.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply With Quote
  #5  
Old 10-20-2008, 10:04 PM
musician/lawnman's Avatar
musician/lawnman musician/lawnman is offline
Chuck
 
Join Date: Feb 2008
Location: South West Florida
Posts: 919
Rep Power: 8
musician/lawnman is on a distinguished road
Default

Other than the fact that it has been publicized that the guy is unlicenced & doesn't pay his taxes....? If he unlicenced then he is also uninsured.
Yeah he could have taken this ball & ran with it, If he wasn't a schlep.
I wouldn't hire the guy. I think many will feel the same.
Take it for what it's worth... In any business it's better to be legit from the start. GO GET LICENCED & INSURED!
__________________
AAA QUALITY CLEAN CUT, LLC.
LAWN CARE & LANDSCAPING
Visit us here:

  #6  
Old 10-21-2008, 10:08 AM
Totally Green Totally Green is offline
Gary
 
Join Date: Jun 2008
Location: Northwest Louisiana
Posts: 90
Rep Power: 7
Totally Green
Default

Quote:
Originally Posted by musician/lawnman View Post
Other than the fact that it has been publicized that the guy is unlicensed & doesn't pay his taxes....? If he unlicensed then he is also uninsured.
Yeah he could have taken this ball & ran with it, If he wasn't a schlep.
I wouldn't hire the guy. I think many will feel the same.
Take it for what it's worth... In any business it's better to be legit from the start. GO GET LICENCED & INSURED!

I try to read all of your posts. I have my required licenses but I have employee's do the work. They are not required to be licensed. From what I understand, neither is Joe since he's working under his bosses license. Joe the Plumber is me, my family and my friends. A hard working guy who hopes to own a successful business someday. He asked a legitimate question and is being crucified by the people who are suppose to serve our interest. It's a sad day when even business owners like us, think it's OK for the government and media to destroy a private citizens life to protect people in power.
__________________
Totally Green Lawn Care, LLC
http://www.totallygreenlc.com
Reply With Quote
Reply With Quote
  #7  
Old 10-21-2008, 05:49 PM
musician/lawnman's Avatar
musician/lawnman musician/lawnman is offline
Chuck
 
Join Date: Feb 2008
Location: South West Florida
Posts: 919
Rep Power: 8
musician/lawnman is on a distinguished road
Default

Gary,

That's NOT what I am saying man, If the guy is not required to be licenced while serving in his current position/status, then fine, it's all good (he still needs to pay his taxes though). It does suck that this guy has gotten alot of unsolicited attention, much of it negative. Your right he only asked a question & didn't want any of this. In the context of this thread.... what I am saying is he could have turned this into a huge vehicle to get his own business off the ground. But if he lacks the credentials (License & Insurance) to capitolize on this once in a life time (more like a hundred life times) opportunity he has missed the boat. He could have quit the job he's at now opened "Joe the Plumber, Inc." Tommorow & been making that $250,000.00 a year on day one with this publicity! But since he has been brought into the spotlight & they made a big deal of his lack of licencing, & tax situation I think it might lessen the boom he could have had. So I'm saying let's just take it as a lesson. Keep your proverbial climbing shoes on so if you see an opportunity to make a break for the top you can take it & make the most of it.

I mentioned this in a post a year or so ago but the story applies. When my father was a LCO another company screwed a 90 year old lady, took a 50% deposit & never landscaped the house. It was on the news. My father thought that was aweful & that it spoke badly of all landscapers in the eyes of the public. He contacted the old lady, met with her & arranged to do the job for her for free, he was just going to pay for all the materials out of his pocket & install them. He didn't intend on getting media attention but the old lady called the news station back & told them how this nice man Chuck was going to complete the job for her for free. They ran another piece on the local evening news, with that several nurseries contacted the news station & offered to supply the materials for free, that Chuck shouldn't have to do it all out of his own pocket. They did another peice & an interview with my father while he was on the job & took a few shots of it after completion. My father got calls from people impressed with his generosity & wanting him to work for them for YEARS! IF he wasn't licensed & insured & that came out on the evening news during the follow up stories it could have destroyed all that free & unexpected publicity. Get my point now?
__________________
AAA QUALITY CLEAN CUT, LLC.
LAWN CARE & LANDSCAPING
Visit us here:

  #8  
Old 10-22-2008, 10:08 PM
LawncareMarketingMagic LawncareMarketingMagic is offline
Lawn Care Business Consultant
 
Join Date: Jul 2005
Location: Rock Hill, SC
Age: 39
Posts: 132
Rep Power: 0
LawncareMarketingMagic is an unknown quantity at this point
Default

Lawnman,

You've hit the nail on the head. Joe could very easily quit his current job, start his business, get legit, and be well on his way to growing a solid business, but he's got to act RIGHT NOW. Media attention can be powerful, but you've got to jump right on it before the spotlight disappears completely.

Again, I'd make a bunch of copies of the USA Today or Washington Post or New York Times or some other huge newspaper that ran the whole 'Joe the Plumber' story, and use it as a lead it to a killer sales message and offer.

If done right, like your father did, it could pay dividends for years to come. Of course as you mentioned, 'right' includes getting the proper licenses and insurance.
__________________
Chestin
Reply With Quote
  #9  
Old 10-22-2008, 10:31 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,982
Rep Power: 10
Steve has disabled reputation
Default

Quote:
I mentioned this in a post a year or so ago but the story applies. When my father was a LCO another company screwed a 90 year old lady, took a 50% deposit & never landscaped the house. It was on the news. My father thought that was aweful & that it spoke badly of all landscapers in the eyes of the public. He contacted the old lady, met with her & arranged to do the job for her for free, he was just going to pay for all the materials out of his pocket & install them. He didn't intend on getting media attention but the old lady called the news station back & told them how this nice man Chuck was going to complete the job for her for free. They ran another piece on the local evening news, with that several nurseries contacted the news station & offered to supply the materials for free, that Chuck shouldn't have to do it all out of his own pocket. They did another peice & an interview with my father while he was on the job & took a few shots of it after completion. My father got calls from people impressed with his generosity & wanting him to work for them for YEARS! IF he wasn't licensed & insured & that came out on the evening news during the follow up stories it could have destroyed all that free & unexpected publicity. Get my point now?
WOW that is a great story! Do you have any news clippings you could post of the article? I'd love to see it.

Do you find yourself on the lookout for a similar situation where you could do a good deed and get media attention like that too?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply With Quote
  #10  
Old 10-23-2008, 03:06 PM
musician/lawnman's Avatar
musician/lawnman musician/lawnman is offline
Chuck
 
Join Date: Feb 2008
Location: South West Florida
Posts: 919
Rep Power: 8
musician/lawnman is on a distinguished road
Default

Steve,

No I suppose I haven't actively looked for these type situations, though neither did my father back then. It just kinda happened.

I don't have anything to show you as far as news print goes as I don't think it made the papers. It was on a segment of the news the used to have called "Trouble Shooter". This one anchor man was an X Marine & used to go and confront *******s & businesses on camera who ripped people off. He'd show up at their home or place of business unannounced & walk in with a camera guy. Most of the jerks would refuse to talk to them & kick them out when questioned about their practices, some would argue their side of the story & there was a few times thay attacked him & got their butt kicked on camera. It was a great segment, I wish they still had it.
I'm sure my mother has it on tape somewhere in a box but I have no clue where.
__________________
AAA QUALITY CLEAN CUT, LLC.
LAWN CARE & LANDSCAPING
Visit us here:

Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Opinions on truck wrap
Truro
Today 04:21 PM
Today 08:01 PM
by Truro
2 50
stubbon people
Bradcook21
02-16-2015 04:25 PM
Today 12:38 PM
by jrs.landscaping
39 1,251
How to sell annual...
GroPro
02-17-2015 12:31 PM
Today 11:57 AM
by CHenricks
6 524
I'm Back With The Best...
aduttonater
02-21-2015 01:41 AM
Today 08:48 AM
by jrs.landscaping
11 534
rock salt
Bradcook21
02-24-2015 11:17 AM
Today 08:46 AM
by jrs.landscaping
23 493
price for snow clearing?
Bradcook21
02-25-2015 09:11 PM
Yesterday 08:54 PM
by Bradcook21
5 184
My Newborn son
avetslawncare
Yesterday 01:07 PM
Yesterday 02:18 PM
by Steve
2 60
Facebook
element009
03-23-2011 09:36 AM
Yesterday 11:37 AM
by ExtremeLawncareServices
52 11,801
Blade sharpener
Just for Cuts
07-04-2014 01:31 PM
02-26-2015 03:43 PM
by Mr. Mow
15 1,729
viking cyclon.
uppercut
01-29-2015 09:12 PM
02-26-2015 02:54 PM
by Steve
5 510
Ugliest lawn contest
Steve
02-23-2015 04:17 PM
02-26-2015 02:51 PM
by Steve
2 275
Start LIKING FACEBOOK...
rlclawncare123
02-26-2015 01:06 AM
02-26-2015 02:41 PM
by Steve
1 112
Another website update
Chilehead
02-26-2015 11:24 AM
02-26-2015 12:46 PM
by Just for Cuts
3 106
tips on creating a...
BLAZIER-1991
01-08-2015 07:22 PM
02-26-2015 02:44 AM
by ExtremeLawncareServices
5 715
New Lawn Care Service...
rlclawncare123
02-26-2015 12:49 AM
02-26-2015 02:24 AM
by ExtremeLawncareServices
1 116
Finally!
SGL1
02-22-2015 09:46 PM
02-25-2015 10:15 PM
by SGL1
13 453
leaf removal.. mulching...
facework84
08-05-2011 03:26 PM
02-25-2015 08:07 PM
by Steve
5 2,795
How many customers?
SC93
02-25-2015 12:40 AM
02-25-2015 04:59 PM
by SC93
5 232
Irrigation...
charlieallen
02-24-2015 01:16 PM
02-25-2015 02:58 PM
by Steve
6 228
use a small business...
BLAZIER-1991
12-25-2014 12:21 AM
02-25-2015 12:46 AM
by SC93
33 2,815
honest opinion please
uppercut
02-17-2015 02:30 AM
02-24-2015 07:12 PM
by homey
10 651
2nd year advice anyone
Bradcook21
02-18-2015 07:00 PM
02-24-2015 05:15 PM
by Bradcook21
14 630
need help
lawnexpers115
02-23-2015 05:36 PM
02-24-2015 02:49 PM
by Steve
3 271
Hello People
nativikee
02-23-2015 07:17 PM
02-24-2015 02:43 PM
by Steve
4 274
New member
qua ke zik 001
02-23-2015 11:24 AM
02-23-2015 03:40 PM
by Steve
1 228
New Video
Sprinkler Buddy
02-22-2015 09:18 PM
02-23-2015 03:19 PM
by Sprinkler Buddy
2 257
need help with SCAG...
apmAkron
02-23-2015 09:14 AM
02-23-2015 01:57 PM
by apmAkron
3 253
which degrees would be...
BLAZIER-1991
02-20-2015 04:46 PM
02-23-2015 01:47 PM
by Steve
9 417
Trouble logging in
avetslawncare
02-21-2015 02:06 PM
02-23-2015 01:44 PM
by Steve
1 515
John Deere Quik Track...
acrajchel
02-20-2015 03:12 PM
02-23-2015 01:40 PM
by Steve
1 285
Trimming and...
joshlawncare
02-15-2015 02:04 PM
02-22-2015 09:48 PM
by SGL1
5 619
where can i post this
zippy-phil
02-17-2015 07:58 PM
02-20-2015 02:02 PM
by Steve
7 502
These are the days on...
ExtremeLawncareServices
01-11-2015 11:41 AM
02-19-2015 04:43 PM
by ExtremeLawncareServices
29 2,659
Thumbs up or down?
lawnman1959
02-18-2015 11:40 AM
02-19-2015 01:22 PM
by Chilehead
3 417
Am I growing too fast?
Mattcrump
08-04-2011 11:54 PM
02-19-2015 12:34 PM
by Steve
11 5,209
Say Hello !!!
Steve
03-19-2007 12:18 PM
02-19-2015 12:31 PM
by Steve
1,215 371,875
How to obtain more...
winkie61
02-17-2015 08:31 AM
02-19-2015 12:29 PM
by Steve
3 523
Mowing 2 acres
Bradcook21
01-05-2015 03:13 PM
02-19-2015 12:23 PM
by Steve
16 1,474
FREE Custom Website...
breadcrumb
01-31-2015 10:58 PM
02-18-2015 01:32 PM
by Steve
5 1,115
Taking a step back
Billy Goat
02-16-2015 07:37 AM
02-18-2015 01:17 PM
by Chilehead
9 597
Employees
stevej
02-17-2015 05:25 PM
02-18-2015 12:47 PM
by Mr. Mow
1 408
Landscapers from hell!!
Chilehead
01-29-2015 03:55 PM
02-17-2015 07:48 PM
by ExtremeLawncareServices
9 1,017
Cannot access your Itune...
winkie61
02-17-2015 10:00 AM
02-17-2015 03:26 PM
by Steve
1 361
Advertising on internet...
Sprinkler Buddy
02-13-2015 01:22 PM
02-17-2015 01:00 PM
by Steve
9 676
new to this forum
NIP'N'TUK
02-14-2015 07:54 PM
02-16-2015 10:03 PM
by Steve
2 492
Advice on bidding 20...
sleepydunn
02-15-2015 07:38 PM
02-16-2015 09:59 PM
by Steve
4 612
New to me mower
xandrew245x
04-27-2014 08:02 PM
02-16-2015 09:48 PM
by Steve
8 1,397
mower blades
tlf59263
02-09-2015 12:36 PM
02-16-2015 05:16 PM
by Just for Cuts
8 826
Just Quit?
ringahding1
01-30-2015 06:23 AM
02-16-2015 02:16 PM
by joshlawncare
18 1,515
Advice on Bidding...
veteranlawnservice
02-08-2015 09:21 PM
02-16-2015 12:14 PM
by joshlawncare
18 1,228
» Popular Tags
2wd 4wd apartment complex bark blades blowout bob villa collections commercial demonstration edging employee problems facebook ferris first truck flyers free advertising gopherhaul grass gravely growing a lawn care business hardscapes hills hiring how to hydraulic landscape landscape services landscaping training lawn aeration lawn care lawn care busines plan lawn care business podcast lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website marketing more customers business mr dave new mower ordinance past due patio install per hour charge podcast profit on employee push versus ride running a business scag v-ride scripts search engine optimization sell the vision seo shreaded small engine repair sq ft square foot sulky tractor auger trailer mate pro trimmer rack truck new used landscape walk behind web design website won't return wood wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 09:32 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 09:32 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy