Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

Construction marketing video


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #1  
Old 08-30-2008, 11:15 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 37,122
Rep Power: 10
Steve has disabled reputation
Default Construction marketing video

Here is a video from our new friend Seth who recently joined up and said hi to us all.



Seth have you enjoyed making videos thus far? Have you found contractors utilizing video to promote themselves as well? Should they be doing this?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 08-31-2008, 11:45 AM
DragItHomeDotCom
Guest
 
Posts: n/a
Default

Lawn care business tipsLawn Care Business Book
Hi Steve,

Thanks for your kind words, and for subscribing to my videos on Youtube.

I'll have to start stepping up my game now

To answer your question: Yes!

I think it's a great idea for contractors to make videos.

Reasons:

Videos are a great way of connecting with people. Make your videos so they show off your personality. People do business with people they like. So show your unique personality with video. It's a way to make your business more human, which will help your sales.

Remember, videos online don't have to be fancy, or even professional. When people view an online video, they don't look at it like it's on TV. Production quality isn't as important (my videos are a blatant example of this.)

My advice is to throw up a video on your site. And watch what happens! Don't forget to make it a little fun too.

Website tip: Throw your video up on Google Local. And fill out every single option on there, including coupons, photos, and 4 phone/fax/cell/other numbers. There is evidence this can rocket you up the local Google rankings.

Anyway, it's good to be here. Thanks for the welcome!
Reply With Quote
  #3  
Old 08-31-2008, 11:17 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 37,122
Rep Power: 10
Steve has disabled reputation
Default

These are all good points. Why don't you think more contractors use this form of marketing? Is it just too difficult to put together or what?

Quote:
I think the biggest mistake contractors make is not using direct reponse techniques.

Direct response = Offer, plus Call to Action.

Put simply, it's best to have a valuable offer to set yourself apart from the competition and provide your prospects with an incentive to contact your business.

For example:

On your truck sign say "Call today to get your free report about how to landscape your home to create a wonderful ambiance for entertaining friends and family."

The report is your offer, and "Call today" is your call to action.

It's pretty simple but it works.

You can even interview your customers to ask them what ideas for offers they would find most valuable. Give them three examples you've come up with and ask them to choose one.

Set yourself apart. You have signs anyway. Make them persuasive. Not just "Jim's Lawncare".

The possibilities are exciting!
So direct response doesn't have to be something like sending out postcards. It can be also done with truck signs as well? That is very interesting!
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Marketing video from badboy mowers Steve Lawn Care Marketing & Post your marketing material for review! 6 02-25-2008 12:11 PM
Myspace Marketing does NOT work video Steve Lawn Care Marketing & Post your marketing material for review! 6 02-14-2008 09:50 AM
Chestin's latest marketing video Steve Lawn Care Marketing & Post your marketing material for review! 6 01-06-2008 10:20 PM
Chestin's Marketing Video Steve Lawn Care Marketing & Post your marketing material for review! 2 07-16-2007 05:35 AM
Word of mouth marketing video Steve Lawn Care Marketing & Post your marketing material for review! 0 01-24-2007 07:08 AM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Trepidation about...
michellemarvin
03-23-2015 07:46 PM
Today 05:35 AM
by Dan Tanner
2 134
How do you get...
ESREVER
03-25-2015 01:30 PM
Today 12:18 AM
by lxarth
7 172
Bid for large home...
lxarth
03-22-2015 11:06 AM
Yesterday 11:56 PM
by lxarth
8 278
I lost a long term...
Sprinkler Buddy
09-04-2011 02:24 PM
Yesterday 11:42 PM
by lxarth
15 3,408
Mower vs lot size advice
jcurr33
03-25-2015 09:29 PM
Yesterday 11:33 PM
by lxarth
4 145
Billing methods
jcurr33
03-26-2015 01:33 PM
Yesterday 11:27 PM
by lxarth
4 116
hoa bid need help
bigdaveha12
03-24-2015 08:29 PM
Yesterday 11:17 PM
by lxarth
6 210
Finally got a warehouse
avetslawncare
03-12-2015 07:52 PM
Yesterday 06:59 PM
by avetslawncare
10 493
Employee job training...
brookline
12-15-2014 07:15 PM
Yesterday 02:15 PM
by Steve
27 2,357
introducing myself
chris2500hd
03-24-2015 11:16 AM
Yesterday 02:02 PM
by Steve
8 211
Commercial Jobs
CurbAppeal1
03-25-2015 04:22 PM
Yesterday 12:29 PM
by biglee
5 169
Flag or no flag
Matther777
03-24-2015 02:41 PM
Yesterday 12:25 PM
by biglee
10 328
Office Administration...
Girlfriend
03-26-2015 05:40 PM
03-26-2015 05:40 PM
by Girlfriend
0 67
Is this tree beyond help?
SGL1
03-22-2015 05:35 PM
03-25-2015 08:55 PM
by SGL1
14 477
Opinions on truck wrap
Trupro
02-28-2015 03:21 PM
03-25-2015 07:54 PM
by Trupro
33 1,528
The New Wave!!!! Read...
Jamesw86
03-22-2015 08:33 PM
03-25-2015 02:50 PM
by Steve
10 297
grass in the gas tank
robkattankate
03-23-2015 04:37 PM
03-25-2015 02:36 PM
by Steve
5 177
Helping others
hansenslawncare
09-15-2011 08:50 PM
03-25-2015 02:33 PM
by Steve
11 2,653
DOT Number
acrajchel
03-20-2015 05:56 PM
03-25-2015 02:28 PM
by Steve
7 302
Michelin x tweel.
apmAkron
03-23-2015 04:22 PM
03-24-2015 12:40 PM
by Steve
3 130
spike aerator???
Bradcook21
03-21-2015 01:55 PM
03-24-2015 10:32 AM
by acrajchel
4 209
Hello from Maryland
michellemarvin
03-23-2015 12:44 PM
03-23-2015 07:33 PM
by michellemarvin
2 129
hello from south GA.
CCandALawnCare
03-23-2015 03:46 AM
03-23-2015 07:06 PM
by CCandALawnCare
2 118
Say Hello !!!
Steve
03-19-2007 11:18 AM
03-23-2015 06:14 PM
by jethro
1,218 380,012
Is anyone doing mosquito...
BWild
01-27-2015 11:30 AM
03-23-2015 12:28 PM
by Steve
9 829
35,000 Eddm
greenscaper123
03-18-2015 12:51 PM
03-23-2015 11:48 AM
by BLC7
18 464
Should i take on this...
christw
03-17-2013 01:23 PM
03-22-2015 09:02 PM
by ExtremeLawncareServices
36 7,555
mower stalls when...
boog
03-19-2015 08:20 AM
03-21-2015 08:13 PM
by Wolf4dk
7 260
Weed and Feed
robkattankate
03-19-2015 09:00 PM
03-21-2015 01:53 PM
by Bradcook21
4 297
These are the days on...
ExtremeLawncareServices
01-11-2015 10:41 AM
03-20-2015 10:00 PM
by ExtremeLawncareServices
32 3,601
Hello Emily Reyes from...
Webster14829
03-20-2015 11:23 AM
03-20-2015 03:36 PM
by Steve
2 177
Finally going to give it...
jcurr33
03-12-2015 08:09 PM
03-20-2015 03:31 PM
by Steve
10 548
Weed id?
SGL1
03-17-2015 08:20 PM
03-20-2015 02:37 PM
by Steve
6 277
Mobile small engine...
luckylogger
03-15-2015 02:05 PM
03-20-2015 06:17 AM
by jrs.landscaping
15 477
Brad Cook 21
SC93
03-16-2015 10:40 PM
03-19-2015 09:04 PM
by Bradcook21
4 349
honest opinion please
uppercut
02-17-2015 01:30 AM
03-18-2015 02:55 PM
by Steve
15 1,304
Repair or replace the...
lxarth
12-17-2014 04:07 PM
03-18-2015 02:49 PM
by Just for Cuts
21 2,022
new to the site
bigdaveha12
03-17-2015 09:13 PM
03-18-2015 02:33 PM
by Steve
1 203
Small dovetail truck...
ExtremeLawncareServices
03-04-2015 06:47 PM
03-17-2015 10:14 PM
by ExtremeLawncareServices
17 856
New Site Hows it look
Infinitelawn
03-16-2015 10:32 AM
03-17-2015 08:15 PM
by SGL1
3 281
mulch questions
Bradcook21
03-08-2015 08:37 AM
03-17-2015 07:00 PM
by Bradcook21
23 976
Scag hydro w/b frame...
Just for Cuts
03-11-2015 03:32 PM
03-17-2015 06:37 PM
by lxarth
11 494
Buy new or used?
lxarth
12-26-2014 09:50 PM
03-17-2015 06:11 PM
by lxarth
14 1,704
New to 2015
Infinitelawn
03-16-2015 08:29 AM
03-17-2015 11:47 AM
by Steve
4 287
Pulling trailer was...
SGL1
03-07-2015 07:14 PM
03-17-2015 08:11 AM
by SGL1
30 1,127
Diesel conversion?
Just for Cuts
03-02-2015 09:59 AM
03-16-2015 03:26 PM
by Just for Cuts
10 633
trimmer racks.
apmAkron
03-12-2015 09:07 AM
03-16-2015 03:17 PM
by Steve
4 354
Ferris FW35 questions
Chilehead
03-10-2015 08:31 PM
03-16-2015 03:11 PM
by Steve
4 355
new equipment
apmAkron
03-12-2015 09:12 AM
03-16-2015 03:07 PM
by Steve
7 367
When do you get the most...
CHEESE2009
09-14-2011 03:28 PM
03-16-2015 03:05 PM
by Steve
18 5,630
» Popular Tags
apartment complex bark blades blowout bob villa collections commercial demonstration edging employee problems equipment rental facebook ferris flyers free advertising grass growing a lawn care business hardscapes hills hiring husqvarna hydraulic introduction landscape landscape services landscaping training lawn aeration lawn care lawn care business seo lawn care business website lawn care business website seo lawn care seo lawn care website marketing more customers business mr dave new business ordinance past due patio install per hour charge pricing profit on employee pto push versus ride running a business scag v-ride scripts search engine optimization sell the vision seo shell shreaded small engine repair sq ft square foot sulky toro grand stand tractor auger trailer tree trimmer rack truck new used landscape walk behind web design website website design winterization won't return wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 06:47 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 06:47 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy