Irvine Robbins, co creator of Baskin-Robbins

[Steve]

Isn't it amazing how all these great brands and stores are almost always started with one person and a dream? I never knew the history being Baskin-Robbins until I read this article. What an amazing story. If you get a chance, do a search on Irvine and read more about him. I hope his story inspires you. Co-founder of Baskin-Robbins ice cream dies - Robbins opened his first ice cream store in Glendale, Calif., in December 1945, following his discharge from the Army. He used $6,000 from a cashed-in insurance policy his father had given him for his bar mitzvah. His cousin Sybil Hartfield bought $39 of the first day’s sales of $53, according to the biography. His brother-in-law, the late Burton Baskin, opened his own ice cream store in neighboring Pasadena a year later. By the end of the 1940s, they had joined forces to create Baskin-Robbins. Robbins recalled they used a flip of the coin to decide which name came first. They also decided to sell their stores to managers, pioneering the franchise concept for ice cream stores.

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