Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Franchise Building, Entrepreneurs, Business Leaders, & Innovators Discussions

Franchise Building, Entrepreneurs, Business Leaders, & Innovators Discussions Are you interested in starting your own lawn care franchise or are you interested in buying into one? Let's talk about different franchise opportunities and how to build your own franchise. Also we discuss different entrepreneurs who inspire us!

Gary Salomon


Franchise Building, Entrepreneurs, Business Leaders, & Innovators Discussions

Are you interested in starting your own lawn care franchise or are you interested in buying into one? Let's talk about different franchise opportunities and how to build your own franchise. Also we discuss different entrepreneurs who inspire us!
Reply
 
Thread Tools Search this Thread
  #1  
Old 12-14-2007, 05:52 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,192
Rep Power: 10
Steve has disabled reputation
Default

Here is a story on the founder of FastSigns. Maybe Tony will appreciate this story. If you click on the link below you can watch a clip of the show he was featured in.

It's very fascinating to see that he didn't invent the sign creation process of using computers, but he saw there was a niche that was under served and he jumped on the opportunity to harness the new technology to perform a job which used to take quite a bit longer.

FastSigns - In 1985 when Gary Salomon saw how a computer was being used to make high-quality signs in hours instead of days. He jumped at the opportunity to build a business offering this service internationally. Today his company, FastSigns, is America’s leading sign company with over 500 locations worldwide.

The first thing we learn from Gary is that you do not have to invent a product to own it. When Gary first saw the technology he is using today, he struck a deal with the inventor; he learned how to use it; and with vision and sweat equity, he now dominates his marketplace.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 12-15-2007, 11:45 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,192
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Some information about FastSigns from http://www.fastsigns.com/company.html

# Established in 1985
# Founded by Gary Salomon and Bob Schanbaum
# Initiated franchise offering in 1986

How amazing is it that they had their first franchise within a year of getting started!
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 12-15-2007, 12:03 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,192
Rep Power: 10
Steve has disabled reputation
Default

Here is an interview with Gary. Very fascinating to listen to.

A one on one interview between Franchise Business Review's President Eric Stites and FASTSIGN Internationals's Co-Founder Gary Salomon. Listen as Mr. Salomon discusses how this franchise opportunity has grown to over 500 units world-wide and responds to questions about how much money a franchisee can make.

Interview with Gary Salomon, Co-Founder of FASTSIGNS International

Other Business Podcasts here
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #4  
Old 12-15-2007, 12:07 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,192
Rep Power: 10
Steve has disabled reputation
Default

Here is an interesting article of Gary from 1992

Reading the signs of the times - American Fastsigns - Sometimes, what matters most to an entrepreneur is the substance of a

business**the product or service it offers. Other times, it's the building of a business that really counts, and the nature of that business is secondary.

Gary Salomon is an entrepreneur of the latter kind. He is the co-founder and chief executive officer of American Fastsigns, a Dallas-based franchisor of shops that use computers to produce signs in one day or less. An operator enters the specifications for a sign**lettering and artwork**into a CAD (computer-assisted design) system, and the sign's components emerge, cut from vinyl and ready to be applied by Fastsigns to almost any surface, including the sides of vehicles.

Salomon, 36, is still largely a stranger to the technology his franchisees use; he is not someone who owned a little sign shop and decided to build on its success by franchising. Before he started Fastsigns, he was in the direct-mail coupon business in Austin, Texas.

A native of New York City, Salomon got into the coupon business when he was 24, with a freshly minted degree in finance from Colorado State University. After a few months as a salesman in San Antonio, he became, he says, "the youngest licensee" for Val-Pak, a national direct-mail coupon company, with the rights to sell coupons to local businesses all across southern Texas.

"I did extremely well," he says. "But after six or seven years, I got a little bit bored with it."

He tried his hand, more or less successfully, at other businesses, but he didn't hit on what he wanted until a friend, an Austin businessman named Bob Schanbaum, told him about seeing a computerized sign shop.

Salomon's forte is marketing, and he found the sign shop appealing from that standpoint: "You could have all the benefits of what a good-quality retail location would provide you, in exposure and convenience, but the business was focused enough that you could develop an outside sales program."

In 1985, Salomon and Schanbaum decided to test the market by opening a store in Dallas, a larger and potentially more lucrative market than Austin. If the store had $15,000 a month in sales after a year, they agreed, they would open a second store, and they would decide after that how to expand further.

They hit their goal in three months, and within a year the Dallas store's sales had topped $25,000 a month. Salomon and Schanbaum opened two more company stores, but they decided that route was too slow: Their business was based on readily available technology that competitors were sure to pick up, and it was important to expand quickly.

So Salomon and Schanbum went into franchising, in December 1986**just in time, Salomon says: "The assessment that the window was going to close was accurate." The field is now crowded with competitors, including one that is almost as big. "The ongoing challenge," Salomon says, "is to separate them from us," mainly through the intensive training and marketing support that Fastsigns provides to its franchisees.

Fastsigns has more than 150 franchised stores open now, and its systemwide sales grew from almost $18 million in 1990 to around $30 million in 1991. Salomon moved to Dallas in 1988, and he now runs his growing company as its sole owner; Schanbaum died of cancer in 1989, at the age of 37.

Fastsigns mirrors Salomon's interests, in that it does not require franchisees to be computer whizzes**in fact, Salomon prefers people who don't "want to be left alone with the computer." He does want "technically minded people" in the stores, but as employees, not as owners.

"They don't really have to have any understanding of the technology," he says of franchisees. "What they have to have is the desire to market, and the understanding of how to manage people. Once they're making signs more than they're marketing, they've hurt their business."
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #5  
Old 12-16-2007, 11:14 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,192
Rep Power: 10
Steve has disabled reputation
Default

Here is some more interesting information

FastSigns Int'l. Inc. - In 1985, print broker and catalog developer Gary Salomon visited a computer shop in Austin, Texas. Impressed with how quickly the shop was able to produce vinyl signs, he decided to open a signmaking shop of his own. Salomon and partner Robert Schanbaum convinced the store’s owner to train them on the new technology and signmaking techniques. In exchange, they promised not to open a competing business in Austin.

The partners opened their first store in Dallas later that year and began selling franchises in 1986. By 2000, the company had more than 400 stores making banners, architectural letters, vehicle graphics and signs for windows, yards and buildings.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #6  
Old 12-16-2007, 11:19 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,192
Rep Power: 10
Steve has disabled reputation
Default

Here is a press release of FastSigns partnering up with a cyclist to raise money for MS.

Sometimes doing good for your community also helps your business. Does this partnership give you ideas on things you could do with your business to help a cause and promote your business at the same time?

FASTSIGNS® GOING THE DISTANCE WITH CYCLIST IN BATTLE AGAINST MS - As cyclist Nick Irons pedals through 29 states over the next four months in his personal fight against Multiple Sclerosis, he'll take FASTSIGNS along for the ride from start to finish.

The nation's leader in the computer-aided sign industry has signed on as a national sponsor of "Going the Distance for MS," a 10,0000-mile national bike tour featuring Irons.

The goal of the tour, which kicked off April 3 in Rosslyn, Virginia's Freedom Park, just across the Potomac River from Washington, DC, is to raise $3 million to combat MS, a chronic degenerative disease of the central nervous system.

"We are proud to have the opportunity to help Nick Irons complete his national tour," said Gary Salomon, co-founder, president and CEO of FASTSIGNS International. FASTSIGNS will supply signage to promote the event nationwide. "We are confident that someday, the dream of a cure for MS will be realized. And we hope that our support will help that day arrive much sooner," Salomon added.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
new trailer help
mattthelawnguy
07-11-2014 08:21 PM
Today 06:31 PM
by mattthelawnguy
13 416
Echo Edger 'Neutral'
WesleySnips
Today 05:28 PM
Today 05:58 PM
by Just for Cuts
1 34
Single tree, mow customer
WesleySnips
06-27-2014 10:12 AM
Today 05:43 PM
by WesleySnips
13 546
New from Texas
Livingston Lawn Care
Today 11:17 AM
Today 01:47 PM
by Steve
1 55
Left handed edging with...
SGL1
07-23-2014 08:59 PM
Today 01:37 PM
by Just for Cuts
9 166
You know it;s gonna be a...
stevef1201
Today 08:50 AM
Today 01:34 PM
by Steve
1 52
Customer letters
kslawn
07-23-2014 06:17 AM
Today 01:20 PM
by Steve
5 146
Texas lawn care company...
Livingston Lawn Care
Today 11:29 AM
Today 01:18 PM
by Just for Cuts
3 64
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
Yesterday 10:12 PM
by ExtremeLawncareServices
77 4,406
Got my first lawn job...
SGL1
06-11-2014 09:19 PM
Yesterday 07:09 PM
by SGL1
29 1,202
Need help determining...
Jbss861
07-20-2014 02:33 PM
Yesterday 01:11 PM
by Steve
13 338
Should I ?
googus
07-22-2014 04:06 PM
Yesterday 12:10 PM
by Steve
4 178
My First Apartment...
SSLCtn
05-26-2014 10:17 PM
Yesterday 06:46 AM
by kslawn
15 872
Crop Rotation Techniques...
eastsidelandcare
07-17-2014 03:47 PM
Yesterday 06:38 AM
by kslawn
3 186
Selling lawns like...
eastsidelandcare
07-17-2014 03:51 PM
Yesterday 06:28 AM
by kslawn
3 228
Scag new "Eliminator"......
ExtremeLawncareServices
07-20-2014 10:45 AM
07-23-2014 05:37 PM
by Just for Cuts
9 259
need professional advice...
Fiddlers_green
07-20-2014 07:21 PM
07-23-2014 12:42 PM
by Steve
3 172
new to me box truck
jrayb39667
03-06-2014 10:20 PM
07-23-2014 12:40 PM
by Steve
15 1,358
Lawn Service back in...
LawnCareMan280
07-18-2014 09:00 PM
07-23-2014 11:48 AM
by Steve
4 213
Overspray?
stevef1201
07-21-2014 04:20 PM
07-23-2014 11:39 AM
by Steve
3 117
Hello Everyone! Newbie...
SLKlawn
07-17-2014 06:22 PM
07-22-2014 01:53 PM
by Steve
6 253
Proper height for lawn
rob lederhilger
05-26-2014 08:01 AM
07-21-2014 02:53 PM
by LawnDoctor
9 643
Blade sharpener
Just for Cuts
07-04-2014 12:31 PM
07-21-2014 01:48 PM
by Steve
9 473
What's my business worth?
Chaz
07-16-2014 01:35 PM
07-21-2014 01:45 PM
by Steve
4 256
1.5 Acre Jungle
WesleySnips
07-15-2014 05:57 PM
07-20-2014 11:31 AM
by ExtremeLawncareServices
21 571
Gopher schedule software
Ray
07-18-2014 04:13 PM
07-18-2014 04:13 PM
by Ray
0 149
2006 Chevy fuel pump...
KevinsLawns
07-17-2014 08:39 PM
07-18-2014 11:51 AM
by Steve
1 150
Halfway point of year!
Steve
07-01-2014 12:08 PM
07-18-2014 11:38 AM
by Steve
14 696
I got told to leave and...
gwilson98
06-16-2014 02:07 PM
07-17-2014 11:43 AM
by Steve
16 1,017
Hey guys this is the...
prmenter@gmail.com
07-07-2014 08:23 PM
07-16-2014 08:10 PM
by ExtremeLawncareServices
28 740
Mowing the hills
prmenter@gmail.com
07-08-2014 12:22 PM
07-16-2014 05:00 PM
by Just for Cuts
18 675
Say Hello !!!
Steve
03-19-2007 11:18 AM
07-15-2014 05:38 PM
by icon2000
1,184 319,032
need some help geting...
dalvan0
07-13-2014 09:28 PM
07-15-2014 11:56 AM
by Steve
5 247
Classified Ad Template...
bcfb
06-05-2013 02:40 AM
07-15-2014 11:16 AM
by Steve
15 3,689
Husqvarna pz 60
CDLAWNCARE
07-06-2014 06:50 PM
07-15-2014 08:53 AM
by kslawn
10 434
Lowballers
Chaz
07-11-2014 03:55 PM
07-14-2014 12:27 PM
by Steve
5 354
My new side job
Sprinkler Buddy
05-10-2014 05:23 AM
07-14-2014 12:15 PM
by Steve
10 814
Illegal spraying
GoGreenerKS
07-04-2014 09:11 AM
07-13-2014 10:36 PM
by GoGreenerKS
10 537
New Mower and Trailer
Chaz
06-25-2014 12:04 PM
07-13-2014 06:25 PM
by SGL1
7 544
What Fertilizer to Use?
acrajchel
04-07-2014 01:56 PM
07-12-2014 07:36 PM
by SGL1
21 1,864
Fuel and fuel additives
SGL1
07-06-2014 10:23 AM
07-11-2014 07:53 PM
by SGL1
15 533
Questions for a patchy...
jumcgee
07-09-2014 08:42 AM
07-11-2014 12:34 PM
by Steve
1 203
toro proline blades wont...
boog
06-25-2014 06:26 PM
07-11-2014 05:28 AM
by kslawn
18 636
Contents of Marketing to...
prmenter@gmail.com
07-09-2014 05:25 PM
07-10-2014 03:23 PM
by Steve
3 297
Shindaiwa
CLB454
05-13-2014 09:04 PM
07-10-2014 03:04 PM
by Steve
14 776
Starting New in FL
mmcuttrim
08-06-2010 09:22 AM
07-10-2014 02:44 PM
by Steve
48 11,253
Bid help 45 on acre...
Priggan
06-26-2014 12:56 PM
07-09-2014 08:38 AM
by kslawn
7 513
need help bidding fence...
veteranslawncaresystems
07-03-2014 10:33 AM
07-08-2014 12:00 PM
by Steve
5 377
Trimmer or Knife?
gwilson98
07-04-2014 09:56 PM
07-07-2014 02:41 PM
by Steve
6 340
Started a New Solar Lawn...
Solar Lawn Care
06-08-2013 01:40 AM
07-07-2014 01:55 PM
by Steve
37 7,415
» Popular Tags
2wd 34'' ads blades charge christmas christmas light hanging credit card customers ditches employee problems exmark fall ferris financing franchise georgia gopherhaul grass gravely growing a lawn care business health holiday how much to charge installation invoice kansas city late lawn lawn care business podcast lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care seo lawn care website lawn care website seo lesco lighting brass outdoor lights marketing mechanic monthly mowing mulch price new and restored landscapes new buisness new business organize podcast promotion pto riding mower running a business savannah scag schedule seo social media starting a business steep lawns stihl sulky top dresser toro toro grand stand tree care trimmer rack walk behind walker winter services
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 09:54 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 09:54 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy