Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Just starting your lawn care or landscaping business? > Starting a lawn care business.

Starting a lawn care business. How to start a lawn mowing business, lawn care business, or landscaping business. If you are starting a lawn care business, ask your questions here.

Converting Seasonal Customers to Annual Customers


Starting a lawn care business.

How to start a lawn mowing business, lawn care business, or landscaping business. If you are starting a lawn care business, ask your questions here.
Reply
 
Thread Tools Search this Thread
  #1  
Old 03-04-2008, 12:42 AM
Greenmind Greenmind is offline
Members
 
Join Date: Dec 2007
Posts: 10
Rep Power: 8
Greenmind
Default

I have about 35 maintenance customers that are either biweekly or weekly accounts. Last year was my first year full time and non of my customers except for 5 of the 35 accounts stayed with me through the winter months. Most accounts were average residential lots with bermuda grass. I understand that bermuda goes dormant in the winter months, but I have several friends with annual accounts in the same area. And what about the big companies, the cut all year long. I understand that alot of weekly customers go biweekly in the winter. How do I convert these customers to year round business so I don't have to get a winter job?

Thanks
Greenmind
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 03-04-2008, 01:15 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 37,454
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Hi Greenmind,

One of the things we see is that a lawn care business owner will get their customers on a budget monthly payment. Instead of paying a certain price for lawn care each month, you can figure out how many cuts you will do per year and then budget it out over a 12 month period with equal payments.

You can also offer a prepay option where you your customers pay you at the beginning of the season for the entire season and get a % off the total price.

What do you think of any of these ideas?

Also do you use a maintenance contract?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 03-04-2008, 07:45 PM
Greenmind Greenmind is offline
Members
 
Join Date: Dec 2007
Posts: 10
Rep Power: 8
Greenmind
Default

Thanks for the reply. I have thought of some of these ideas but have been hesitant. I don't want to lose any customers and I don't know if a contract will scare them off. I dont know until I try.
I'm gonna promote the prepay discount this year and try to get a commited amount of cuts from each. I am going to start introducing it as an annual agreement this year right off the bat and see how that goes. I started part time in the back of my wifes honda suv and I was just trying to see if I could do it and if I enjoyed or not. I'm committed now and lovin it!

I LOVE GOPHERHAUL! WHAT A GREAT SITE! THANKS!
Reply With Quote
  #4  
Old 03-04-2008, 08:34 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 37,454
Rep Power: 10
Steve has disabled reputation
Default

Hi Greenmind,

I got a couple of more things for you. First off you could make all your new customers sign an annual lawn care agreement and then offer the contract and maybe a discount to your previous customers.

We actually talked about how to get your older customers to convert to using lawn care contracts in a previous podcast. Maybe listening to it will help you.

Here is the podcast blog entry so you can read about it.

Here is a post that discusses it complete with a sample letter you can download.

Also don't forget we are having another lawn care business podcast this Thursday night at 6:30PM est

Check out this post on how to listen in or call up.

Let me know if all this helps.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #5  
Old 03-07-2008, 12:28 AM
StartALawnCareBusiness's Avatar
StartALawnCareBusiness StartALawnCareBusiness is offline
Keith
 
Join Date: May 2007
Posts: 731
Rep Power: 0
StartALawnCareBusiness is on a distinguished road
Default

I think the easiest way to get them on to an annual contract is to offer them incentives.

These can either be budgeting incentives like Steve suggested or they can be service incentives offered through the winter months.

I feel very few 'cutting only' customers will stick with you through the dormant months. You have to offer them work that they see value in. Aerate their grass when needed, blow out their beds weekly, offer one free gutter cleaning after the leaves have fallen, etc.

Consider your pricing carefully.

Good luck:

Keith
__________________
Start a profitable lawn care business.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Country Life Lawn Care
darleneh
Yesterday 11:24 AM
Today 01:25 PM
by Steve
3 1,686
Ready to learn and get...
Koley Lawn & Landscape
06-28-2015 05:16 AM
Today 12:16 PM
by Steve
5 1,729
Dogs
Mr. Mow
Yesterday 02:37 PM
Today 11:31 AM
by Steve
3 1,684
Rubber mulch...
avetslawncare
06-24-2015 09:28 PM
Yesterday 09:23 PM
by Chilehead
6 1,783
Just about mid year, how...
GreenWorx
06-24-2015 07:05 PM
Yesterday 03:26 PM
by GreenWorx
4 1,802
I dont know what to do...
Bradcook21
06-21-2015 08:49 AM
Yesterday 02:30 PM
by Mr. Mow
11 2,014
Marketing ideas
xandrew245x
04-29-2014 06:35 AM
06-25-2015 07:11 PM
by GreenWorx
34 5,619
Never ending sod jobs
avetslawncare
06-05-2015 09:46 PM
06-25-2015 11:42 AM
by Steve
11 2,248
Weed and Feed Service...
mike94740
06-23-2015 05:50 PM
06-24-2015 09:56 PM
by avetslawncare
2 1,743
Trimming hedges / trees,...
Hard-Body lawn & garden
06-23-2015 07:08 PM
06-24-2015 09:59 AM
by Steve
1 1,746
Hi Everyone from Arkansas
KellyMarie
06-04-2015 04:16 PM
06-23-2015 01:34 PM
by KellyMarie
4 2,024
how to make customers...
Bradcook21
05-27-2015 05:04 PM
06-23-2015 06:36 AM
by GreenWorx
7 2,243
problems with a customer...
LawnCareMan280
06-16-2015 10:26 PM
06-22-2015 11:11 AM
by Steve
6 2,016
Please review this FREE...
markty
06-21-2015 07:42 AM
06-22-2015 11:00 AM
by Steve
1 1,772
A good commercial bid...
burtle
06-20-2015 09:09 PM
06-22-2015 10:56 AM
by Steve
1 1,831
What would you do with...
holymoly
06-20-2015 06:48 PM
06-22-2015 10:48 AM
by Steve
1 1,769
New Member just joined...
vgoleco@hotmail.com
06-19-2015 03:49 PM
06-22-2015 10:42 AM
by Steve
2 1,809
Credit Cards - What's in...
Shark1611
06-16-2015 03:04 PM
06-21-2015 07:24 PM
by Chilehead
4 1,892
Blade usage
Wolf4dk
06-16-2015 12:18 AM
06-21-2015 05:35 PM
by kslawn
4 1,910
Hello, I am new to the...
adamslawnservices
06-17-2015 08:06 PM
06-19-2015 10:28 AM
by Steve
3 1,832
Is it too late to do...
markty
06-16-2015 05:28 PM
06-19-2015 10:22 AM
by Steve
4 1,902
First commercial bid
SGL1
06-12-2015 08:57 PM
06-18-2015 05:04 PM
by SGL1
9 2,262
Needing a website built
burtle
06-17-2015 09:02 AM
06-18-2015 11:02 AM
by Steve
7 1,977
I have been rude and...
biglee
06-15-2015 10:11 PM
06-18-2015 10:46 AM
by Steve
10 2,066
Start LIKING FACEBOOK...
rlclawncare123
02-26-2015 12:06 AM
06-17-2015 08:38 AM
by burtle
9 3,156
Customer keeps adding...
Mr. Mow
06-13-2015 06:22 AM
06-16-2015 10:23 AM
by Steve
11 2,116
Pass discounts onto...
burnell76
06-03-2015 06:33 PM
06-16-2015 10:02 AM
by burnell76
3 2,003
burned grass only where...
nhauto
06-15-2015 05:28 PM
06-16-2015 09:45 AM
by Steve
2 1,871
Half year mark review.
Steve
06-02-2015 11:24 AM
06-15-2015 01:04 PM
by Steve
18 2,582
These are the days on...
ExtremeLawncareServices
01-11-2015 10:41 AM
06-15-2015 01:01 PM
by Steve
86 9,613
New Member
Bruce Fehr
06-05-2015 07:13 PM
06-15-2015 12:53 PM
by Steve
6 2,000
New to the business,...
CarefreeMowing
06-12-2015 02:36 PM
06-15-2015 12:50 PM
by Steve
1 1,883
Beginner Mistakes:...
Steve
01-31-2007 11:45 AM
06-13-2015 08:48 AM
by holymoly
45 11,947
New to the forum, new to...
CarefreeMowing
06-11-2015 12:35 PM
06-12-2015 10:44 AM
by Steve
2 1,807
problems with a customer
LawnCareMan280
05-19-2015 06:28 PM
06-11-2015 10:50 PM
by stallman419
8 2,350
Website Review
Outdoordesignsknox
06-08-2015 08:44 PM
06-11-2015 09:48 PM
by Just for Cuts
13 2,221
another newish job for me
holymoly
06-07-2015 08:34 AM
06-11-2015 10:05 AM
by Steve
8 2,022
Anyone need help? I have...
biglee
05-06-2015 12:22 PM
06-10-2015 01:45 PM
by holymoly
15 2,940
Hello from the GREAT...
gbfarmsllc
06-09-2015 11:10 AM
06-10-2015 01:29 PM
by Sprinkler Buddy
2 1,879
Hey guys and gals, I'm...
Joeyhall
06-03-2015 03:54 PM
06-08-2015 02:15 PM
by chris2500hd
8 2,117
Mowing Bermuda...
Mr. Mow
06-02-2015 12:45 PM
06-08-2015 12:45 PM
by Steve
12 2,277
Hey Guys
PrattLandscaping
06-07-2015 06:37 PM
06-08-2015 12:23 PM
by Steve
2 1,888
Share your stolen...
SGL1
05-27-2015 09:05 PM
06-08-2015 11:54 AM
by Steve
25 2,815
Hello there My name is...
zwalk1839
06-04-2015 11:10 PM
06-08-2015 11:52 AM
by Steve
4 2,003
Laid off oil field...
Mr. Mow
05-30-2015 09:03 AM
06-08-2015 06:20 AM
by Mr. Mow
4 2,109
How do you find one time...
Greg'slawnandlandscape
06-02-2015 09:57 PM
06-05-2015 09:49 PM
by avetslawncare
4 2,032
Show us your stripes
Just for Cuts
05-21-2015 03:07 PM
06-04-2015 05:24 PM
by ExtremeLawncareServices
6 2,335
Replacement Parts -...
nicholas-KC
08-16-2014 08:40 AM
06-04-2015 11:45 AM
by Steve
9 3,825
Say Hello !!!
Steve
03-19-2007 11:18 AM
06-04-2015 11:42 AM
by Steve
1,225 398,538
Hi I'm Theo I'm new
Tbatten
06-03-2015 09:38 AM
06-03-2015 11:12 AM
by Steve
2 1,936
» Popular Tags
aerocore apartment bid apartment complex apartment lawn care estimate applying bark billy goat brushcutter blowout bush collections contract help curb appeal services deliquentaccounts design ditches door hangers employee problems equipment rental facebook flyers foreman free advertising free lawn care google growing a lawn care business hills hiring how to husqvarna increase customers jobs landscape services landscaping landscaping training lawn aeration lawn care lawn care busines plan lawn mowing marketing more customers business mr dave mulch new business past due per hour charge plowing pricing profit on employee push versus ride scag secrets to landscaping sell the vision seo shell small engine repair snow plowing sq ft square foot steep lawns swzt trailer trailer mate pro tree trimmer rack web design website website design winterization wood www.greenturion.co.za
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 03:48 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 03:48 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy