Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > General Business Discussions

General Business Discussions A place to talk about general business discussions.

Too Much or Too Little?


General Business Discussions

A place to talk about general business discussions.
Reply
 
Thread Tools Search this Thread
  #1  
Old 03-14-2006, 05:59 AM
tiedeman
Guest
 
Posts: n/a
Default

Do you ever feel that you sometimes do too much in marketing, time and money, with very little results to show for it?

Also do you ever feel that you don't do anything for marketing, and the customers are calling all the time?

I personally feel that way all the time. It's like sometimes I feel that I am throwing money down the drains with marketing. Sure, I know it's also a way to get your name out there and a good way for branding, but I personally have never seen great results for one particular marketing technique.

I have tried postcards, flyers, ads in papers, websites, yellow pages ad, stuff to past customers (discounts, flyers, letters, etc), signs on vehicles, knock door to door, placemats, phone book covers, flyers in newspapers, being members of state and national organizations, being member of local chamber, asking for referrals, upsells on invoices, business cards, business shirts with logo, upsell on answering machines, flyers and business cards on local businesses, search engines for wesite, holiday gift cards, holiday gifts, Christmas marketing, networking with local businesses either green industry related or not, attending local home & garden shows, bilboard signs, gift certificates donated to radio auctions and much more.

Those are all of things that i have done in the past 5 years with less than happy results. I have got to that point of where I am thinking to myself, "Maybe I should just sit back, do nothing, and see what happens."
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 03-14-2006, 08:47 AM
NickN NickN is offline
Members
 
Join Date: Dec 2003
Posts: 99
Rep Power: 11
NickN
Default

Lawn care business tipsLawn Care Business Book
Hey buddy,
Marketing isn't about getting calls.It's about getting recognized.I can't count the times I pull up with the logo on the truck and someone recognizes it.I've had people say,"Man,you guys are everywhere",even though we're not.The marketing gives the perception that we are and when someone sees the logo,they remember seeing it somewhere else.
I notice the one thing you don't mention you've tried is networking.I don't mean just business networking,but networking with friends,family,etc.,,,
I tried all kinds of advertising,with little results.So,I changed.Now,I target everyone.I'm nice and friendly to everyone,holding doors for ladies,striking up conversations with strangers,giving helpful landscape advice,etc.,,During these times I'm wearing the company hat and shirt.(Actually,all of the time )
I've become known as the "go to guy" when it comes to lawns and landscapes.I give advice freely,with no strings attached.I help out some for no charge at all.This instills confidence in people,that I'm not out to just make a buck.
I think if you'll open up more,let people know you need more business,and just be the best person you can be,the business will find you.
Reply With Quote
  #3  
Old 03-14-2006, 11:48 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,285
Rep Power: 10
Steve has disabled reputation
Default

Great thoughts!

When you think about advertising, most of the time you hear the return on your advertising is 1% maybw 2%. Now that might not even take into account how many of those 1 or 2% turn into paying customers. It could just mean the 1 or 2% had responded to your ad.
These are very low returns. Compared to what we would like to have. So I can totally see how you would feel nothing may work. But when you think of each ner person you get as a customer can become a mouthpiece to project your product or service to others, this can become word of mouth spread with exponential growth.
If you ask me, that is what makes it worth it. So keep working it.
The thoughts you brought up are many of the reasons why people decide to quit being in business for themselves. Because they aren't getting the immediate return they desired.
You can make this happen though. You can make it grow.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Pampas bushes
Bradcook21
Today 01:30 AM
Today 01:30 AM
by Bradcook21
0 8
Need help pricing basic...
Bradcook21
Today 01:21 AM
Today 01:21 AM
by Bradcook21
0 8
2014 Gie-expo
ExtremeLawncareServices
08-19-2014 11:22 PM
Yesterday 08:50 PM
by phlawncare
2 67
How do I approach...
Bradcook21
Yesterday 01:48 AM
Yesterday 08:41 PM
by Bradcook21
6 126
Fuel Can Spouts
Shark1611
08-16-2014 09:09 AM
Yesterday 08:23 PM
by SGL1
11 254
Yearly contract Pricing
jrob0691
Yesterday 08:57 AM
Yesterday 05:08 PM
by stevef1201
3 85
Have you ever had to...
SouthernRootsLawnCare
07-26-2014 02:41 PM
Yesterday 05:03 PM
by stevef1201
6 552
yearly contract help...
jrob0691
Yesterday 04:09 PM
Yesterday 04:09 PM
by jrob0691
0 23
Softball field
kslawn
08-15-2014 09:28 AM
Yesterday 01:43 PM
by Steve
9 257
Hello
M2Dave
Yesterday 12:32 AM
Yesterday 01:38 PM
by Steve
1 38
New Landscaping Business
rekon32
08-16-2014 02:26 PM
Yesterday 12:33 PM
by SouthallMowing
8 314
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
08-20-2014 04:09 PM
by ExtremeLawncareServices
100 5,963
Downed Tree Chop Bid
WesleySnips
08-16-2014 03:47 PM
08-20-2014 01:44 PM
by SGL1
10 304
60 inch honda/bunton...
pblawncare
08-17-2014 11:30 AM
08-18-2014 03:19 PM
by Steve
2 102
Replacement Parts -...
nicholas-KC
08-16-2014 08:40 AM
08-18-2014 03:16 PM
by Steve
4 171
Preparing the soil
Billy Goat
08-16-2014 06:18 PM
08-18-2014 03:01 PM
by Steve
1 103
What to pay help
phlawncare
08-04-2014 08:33 PM
08-18-2014 10:33 AM
by jrs.landscaping
29 869
Hello
Jeff1
08-07-2014 11:18 PM
08-15-2014 11:53 PM
by Jeff1
11 399
Lie #2 RESIDENTIAL...
ExtremeLawncareServices
01-06-2014 05:02 AM
08-15-2014 01:46 PM
by mattthelawnguy
54 6,334
Need help 30 HP koler...
Shady Grady
08-01-2014 03:31 PM
08-15-2014 08:46 AM
by kslawn
18 581
New Boomless Sprayer!
BlackRain75
01-03-2014 01:01 PM
08-14-2014 02:37 AM
by BlackRain75
12 1,740
Stihl engine isn't...
Marcintosh
08-12-2014 08:30 PM
08-13-2014 03:34 PM
by Steve
3 160
first year update
cmdlawncare
08-12-2014 05:41 PM
08-13-2014 03:29 PM
by Steve
1 200
Hello from Jacksonville,...
JM Lawn Care
08-10-2014 07:15 AM
08-13-2014 07:04 AM
by Sprinkler Buddy
9 304
Hello everyone new to...
maddyandrays
08-11-2014 04:51 PM
08-12-2014 08:58 PM
by Shark1611
2 158
Walk behinds
hpruitcei
08-07-2014 06:28 PM
08-12-2014 02:35 PM
by mattthelawnguy
7 411
New name help
stevef1201
08-10-2014 04:27 PM
08-12-2014 12:03 PM
by Steve
6 280
my little green dilemmas
Lawn Techie
08-03-2014 11:47 AM
08-11-2014 01:20 PM
by Steve
7 397
what the best...
CleanCutsLLC
08-02-2014 01:02 AM
08-11-2014 01:16 PM
by Steve
6 409
Texas lawn care company...
Livingston Lawn Care
07-25-2014 11:29 AM
08-11-2014 01:19 AM
by ExtremeLawncareServices
13 685
Covering all the bases
janslawncare
08-08-2014 10:11 AM
08-08-2014 01:41 PM
by Steve
1 230
New from Florida
ADE
08-06-2014 08:40 PM
08-08-2014 01:32 PM
by Steve
4 314
JOB - Landscape Install...
janslawncare
08-08-2014 10:06 AM
08-08-2014 10:06 AM
by janslawncare
0 201
Battery power tools or...
Steve
08-07-2014 12:24 PM
08-07-2014 05:18 PM
by mattthelawnguy
2 206
My client just told me...
Greg'slawnandlandscape
08-04-2014 08:39 AM
08-06-2014 11:14 PM
by grassdoctore
12 533
Illegal spraying
GoGreenerKS
07-04-2014 09:11 AM
08-06-2014 02:03 PM
by Steve
13 1,159
Mowing the hills
prmenter@gmail.com
07-08-2014 12:22 PM
08-06-2014 01:40 PM
by Steve
20 1,363
Crop Rotation Techniques...
eastsidelandcare
07-17-2014 03:47 PM
08-06-2014 10:29 AM
by eastsidelandcare
5 579
Got my first lawn job...
SGL1
06-11-2014 09:19 PM
08-05-2014 07:12 PM
by TheBeast
30 1,978
Late charge
Simon Abousaada
07-30-2014 07:23 PM
08-05-2014 06:46 PM
by TheBeast
12 786
buy out a lawn care...
rvezakis
08-05-2014 01:38 PM
08-05-2014 06:40 PM
by TheBeast
10 499
Please help
unitedlawncare48867
03-26-2014 08:29 PM
08-05-2014 05:27 PM
by TheBeast
27 1,569
Help with Estimate
donslawns
08-02-2014 09:10 AM
08-05-2014 02:24 PM
by Steve
6 446
Stuck again!!!!
Greg'slawnandlandscape
08-01-2014 11:02 PM
08-05-2014 09:05 AM
by Greg'slawnandlandscape
10 456
Mow and leaf cleanup bid
SGL1
07-29-2014 07:28 PM
08-05-2014 07:22 AM
by petscanning
25 959
Building credit
Matther777
07-27-2014 05:20 PM
08-04-2014 06:53 PM
by kslawn
17 749
Lowballers scrubs &...
Darksteel
01-13-2014 07:35 AM
08-04-2014 01:09 PM
by Steve
48 5,779
long time no see
Tuscan Gardens
08-02-2014 03:21 PM
08-04-2014 12:04 PM
by Steve
1 280
Pressure Washing Like a...
TNTurf
08-01-2014 11:47 PM
08-04-2014 11:58 AM
by Steve
2 321
trimming back shrubs
WesleySnips
07-31-2014 06:14 AM
08-04-2014 11:52 AM
by Steve
6 427
» Popular Tags
2wd 4x4 apartment lawn care estimate birdscaping care charge collections subcontractor commercial craigslist credit card processing customers ecosymbiosis exmark ferris four wheel drive gopherhaul grass gravely holiday honda how much to charge how to bid husqvarna hydraulic installation invoice kawasaki labor cost landscape services late lawn lawn care lawn care business lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website lawn service leaf cleanup leaf removal lesco marketing mulch estimate native plants new buisness online classifieds podcast rotating scag scag v-ride search engine optimization season seo small engine repair sprayer starting a business stihl theft of services tips toro tractor auger trailer mate pro truck new used landscape upsell walk behind walker winter money making ideas won't return wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 02:30 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 02:30 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy