Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Just starting your lawn care or landscaping business? > Starting a lawn care business.

Starting a lawn care business. How to start a lawn mowing business, lawn care business, or landscaping business. If you are starting a lawn care business, ask your questions here.

Book Excerpts: Chapter 4 – Selling


Starting a lawn care business.

How to start a lawn mowing business, lawn care business, or landscaping business. If you are starting a lawn care business, ask your questions here.
Reply
 
Thread Tools Search this Thread
  #1  
Old 03-28-2007, 05:17 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,282
Rep Power: 10
Steve has disabled reputation
Default

Beginner Mistakes from our friend Jim of promower.net

Excerpts from "Earn $300 a Day Mowing Lawns"

From Chapter 4 – Selling

Quote:
Originally Posted by [b
Quote[/b] ]“Selling property maintenance services is probably the easiest selling job in the world. When you think about it, most
prospects actively seek you – they called you up, didn’t they? And you’re seeking them. So you’ve got desire on
both sides. That being the case, turning contacts into customers often amounts to nothing more than working out the
details – price, specific service, frequency, and so on. Further to the same point, when closing the sale, you don’t
need a death-do-us-part commitment. People can try your service for a week or two or three while risking virtually
nothing. That makes for very easy selling.”
....
On estimating prices: “Many beginners rightly perceive the importance of accurate estimates. If you bid jobs too
high, you won’t get many, and those you do get may soon be lost to lower bidders. On the other hand, if you bid too
low you could wind up working hard for little money. So it’s important to get it right.

“What is the correct price for a job? The correct price is a number that is satisfactory to both you and your
customer for at least one season. Your are making reasonable money, and the customer perceives that she is not
being ripped off. That’s the correct price.

“Please don’t write to me asking for a universal scale of correct prices, or a nationwide scale, or a citywide scale, or
even a block-wide scale. Except as you set it yourself, there is no scale. This deal is between you and your
customer – one on one.

“How do you begin [to set your price scale]? Start by setting a minimum price per stop. I don't know where you
live and can’t tell you what this number should be, but it’s hard to see how you can make out mowing lawns these
days for less than $10 to $15 each. This applies even to tiny lots in rundown neighborhoods. If an area won’t pay
even this little bit, advertise somewhere else.

“Most lawns today, especially in suburban areas, are large enough to pay far more than your minimum price. You
can set your scale for these lawns in either of two ways. One method is based on time.... Another method is based
on area....” [Both methods are detailed.]
....
On negotiations: “Suppose you quoted $30 a week to mow the lawn. Mrs. Smith says $25. You can almost certainly
compromise at $27, which should be within your wiggle room. If even that’s too much for her, you might point out
to that $27 is only $2 difference ... only about $50 total for the entire season. If she’s too cheap to go for that, you
might not want this job so much after all.

“Salesman that I’m not, I’ve resolved lots of price objections with a ‘try it’ close that seems to work very well.
‘Mrs. Smith, I don’t know how I’ll come out at $27 a week. It seems low. But if it’s agreeable with you, let’s try it
for a couple of weeks and see. I’ll keep time on the job, and we can talk about it later. Okay?’

“There is nothing to talk about later. Do a good job on her lawn. Charge $27 this season, $30 next season, $33 the
next....”
....

“As your business matures, you’ll probably have jobs you no longer want – distant, difficult, poor-paying. So too
with equipment: The stuff you started with is probably slow and weary. What to do? Surprise, surprise! Worn out
equipment plus bad customers equals a lawn mowing business to sell! Try not to buy one of these turkeys.”

Remember this section is only a small part of chapter 3, to read more please visit promower.net and order Jim's book!
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
How do I approach...
Bradcook21
Today 01:48 AM
Today 04:00 AM
by jrs.landscaping
1 17
Hello
M2Dave
Today 12:32 AM
Today 12:32 AM
by M2Dave
0 15
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
Yesterday 04:09 PM
by ExtremeLawncareServices
100 5,909
Downed Tree Chop Bid
WesleySnips
08-16-2014 03:47 PM
Yesterday 01:44 PM
by SGL1
10 280
2014 Gie-expo
ExtremeLawncareServices
08-19-2014 11:22 PM
Yesterday 12:01 PM
by Steve
1 49
New Landscaping Business
rekon32
08-16-2014 02:26 PM
Yesterday 11:56 AM
by Steve
7 284
Fuel Can Spouts
Shark1611
08-16-2014 09:09 AM
08-19-2014 07:52 PM
by SGL1
8 205
60 inch honda/bunton...
pblawncare
08-17-2014 11:30 AM
08-18-2014 03:19 PM
by Steve
2 97
Replacement Parts -...
nicholas-KC
08-16-2014 08:40 AM
08-18-2014 03:16 PM
by Steve
4 146
Preparing the soil
Billy Goat
08-16-2014 06:18 PM
08-18-2014 03:01 PM
by Steve
1 94
Softball field
kslawn
08-15-2014 09:28 AM
08-18-2014 02:52 PM
by Steve
7 221
What to pay help
phlawncare
08-04-2014 08:33 PM
08-18-2014 10:33 AM
by jrs.landscaping
29 849
Hello
Jeff1
08-07-2014 11:18 PM
08-15-2014 11:53 PM
by Jeff1
11 381
Lie #2 RESIDENTIAL...
ExtremeLawncareServices
01-06-2014 05:02 AM
08-15-2014 01:46 PM
by mattthelawnguy
54 6,294
Need help 30 HP koler...
Shady Grady
08-01-2014 03:31 PM
08-15-2014 08:46 AM
by kslawn
18 566
New Boomless Sprayer!
BlackRain75
01-03-2014 01:01 PM
08-14-2014 02:37 AM
by BlackRain75
12 1,723
Stihl engine isn't...
Marcintosh
08-12-2014 08:30 PM
08-13-2014 03:34 PM
by Steve
3 151
first year update
cmdlawncare
08-12-2014 05:41 PM
08-13-2014 03:29 PM
by Steve
1 192
Hello from Jacksonville,...
JM Lawn Care
08-10-2014 07:15 AM
08-13-2014 07:04 AM
by Sprinkler Buddy
9 290
Hello everyone new to...
maddyandrays
08-11-2014 04:51 PM
08-12-2014 08:58 PM
by Shark1611
2 147
Walk behinds
hpruitcei
08-07-2014 06:28 PM
08-12-2014 02:35 PM
by mattthelawnguy
7 395
New name help
stevef1201
08-10-2014 04:27 PM
08-12-2014 12:03 PM
by Steve
6 271
my little green dilemmas
Lawn Techie
08-03-2014 11:47 AM
08-11-2014 01:20 PM
by Steve
7 387
what the best...
CleanCutsLLC
08-02-2014 01:02 AM
08-11-2014 01:16 PM
by Steve
6 393
Texas lawn care company...
Livingston Lawn Care
07-25-2014 11:29 AM
08-11-2014 01:19 AM
by ExtremeLawncareServices
13 672
Covering all the bases
janslawncare
08-08-2014 10:11 AM
08-08-2014 01:41 PM
by Steve
1 222
New from Florida
ADE
08-06-2014 08:40 PM
08-08-2014 01:32 PM
by Steve
4 300
JOB - Landscape Install...
janslawncare
08-08-2014 10:06 AM
08-08-2014 10:06 AM
by janslawncare
0 188
Battery power tools or...
Steve
08-07-2014 12:24 PM
08-07-2014 05:18 PM
by mattthelawnguy
2 203
My client just told me...
Greg'slawnandlandscape
08-04-2014 08:39 AM
08-06-2014 11:14 PM
by grassdoctore
12 522
Illegal spraying
GoGreenerKS
07-04-2014 09:11 AM
08-06-2014 02:03 PM
by Steve
13 1,140
Mowing the hills
prmenter@gmail.com
07-08-2014 12:22 PM
08-06-2014 01:40 PM
by Steve
20 1,344
Crop Rotation Techniques...
eastsidelandcare
07-17-2014 03:47 PM
08-06-2014 10:29 AM
by eastsidelandcare
5 574
Got my first lawn job...
SGL1
06-11-2014 09:19 PM
08-05-2014 07:12 PM
by TheBeast
30 1,932
Late charge
Simon Abousaada
07-30-2014 07:23 PM
08-05-2014 06:46 PM
by TheBeast
12 771
buy out a lawn care...
rvezakis
08-05-2014 01:38 PM
08-05-2014 06:40 PM
by TheBeast
10 472
Please help
unitedlawncare48867
03-26-2014 08:29 PM
08-05-2014 05:27 PM
by TheBeast
27 1,554
Help with Estimate
donslawns
08-02-2014 09:10 AM
08-05-2014 02:24 PM
by Steve
6 432
Stuck again!!!!
Greg'slawnandlandscape
08-01-2014 11:02 PM
08-05-2014 09:05 AM
by Greg'slawnandlandscape
10 445
Mow and leaf cleanup bid
SGL1
07-29-2014 07:28 PM
08-05-2014 07:22 AM
by petscanning
25 937
Building credit
Matther777
07-27-2014 05:20 PM
08-04-2014 06:53 PM
by kslawn
17 731
Lowballers scrubs &...
Darksteel
01-13-2014 07:35 AM
08-04-2014 01:09 PM
by Steve
48 5,752
long time no see
Tuscan Gardens
08-02-2014 03:21 PM
08-04-2014 12:04 PM
by Steve
1 271
Pressure Washing Like a...
TNTurf
08-01-2014 11:47 PM
08-04-2014 11:58 AM
by Steve
2 307
trimming back shrubs
WesleySnips
07-31-2014 06:14 AM
08-04-2014 11:52 AM
by Steve
6 414
Pressure Washing...
WesleySnips
07-31-2014 06:13 PM
08-04-2014 11:50 AM
by Steve
3 342
Grass hopper mower
ExtremeLawncareServices
12-05-2013 08:51 AM
08-02-2014 07:55 AM
by ExtremeLawncareServices
24 3,485
Easy money
stevef1201
11-14-2013 10:17 AM
08-02-2014 01:03 AM
by stevef1201
3 1,495
Say Hello !!!
Steve
03-19-2007 11:18 AM
08-01-2014 11:42 PM
by TNTurf
1,186 327,985
Echo Edger 'Neutral'
WesleySnips
07-25-2014 05:28 PM
08-01-2014 01:50 PM
by stevef1201
7 542
» Popular Tags
2wd 4x4 ads birdscaping care charge christmas christmas light hanging collections subcontractor commercial craigslist customers ditches ecosymbiosis employee problems exmark fall ferris foreman franchise gopherhaul grass gravely holiday how much to charge how to bid husqvarna hydraulic installation invoice labor cost landscape services late lawn lawn care lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website lawn service leaf cleanup lesco lighting brass outdoor lights marketing mowing mulch estimate new buisness podcast promotion riding mower scag scag v-ride seo small engine repair starting a business steep lawns stihl sulky theft of services tips top dresser toro trailer mate pro truck new used landscape upsell walk behind walker winter money making ideas won't return
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 04:44 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 04:44 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy