Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Just starting your lawn care or landscaping business? > Starting a lawn care business.

Starting a lawn care business. How to start a lawn mowing business, lawn care business, or landscaping business. If you are starting a lawn care business, ask your questions here.

Book Excerpts: Chapter 4 – Selling


Starting a lawn care business.

How to start a lawn mowing business, lawn care business, or landscaping business. If you are starting a lawn care business, ask your questions here.
Reply
 
Thread Tools Search this Thread
  #1  
Old 03-28-2007, 06:17 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 37,017
Rep Power: 10
Steve has disabled reputation
Default

Beginner Mistakes from our friend Jim of promower.net

Excerpts from "Earn $300 a Day Mowing Lawns"

From Chapter 4 – Selling

Quote:
Originally Posted by [b
Quote[/b] ]“Selling property maintenance services is probably the easiest selling job in the world. When you think about it, most
prospects actively seek you – they called you up, didn’t they? And you’re seeking them. So you’ve got desire on
both sides. That being the case, turning contacts into customers often amounts to nothing more than working out the
details – price, specific service, frequency, and so on. Further to the same point, when closing the sale, you don’t
need a death-do-us-part commitment. People can try your service for a week or two or three while risking virtually
nothing. That makes for very easy selling.”
....
On estimating prices: “Many beginners rightly perceive the importance of accurate estimates. If you bid jobs too
high, you won’t get many, and those you do get may soon be lost to lower bidders. On the other hand, if you bid too
low you could wind up working hard for little money. So it’s important to get it right.

“What is the correct price for a job? The correct price is a number that is satisfactory to both you and your
customer for at least one season. Your are making reasonable money, and the customer perceives that she is not
being ripped off. That’s the correct price.

“Please don’t write to me asking for a universal scale of correct prices, or a nationwide scale, or a citywide scale, or
even a block-wide scale. Except as you set it yourself, there is no scale. This deal is between you and your
customer – one on one.

“How do you begin [to set your price scale]? Start by setting a minimum price per stop. I don't know where you
live and can’t tell you what this number should be, but it’s hard to see how you can make out mowing lawns these
days for less than $10 to $15 each. This applies even to tiny lots in rundown neighborhoods. If an area won’t pay
even this little bit, advertise somewhere else.

“Most lawns today, especially in suburban areas, are large enough to pay far more than your minimum price. You
can set your scale for these lawns in either of two ways. One method is based on time.... Another method is based
on area....” [Both methods are detailed.]
....
On negotiations: “Suppose you quoted $30 a week to mow the lawn. Mrs. Smith says $25. You can almost certainly
compromise at $27, which should be within your wiggle room. If even that’s too much for her, you might point out
to that $27 is only $2 difference ... only about $50 total for the entire season. If she’s too cheap to go for that, you
might not want this job so much after all.

“Salesman that I’m not, I’ve resolved lots of price objections with a ‘try it’ close that seems to work very well.
‘Mrs. Smith, I don’t know how I’ll come out at $27 a week. It seems low. But if it’s agreeable with you, let’s try it
for a couple of weeks and see. I’ll keep time on the job, and we can talk about it later. Okay?’

“There is nothing to talk about later. Do a good job on her lawn. Charge $27 this season, $30 next season, $33 the
next....”
....

“As your business matures, you’ll probably have jobs you no longer want – distant, difficult, poor-paying. So too
with equipment: The stuff you started with is probably slow and weary. What to do? Surprise, surprise! Worn out
equipment plus bad customers equals a lawn mowing business to sell! Try not to buy one of these turkeys.”

Remember this section is only a small part of chapter 3, to read more please visit promower.net and order Jim's book!
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Starting a legit...
Hard-Body lawn & garden
03-04-2015 08:19 PM
Today 12:25 AM
by CurbAppeal1
8 127
Front page google...
CurbAppeal1
03-04-2015 06:04 PM
Today 12:20 AM
by CurbAppeal1
6 82
Distant measuring wheel
CurbAppeal1
Yesterday 01:34 PM
Today 12:17 AM
by CurbAppeal1
4 44
Crunch time 2015!
Chilehead
01-29-2015 08:57 PM
Yesterday 07:11 PM
by Chilehead
9 869
Small dovetail truck...
ExtremeLawncareServices
03-04-2015 07:47 PM
Yesterday 07:10 PM
by ExtremeLawncareServices
3 78
Finally!
SGL1
02-22-2015 09:46 PM
Yesterday 07:07 PM
by SGL1
22 622
Ground Guys
Pattersonllc
03-04-2015 07:49 PM
Yesterday 04:37 PM
by avetslawncare
4 103
Opinions on truck wrap
Trupro
02-28-2015 04:21 PM
Yesterday 03:47 PM
by Trupro
20 420
Employee Training...
Trupro
Yesterday 10:46 AM
Yesterday 03:41 PM
by Trupro
2 38
How do YOU charge your...
Hard-Body lawn & garden
03-02-2015 09:28 PM
Yesterday 03:33 PM
by Steve
4 146
Doug With Blades Of...
BladesofSteel
03-03-2015 08:40 PM
Yesterday 02:38 PM
by Steve
3 79
Am I growing too fast?
Mattcrump
08-04-2011 11:54 PM
Yesterday 01:57 PM
by jhinton
12 5,293
Looking for royalty free...
Trupro
Yesterday 10:50 AM
Yesterday 01:48 PM
by Trupro
3 54
New Website
brian'slawncare
03-01-2015 06:35 PM
Yesterday 10:48 AM
by Trupro
9 202
Beginner Mistakes:...
Steve
01-31-2007 12:45 PM
03-04-2015 07:33 PM
by CurbAppeal1
25 7,784
taking first steps...
sizemorelawncare
11-10-2014 08:24 PM
03-04-2015 06:47 PM
by BladesofSteel
14 2,021
hoa bid
Bradcook21
03-04-2015 07:12 AM
03-04-2015 04:49 PM
by Steve
2 96
Incentives for potential...
rmccutchan
02-02-2015 12:09 AM
03-04-2015 04:06 PM
by Steve
13 909
Kawasaki Control Assembly
rsanchez1203
03-03-2015 04:21 PM
03-04-2015 04:04 PM
by Steve
10 181
All NEW BRASS Black Rain...
BlackRain75
03-03-2015 10:07 PM
03-04-2015 02:33 PM
by Sprinkler Buddy
1 65
Moss in grass in the...
tk4454
05-17-2013 12:19 AM
03-04-2015 09:08 AM
by Moki
4 1,617
Jesse with Curb Appeal...
CurbAppeal1
03-03-2015 01:44 PM
03-03-2015 06:48 PM
by CurbAppeal1
12 165
New guy from Columbia, SC
holymoly
03-03-2015 05:27 PM
03-03-2015 06:10 PM
by Steve
1 58
Diesel conversion?
Just for Cuts
03-02-2015 10:59 AM
03-03-2015 06:08 PM
by Just for Cuts
4 128
stubbon people
Bradcook21
02-16-2015 04:25 PM
03-03-2015 05:56 PM
by Steve
45 1,558
What's include in a bid?
ppl
03-02-2015 01:19 PM
03-03-2015 05:53 PM
by Steve
9 231
New Lawn Care Business
S&Z Lawncare
03-02-2015 04:13 PM
03-03-2015 05:39 PM
by Steve
3 138
My Newborn son
avetslawncare
02-27-2015 01:07 PM
03-03-2015 05:23 PM
by joshlawncare
7 185
New parking area
ExtremeLawncareServices
11-07-2014 09:47 PM
03-03-2015 02:50 PM
by ExtremeLawncareServices
14 2,064
rock salt
Bradcook21
02-24-2015 11:17 AM
03-03-2015 01:26 PM
by jrs.landscaping
30 699
tips on creating a...
BLAZIER-1991
01-08-2015 07:22 PM
03-03-2015 10:38 AM
by brian'slawncare
9 833
pros and cons on...
Wolf4dk
03-02-2015 12:26 AM
03-02-2015 10:14 PM
by ExtremeLawncareServices
6 162
price for snow clearing?
Bradcook21
02-25-2015 09:11 PM
03-02-2015 08:32 PM
by Bradcook21
7 313
Ugliest lawn contest
Steve
02-23-2015 04:17 PM
03-02-2015 04:57 PM
by Steve
5 391
Hi from the beautiful...
nwgirl
02-07-2015 06:01 AM
03-02-2015 04:45 PM
by Steve
5 683
Online Estimator
acrajchel
03-01-2015 05:58 PM
03-02-2015 03:50 PM
by Steve
3 149
How to obtain more...
winkie61
02-17-2015 08:31 AM
03-02-2015 11:05 AM
by nwgirl
4 619
I'm Back With The Best...
aduttonater
02-21-2015 01:41 AM
03-02-2015 10:44 AM
by ExtremeLawncareServices
16 705
How to sell annual...
GroPro
02-17-2015 12:31 PM
03-01-2015 01:46 PM
by Chilehead
8 657
Facebook
element009
03-23-2011 09:36 AM
02-27-2015 11:37 AM
by ExtremeLawncareServices
52 11,908
Blade sharpener
Just for Cuts
07-04-2014 01:31 PM
02-26-2015 03:43 PM
by Mr. Mow
15 1,824
viking cyclon.
uppercut
01-29-2015 09:12 PM
02-26-2015 02:54 PM
by Steve
5 569
Start LIKING FACEBOOK...
rlclawncare123
02-26-2015 01:06 AM
02-26-2015 02:41 PM
by Steve
1 174
Another website update
Chilehead
02-26-2015 11:24 AM
02-26-2015 12:46 PM
by Just for Cuts
3 168
New Lawn Care Service...
rlclawncare123
02-26-2015 12:49 AM
02-26-2015 02:24 AM
by ExtremeLawncareServices
1 197
leaf removal.. mulching...
facework84
08-05-2011 03:26 PM
02-25-2015 08:07 PM
by Steve
5 2,858
How many customers?
SC93
02-25-2015 12:40 AM
02-25-2015 04:59 PM
by SC93
5 305
Irrigation...
charlieallen
02-24-2015 01:16 PM
02-25-2015 02:58 PM
by Steve
6 287
use a small business...
BLAZIER-1991
12-25-2014 12:21 AM
02-25-2015 12:46 AM
by SC93
33 2,931
honest opinion please
uppercut
02-17-2015 02:30 AM
02-24-2015 07:12 PM
by homey
10 742
» Popular Tags
2wd 4wd apartment complex bark blades blowout bob villa collections commercial curb appeal services demonstration edging employee problems facebook first truck flyers free advertising gopherhaul grass gravely growing a lawn care business hardscapes hills hiring how to hydraulic landscape landscape services landscaping training lawn aeration lawn care lawn care busines plan lawn care business podcast lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website marketing more customers business mr dave new business new mower ordinance past due patio install per hour charge podcast profit on employee push versus ride running a business scag v-ride scripts search engine optimization sell the vision seo shreaded small engine repair sq ft sulky tractor auger trailer mate pro trimmer rack truck new used landscape walk behind web design website won't return wood wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 12:29 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 12:29 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy