Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > General Business Discussions

General Business Discussions A place to talk about general business discussions.

Charging for estimates


General Business Discussions

A place to talk about general business discussions.
Reply
 
Thread Tools Search this Thread
  #1  
Old 03-13-2006, 12:41 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,603
Rep Power: 10
Steve has disabled reputation
Default

A question came in if an LCO should charge for estimates. Either $5 or $10.00 to cover gas. Then if the customer goes with you, they will be credited in their first bill.

Here is my view, please if anyone else has ideas, respond as well.

I think you shouldn't charge for estimates because the estimate is your chance to sell your services. A potential customer is going to want a few estimates and if the others are free, they will go with the other LCOs. If you can't get to the point of selling your services, you are dead in the water.

In fact, it would be wild if you would tell the customer you will pay them to give them an estimate which would be credited on their first service.

What are your thoughts?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 03-13-2006, 01:46 PM
mowboy mowboy is offline
Lawn Care Business Consultant
 
Join Date: Mar 2005
Location: Vancouver, BC
Age: 47
Posts: 76
Rep Power: 0
mowboy
Default

Lawn care business tipsLawn Care Business Book
Hey Team Gopher,

I could not agree more. I think it would be a mistake to charge for estimates and you would probably find that you don't get as many estimates... which means less opportunities to sell your services. Onsite visits are your chance to impress prospective customers and win their business which over the years can add up to a lot. As well, you can upsell additional services while you are there. I say ... get every estimate you can!

Great idea Team Gopher! Paying customers for a estimate will definitely set you apart from the pack.
__________________
Joel LaRusic
Consultant/Author, Start & Run a Landscape Business
www.mowboy.com
Reply With Quote
  #3  
Old 03-13-2006, 03:02 PM
tiedeman
Guest
 
Posts: n/a
Default

I have never thought about paying customers for estimates before. That would be wild. But do you think that you would get the reputation then of paying out customers and so customers would call you up all the time for estimates just to get some money?

The only reason that I brought up about charging for an estimate is really to cover for gas and your time. No, I personally do not agree with charging for estimates because then you are losing out on a lot of customers, but let's say that you do around 100 estimates a year, and land 50 of them. Then you have those other 50 estimates that you just wasted work time and gas money on.

Let's say for example, each estimate was 5 miles away (the average of most of my estimates), and the price of gas is at $3.00 a gallon. So one estmate would be equal to 10 miles of driving (to and from customer). If you get 20 miles to a gallon on your vehicle, then you are paying out approx $1.50 in gas for each estimate that you give.

My cost of business per hour during the day, these are total hours, even non-working, is at $2.75. Let's say an estimate normally takes 30 mins (these are for mostly just maintenance estimates), then the cost of each estimate would be $1.38.

So the total cost for each estimate would be $2.88 at 50 customers would be $144 dollars wasted.

Now, I was just figuring the total hrs (working and non working hours). Let's figure in your cost of working per hr. My cost of working per hour last year was $14.19. Now go again with the 30 min estimates which would make the cost of $7.10 for each customer.

We will still use the $1.50 in gas for each customer and add that with the working per hr cost of $7.10 gives you a total of $8.60 for each estimate, and at 50 estimates that is $430 lost.
Reply With Quote
  #4  
Old 03-13-2006, 04:01 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,603
Rep Power: 10
Steve has disabled reputation
Default

Hi tiedeman,

Quote:
Originally Posted by [b
Quote[/b] ]But do you think that you would get the reputation then of paying out customers and so customers would call you up all the time for estimates just to get some money?
Well the concept behind this would be to pay them by way of crediting their invoice a certain fee if they accepted the job proposal.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #5  
Old 03-13-2006, 04:19 PM
tiedeman
Guest
 
Posts: n/a
Default

ahhh, I understand now.

How would you go about marketing that without sounding desperate? I actually like the idea.

Example Maybe:
We Pay your for an Estimate
Let us provide you with a 15 point walkthrough analysis of your lawn with prices for a complete fertilization package. If you sign up for services, you will receive a $10 credit towards your first invoice just for getting an estimate done.


Just somthing off from the top of my head
Reply With Quote
  #6  
Old 03-13-2006, 05:24 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,603
Rep Power: 10
Steve has disabled reputation
Default

Hi tiedeman,

How about this. Get a picture of you standing on a lawn with your spreader or something and point at the camera.

"I want your lawn." At the top.
"To have that healthy, thick and lush 'Tiedeman Lawn Look.'"
"I am so sure I can make improve the look of your lawn I will even pay you if you call me for an estimate.*"

Then at the bottom you can say "*Tiedeman Lawns will credit your account $x.00 for your initial service when you sign up, as a thank you for doing business with us."

Or something similar....
You could use this idea to build up the Tiedeman Lawn brand.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #7  
Old 03-13-2006, 07:42 PM
tiedeman
Guest
 
Posts: n/a
Default

I like that tag line

I still have to get you guys some pictures here hopefully this week
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
New website
Chilehead
11-20-2014 04:39 PM
Today 10:53 AM
by Just for Cuts
8 142
My site is on fronts page
tbtigers03
11-14-2014 05:58 PM
Yesterday 10:49 PM
by Just for Cuts
16 467
Pics for website
tbtigers03
11-21-2014 05:40 PM
Yesterday 10:01 PM
by Just for Cuts
3 92
Peco Bagger
AGPS
11-18-2014 02:20 PM
Yesterday 05:56 PM
by AGPS
9 262
Beginner Mistakes:...
Steve
01-31-2007 12:45 PM
Yesterday 02:42 PM
by stevef1201
22 6,080
These are the days on...
ExtremeLawncareServices
03-22-2014 10:12 AM
11-21-2014 09:48 PM
by ExtremeLawncareServices
174 13,940
Hello from Kentucky
TRV
09-30-2014 06:42 PM
11-21-2014 09:38 PM
by TRV
6 1,247
Contract or no contract?
TRV
11-20-2014 09:18 PM
11-21-2014 09:33 PM
by TRV
3 133
Hi to you NOTHERNERS
stevef1201
11-11-2014 05:56 PM
11-21-2014 08:02 PM
by stevef1201
4 296
Billboards for marketing
ExtremeLawncareServices
11-16-2014 08:39 PM
11-21-2014 07:05 PM
by acrajchel
13 353
Belt dealer problem
googus
11-21-2014 08:45 AM
11-21-2014 06:36 PM
by Steve
2 87
Good help is hard to find
Hanks Lawn Care Services
11-19-2014 03:27 PM
11-21-2014 06:32 PM
by Steve
7 191
How to: Use Thumbtack...
acrajchel
11-17-2014 06:39 PM
11-21-2014 06:07 PM
by acrajchel
15 451
What is going on with...
biglee
11-14-2014 03:04 PM
11-20-2014 02:50 PM
by biglee
40 907
My advice for new guys
avetslawncare
11-15-2014 09:32 AM
11-19-2014 01:47 PM
by biglee
10 459
Lawn Care business...
crieg122
10-23-2014 02:23 PM
11-19-2014 12:39 PM
by acrajchel
28 1,824
raking leaves ?
robert8509
10-22-2014 10:19 PM
11-18-2014 04:24 PM
by acrajchel
14 1,419
Leaf removal
madmedic8575
10-24-2014 05:14 PM
11-17-2014 07:34 PM
by acrajchel
6 1,166
sod job
SGlawncare
10-30-2014 09:21 PM
11-17-2014 07:10 PM
by acrajchel
7 735
Customer wants me to...
Mr. Mow
11-09-2014 07:13 AM
11-17-2014 06:48 PM
by acrajchel
10 499
Hello!
Brian3137
11-11-2014 07:15 PM
11-17-2014 06:46 PM
by acrajchel
14 442
small biz in Phoenix,AZ
anthonyramos1
11-08-2014 09:35 PM
11-17-2014 05:59 PM
by acrajchel
2 302
Client won't pay...
WesleySnips
10-30-2014 03:53 PM
11-17-2014 05:37 PM
by acrajchel
22 1,335
Government contracts
avetslawncare
11-15-2014 08:50 AM
11-17-2014 12:59 PM
by Steve
2 225
Need help on deciding a...
Brian3137
11-10-2014 06:32 PM
11-17-2014 12:44 PM
by Steve
12 494
West cost lawn prices
SGlawncare
10-09-2014 10:51 PM
11-16-2014 07:54 AM
by stevef1201
8 1,573
So how do you guys...
Mr. Mow
10-26-2014 08:55 AM
11-15-2014 08:44 AM
by avetslawncare
14 1,678
Truck, Trailer,...
hawthornelawncare
12-23-2011 01:01 AM
11-13-2014 08:35 AM
by jrs.landscaping
81 31,788
The most dangerous part...
Steve
10-06-2014 03:45 PM
11-12-2014 05:05 PM
by stevef1201
14 1,651
A little hang up in snow...
stevef1201
11-08-2014 07:05 AM
11-12-2014 12:51 PM
by Steve
4 402
Bi-weekly winter...
lxarth
11-04-2014 08:37 PM
11-12-2014 10:06 AM
by WesleySnips
9 602
taking first steps...
sizemorelawncare
11-10-2014 08:24 PM
11-11-2014 01:21 PM
by Steve
1 301
Back Pack Blower
Ian Lovejoy
11-09-2014 08:41 AM
11-11-2014 08:12 AM
by Just for Cuts
4 357
Business Cards
crieg122
10-25-2014 01:03 PM
11-11-2014 07:56 AM
by Just for Cuts
12 1,297
How the unregister?
alive101
11-04-2014 07:39 AM
11-10-2014 01:48 PM
by Steve
4 582
Belt adjustment question
googus
11-05-2014 06:43 AM
11-10-2014 01:38 PM
by Steve
5 492
New parking area
ExtremeLawncareServices
11-07-2014 09:47 PM
11-10-2014 01:25 PM
by Steve
2 324
Podcast
Shark1611
11-07-2014 05:42 PM
11-10-2014 11:41 AM
by Steve
1 283
hi, from Minnesota
rjklohn
11-07-2014 02:21 AM
11-07-2014 01:44 PM
by Steve
1 298
New to snow plowing
SS.Lawncare
11-05-2014 04:00 PM
11-07-2014 01:21 PM
by Steve
6 532
New Member
tonyap
11-05-2014 10:35 PM
11-07-2014 01:15 PM
by Steve
1 343
New to the business
jcurr33
11-05-2014 03:21 PM
11-07-2014 01:11 PM
by Steve
1 398
Lines
Matther777
11-04-2014 02:19 PM
11-07-2014 12:54 PM
by Steve
1 437
hello, new to this site
tonyorwig
10-31-2014 10:49 PM
11-04-2014 02:24 PM
by tonyorwig
3 633
Aloha from Hawaii.
Gary R
11-02-2014 12:44 AM
11-03-2014 03:02 PM
by Steve
1 535
Pavers
crieg122
10-28-2014 03:49 PM
10-31-2014 01:49 PM
by Steve
6 849
Hi Steve From West...
Mr. Mow
10-21-2014 02:59 PM
10-31-2014 12:56 PM
by Steve
5 1,166
Got my first lawn job...
SGL1
06-11-2014 10:19 PM
10-31-2014 10:53 AM
by Max Wagner
30 3,275
Gie-review / What's new...
ExtremeLawncareServices
10-25-2014 10:19 AM
10-31-2014 10:30 AM
by ExtremeLawncareServices
7 1,094
Business Name
sanchez5
10-29-2014 12:55 AM
10-31-2014 06:51 AM
by ringahding1
10 958
» Popular Tags
2wd 4x4 apartment lawn care estimate applying article marketing auger bid blades bob villa care charge commercial decorating demonstration ditches edging employee problems exmark ferris four wheel drive gopherhaul grass gravely growing a lawn care business hardscapes hiring how much to charge how to john deere quik trac landscape services lawn lawn care lawn care busines plan lawn care business lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website lighting mechanic monthly mulch mulch estimate new buisness new mower past due patio install podcast pto running a business scag scripts search engine optimization seo shell snow snow plowing sprayer starting a business steve stihl theft toro toro grand stand trailer mate pro tree turfgrass consulting walk behind walker
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 10:53 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 10:53 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy