Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > General Business Discussions

General Business Discussions A place to talk about general business discussions.

Charging for estimates


General Business Discussions

A place to talk about general business discussions.
Reply
 
Thread Tools Search this Thread
  #1  
Old 03-13-2006, 11:41 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,199
Rep Power: 10
Steve has disabled reputation
Default

A question came in if an LCO should charge for estimates. Either $5 or $10.00 to cover gas. Then if the customer goes with you, they will be credited in their first bill.

Here is my view, please if anyone else has ideas, respond as well.

I think you shouldn't charge for estimates because the estimate is your chance to sell your services. A potential customer is going to want a few estimates and if the others are free, they will go with the other LCOs. If you can't get to the point of selling your services, you are dead in the water.

In fact, it would be wild if you would tell the customer you will pay them to give them an estimate which would be credited on their first service.

What are your thoughts?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 03-13-2006, 12:46 PM
mowboy mowboy is offline
Lawn Care Business Consultant
 
Join Date: Mar 2005
Location: Vancouver, BC
Age: 47
Posts: 76
Rep Power: 0
mowboy
Default

Lawn care business tipsLawn Care Business Book
Hey Team Gopher,

I could not agree more. I think it would be a mistake to charge for estimates and you would probably find that you don't get as many estimates... which means less opportunities to sell your services. Onsite visits are your chance to impress prospective customers and win their business which over the years can add up to a lot. As well, you can upsell additional services while you are there. I say ... get every estimate you can!

Great idea Team Gopher! Paying customers for a estimate will definitely set you apart from the pack.
__________________
Joel LaRusic
Consultant/Author, Start & Run a Landscape Business
www.mowboy.com
Reply With Quote
  #3  
Old 03-13-2006, 02:02 PM
tiedeman
Guest
 
Posts: n/a
Default

I have never thought about paying customers for estimates before. That would be wild. But do you think that you would get the reputation then of paying out customers and so customers would call you up all the time for estimates just to get some money?

The only reason that I brought up about charging for an estimate is really to cover for gas and your time. No, I personally do not agree with charging for estimates because then you are losing out on a lot of customers, but let's say that you do around 100 estimates a year, and land 50 of them. Then you have those other 50 estimates that you just wasted work time and gas money on.

Let's say for example, each estimate was 5 miles away (the average of most of my estimates), and the price of gas is at $3.00 a gallon. So one estmate would be equal to 10 miles of driving (to and from customer). If you get 20 miles to a gallon on your vehicle, then you are paying out approx $1.50 in gas for each estimate that you give.

My cost of business per hour during the day, these are total hours, even non-working, is at $2.75. Let's say an estimate normally takes 30 mins (these are for mostly just maintenance estimates), then the cost of each estimate would be $1.38.

So the total cost for each estimate would be $2.88 at 50 customers would be $144 dollars wasted.

Now, I was just figuring the total hrs (working and non working hours). Let's figure in your cost of working per hr. My cost of working per hour last year was $14.19. Now go again with the 30 min estimates which would make the cost of $7.10 for each customer.

We will still use the $1.50 in gas for each customer and add that with the working per hr cost of $7.10 gives you a total of $8.60 for each estimate, and at 50 estimates that is $430 lost.
Reply With Quote
  #4  
Old 03-13-2006, 03:01 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,199
Rep Power: 10
Steve has disabled reputation
Default

Hi tiedeman,

Quote:
Originally Posted by [b
Quote[/b] ]But do you think that you would get the reputation then of paying out customers and so customers would call you up all the time for estimates just to get some money?
Well the concept behind this would be to pay them by way of crediting their invoice a certain fee if they accepted the job proposal.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #5  
Old 03-13-2006, 03:19 PM
tiedeman
Guest
 
Posts: n/a
Default

ahhh, I understand now.

How would you go about marketing that without sounding desperate? I actually like the idea.

Example Maybe:
We Pay your for an Estimate
Let us provide you with a 15 point walkthrough analysis of your lawn with prices for a complete fertilization package. If you sign up for services, you will receive a $10 credit towards your first invoice just for getting an estimate done.


Just somthing off from the top of my head
Reply With Quote
  #6  
Old 03-13-2006, 04:24 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,199
Rep Power: 10
Steve has disabled reputation
Default

Hi tiedeman,

How about this. Get a picture of you standing on a lawn with your spreader or something and point at the camera.

"I want your lawn." At the top.
"To have that healthy, thick and lush 'Tiedeman Lawn Look.'"
"I am so sure I can make improve the look of your lawn I will even pay you if you call me for an estimate.*"

Then at the bottom you can say "*Tiedeman Lawns will credit your account $x.00 for your initial service when you sign up, as a thank you for doing business with us."

Or something similar....
You could use this idea to build up the Tiedeman Lawn brand.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #7  
Old 03-13-2006, 06:42 PM
tiedeman
Guest
 
Posts: n/a
Default

I like that tag line

I still have to get you guys some pictures here hopefully this week
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Building credit
Matther777
Yesterday 05:20 PM
Today 05:13 PM
by SGL1
3 66
Spreading Weeds?
WesleySnips
Yesterday 09:46 PM
Today 02:09 PM
by Steve
2 57
Have you ever had to...
SouthernRootsLawnCare
07-26-2014 02:41 PM
Today 01:36 PM
by Steve
2 92
From Concord NC
SouthernRootsLawnCare
07-26-2014 02:34 PM
Today 01:30 PM
by Steve
1 48
New from Texas
Livingston Lawn Care
07-25-2014 11:17 AM
Today 01:29 PM
by Steve
3 118
Echo Edger 'Neutral'
WesleySnips
07-25-2014 05:28 PM
Today 01:22 PM
by Steve
2 99
Single tree, mow customer
WesleySnips
06-27-2014 10:12 AM
Today 01:21 PM
by Steve
14 617
Left handed edging with...
SGL1
07-23-2014 08:59 PM
Today 07:39 AM
by SGL1
15 313
Echo PE 266 edger
stevef1201
07-01-2014 01:28 PM
Yesterday 10:14 PM
by WesleySnips
5 337
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
Yesterday 01:21 PM
by ExtremeLawncareServices
80 4,633
Texas lawn care company...
Livingston Lawn Care
07-25-2014 11:29 AM
Yesterday 08:16 AM
by Just for Cuts
7 183
need some help geting...
dalvan0
07-13-2014 09:28 PM
07-26-2014 04:39 PM
by BLC7
7 322
new trailer help
mattthelawnguy
07-11-2014 08:21 PM
07-25-2014 06:31 PM
by mattthelawnguy
13 490
You know it;s gonna be a...
stevef1201
07-25-2014 08:50 AM
07-25-2014 01:34 PM
by Steve
1 96
Customer letters
kslawn
07-23-2014 06:17 AM
07-25-2014 01:20 PM
by Steve
5 206
Got my first lawn job...
SGL1
06-11-2014 09:19 PM
07-24-2014 07:09 PM
by SGL1
29 1,261
Need help determining...
Jbss861
07-20-2014 02:33 PM
07-24-2014 01:11 PM
by Steve
13 383
Should I ?
googus
07-22-2014 04:06 PM
07-24-2014 12:10 PM
by Steve
4 220
My First Apartment...
SSLCtn
05-26-2014 10:17 PM
07-24-2014 06:46 AM
by kslawn
15 915
Crop Rotation Techniques...
eastsidelandcare
07-17-2014 03:47 PM
07-24-2014 06:38 AM
by kslawn
3 222
Selling lawns like...
eastsidelandcare
07-17-2014 03:51 PM
07-24-2014 06:28 AM
by kslawn
3 275
Scag new "Eliminator"......
ExtremeLawncareServices
07-20-2014 10:45 AM
07-23-2014 05:37 PM
by Just for Cuts
9 309
need professional advice...
Fiddlers_green
07-20-2014 07:21 PM
07-23-2014 12:42 PM
by Steve
3 212
new to me box truck
jrayb39667
03-06-2014 10:20 PM
07-23-2014 12:40 PM
by Steve
15 1,412
Lawn Service back in...
LawnCareMan280
07-18-2014 09:00 PM
07-23-2014 11:48 AM
by Steve
4 248
Overspray?
stevef1201
07-21-2014 04:20 PM
07-23-2014 11:39 AM
by Steve
3 159
Hello Everyone! Newbie...
SLKlawn
07-17-2014 06:22 PM
07-22-2014 01:53 PM
by Steve
6 294
Proper height for lawn
rob lederhilger
05-26-2014 08:01 AM
07-21-2014 02:53 PM
by LawnDoctor
9 673
Blade sharpener
Just for Cuts
07-04-2014 12:31 PM
07-21-2014 01:48 PM
by Steve
9 521
What's my business worth?
Chaz
07-16-2014 01:35 PM
07-21-2014 01:45 PM
by Steve
4 301
1.5 Acre Jungle
WesleySnips
07-15-2014 05:57 PM
07-20-2014 11:31 AM
by ExtremeLawncareServices
21 616
Gopher schedule software
Ray
07-18-2014 04:13 PM
07-18-2014 04:13 PM
by Ray
0 197
2006 Chevy fuel pump...
KevinsLawns
07-17-2014 08:39 PM
07-18-2014 11:51 AM
by Steve
1 191
Halfway point of year!
Steve
07-01-2014 12:08 PM
07-18-2014 11:38 AM
by Steve
14 750
I got told to leave and...
gwilson98
06-16-2014 02:07 PM
07-17-2014 11:43 AM
by Steve
16 1,069
Hey guys this is the...
prmenter@gmail.com
07-07-2014 08:23 PM
07-16-2014 08:10 PM
by ExtremeLawncareServices
28 793
Mowing the hills
prmenter@gmail.com
07-08-2014 12:22 PM
07-16-2014 05:00 PM
by Just for Cuts
18 719
Say Hello !!!
Steve
03-19-2007 11:18 AM
07-15-2014 05:38 PM
by icon2000
1,184 320,658
Classified Ad Template...
bcfb
06-05-2013 02:40 AM
07-15-2014 11:16 AM
by Steve
15 3,741
Husqvarna pz 60
CDLAWNCARE
07-06-2014 06:50 PM
07-15-2014 08:53 AM
by kslawn
10 469
Lowballers
Chaz
07-11-2014 03:55 PM
07-14-2014 12:27 PM
by Steve
5 382
My new side job
Sprinkler Buddy
05-10-2014 05:23 AM
07-14-2014 12:15 PM
by Steve
10 840
Illegal spraying
GoGreenerKS
07-04-2014 09:11 AM
07-13-2014 10:36 PM
by GoGreenerKS
10 577
New Mower and Trailer
Chaz
06-25-2014 12:04 PM
07-13-2014 06:25 PM
by SGL1
7 591
What Fertilizer to Use?
acrajchel
04-07-2014 01:56 PM
07-12-2014 07:36 PM
by SGL1
21 1,912
Fuel and fuel additives
SGL1
07-06-2014 10:23 AM
07-11-2014 07:53 PM
by SGL1
15 577
Questions for a patchy...
jumcgee
07-09-2014 08:42 AM
07-11-2014 12:34 PM
by Steve
1 235
toro proline blades wont...
boog
06-25-2014 06:26 PM
07-11-2014 05:28 AM
by kslawn
18 679
Contents of Marketing to...
prmenter@gmail.com
07-09-2014 05:25 PM
07-10-2014 03:23 PM
by Steve
3 331
Shindaiwa
CLB454
05-13-2014 09:04 PM
07-10-2014 03:04 PM
by Steve
14 813
» Popular Tags
4wd advertisement article marketing auger bid butterfly gardens charge courtesy call credit card customers decorating estimate exmark ferris first truck georgia gopherhaul grass gravely growing a lawn care business health hills holiday holiday decorating holiday lighting how much to charge introduction john deere quik trac kansas city lawn lawn care lawn care business book lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website lawn care website seo leaf lighting marketing monthly mow mulch mulch price new buisness organize payment podcast property management company pto reo scag schedule scripts seo snow social media starting a business start up lawn care business stihl theft toro toro grand stand trailer trimmer rack walker winter winter services zero turn
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 05:15 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 05:15 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy