Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Just starting your lawn care or landscaping business? > Introduce Yourself

Introduce Yourself Welcome all new forum members. Please introduce yourself and tell us about you. Tell us about your company. How did you get started? How long have you been in business? What do you do for fun? Don't be shy, say hello! It's fun and educational to interact on the forum!

A Girl and her Basset


Introduce Yourself

Welcome all new forum members. Please introduce yourself and tell us about you. Tell us about your company. How did you get started? How long have you been in business? What do you do for fun? Don't be shy, say hello! It's fun and educational to interact on the forum!
Reply
 
Thread Tools Search this Thread
  #1  
Old 11-17-2007, 05:01 PM
tjgray tjgray is offline
Members
 
Join Date: Mar 2005
Location: Dallas, Texas
Age: 45
Posts: 104
Rep Power: 10
tjgray
Default

Steve you asked for the story...I hope you were ready to read a book

As a child growing up our family always had a house full of pets. Dogs, cats, turtles, ducks, fish, guinea pigs, hamsters, gerbils, you name it we had them. I even remember having hermit crabs that we kept in our plastic swimming pool out back.

Even though I loved having all of our pets I also suffered with severe allergies and asthma caused by having them.

When I left home and got a place of my own I decided that as much as I loved pets my allergies were so severe that I just couldn't have them in my own home.

As the years passed I satisfied my yearning to have animals in my life with reptiles. I worked at the reptile department at our local zoo and had several snakes and lizards of my own.

Even though these scaly friends were a poor substitute I resigned myself to the fact that was all I was ever going to be able to be around.

Eventually my children put an end to my avoidance of any animals with fur with their continued pleas for a dog. I hated the looks of disappointment on their faces every time I would have to remind them that my allergies would not allow us to have a dog.

I just couldn't stand the thought of my illness causing my children to miss out on the joys of having a four legged friend and one year on my birthday I decided that we would go and get a dog.

We found Pugsly at our local shelter. I decided to choose him because I figured if the dog was going to make me sneeze and gasp for breath then gosh darn it we would get a dog that would snort and gasp for breath as well

The kids kept their promise for the most part and took total care of the dog and I pretty much kept him away from me. He wasn't allowed in my bedroom and the kids had to vacume everyday...but they had their dog, they were happy and life moved on.

Unfortunately as dogs often do Pugsly decided that he definitely favored our son. This lasted for about 3 years and then the arguments started. Every day I would hear "Mom...Donnie won't share the dog!"

I listened to this for about 2 years before I decided that if I ever found a basset or a dachshund that needed a home I would get them for my daughter.

I told my friend who owns a pet shop one day about my decision and an employee of hers overheard our conversation. He asked me if I was serious and this led to him bringing me the saddest, skinniest, looking basset hound I have ever laid eyes on.

His name was Billie Blue and he had spent his entire life outside with several other dogs with no real training, care, or affection. His owners had decided that they had too many dogs and that he was too much trouble for them to keep.

My heart just melted for this pitiful little guy and even though I had every intention of him being my daughters dog when we got him we found out he was sick with heartworms and had stomach problems. I spent so much of my time with him at the vets and getting him well that he ended up deciding he was my dog.

What I found out during all of the time that I cared for him is my allergies were not nearly as affected by him as they were with our pug. I don't know if my allergies just got more immune or if I just wanted so much to help this sweet boy but, my allergies didn't seem all that bad...

What I do know is that this goofy fur kid who was such a fighter and had such a loving a loyal disposition found a place in my heart. He was the first dog I allowed myself to get close to in over 10 years. I can not tell you the joy I felt the first time I put my face into his soft fur and my eyes didn't swell up with blisters, my skin didn't break out in hives...I almost wept with happiness.

I lost Billie Blue all too soon shortly after we had received a clean bill of health from the vet.

My children found a stray with a hurt leg one spring day in April 2005. They brought him home to see if they could fix him up. I was busy trying to get all the household chores done so that I could take Pugsly and Billie to their favorite place to go, the dog park. I yelled at the kids to leave the darn stray alone and come in and get started on their rooms. The did as they were told but let the stray in the house when they came in.

The darn dog was crazy running all over the house getting along pretty good on three legs if I should say so myself, leading us on a merry chase to get him back outside...

In all of the confusion no one noticed my sweet hound slipping out the open door.

He wasn't gone long before I realized he was missing but it was long enough. I found his lifeless body right beside the busy road outside of our neighborhood. Lifting his body from beside that road and carrying him the few blocks back to my house is one of the hardest things I have ever had to do.

That night after returning from having my hound dog cremated at the vet’s office, I of course could not stop my tears. My husband gently explained that even though he knew I was upset, that my crying was keeping him awake and he reminded me that our lawn customers had to get taken care of despite how sad we might be. I obliged him and went to lay on the couch in the living room.

All was quite as I lay there when suddenly I heard a dog crying outside on the porch. For just a brief second I allowed myself to think that my Billie had come home. That this day had been a horrible dream but I knew it wasn't true...

I opened the door and there stood the darn ol stray...hopping around on three legs and looking up at me with pleading brown eyes. I couldn't just leave him out there to get run over too.

I didn't think we were going to keep the stray that obviously had been abused and had so many issues but as life would have it my daughter fell in love with him...and since my original intent had been to get a dog for my daughter the stray became Rebel and is still with us today

Sooo my son had his Pugsly and my daughter had her Rebel and all should have been right with the world except for I had caught basset fever. I missed so much having a goofy hound around. I longed to bond with another and missed Billie Blue terribly.

My family surprised me that Mothers Day with the best present of all. An 8 pound ball of fur...all ears and paws that I named Hamilton Hound.

He is not 8 pounds anymore and he only gets called Hamilton when he is in trouble...today he is my handsome, hunka, Hami Bones houndie love and next to my children and my husband the love of my life.

We are pretty much inseperatable...at home he can be found lying beside my feet while I work or in my lap if I am watching tv. He goes out with me when we are out with the guys on route, we go to the dog park at least once a month, and he has more friends than I do.

I have met so many other really great folks that have bassets in our area though the dailydrool.com which is a basset forum I participate in often and we have met some wonderful people that work for our areas basset hound rescue NTBR. I donate money when I can and would love to one day foster but have always felt like I want to do more.

I see so many cases of animal cruelty and hear about so many animals that need help it just breaks my heart. If I could I would save them all...

That is why I am so excited about our recent decision to change our name. The new name Green Paws Lawn Care will allow me to combine my love of animals with our love of lawn and landscape. It will give me the means to help more animals in need which will satisfy me on a personal level as well as a business level.

I have so many marketing ideas swirling around in my head. Some of the things I have definately decided we will do...

-I want to feature a monthly pet that needs a forever home on our website and myspace.

-I want to donate a percent of our annual earnings *I haven't decided how much* to local rescue but I don't know which one. I would prefer to give to NTBR but then that's not going to go with my all animals theme...so I don't really know of many others. I thought about maybe our local SPCA but I don't know?? Anybody got any ideas on good rescues in the Dallas area that we could choose??

-I definately want to do a pet food drive every year about this time. I will ask our customers to each leave food for us to pick up when we come to do their lawns and will drop off at whatever rescue we have decided...??

-I definately want to figure out an organics program to offer to our pet loving customers...We did do some organics this year but not total. I would like to come up with a complete program.

-I also want to start doing pet waste removal. I think that’s a wonderful idea Steve and have already been considering it, but I am going to have to work a bit more to convince the guys of this

-I want to do a monthly bulletin about pet safety and lawn and landscape care.

-I want to have some t-shirts made and offer them for sale with the proceeds going to animal rescue...

-I still can't figure out which tag line we are going to use. I have thought up a few like... "For a lawn so beautiful you will want to howl about it." or "Sniffing out lawn problems so you don't have too." but I just can't decide on a good one yet. I am still kind of stuck on "Helping animals in need one lawn at a time" but I don't know...

If you have gotten this far I am appreciative and surprised, but I did warn it would be a book

For those of you that have though I would love to hear your feedback, thoughts, ideas...is there anything I have wrote about that you would do differently? I am thankful for any and all advice...
__________________
Tara Gray
Green Paws Lawn Care
http://www.greenpawslawncare.com
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 11-17-2007, 05:47 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,616
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Hi Tara,

WOW that was a fantastic story! You know this is the kind of story that should be on your business website in the section 'about us!' It is a very human story and very touching. It's a story like this that will make others want to reach out and talk with you and want you to service their lawn. This is your 'USP'.

Having trouble figuring out what makes your business different? - One of the keys to successful marketing is identifying what makes your business unique and letting everybody know about it. This helps your prospects to understand why they should buy from you rather than the “other guy”, and when used successfully makes you the obvious choice. This is often called a USP or Unique Selling Proposition.


For a slogan how about this.

"For a lawn that will win applause, call Green Paws."

You can play around with different words by using a site like this http://www.rhymezone.com

It helps you come up with words that rhyme.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Thanksgiving cards
Steve
11-10-2008 11:57 AM
Today 11:36 AM
by stevef1201
2 8,601
Hi to you NOTHERNERS
stevef1201
11-11-2014 05:56 PM
Today 10:27 AM
by kslawn
6 427
Happy Thanksgiving!
Steve
Today 09:48 AM
Today 09:48 AM
by Steve
0 26
Say Hello !!!
Steve
03-19-2007 12:18 PM
Yesterday 10:30 PM
by Just Cuts
1,194 348,983
Contract or no contract?
TRV
11-20-2014 09:18 PM
Yesterday 09:23 PM
by stevef1201
5 291
Good help is hard to find
Hanks Lawn Care Services
11-19-2014 03:27 PM
Yesterday 09:16 PM
by stevef1201
9 351
New parking area
ExtremeLawncareServices
11-07-2014 09:47 PM
Yesterday 07:32 PM
by ExtremeLawncareServices
4 454
These are the days on...
ExtremeLawncareServices
03-22-2014 10:12 AM
Yesterday 07:22 PM
by ExtremeLawncareServices
178 14,308
Hello from Kentucky
TRV
09-30-2014 06:42 PM
Yesterday 07:16 PM
by ExtremeLawncareServices
10 1,414
Pics for website
tbtigers03
11-21-2014 05:40 PM
Yesterday 12:12 PM
by Just for Cuts
5 254
Hi from IL
steveinil
11-25-2014 02:07 PM
Yesterday 11:21 AM
by Steve
1 81
WNY saying Hi.
Sargewesser
11-25-2014 07:27 AM
Yesterday 11:20 AM
by Steve
1 84
How to: Use Thumbtack...
acrajchel
11-17-2014 06:39 PM
Yesterday 11:19 AM
by Steve
18 663
Peco Bagger
AGPS
11-18-2014 02:20 PM
Yesterday 10:58 AM
by Steve
10 412
Beginner Mistakes:...
Steve
01-31-2007 12:45 PM
Yesterday 10:57 AM
by Steve
22 6,307
Billboards for marketing
ExtremeLawncareServices
11-16-2014 08:39 PM
Yesterday 10:40 AM
by Steve
14 473
leaf removal
Double J LLC
10-03-2014 05:24 PM
Yesterday 01:08 AM
by ExtremeLawncareServices
25 2,611
How much do you up sell...
Essex Groundskeeping
11-23-2014 07:13 PM
11-24-2014 06:29 PM
by stevef1201
8 234
This sucks...
Matther777
09-18-2014 05:56 PM
11-24-2014 05:49 PM
by biglee
16 3,273
Pressure Washing...
WesleySnips
07-31-2014 07:13 PM
11-24-2014 04:32 PM
by acrajchel
4 704
New website
Chilehead
11-20-2014 04:39 PM
11-23-2014 07:40 PM
by Just for Cuts
12 368
My site is on fronts page
tbtigers03
11-14-2014 05:58 PM
11-22-2014 10:49 PM
by Just for Cuts
16 593
Belt dealer problem
googus
11-21-2014 08:45 AM
11-21-2014 06:36 PM
by Steve
2 196
What is going on with...
biglee
11-14-2014 03:04 PM
11-20-2014 02:50 PM
by biglee
40 1,050
My advice for new guys
avetslawncare
11-15-2014 09:32 AM
11-19-2014 01:47 PM
by biglee
10 596
Lawn Care business...
crieg122
10-23-2014 02:23 PM
11-19-2014 12:39 PM
by acrajchel
28 1,965
raking leaves ?
robert8509
10-22-2014 10:19 PM
11-18-2014 04:24 PM
by acrajchel
14 1,538
Leaf removal
madmedic8575
10-24-2014 05:14 PM
11-17-2014 07:34 PM
by acrajchel
6 1,272
sod job
SGlawncare
10-30-2014 09:21 PM
11-17-2014 07:10 PM
by acrajchel
7 859
Customer wants me to...
Mr. Mow
11-09-2014 07:13 AM
11-17-2014 06:48 PM
by acrajchel
10 637
Hello!
Brian3137
11-11-2014 07:15 PM
11-17-2014 06:46 PM
by acrajchel
14 558
small biz in Phoenix,AZ
anthonyramos1
11-08-2014 09:35 PM
11-17-2014 05:59 PM
by acrajchel
2 396
Client won't pay...
WesleySnips
10-30-2014 03:53 PM
11-17-2014 05:37 PM
by acrajchel
22 1,478
Government contracts
avetslawncare
11-15-2014 08:50 AM
11-17-2014 12:59 PM
by Steve
2 337
Need help on deciding a...
Brian3137
11-10-2014 06:32 PM
11-17-2014 12:44 PM
by Steve
12 605
West cost lawn prices
SGlawncare
10-09-2014 10:51 PM
11-16-2014 07:54 AM
by stevef1201
8 1,688
So how do you guys...
Mr. Mow
10-26-2014 08:55 AM
11-15-2014 08:44 AM
by avetslawncare
14 1,811
Truck, Trailer,...
hawthornelawncare
12-23-2011 01:01 AM
11-13-2014 08:35 AM
by jrs.landscaping
81 31,990
The most dangerous part...
Steve
10-06-2014 03:45 PM
11-12-2014 05:05 PM
by stevef1201
14 1,781
A little hang up in snow...
stevef1201
11-08-2014 07:05 AM
11-12-2014 12:51 PM
by Steve
4 517
Bi-weekly winter...
lxarth
11-04-2014 08:37 PM
11-12-2014 10:06 AM
by WesleySnips
9 723
taking first steps...
sizemorelawncare
11-10-2014 08:24 PM
11-11-2014 01:21 PM
by Steve
1 408
Back Pack Blower
Ian Lovejoy
11-09-2014 08:41 AM
11-11-2014 08:12 AM
by Just for Cuts
4 470
Business Cards
crieg122
10-25-2014 01:03 PM
11-11-2014 07:56 AM
by Just for Cuts
12 1,424
How the unregister?
alive101
11-04-2014 07:39 AM
11-10-2014 01:48 PM
by Steve
4 684
Belt adjustment question
googus
11-05-2014 06:43 AM
11-10-2014 01:38 PM
by Steve
5 587
Podcast
Shark1611
11-07-2014 05:42 PM
11-10-2014 11:41 AM
by Steve
1 383
hi, from Minnesota
rjklohn
11-07-2014 02:21 AM
11-07-2014 01:44 PM
by Steve
1 402
New to snow plowing
SS.Lawncare
11-05-2014 04:00 PM
11-07-2014 01:21 PM
by Steve
6 665
New Member
tonyap
11-05-2014 10:35 PM
11-07-2014 01:15 PM
by Steve
1 447
» Popular Tags
4wd aerocore apartment bid apartment lawn care estimate applying bid billy goat brushcutter blades bush charge christmas decorating deliquentaccounts ditches employee problems estimate ferris first truck foreman georgia gopherhaul growing a lawn care business hiring how much to charge how to hydraulic installation introduction landscape services lawn lawn care lawn care busines plan lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care seo lawn care website lawn care website seo marketing mechanic monthly mulch mulch price new business new mower ordinance per hour charge podcast profit on employee pto reo running a business scag v-ride shreaded snow snow plowing starting a business start up lawn care business steep lawns steve stihl toro toro grand stand trailer trailer mate pro truck new used landscape walk behind walker won't return
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 03:29 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 03:29 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy