Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > General Business Discussions

General Business Discussions A place to talk about general business discussions.

Two_Dogs how did the meeting


General Business Discussions

A place to talk about general business discussions.
Reply
 
Thread Tools Search this Thread
  #1  
Old 01-19-2006, 10:48 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 38,067
Rep Power: 10
Steve has disabled reputation
Default

Hi Two_Dogs,

How did the marketing meeting with the pizza owner go? What did you come up with?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 01-19-2006, 12:04 PM
Two_Dogs Two_Dogs is offline
Members
 
Join Date: Jan 2006
Posts: 23
Rep Power: 11
Two_Dogs
Default

Lawn care business tipsLawn Care Business Book
I will meet with him late this afternoon or early evening, they do not open until 4 P.M. He (owner) is one of the local bankers so I want to avoid bothering him during the day. Hopefully we can lay some details out, I can't imagine it will take that much. I will keep you posted.

On a side note I am in the process of sending out some letters to existing customers detailing our referral program. In a nut shell any person we do business with totaling $100 or more, that was referred to us by an existing customer, existing customer is eligible for choice of one cubic yard of double ground hardwood mulch, a turf fertilizer application, or one free mow. I've also sent out estimates to one time chemical application customers offering our complete five-step program with a discount if they retain us for the entire program.

T_D
__________________
Reply With Quote
  #3  
Old 01-19-2006, 12:17 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 38,067
Rep Power: 10
Steve has disabled reputation
Default

Quote:
Originally Posted by [b
Quote[/b] ]Hopefully we can lay some details out, I can't imagine it will take that much. I will keep you posted.
I am looking forwards to the updates.

Quote:
Originally Posted by [b
Quote[/b] ]On a side note I am in the process of sending out some letters to existing customers detailing our referral program.
I think this is a great idea. Did you do this last year? What type of response did you get?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #4  
Old 01-19-2006, 01:27 PM
Two_Dogs Two_Dogs is offline
Members
 
Join Date: Jan 2006
Posts: 23
Rep Power: 11
Two_Dogs
Default

I didn't do this last year, there was so much I planned to do last year and didn't get around to it due to the overwhelming volume of sales of services. This really caught us by surprise, and was a good problem to have, but it was still a problem.

I had planned, researched, written a thorough business plan, very glad I did to, I believe our year would have been extremely difficult without the preperation. That said I am in the process of writing a new business plan, this is a task I will definitely plan to do each year during the off season. I am amazed at how much more accurate, detailed and easy to write this has become since last year. Remember last year was our start up year so we really had no idea fully, what to expect. Last year was truly a blessing in two ways, in the volume of business and maybe even more significantly as a learning experience.

O.k. little off track there but back to the letters, we did gain a decent percentage of business last year by word of mouth, I anticipate the added inducement of free services/products to only increase that.
__________________
Reply With Quote
  #5  
Old 01-19-2006, 07:51 PM
Two_Dogs Two_Dogs is offline
Members
 
Join Date: Jan 2006
Posts: 23
Rep Power: 11
Two_Dogs
Default

I just got back from meeting with pizza parlor owner, he was very receptive of the idea of a promotion scheme that would mutually benefit both business's. One promotion we kicked the tires on involved giving a coupon for a free dessert pizza with the purchase of a lawn application. I would pay for the dessert pizza (he would sell to me at his cost) we would split the cost of running ads. We disussed using the two logos in the ad one at the top and one at the bottom both a tad undersized, then sandwich in between them in large fonts the word FREE, in roughly half the size of the large font we would list details to qualify.
This was the only idea we spitballed, only discussed for about 20 minutes, we agreed to take a couple of weeks to try and come up with attention grabbing ways to promote thier products tied to the purchase of my services. I will post more details as we get more in depth on this project, hopefully to have a workable promotion within the next few weeks to kick of our mid-March applications (we did discuss the timing issue).
I am also calling the guy that drives my kids school bus about some in expensive advertising/promoting. He owns a carpet cleaning business thought I would pitch to him putting a flier for my business in with his statements when he sends them out and I could do the same for him with mine.
__________________
Reply With Quote
  #6  
Old 01-19-2006, 10:44 PM
Soupy
Guest
 
Posts: n/a
Default

My first year I paid .6 a flyer to have them put on pizza boxes. This work out good, but the Pizza place (national company) got a new manager and he said it was against company policy to continue doing this.

I have tried a few times over the years to get a deal like this again, and I get the same answer from all the national pizza chains. They say if it isn't Charity, or for a government program (such as school fund raisers) they can not do it.
Reply With Quote
  #7  
Old 01-19-2006, 11:19 PM
Two_Dogs Two_Dogs is offline
Members
 
Join Date: Jan 2006
Posts: 23
Rep Power: 11
Two_Dogs
Default

This is a national chain also, Paul Revere's. Seems to me the folks that buy these franchises and manage them are given a good deal of flexibility, at least it appears to be that way. He was very receptive to the idea of trying to do something that had possibilities of providing tangible benefits for us both. I am anxious to get this season fired up, it will be here before we know it. Feels pretty good just to be getting more and more on this end of the business done each day.
__________________
Reply With Quote
  #8  
Old 01-20-2006, 07:39 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 38,067
Rep Power: 10
Steve has disabled reputation
Default

Hi Two_Dogs,

Something I was thinking was how would you determine the total number of pies you would need to buy? Would you make the pizzeria save the coupons some how to use as receipts?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #9  
Old 01-20-2006, 07:54 AM
Two_Dogs Two_Dogs is offline
Members
 
Join Date: Jan 2006
Posts: 23
Rep Power: 11
Two_Dogs
Default

We will have coupons issued by PR's, then at the time we provide service we will leave a coupon with the customer or send with the statement. The customer will redeem the coupon for the dessert pizza and PR's will in turn bill us. These are a specialty dessert item that they make on an as ordered basis, therefore that eliminates the need to estimate a pre-determined amount.
This is a delivery pizza service, they do have dine in, but it is a very small area. We also tossed about the idea of a free half gallon of soft serve ice cream (this is also a menu item). The element that is crucial to make this work in my mind is that #1 we use a free offering and really emphasize/promote the free, I feel this will be most beneficial to my business. #2 That the menu item we use is something that will induce the customer to make a purchase from the pizza parlor while there/ordering.
To me the keys to ensure a successful promotion is customer inducement and mutually benifitting both business's.
__________________
Reply With Quote
  #10  
Old 01-20-2006, 08:36 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 38,067
Rep Power: 10
Steve has disabled reputation
Default

Hi Two_Dogs,

Will you be handing these out as flyers to potential new customers by going through targeted neighborhoods?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Say Hello !!!
Steve
03-19-2007 11:18 AM
Today 01:01 AM
by myrlage
1,256 443,909
A quick Intro
BLE
08-14-2016 05:17 PM
Today 12:53 AM
by myrlage
3 1,192
Any successful one man...
WarriorLandscapingCAN
09-26-2016 06:04 AM
Yesterday 07:16 AM
by Chilehead
2 64
What were your top...
WarriorLandscapingCAN
09-13-2016 05:10 PM
09-26-2016 05:43 PM
by Steve
4 379
Enter to win Free...
arthur712
09-25-2016 11:28 AM
09-26-2016 05:41 PM
by Steve
1 53
I have a new show!
Chilehead
09-19-2016 06:50 PM
09-23-2016 05:45 AM
by Chilehead
7 146
First commercial estimate
WarriorLandscapingCAN
09-19-2016 12:42 PM
09-22-2016 05:42 PM
by acrajchel
7 157
Larger projects - Labor...
WarriorLandscapingCAN
09-18-2016 07:38 AM
09-21-2016 06:51 AM
by Chilehead
5 173
I need some business...
Firehouselawn@hotmail.com
07-06-2016 05:42 AM
09-16-2016 01:50 PM
by DLC123
5 632
Is it too late?
Cpadgett
05-28-2016 09:10 AM
09-16-2016 01:35 PM
by DLC123
15 1,342
Not a newbie just...
lwlawn
09-09-2016 02:32 PM
09-16-2016 01:25 PM
by DLC123
2 525
I'm making stupid money...
WarriorLandscapingCAN
08-07-2016 07:07 PM
09-16-2016 01:15 PM
by DLC123
6 1,417
Lawn problem
magiccc
09-14-2016 11:37 AM
09-15-2016 06:14 AM
by Chilehead
2 296
What kind of seed do you...
Bradcook21
09-02-2016 02:58 PM
09-12-2016 07:18 AM
by joshp
4 932
Commercial Flail Mower...
Chickenthief
09-05-2016 04:46 PM
09-09-2016 04:50 PM
by Steve
7 800
Newbie here
paulgrant
09-07-2016 04:52 PM
09-09-2016 12:01 AM
by paulgrant
2 632
Hello, New Member Here,...
Chickenthief
09-05-2016 06:19 PM
09-08-2016 09:35 PM
by Chickenthief
6 758
Pricing fall cleanups?
WarriorLandscapingCAN
09-06-2016 11:17 AM
09-07-2016 04:06 PM
by Steve
3 732
My Invention
biglee
01-11-2015 06:51 PM
08-31-2016 02:47 PM
by Steve
21 3,289
fliers
joshp
08-19-2016 03:23 PM
08-30-2016 07:47 PM
by SC93
11 2,177
» Popular Tags
annual apartment become an entrepreneur best mower be your own boss bidding business business education business help business management complex contractor hacks contracts convention converting customer dethatcher edging entrepreneur entrepreneur education estimate estimates fuel problems fuel pump half moon blade intro introduction jjandm lawncare l.t.rich landscape landscape design landscaping landscaping design company landscaping richmond va landscping lawn lawncare lawnservice lowering grade marketing mulch planting raising grade residential lawn care richmond va richmond virginia lawn care seasonal snowblower snow plowing snow shovel sprayer start a business start a lawn care business start business start up toro timecutter townhome tree tree service video web design websites what to charge work from home z-max z-spray
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 05:54 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 05:54 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy