Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > GopherHaul Lawn Care Business Show, Video, Book & Podcast Discussions.

GopherHaul Lawn Care Business Show, Video, Book & Podcast Discussions. Discussions on and about the GopherHaul Lawn Care Business show. Talk about topics we discussed on the show, future topic ideas or taking part in the show. Or discuss other videos.

Podcast: Videos: Books: Android:


Need a lawn care business commercial?


GopherHaul Lawn Care Business Show, Video, Book & Podcast Discussions.

Discussions on and about the GopherHaul Lawn Care Business show. Talk about topics we discussed on the show, future topic ideas or taking part in the show. Or discuss other videos.

Podcast: Videos: Books: Android:

Reply
 
Thread Tools Search this Thread
  #1  
Old 04-22-2008, 08:17 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,431
Rep Power: 10
Steve has disabled reputation
Default

I saw this lawn care business commercial on youtube and wrote to the production company to see what it would cost to get a video made for a lawn care business.

Here is the response I got. So if you are interested in having a commercial made for your lawn care business, send a message to the Ron at the production company.



http://youtube.com/watch?v=AvaBhbvjL-w

He wrote:
Quote:
Originally Posted by [b
Quote[/b] ]
We have a lot to offer, so price can vary widely. $150 would be a good basic package. If the company would send me good, hi-res photos to work with along with their logo and so forth, and they didn't mind stock royalty-free music for background, we could do a basic commercial for them. For a non-local company, in fact, that's what we'd have to do.

Keep in mind that just bacause I say photos, I don't mean slideshows. Lawns don't generally move, so even with good photos, I can do simulated camera moves on them and still have that video look. For things like this, good stills are actually easier to work with. Most of the Grasshopper commercial was done with stills.

If I need to go out and shoot video or photos, that will add to the expense. Exactly how much depends on how long, how far, and how many times. For the Grasshopper one, I had to go out on four different occasions to shoot photos and video. That added $150 to the price. $30 - $40 per shoot would be a good estimate.

Background music is another possible expense. I have a collection of royalty free music along with a couple music generators, so I can offer something generic and royalty free as part of the basic package.

However, there are other options. I can use some recognizable song, but we would have to negotiate royalties first and that cost would be passed on to my customer. We can also produce and record custom jingles. My partners include a couple composers / musicians and my audio guy - complete with audio recording studio. That of course adds a whole new layer of complexity and therefore expense. But it is available.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 04-22-2008, 09:06 PM
StartALawnCareBusiness's Avatar
StartALawnCareBusiness StartALawnCareBusiness is offline
Keith
 
Join Date: May 2007
Posts: 731
Rep Power: 0
StartALawnCareBusiness is on a distinguished road
Default

Lawn care business tipsLawn Care Business Book
Steve:

Did you call their toll free number? Was that their actual number or was it a lawn care call service like we discussed a few weeks ago?

You know how people sometimes buy and sell web domains? Have you ever heard many people doing this with telephone numbers? What do you think it would cost to purchase a number such as the one advertised in the video for a lawn care company?

Keith
__________________
Start a profitable lawn care business.
Reply With Quote
  #3  
Old 04-22-2008, 09:55 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,431
Rep Power: 10
Steve has disabled reputation
Default

Oh you know what? I didn't even notice that. I think that is the phone number we were talking about in a previous podcast.

If it is the same, yes then it's a lawn care answering service.

I have read a lot about how people buy phone numbers too. That does go on.

I don't know what the service costs if you wanted to get that specific company to answer phones but I am sure we could find it out.

Did you like that they were using the number?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #4  
Old 04-24-2008, 02:26 PM
MysticVideo
Guest
 
Posts: n/a
Default

Hi! Ron from Mystic Video here. I can shed a bit of light on Grasshopper Lawn's number - at least as far as I know.

Mike told me it was a forwarding service. You essentially rent zip codes. Then when a customer calls in to that number, they enter their zip code. That forwards the call to whoever happens to currently own that zip code.

Sorry but I can't help with pricing or anything like that. I just wanted to pass on what I know about that service.

And if anyone has any questions about video advertising, I'll be glad to try to answer them.

Remember guys, there's the cable market. Regular TV stations often cover too wide an area for most companies - but of course charge for that coverage. Consider cable. It can be targetted to a much smaller region and therefore costs a lot less!

Ron
Reply With Quote
  #5  
Old 04-24-2008, 07:52 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,431
Rep Power: 10
Steve has disabled reputation
Default

Hi Ron,

Welcome to our forum! Have you heard anything from Grasshopper as to how effective the commercial was in getting new customers for them?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #6  
Old 04-25-2008, 03:51 PM
MysticVideo
Guest
 
Posts: n/a
Default

I haven't heard if it helped or not. In fact, I don't even know if they kept track.

They put it on cable channels and also use it at their booth at home & garden shows.

Ron
Reply With Quote
  #7  
Old 04-25-2008, 08:57 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,431
Rep Power: 10
Steve has disabled reputation
Default

Oh! We were just talking about tracking your advertisements a short time ago on here and how important it is.

Did they ask you for any marketing advice when you made this or no? Just the concept of tracking the ads is so very important and new to a lot of people.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #8  
Old 04-26-2008, 05:08 PM
MysticVideo
Guest
 
Posts: n/a
Default

No, we're a video production company, and that's as far as it went. They knew what they wanted to do with the commercial. I did kinda edge them on to do something longer for their trade shows, but they wanted what they wanted. So there we have it. We do what the customer wants.

Ron
Reply With Quote
  #9  
Old 04-27-2008, 10:31 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,431
Rep Power: 10
Steve has disabled reputation
Default

Hi Ron,

Did you ever think of putting together some generic videos that you could sell and a lawn care business owner could insert their contact information in at the end of the commercial? I bet you could sell quite a bit of those.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #10  
Old 04-29-2008, 11:27 AM
MysticVideo
Guest
 
Posts: n/a
Default

That's an intresting thought, Steve. Of course it has to be generic, so my question to the forum is this: What types of generic commercials would you find useful? A complete 20 seconds with voice-over advertising something and leaving you with simply space on the end to add your info? A commercial with just video and background music that you add a voice over to?

I can see it working as long as 1: the company buying the incomplete commercial can finish it or have it finished economically and 2: the incomplete commercials advertise something worth advertising.

I'm a video guy, so I know nothing about what you guys need. If you guys can give me some suggestions, maybe we can put something like this together.

Ron
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Mowing the hills
EyeCatchersNow
07-08-2014 12:22 PM
Today 05:57 PM
by Steve
21 1,844
Real Estate??
tbtigers03
Yesterday 06:43 PM
Today 05:01 PM
by stevef1201
5 181
John Deere z235 Deck
WesleySnips
09-29-2014 06:02 PM
Today 04:38 PM
by WesleySnips
5 236
Sprinkler head guards...
Sprinkler Buddy
09-27-2014 04:55 AM
Today 02:50 PM
by Sprinkler Buddy
6 436
Look out Bob Villa -...
Mr Dave
Yesterday 10:06 AM
Today 02:19 PM
by Steve
5 202
Question?what should I...
dalvan0
09-24-2014 11:10 PM
Today 01:39 PM
by Steve
17 824
Whe does Mowing season...
jack2048
Yesterday 07:05 AM
Today 01:38 PM
by jack2048
4 201
Kohler command carb...
ExtremeLawncareServices
09-21-2014 03:09 PM
Today 01:30 PM
by Steve
26 1,165
Help a brother...
tbtigers03
09-28-2014 11:41 AM
Today 01:26 PM
by Steve
7 390
Hello from Kentucky
TRV
Yesterday 05:42 PM
Today 01:20 PM
by Steve
2 123
Give Me Your Problems
ellakit
Yesterday 04:10 PM
Yesterday 04:10 PM
by ellakit
0 17
Say Hello !!!
Steve
03-19-2007 11:18 AM
Yesterday 03:53 PM
by ellakit
1,188 336,287
Falling into business
stellarmowing
09-28-2014 04:35 PM
Yesterday 02:17 PM
by Steve
4 348
hey
sizemorelawncare
09-28-2014 08:12 PM
09-29-2014 03:10 PM
by Steve
2 278
Update on LawnsAway and...
Ian Lovejoy
09-28-2014 10:24 AM
09-29-2014 03:09 PM
by Steve
2 332
Need to figure out how...
tjslawnde
09-28-2014 10:31 AM
09-29-2014 03:05 PM
by Steve
4 343
Aerocore Deck?
wdrdoctor
09-26-2014 06:21 PM
09-29-2014 02:36 PM
by Steve
3 471
Hello from CNY
arazucontracting
09-22-2014 06:07 PM
09-29-2014 02:33 PM
by Steve
3 724
How to price lawn mowing.
jack2048
09-24-2014 04:18 PM
09-29-2014 02:27 PM
by Steve
4 584
Pricing ????
6295danny
01-14-2013 07:54 PM
09-29-2014 02:22 PM
by Steve
35 6,594
30 Inch Push Mowers Pros...
Billy Goat
06-27-2013 08:07 PM
09-27-2014 04:11 PM
by SGL1
30 7,128
Replacing a Shindi T-27
Dan Tanner
09-13-2014 12:59 PM
09-26-2014 04:16 PM
by stevef1201
5 1,108
Looking for feed back on...
ExtremeLawncareServices
09-17-2014 08:38 AM
09-25-2014 09:18 AM
by ExtremeLawncareServices
10 1,134
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
09-25-2014 08:01 AM
by ExtremeLawncareServices
124 9,336
Trying something new,...
ExtremeLawncareServices
09-21-2014 09:07 PM
09-23-2014 11:13 AM
by Steve
4 818
This sucks...
Matther777
09-18-2014 04:56 PM
09-22-2014 08:02 PM
by ExtremeLawncareServices
11 1,193
Not sure, but anyone do...
SnowRemoval2k14
09-22-2014 12:10 AM
09-22-2014 04:49 PM
by Steve
1 763
Tribulations of working...
stevef1201
09-13-2014 08:37 AM
09-22-2014 04:45 PM
by Steve
9 1,095
Mulching beds
Bradcook21
09-21-2014 07:43 AM
09-22-2014 04:43 PM
by Steve
3 831
Scag turf tiger hydrolic...
ExtremeLawncareServices
09-04-2014 10:55 PM
09-22-2014 04:35 PM
by Steve
12 1,461
2014 Gie-expo
ExtremeLawncareServices
08-19-2014 11:22 PM
09-21-2014 09:23 PM
by ExtremeLawncareServices
3 1,494
Mowing 7 acres
avetslawncare
08-31-2014 04:24 PM
09-19-2014 03:29 PM
by acrajchel
6 1,713
snowplowing
jshak40
09-01-2014 07:20 AM
09-19-2014 11:49 AM
by Steve
23 2,144
Lowballers scrubs &...
Darksteel
01-13-2014 07:35 AM
09-18-2014 06:32 PM
by Northwoods Outdoors
58 7,537
Hello from upstate NY!
A&MLawn&Snow
09-18-2014 11:19 AM
09-18-2014 04:10 PM
by Sprinkler Buddy
2 929
Price to apply fertilizer
SS.Lawncare
09-15-2014 11:10 AM
09-18-2014 01:16 PM
by Steve
9 1,113
Trailer tires
J.A.S.LawnService
09-01-2014 10:17 AM
09-17-2014 09:57 PM
by curts lawn care
4 1,543
new to the forum
SGlawncare
09-16-2014 11:20 PM
09-17-2014 08:29 PM
by curts lawn care
3 940
Help With Snow Blowing...
Robertf31
09-13-2014 10:55 PM
09-17-2014 12:34 PM
by Steve
11 1,308
Non-Stop Summer?
SouthallMowing
09-14-2014 10:51 PM
09-17-2014 10:48 AM
by stevef1201
6 1,061
Poll - net income
Dan5082
11-15-2010 08:08 PM
09-16-2014 04:44 PM
by jrs.landscaping
12 3,813
Getting lowballed!
PineHillLawn
06-27-2012 07:23 AM
09-16-2014 01:25 PM
by jrs.landscaping
24 5,552
Compare this summer to...
Steve
09-03-2014 12:52 PM
09-16-2014 11:20 AM
by Hanks Lawn Care Services
15 1,734
thinking about throwing...
veteranslawncaresystems
09-09-2014 10:31 PM
09-15-2014 03:41 PM
by Steve
12 1,459
Hello
Robertf31
09-12-2014 10:34 PM
09-15-2014 03:17 PM
by Steve
2 952
Newbie......Again
Jibber
09-13-2014 12:17 PM
09-15-2014 02:54 PM
by Sprinkler Buddy
2 1,082
need help with starter...
GoGreenerKS
09-12-2014 04:23 PM
09-15-2014 02:25 PM
by Steve
3 1,003
Brake job!
kslawn
08-30-2014 07:49 AM
09-15-2014 02:16 PM
by Steve
12 1,817
Hello
jawnebgoode
08-28-2014 08:37 PM
09-15-2014 02:15 PM
by Steve
3 1,544
Employee uniforms
Gerardo_Landscape
01-21-2014 11:11 PM
09-15-2014 02:12 PM
by Steve
5 1,605
» Popular Tags
2wd 4x4 aerocore apartment complex auger bid billy goat brushcutter blades care charge christmas collections collections subcontractor ditches equipment rental exmark ferris foreman four wheel drive gopherhaul grass gravely growing a lawn care business health holiday honda how much to charge husqvarna installation john deere quik trac landscape services lawn lawn care lawn care business lawn care business book lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website lesco marketing mechanic monthly mowing mr dave mulch mulch price new buisness new business new mower podcast pto running a business scag schedule scripts search engine optimization seo small engine repair starting a business steve stihl theft toro toro grand stand trailer trimmer rack walk behind walker
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 09:17 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 09:17 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy