Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Lawn Care, Landscaping, and Property Management Forums > General Talk

General Talk If it doesn't fit anywhere else, post it here.

New Areas


General Talk

If it doesn't fit anywhere else, post it here.
Reply
 
Thread Tools Search this Thread
  #1  
Old 10-08-2007, 06:21 PM
moseley creek
Guest
 
Posts: n/a
Default

Here is a brief run down of the past 4 years. March 2003 started lawn care business. Things went great till May 2005 when my husbands colan exploded and he almost died. November 2005 doctor said he could go back to work but he refused. There had always been verbal abuse in our marriage but I just ignored him. He decided he was going to do nothing but sit around and try to collect a check. The abuse went from just verbal to physical, mental and emotional. He also started bringing my children into it as well. The last straw was him throwing my 8 year old daughter into a wall. October of last year I had him removed from the house with a restraining order. A year has pass now and my children and I are still in therapy. Both of the children now 9 and 10 are diagnosed with post trumatic stress disorder due to domestic violence. Now here is my problem, for the past year my ex has done nothing but run his mouth about me and my business because he thought I should have sold it and split with him but the judge said no that is her job you cannot have any part of it. I have lost customers due to this and cannot get new ones in the close area because of him. There are several areas I would like to get into but I got what I have by word of mouth and I am not sure what the best move for me would be. I know most of you are probably men but please don't just blow me off I need to get some more things going now. Single mom two children. Sugestions please.
Teresa
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 10-08-2007, 07:09 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 37,246
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Hi Teresa,

Did you happen to see my response to your other post?

Do any of these ideas appeal to you?

Quote:
Originally Posted by [b
Quote[/b] ]
There are a couple things I can think of, depending on how into this you want to get.

First off, Halloween is coming and you have kids. Have you considered going out and trick or treating with them and handing out flyers as you do this? It would be a great way to reach out to new people and make a personal connection.

I also think you have a great story. It's great because others will be able to relate to you and they will want to see you succeed because you will then be a hero for single women trying to do this all on your own.

I would consider putting together an article for your local paper, where you talk about this. The headline could read "Being a single mom and running your own business isn't easy." It could be a very inspiring story. Put together a press release and include a picture of you and your children. And talk about all the issues you face doing this on your own but how you are determined to succeed.

In fact, we could help you put this together right here on the forum and others could offer their views as well.

Doing something like this, really puts your story out there but it also takes a bad situation and makes it a positive one by harnessing it. Others will read the article and relate to you and want to hire you. They will be able to connect with you and your struggle.

What's your take on this?

You could also go out and do flyers and door hangers but I think this would be so much more powerful!
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 10-08-2007, 07:12 PM
moseley creek
Guest
 
Posts: n/a
Default

I like the trick or treating idea but I am not sure about writing an artical for the paper?? Self esteem is in short supply around here. I can put on a good front face to face though. Artical ideas?
Reply With Quote
  #4  
Old 10-08-2007, 07:21 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 37,246
Rep Power: 10
Steve has disabled reputation
Default

Well in a sense it is all about healing. Letting others know of your situation, as you did here by sharing with us your story, is a great way to reach out to people and get help when you need it.
A story about you being a single mom and running your own business could reach out to many people in your area and they could empathize with your situation. Everyone has down times. Everyone at times deals with trauma in their lives and when we reach out to others we realize we are not alone.

You are doing an amazing job now and you will continue to improve, the article idea is something to at least think about. There might be many people in your community that would reach out to you after reading it.

My next thought would be to come up with a flyer possibly with a picture of all three of you? Maybe market the angle of it being a woman owned business? This could position you as being different from other lawn care businesses.

A lot of times when I think of marketing ideas, I say to myself what about this situation is unique. What will stand out from others. You have a unique story which can lead you to a unique marketing position. Your strength then is in being unique! That's what will sell.

You could create a door hanger too with your pictures and then canvas the areas you want to work up.

What about the current customers you have now, have you asked them for any referrals? Create a list from them and call them? Or drop off marketing material at their house.

Have you tried craigslist.com yet?

What are some of your thoughts on all this?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #5  
Old 10-08-2007, 07:31 PM
moseley creek
Guest
 
Posts: n/a
Default

Did not think of craigslist.com. So what you are saying is play off of the single mom woman owned local business thing? I have asked my current customers about friends and family that may be able to use my services and have got a few more customers that way. I plan on a yellow page add foe next phone book. Any ideas where I could go to get some help working up a flyer?
Reply With Quote
  #6  
Old 10-08-2007, 07:43 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 37,246
Rep Power: 10
Steve has disabled reputation
Default

Quote:
Originally Posted by [b
Quote[/b] ]Did not think of craigslist.com.
A lot of lawn care business owners absolutely rave about craigslist. It has a bunch of benefits. First off it's free. Second it allows you to target a specific geographic area. So you can put up an ad for your community on there.


Quote:
Originally Posted by [b
Quote[/b] ]So what you are saying is play off of the single mom woman owned local business thing?
I think so, yes. Because I think it is unique to you. It's your strength. I have to tell you from my point of view, I am very impressed with you for doing all this and I know many people would be very impressed with you as well.

Don't underestimate the power of the media. Did you happen to see over the summer when another one of our forum members created his business and then got international media attention? If you hadn't seen the story check this article out here.

Lee, the owner, took his business from start up lawn care in the spring of '07 to being a 5 figure a month lawn care business. All in just a few months! Why? Well a big reason is because he harnessed the media. He had a story to tell and he told it.

Getting an article in the media or a news spot on you can do more for your business in a few days than might be possible with 20 years + of marketing.

It's really something to think about.

Quote:
Originally Posted by [b
Quote[/b] ]I have asked my current customers about friends and family that may be able to use my services and have got a few more customers that way.
Also hand out flyers to the neighbors of your current customers as well.

Quote:
Originally Posted by [b
Quote[/b] ]I plan on a yellow page add foe next phone book.
Yellow pages tend to not bring the return most expect from them for their advertising dollar.

Quote:
Originally Posted by [b
Quote[/b] ]Any ideas where I could go to get some help working up a flyer?
What marketing angle are you thinking of doing for your business? Do you want to go with door hangers or flyers? Will you want to have them printed or photocopied?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #7  
Old 10-08-2007, 07:56 PM
moseley creek
Guest
 
Posts: n/a
Default

There was a company here trying to do bikni cuts but it did not work because they only did one spot on the radio. It is a cool idea if it is done right.
As far as flyers maybe something half sheet I can copy and pass out everywhere. Just need help designing.
Maybe I will pass on the yelow pages for the price I just got for one year I probably will not be worth it.
I do live in a town that is mostly military around. Going to Iraq then comming back. I know I could target them somehow too but not sure how. Their wives sure don't cut the grass when they are gone.
Reply With Quote
  #8  
Old 10-08-2007, 08:01 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 37,246
Rep Power: 10
Steve has disabled reputation
Default

Quote:
Originally Posted by [b
Quote[/b] ]There was a company here trying to do bikni cuts but it did not work because they only did one spot on the radio. It is a cool idea if it is done right.
If you ever wanted to get into that at all, I could put you in touch with Lee.

Quote:
Originally Posted by [b
Quote[/b] ]As far as flyers maybe something half sheet I can copy and pass out everywhere. Just need help designing.
Can you look through our flyer collection and see if any strike your fancy?

Quote:
Originally Posted by [b
Quote[/b] ]I do live in a town that is mostly military around. Going to Iraq then comming back. I know I could target them somehow too but not sure how. Their wives sure don't cut the grass when they are gone.
This is another marketing angle you could go with. Maybe you could assist a member of the armed forces that is over seas. Maybe find one person in town and help the family by cutting the lawn for free once every couple of weeks.

Then you could have a great marketing angle to go to the press with and say you understand the difficulties of being a single mom raising a family and that you are running your business on your own as well.

It would make for a great story and build up a lot of goodwill between you and your community.

Let me know your thoughts on all that.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #9  
Old 10-08-2007, 08:14 PM
moseley creek
Guest
 
Posts: n/a
Default

I may have more questions for you but you have given me alot to think about and check into. Thanks alot. If there are any writers out there feel free to write something up for my local paper I just can't do that myself.
Reply With Quote
  #10  
Old 10-08-2007, 09:43 PM
pmblair
Guest
 
Posts: n/a
Default

Teresa, I'm a graphic designer / web designer / lawn care guy / pressure washer / multiple business owner / father / husband..... etc etc etc....

Listen, my wife and I deal with adversity every day, so although I have never been in the same situation as you, I do know how hard it is to run a business in the face of adversity. *

How about this... you tell me the name of your company, your phone number, the services you perform etc... anything you would want on a flyer... and then pick a flyer design or two that you like on here... I'll make them up for you and email them to you. *All you have to do from there is print them. *I'll even make you up a logo.

Good luck to you. *God bless you and your little ones. *You'll make it. *Just BELIEVE.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
I'm Back With The Best...
aduttonater
02-21-2015 12:41 AM
Today 11:59 AM
by jrs.landscaping
61 2,617
Get Help
JohnMartin
Today 04:14 AM
Today 11:31 AM
by brian'slawncare
1 46
Correct me if I'm wrong...
SGL1
Yesterday 02:41 PM
Today 09:20 AM
by SGL1
5 84
These are the days on...
ExtremeLawncareServices
01-11-2015 10:41 AM
Yesterday 09:46 PM
by ExtremeLawncareServices
61 5,359
Lawn Care Service in...
Friscobob
04-24-2015 03:33 PM
Yesterday 06:37 PM
by Friscobob
3 137
Buying contracts /...
greenscaper123
Yesterday 04:46 PM
Yesterday 04:46 PM
by greenscaper123
0 46
what's the big deal...
Tony317
04-25-2015 02:19 PM
Yesterday 12:08 PM
by SGL1
2 101
New company in Michigan
SEM
04-24-2015 09:27 PM
Yesterday 05:18 AM
by Sprinkler Buddy
3 102
Total yard rehab
SGL1
04-23-2015 03:59 PM
04-25-2015 08:25 PM
by SGL1
7 201
mowing pic
joshlawncare
04-25-2015 12:34 PM
04-25-2015 08:09 PM
by avetslawncare
1 92
Big (to me) mulch job
tl757
04-23-2015 05:32 PM
04-25-2015 08:01 PM
by avetslawncare
7 211
Newb Question - Multiple...
DependiLawn
04-24-2015 11:36 PM
04-24-2015 11:36 PM
by DependiLawn
0 78
maintandlawndispatch...
SGL1
04-21-2015 03:31 PM
04-24-2015 04:42 PM
by Steve
9 245
Thoughts on Undocumented...
element009
09-25-2011 11:08 AM
04-23-2015 09:32 PM
by Chilehead
56 15,538
Hello Everyone
DesignsByBnC
04-22-2015 04:07 PM
04-23-2015 02:19 PM
by DesignsByBnC
2 126
The upcoming rainy...
5StarLawnscaping
04-21-2015 01:22 PM
04-23-2015 12:54 PM
by Steve
7 224
color fliers?
holymoly
04-18-2015 02:32 PM
04-23-2015 12:50 PM
by Steve
12 392
WARNING! Especially to...
SC93
04-19-2015 12:05 PM
04-22-2015 01:39 PM
by Steve
14 456
Could be great news for...
SC93
04-14-2015 11:06 PM
04-22-2015 01:28 PM
by Steve
15 530
quick pic
joshlawncare
04-14-2015 07:49 PM
04-21-2015 05:01 PM
by joshlawncare
4 365
Got Inspected today
swstout
08-09-2010 10:31 PM
04-21-2015 03:53 PM
by SGL1
10 4,023
Smoked my first belt!
SGL1
04-20-2015 08:46 PM
04-21-2015 03:28 PM
by SGL1
4 192
Pictures of commercial...
avetslawncare
04-01-2015 09:47 PM
04-21-2015 12:47 PM
by Steve
25 1,040
lawn care business...
holymoly
04-18-2015 02:56 PM
04-21-2015 06:18 AM
by holymoly
3 283
landscape insurance
clarkslawn
03-30-2015 10:14 PM
04-20-2015 10:02 PM
by SGL1
4 504
Poll & Discussion...
CHEESE2009
09-16-2011 06:16 PM
04-20-2015 08:20 PM
by avetslawncare
27 5,699
weed
avetslawncare
04-16-2015 07:56 PM
04-20-2015 01:08 PM
by Steve
4 287
Aerating / Dethaching...
Hard-Body lawn & garden
04-12-2015 07:53 PM
04-19-2015 08:49 PM
by Chilehead
17 625
Start LIKING FACEBOOK...
rlclawncare123
02-26-2015 12:06 AM
04-19-2015 09:21 AM
by KJ90
8 1,043
bidding a cemetery....
NPM_LLC
03-28-2015 10:56 AM
04-19-2015 05:26 AM
by RSE
22 1,062
Hustler Raptor
SGL1
04-13-2015 09:27 PM
04-18-2015 07:53 AM
by SGL1
15 544
is craiglist good to...
JBENI
04-16-2015 11:11 AM
04-17-2015 10:25 PM
by Wolf4dk
11 458
Am I missing something...
googus
04-11-2015 06:33 PM
04-17-2015 08:01 PM
by avetslawncare
10 570
Hello
sonny54
04-16-2015 09:49 PM
04-17-2015 03:10 PM
by Steve
1 224
Unreal
Chilehead
04-09-2015 09:12 PM
04-17-2015 08:27 AM
by Chilehead
11 606
starting a lawn care...
JBENI
04-14-2015 09:03 AM
04-17-2015 08:03 AM
by JBENI
14 592
Finally got a warehouse
avetslawncare
03-12-2015 07:52 PM
04-16-2015 07:52 PM
by avetslawncare
23 1,402
New 14 x 7 Enclosed...
whitepropertydetail
04-15-2015 06:46 PM
04-16-2015 03:40 PM
by Steve
1 285
older used dump trucks
SECTLANDSCAPING
09-22-2011 12:33 AM
04-16-2015 12:41 PM
by biglee
21 8,082
Tax Poll
Steve
04-15-2015 02:13 PM
04-15-2015 02:13 PM
by Steve
0 261
lawn care by Aj
aj10261984
04-14-2015 06:50 PM
04-15-2015 01:43 PM
by Steve
2 305
Contact last years...
googus
01-28-2015 08:13 AM
04-15-2015 12:54 PM
by SC93
7 1,302
trying to sign up for...
JBENI
04-14-2015 10:20 AM
04-14-2015 12:11 PM
by Steve
1 875
Charging customers for...
Hard-Body lawn & garden
04-14-2015 07:34 AM
04-14-2015 10:35 AM
by Steve
1 342
New member
Jdlandscaping,LLC
04-11-2015 03:24 PM
04-14-2015 05:45 AM
by Jdlandscaping,LLC
2 365
hello
oasis_greenscapes
04-01-2015 06:18 PM
04-13-2015 12:03 PM
by Steve
8 603
New Member
Greenturion
04-11-2015 02:00 PM
04-13-2015 11:59 AM
by Steve
1 322
Client with...
OldSalt
04-07-2015 09:47 PM
04-13-2015 11:57 AM
by Steve
8 554
Getting rid of "mulched...
Mr. Mow
04-12-2015 04:21 PM
04-13-2015 11:26 AM
by biglee
3 365
String trim BEFORE mow...
Mr. Mow
04-12-2015 08:13 AM
04-13-2015 11:11 AM
by biglee
7 476
» Popular Tags
ad landscaping aerocore apartment bid apartment lawn care estimate applying auger billy goat brushcutter blades bush contract help deliquentaccounts design ditches door hangers employee problems equipment rental estimate ferris flyers foreman free advertising google growing a lawn care business hiring husqvarna jobs john deere quik trac landscape services lawn lawn care lawn care business seo lawn care business website lawn care business website seo lawn care seo lawn care website lawn care website seo lawn mowing managing a lawn care business marketing marketing secrets mr dave mulch new business per hour service pricing pto push versus ride running a business secrets to landscaping sell the vision seo shell small engine repair snow plowing square foot starting a lawn care business steep lawns sulky theft toro toro grand stand trailer tree trimmer rack up sell employee web design website website design winterization www.greenturion.co.za
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 01:12 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 01:12 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy