Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > General Business Discussions

General Business Discussions A place to talk about general business discussions.

Head Start Program


General Business Discussions

A place to talk about general business discussions.
Reply
 
Thread Tools Search this Thread
  #1  
Old 02-25-2005, 12:56 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,822
Rep Power: 10
Steve has disabled reputation
Default

Here is the profile on Lightning Lawn Service:

I am 20 years old, i've mowed grass for other companies since I was 16 and just started my own this past june. I now have 31 full time customers that I do on the weekend and I work a full time job during the week to make ends meet. I think I could use all the help I can get to go full time this summer.
Thanks,
Mike (Lightning Lawn Service)




Review other Head Start Projects here.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 02-25-2005, 12:57 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,822
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Business plan questions can be found here.

Business Plan

Business Description
- Give a one paragraph description of your business.
Lightning Lawn Service is a Owner operated business that just started in june 2004. I run a Residential and Commercial lawn business and currently have 30 full time accounts.
- Where is your business located? Cocoa, FL
- What services does your business offer? I offer complete lawn and landscape maintenance.
- What value does it add to the marketplace? Not every lawn service around here does lawn and landscape maintenance so I guess it adds value that I include Landscape maintance.

Management Abilities
- What are your qualifications? Iíve done lawn work for 4 years.
- How will your experience contribute to the success of your business? Very much, you really need to know what your doing in able to keep your customers happy with you.

Business Strategy
- What are the key strategic opportunities you have identified in your marketplace? A lot of new residential developments.
- How will your business take advantage of these strategic opportunities more effectively than your competition? Provide a more professional look to the potential customers.
- How do you intend to maintain your competitive edge? Keep doing good work.
- Describe the key challenges you face and how will you overcome them? Adding more customers this summer. ADVERTISING

Legal Structure
- Will your business operate as a sole proprietor, partnership, corporation or an LLC? Sole Proprietor
- How will your legal structure decrease your business's exposure to risk? I donít know.

Financial
- How much will you personally invest in your business? So far I have invested about $11,000ÖI know in the future it will be much more.
- How much money are you seeking from banks? None
- How much money are you seeking from private investors? None
- How long until you plan to break even? End of next year
- How long until you plan on making a profit? After next year.
- What will your start-up costs be? Be specific, describe each and the cost. It was $11,000
- What is your sales forcast for each month of the entire year? List each month's goal. Right not I make about 1600.00 each month, This year I would like to increase that number by atleast 500.00 a month when the season hits.
- What will be your operating expenses? Be specific, describe each and the cost. I figure, about 30.00 a day in gas, 500.00 a year in maintenance to my machines, edger blades, oil, string, etc..
- What will your fixed costs be? Be specific, describe each and the cost. Not sure what fixed costs are?


Mission Statement
- What is your business? Lawn and Landscape Maintenance Company
- How will your business succeed? With good work.
- What values are important to your business? Making the customer happy.
- How does your business improve the lives of your customers' and employees'? My customers get to enjoy a beautiful lawn with no effort.

Marketing Slogan
- What is your marketing slogan? Weíll Be There in a Flash!!

Market Analysis
- What are the positive NATIONAL trends that will affect your business? Growing economy - What are the negative NATIONAL trends that will affect your business? High gas prices.
- How will you take advantage of the positive trends and deal with the negative trends? Add more customers in able to make up for the gas prices.

- What are the positive REGIONAL trends that will affect your business? Not sure.
- What are the negative REGIONAL trends that will affect your business? Not sure.
- How will you take advantage of the positive trends and deal with the negative trends? Not Sure.

- What are the positive LANDSCAPE INDUSTRY trends that will affect your business? Better Equipment every year.
- What are the negative LANDSCAPE INDUSTRY trends that will affect your business? Low ballers
- How will you take advantage of the positive trends and deal with the negative trends? Buy the better equipment, do better work than the other guy.

Customer Analysis
- Who are your target customers? (age range, education level, occupations, average home value) Most are elderly customers that are unable to do the work, other than that everyone is a target customer to me.
- What zip codes do they live in? 32926, 32927, 32780 and the surrounding ones
- What do your customers want? Quality work, at reasonable prices.

Competition Analysis
- Who are your competitors? Other lawn services.
- How many employees do they have? Varies from none to numerous crews
- What is their estimated sales volume? Any where from what I make to probably close to 1 million.
- What services do they offer? Lawn and Landscape maintenance, Landscape installation, spraying and fertilizing.
- What is the quality of their product? Poor to Excellent.
- What is the price range of their product? From 15 a cut and up or 50 a month and up
- Who are there customers? All ranges
- What are their strengths? Good equipment
- What are their weaknesses? Unreliable help
- Are they a direct or indirect competitor? Indirect I think, there is so much work to be done around here.

Labor
- How many employees will you start with? Full or p/t? none, just myself
- What will the hourly labor wage paid to employees be? I think Iíll start my first employee out a probably 8.00 an hour and depending on how good he is raise it up accordingly
- What will your total annual labor hours be? 40-50 hours a week from march to oct. 20 hours a week nov.-feb.

Equipment
- What equipment will be needed? A 52 stander, another blower and weed wacker.
- How much will it cost to obtain this equipment? Probably around 8k
- Where will you store the equipment? In my garage.
- How much will it cost to store the equipment? Free

Advertising / Promotion
- How will you advertise or promote your business? Flyers, business cards, yellow page ad, newspaper ad, word of mouth.
- How much will you spend doing each per year? 2k
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 02-25-2005, 02:05 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,822
Rep Power: 10
Steve has disabled reputation
Default

Hi Lightning Lawn Service,

Are you going to continue using your current logo or are you wanting to change it? If you are how so?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #4  
Old 02-25-2005, 02:09 PM
LightningLawns LightningLawns is offline
Members
 
Join Date: Feb 2005
Posts: 46
Rep Power: 10
LightningLawns
Default

Yes, I was thinking about changing it, and making it a little more professional looking. And easier to read, I like the lightning bolt in it but I would also like something that has to do with lawn care. What do you think? Thanks
Reply With Quote
  #5  
Old 02-26-2005, 12:37 AM
ElementDesigner ElementDesigner is offline
new member
 
Join Date: Feb 2005
Posts: 5
Rep Power: 0
ElementDesigner
Default

Hi,

Your information was passed along to me in terms of creating a new logo for you. You can see samples of my logo work at http://img.photobucket.com/albums/v5.../LogoWork1.gif
I am willing to help you out at no cost, so if you'd like to discuss this further, please email me at ElementDesigner@gmail.com. I'd like to talk to you about what you're looking for in terms of a new identity, what you see as the important details about your business, what you want people to remember you for, if you have any ideas, etc. I look forward to hearing from you.
Reply With Quote
  #6  
Old 02-26-2005, 12:53 PM
LightningLawns LightningLawns is offline
Members
 
Join Date: Feb 2005
Posts: 46
Rep Power: 10
LightningLawns
Default

ok thanks
Reply With Quote
  #7  
Old 02-26-2005, 05:21 PM
LightningLawns LightningLawns is offline
Members
 
Join Date: Feb 2005
Posts: 46
Rep Power: 10
LightningLawns
Default

Thanks Team Gopher for teaming me up with element designer, they have some really great ideas for a professional looking logo.
Reply With Quote
  #8  
Old 02-28-2005, 08:43 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,822
Rep Power: 10
Steve has disabled reputation
Default

Hi LightningLawns,

You are welcome.

When we are done with all this, your business images is going to look fantastic. I am looking forwards to seeing what element designer comes up with for you.

From your business plan.

We asked: What will your fixed costs be? Be specific, describe each and the cost.
You responded: Not sure what fixed costs are?

Here is a definition to help you. Fixed Costs - expenses that do not change regardless of production increases or decreases, for example, rent, insurance, interest on loans, etc. If you can, try to answer that question again so we can help figure out your total expenses.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #9  
Old 02-28-2005, 08:48 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,822
Rep Power: 10
Steve has disabled reputation
Default

Hi LightningLawns,

Another thing I would like you to think about.

I see that you have 31 full time customers that you service on the weekends.

What I would also like to see is this. Three projections:

1. A total number of new customers you feel you can easily attract this season.

2. A total number of new customers you feel will be moderately difficult to attract this season.

3. A total number of new customers you feel will be extremely tough to attract this season.

4. What date do you want these total customers by?

This will help us set up some goals for the marketing campaign.

When we set up your projections in a chart, you can then post weekly how many new customers you were able to get that week. This should help inspire and motivate you to reach your goals.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #10  
Old 02-28-2005, 03:52 PM
LightningLawns LightningLawns is offline
Members
 
Join Date: Feb 2005
Posts: 46
Rep Power: 10
LightningLawns
Default

Ok my fixed costs I believe are:

1 36 stander- $200.00/mth.
$2000.00 Loan for:
1 weed eater
1 blower
1 edger
1 hedge trimmer
Multiple Hand Tools, shovels, rakes, etc.
Lawn Trailer
Insurance- $100.00/mth.
Business Liscense- $35.00/yr.
Business Phone- 140.00/mth.
Internet- 40.00/mth.
My truck is paid for, but its a 1995 dodge dakota that has almost 200,000 miles on it and only has a V6 so I will be getting a new truck when I get about 60 monthly yards total.
I will also get another lawn mower when I gain more yards.
I do not have business insurance yet, but I will. Not sure of the cost of that.



Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
TaskEasy & Plowz & Mowz...
jrwalker333
01-25-2015 01:02 PM
Yesterday 10:32 PM
by LCRobert
3 95
New to the forum
LCRobert
Yesterday 10:21 PM
Yesterday 10:21 PM
by LCRobert
0 21
Lawn care truck
Steve
10-10-2009 03:40 AM
Yesterday 06:05 PM
by ExtremeLawncareServices
41 15,866
Bidding to get other work
Rodriguez11
07-21-2011 11:52 PM
Yesterday 02:49 PM
by Steve
26 9,289
What happened to Better...
Steve
01-27-2014 04:07 PM
Yesterday 02:06 PM
by Chilehead
18 3,027
second year advise
cmdlawncare
01-23-2015 06:22 PM
Yesterday 01:58 PM
by Steve
5 187
please Help with none...
Lawnboyman1170
01-09-2015 09:46 AM
Yesterday 01:33 PM
by Steve
8 477
These are the days on...
ExtremeLawncareServices
01-11-2015 11:41 AM
01-25-2015 09:34 AM
by ExtremeLawncareServices
9 500
need advise
rawssrob
02-23-2010 02:45 PM
01-23-2015 06:40 PM
by cmdlawncare
7 2,529
does this sound good or...
Bradcook21
01-22-2015 09:24 AM
01-23-2015 02:02 PM
by Steve
8 246
New to forum
ROB N
01-23-2015 08:35 AM
01-23-2015 01:53 PM
by Steve
1 99
Looking for advice on...
berryjam
01-21-2015 07:37 PM
01-23-2015 01:50 PM
by Steve
9 268
Extending the life of...
rmccutchan
01-17-2015 12:37 AM
01-23-2015 01:43 PM
by Steve
8 327
osceola lawn service
jasa@wildblue.net
01-22-2015 03:23 PM
01-23-2015 01:38 PM
by Steve
1 121
How many contracts...
5StarLawnscaping
01-12-2015 03:51 PM
01-23-2015 08:46 AM
by jrs.landscaping
8 453
Tax Question
Wolf4dk
01-20-2015 01:11 AM
01-22-2015 02:28 PM
by Steve
4 237
Billy Goat Vac
Mr. Mow
01-19-2015 07:42 AM
01-22-2015 02:18 PM
by Steve
6 232
"Part Timers", "Low...
doug1980
06-10-2009 12:55 PM
01-22-2015 02:09 PM
by biglee
39 10,128
Property Pricing
GVL
01-19-2015 02:46 PM
01-21-2015 02:18 PM
by Steve
5 280
Landscapers Source For...
breadcrumb
01-16-2015 02:44 PM
01-21-2015 05:55 AM
by breadcrumb
14 440
Hoa advice
Bradcook21
01-16-2015 09:36 PM
01-20-2015 04:30 PM
by Steve
4 265
My Invention
biglee
01-11-2015 07:51 PM
01-20-2015 10:16 AM
by biglee
16 612
How to beat the pre pay...
stansg1fresh
01-13-2015 04:33 PM
01-19-2015 03:38 PM
by ringahding1
3 337
Hello from Md
homey
12-17-2014 06:55 PM
01-19-2015 01:37 PM
by Steve
12 1,119
Hi from Illinois
burtle
01-02-2015 09:46 PM
01-19-2015 01:22 PM
by Steve
3 506
Hello from SW FL!!
5StarLawnscaping
12-05-2014 02:35 PM
01-19-2015 01:20 PM
by Steve
14 1,440
Lost my @#$ blower
stevef1201
01-11-2015 08:31 AM
01-17-2015 02:21 PM
by lxarth
2 366
Another Illinoisan.....
barhopper
01-11-2015 05:38 PM
01-16-2015 04:29 PM
by Steve
10 424
marketing with pizza...
apmAkron
01-15-2015 09:57 AM
01-15-2015 06:29 PM
by Steve
4 257
CRM and Quickbooks?
5StarLawnscaping
01-15-2015 08:06 AM
01-15-2015 08:06 AM
by 5StarLawnscaping
0 181
New Member, Indiana Iraq...
Timbo
07-14-2011 09:44 AM
01-14-2015 06:14 PM
by Steve
10 3,785
check this box truck out!
BLAZIER-1991
01-07-2015 07:40 PM
01-13-2015 03:06 PM
by biglee
8 624
My community only ad...
googus
01-12-2015 09:55 AM
01-13-2015 02:44 PM
by Steve
5 315
12 Years in Business!
Chilehead
10-23-2014 09:07 AM
01-13-2015 09:37 AM
by Chilehead
18 1,796
use a small business...
BLAZIER-1991
12-25-2014 12:21 AM
01-12-2015 06:32 PM
by BLAZIER-1991
30 1,549
tips on creating a...
BLAZIER-1991
01-08-2015 07:22 PM
01-12-2015 06:19 PM
by BLAZIER-1991
4 455
During Your Down Time
achri12
12-24-2014 03:03 PM
01-12-2015 03:54 PM
by Steve
10 1,089
Leaf cleanup
Bradcook21
01-09-2015 02:21 PM
01-12-2015 12:22 PM
by Jamesw86
4 429
Has Anyone Used Plowz ?
dpld
01-08-2014 12:14 PM
01-11-2015 02:17 PM
by burtle
20 3,358
What to pay help
Bradcook21
01-07-2015 01:32 PM
01-08-2015 07:01 PM
by Steve
1 463
Need a trailer
googus
01-07-2015 09:40 AM
01-08-2015 10:24 AM
by Upscale2
7 574
Do you guys charge buy...
burtle
01-02-2015 09:58 PM
01-07-2015 08:37 PM
by Shark1611
14 932
Organic Lawn Care...
NHray
10-17-2014 07:05 PM
01-07-2015 07:05 PM
by greyhound
18 2,167
Need advice please
CHenricks
01-06-2015 01:17 AM
01-07-2015 03:34 PM
by Steve
4 541
Mowing 2 acres
Bradcook21
01-05-2015 03:13 PM
01-07-2015 03:32 PM
by Steve
9 675
Ideas on a large bid
Knaubone
12-21-2014 11:57 AM
01-06-2015 03:55 PM
by Steve
5 989
Trailer with 4ft sides...
mayala030292
01-02-2015 09:01 PM
01-06-2015 03:33 PM
by Steve
5 624
A tip to get good...
biglee
01-04-2015 12:07 AM
01-06-2015 03:30 PM
by Steve
4 606
Work Shoes!
rsanchez1203
02-19-2013 12:07 PM
01-05-2015 09:18 PM
by Havanese2
13 7,452
EDDM post cards
hemiman
02-13-2014 06:36 PM
01-05-2015 04:22 PM
by Steve
14 2,423
» Popular Tags
4wd aerocore apartment bid apartment lawn care estimate applying auger billy goat brushcutter bush commercial deliquentaccounts demonstration ditches door hangers employee problems ferris first truck foreman georgia google gopherhaul grass how to hydraulic introduction jobs john deere quik trac landscape services lawn lawn aeration lawn care lawn care busines plan lawn care business podcast lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care seo lawn care website lawn care website seo managing a lawn care business marketing mulch patio install per hour service podcast pricing pto reo savannah scag v-ride search engine optimization seo shell shreaded snow plowing sq ft starting a lawn care business steep lawns steve sulky theft toro toro grand stand tractor auger trailer trailer mate pro up sell employee walk behind wood wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 07:04 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 07:04 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy