Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > General Business Discussions

General Business Discussions A place to talk about general business discussions.

Head Start Program


General Business Discussions

A place to talk about general business discussions.
Reply
 
Thread Tools Search this Thread
  #1  
Old 02-25-2005, 12:56 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,979
Rep Power: 10
Steve has disabled reputation
Default

Here is the profile on Lightning Lawn Service:

I am 20 years old, i've mowed grass for other companies since I was 16 and just started my own this past june. I now have 31 full time customers that I do on the weekend and I work a full time job during the week to make ends meet. I think I could use all the help I can get to go full time this summer.
Thanks,
Mike (Lightning Lawn Service)




Review other Head Start Projects here.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 02-25-2005, 12:57 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,979
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Business plan questions can be found here.

Business Plan

Business Description
- Give a one paragraph description of your business.
Lightning Lawn Service is a Owner operated business that just started in june 2004. I run a Residential and Commercial lawn business and currently have 30 full time accounts.
- Where is your business located? Cocoa, FL
- What services does your business offer? I offer complete lawn and landscape maintenance.
- What value does it add to the marketplace? Not every lawn service around here does lawn and landscape maintenance so I guess it adds value that I include Landscape maintance.

Management Abilities
- What are your qualifications? Iíve done lawn work for 4 years.
- How will your experience contribute to the success of your business? Very much, you really need to know what your doing in able to keep your customers happy with you.

Business Strategy
- What are the key strategic opportunities you have identified in your marketplace? A lot of new residential developments.
- How will your business take advantage of these strategic opportunities more effectively than your competition? Provide a more professional look to the potential customers.
- How do you intend to maintain your competitive edge? Keep doing good work.
- Describe the key challenges you face and how will you overcome them? Adding more customers this summer. ADVERTISING

Legal Structure
- Will your business operate as a sole proprietor, partnership, corporation or an LLC? Sole Proprietor
- How will your legal structure decrease your business's exposure to risk? I donít know.

Financial
- How much will you personally invest in your business? So far I have invested about $11,000ÖI know in the future it will be much more.
- How much money are you seeking from banks? None
- How much money are you seeking from private investors? None
- How long until you plan to break even? End of next year
- How long until you plan on making a profit? After next year.
- What will your start-up costs be? Be specific, describe each and the cost. It was $11,000
- What is your sales forcast for each month of the entire year? List each month's goal. Right not I make about 1600.00 each month, This year I would like to increase that number by atleast 500.00 a month when the season hits.
- What will be your operating expenses? Be specific, describe each and the cost. I figure, about 30.00 a day in gas, 500.00 a year in maintenance to my machines, edger blades, oil, string, etc..
- What will your fixed costs be? Be specific, describe each and the cost. Not sure what fixed costs are?


Mission Statement
- What is your business? Lawn and Landscape Maintenance Company
- How will your business succeed? With good work.
- What values are important to your business? Making the customer happy.
- How does your business improve the lives of your customers' and employees'? My customers get to enjoy a beautiful lawn with no effort.

Marketing Slogan
- What is your marketing slogan? Weíll Be There in a Flash!!

Market Analysis
- What are the positive NATIONAL trends that will affect your business? Growing economy - What are the negative NATIONAL trends that will affect your business? High gas prices.
- How will you take advantage of the positive trends and deal with the negative trends? Add more customers in able to make up for the gas prices.

- What are the positive REGIONAL trends that will affect your business? Not sure.
- What are the negative REGIONAL trends that will affect your business? Not sure.
- How will you take advantage of the positive trends and deal with the negative trends? Not Sure.

- What are the positive LANDSCAPE INDUSTRY trends that will affect your business? Better Equipment every year.
- What are the negative LANDSCAPE INDUSTRY trends that will affect your business? Low ballers
- How will you take advantage of the positive trends and deal with the negative trends? Buy the better equipment, do better work than the other guy.

Customer Analysis
- Who are your target customers? (age range, education level, occupations, average home value) Most are elderly customers that are unable to do the work, other than that everyone is a target customer to me.
- What zip codes do they live in? 32926, 32927, 32780 and the surrounding ones
- What do your customers want? Quality work, at reasonable prices.

Competition Analysis
- Who are your competitors? Other lawn services.
- How many employees do they have? Varies from none to numerous crews
- What is their estimated sales volume? Any where from what I make to probably close to 1 million.
- What services do they offer? Lawn and Landscape maintenance, Landscape installation, spraying and fertilizing.
- What is the quality of their product? Poor to Excellent.
- What is the price range of their product? From 15 a cut and up or 50 a month and up
- Who are there customers? All ranges
- What are their strengths? Good equipment
- What are their weaknesses? Unreliable help
- Are they a direct or indirect competitor? Indirect I think, there is so much work to be done around here.

Labor
- How many employees will you start with? Full or p/t? none, just myself
- What will the hourly labor wage paid to employees be? I think Iíll start my first employee out a probably 8.00 an hour and depending on how good he is raise it up accordingly
- What will your total annual labor hours be? 40-50 hours a week from march to oct. 20 hours a week nov.-feb.

Equipment
- What equipment will be needed? A 52 stander, another blower and weed wacker.
- How much will it cost to obtain this equipment? Probably around 8k
- Where will you store the equipment? In my garage.
- How much will it cost to store the equipment? Free

Advertising / Promotion
- How will you advertise or promote your business? Flyers, business cards, yellow page ad, newspaper ad, word of mouth.
- How much will you spend doing each per year? 2k
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 02-25-2005, 02:05 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,979
Rep Power: 10
Steve has disabled reputation
Default

Hi Lightning Lawn Service,

Are you going to continue using your current logo or are you wanting to change it? If you are how so?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #4  
Old 02-25-2005, 02:09 PM
LightningLawns LightningLawns is offline
Members
 
Join Date: Feb 2005
Posts: 46
Rep Power: 11
LightningLawns
Default

Yes, I was thinking about changing it, and making it a little more professional looking. And easier to read, I like the lightning bolt in it but I would also like something that has to do with lawn care. What do you think? Thanks
Reply With Quote
  #5  
Old 02-26-2005, 12:37 AM
ElementDesigner ElementDesigner is offline
new member
 
Join Date: Feb 2005
Posts: 5
Rep Power: 0
ElementDesigner
Default

Hi,

Your information was passed along to me in terms of creating a new logo for you. You can see samples of my logo work at http://img.photobucket.com/albums/v5.../LogoWork1.gif
I am willing to help you out at no cost, so if you'd like to discuss this further, please email me at ElementDesigner@gmail.com. I'd like to talk to you about what you're looking for in terms of a new identity, what you see as the important details about your business, what you want people to remember you for, if you have any ideas, etc. I look forward to hearing from you.
Reply With Quote
  #6  
Old 02-26-2005, 12:53 PM
LightningLawns LightningLawns is offline
Members
 
Join Date: Feb 2005
Posts: 46
Rep Power: 11
LightningLawns
Default

ok thanks
Reply With Quote
  #7  
Old 02-26-2005, 05:21 PM
LightningLawns LightningLawns is offline
Members
 
Join Date: Feb 2005
Posts: 46
Rep Power: 11
LightningLawns
Default

Thanks Team Gopher for teaming me up with element designer, they have some really great ideas for a professional looking logo.
Reply With Quote
  #8  
Old 02-28-2005, 08:43 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,979
Rep Power: 10
Steve has disabled reputation
Default

Hi LightningLawns,

You are welcome.

When we are done with all this, your business images is going to look fantastic. I am looking forwards to seeing what element designer comes up with for you.

From your business plan.

We asked: What will your fixed costs be? Be specific, describe each and the cost.
You responded: Not sure what fixed costs are?

Here is a definition to help you. Fixed Costs - expenses that do not change regardless of production increases or decreases, for example, rent, insurance, interest on loans, etc. If you can, try to answer that question again so we can help figure out your total expenses.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #9  
Old 02-28-2005, 08:48 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,979
Rep Power: 10
Steve has disabled reputation
Default

Hi LightningLawns,

Another thing I would like you to think about.

I see that you have 31 full time customers that you service on the weekends.

What I would also like to see is this. Three projections:

1. A total number of new customers you feel you can easily attract this season.

2. A total number of new customers you feel will be moderately difficult to attract this season.

3. A total number of new customers you feel will be extremely tough to attract this season.

4. What date do you want these total customers by?

This will help us set up some goals for the marketing campaign.

When we set up your projections in a chart, you can then post weekly how many new customers you were able to get that week. This should help inspire and motivate you to reach your goals.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #10  
Old 02-28-2005, 03:52 PM
LightningLawns LightningLawns is offline
Members
 
Join Date: Feb 2005
Posts: 46
Rep Power: 11
LightningLawns
Default

Ok my fixed costs I believe are:

1 36 stander- $200.00/mth.
$2000.00 Loan for:
1 weed eater
1 blower
1 edger
1 hedge trimmer
Multiple Hand Tools, shovels, rakes, etc.
Lawn Trailer
Insurance- $100.00/mth.
Business Liscense- $35.00/yr.
Business Phone- 140.00/mth.
Internet- 40.00/mth.
My truck is paid for, but its a 1995 dodge dakota that has almost 200,000 miles on it and only has a V6 so I will be getting a new truck when I get about 60 monthly yards total.
I will also get another lawn mower when I gain more yards.
I do not have business insurance yet, but I will. Not sure of the cost of that.



Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
price for snow clearing?
Bradcook21
Yesterday 09:11 PM
Today 04:01 PM
by Bradcook21
3 74
Blade sharpener
Just for Cuts
07-04-2014 01:31 PM
Today 03:43 PM
by Mr. Mow
15 1,634
Facebook
element009
03-23-2011 09:36 AM
Today 03:17 PM
by jrs.landscaping
48 11,627
viking cyclon.
uppercut
01-29-2015 09:12 PM
Today 02:54 PM
by Steve
5 461
Ugliest lawn contest
Steve
02-23-2015 04:17 PM
Today 02:51 PM
by Steve
2 199
Start LIKING FACEBOOK...
rlclawncare123
Today 01:06 AM
Today 02:41 PM
by Steve
1 50
stubbon people
Bradcook21
02-16-2015 04:25 PM
Today 02:35 PM
by Steve
31 1,020
Another website update
Chilehead
Today 11:24 AM
Today 12:46 PM
by Just for Cuts
3 60
rock salt
Bradcook21
02-24-2015 11:17 AM
Today 12:31 PM
by jrs.landscaping
11 267
tips on creating a...
BLAZIER-1991
01-08-2015 07:22 PM
Today 02:44 AM
by ExtremeLawncareServices
5 666
New Lawn Care Service...
rlclawncare123
Today 12:49 AM
Today 02:24 AM
by ExtremeLawncareServices
1 56
Finally!
SGL1
02-22-2015 09:46 PM
Yesterday 10:15 PM
by SGL1
13 384
leaf removal.. mulching...
facework84
08-05-2011 03:26 PM
Yesterday 08:07 PM
by Steve
5 2,727
How many customers?
SC93
Yesterday 12:40 AM
Yesterday 04:59 PM
by SC93
5 159
Irrigation...
charlieallen
02-24-2015 01:16 PM
Yesterday 02:58 PM
by Steve
6 166
use a small business...
BLAZIER-1991
12-25-2014 12:21 AM
Yesterday 12:46 AM
by SC93
33 2,709
I'm Back With The Best...
aduttonater
02-21-2015 01:41 AM
02-24-2015 08:32 PM
by ExtremeLawncareServices
9 429
honest opinion please
uppercut
02-17-2015 02:30 AM
02-24-2015 07:12 PM
by homey
10 574
2nd year advice anyone
Bradcook21
02-18-2015 07:00 PM
02-24-2015 05:15 PM
by Bradcook21
14 564
need help
lawnexpers115
02-23-2015 05:36 PM
02-24-2015 02:49 PM
by Steve
3 217
Hello People
nativikee
02-23-2015 07:17 PM
02-24-2015 02:43 PM
by Steve
4 209
New member
qua ke zik 001
02-23-2015 11:24 AM
02-23-2015 03:40 PM
by Steve
1 173
New Video
Sprinkler Buddy
02-22-2015 09:18 PM
02-23-2015 03:19 PM
by Sprinkler Buddy
2 211
need help with SCAG...
apmAkron
02-23-2015 09:14 AM
02-23-2015 01:57 PM
by apmAkron
3 200
which degrees would be...
BLAZIER-1991
02-20-2015 04:46 PM
02-23-2015 01:47 PM
by Steve
9 354
Trouble logging in
avetslawncare
02-21-2015 02:06 PM
02-23-2015 01:44 PM
by Steve
1 367
John Deere Quik Track...
acrajchel
02-20-2015 03:12 PM
02-23-2015 01:40 PM
by Steve
1 232
Trimming and...
joshlawncare
02-15-2015 02:04 PM
02-22-2015 09:48 PM
by SGL1
5 566
where can i post this
zippy-phil
02-17-2015 07:58 PM
02-20-2015 02:02 PM
by Steve
7 442
These are the days on...
ExtremeLawncareServices
01-11-2015 11:41 AM
02-19-2015 04:43 PM
by ExtremeLawncareServices
29 2,564
Thumbs up or down?
lawnman1959
02-18-2015 11:40 AM
02-19-2015 01:22 PM
by Chilehead
3 360
Am I growing too fast?
Mattcrump
08-04-2011 11:54 PM
02-19-2015 12:34 PM
by Steve
11 5,147
Say Hello !!!
Steve
03-19-2007 12:18 PM
02-19-2015 12:31 PM
by Steve
1,215 371,148
How to obtain more...
winkie61
02-17-2015 08:31 AM
02-19-2015 12:29 PM
by Steve
3 456
Mowing 2 acres
Bradcook21
01-05-2015 03:13 PM
02-19-2015 12:23 PM
by Steve
16 1,397
How to sell annual...
GroPro
02-17-2015 12:31 PM
02-18-2015 01:46 PM
by GroPro
5 448
FREE Custom Website...
breadcrumb
01-31-2015 10:58 PM
02-18-2015 01:32 PM
by Steve
5 1,048
Taking a step back
Billy Goat
02-16-2015 07:37 AM
02-18-2015 01:17 PM
by Chilehead
9 530
Employees
stevej
02-17-2015 05:25 PM
02-18-2015 12:47 PM
by Mr. Mow
1 351
Landscapers from hell!!
Chilehead
01-29-2015 03:55 PM
02-17-2015 07:48 PM
by ExtremeLawncareServices
9 953
Cannot access your Itune...
winkie61
02-17-2015 10:00 AM
02-17-2015 03:26 PM
by Steve
1 316
Advertising on internet...
Sprinkler Buddy
02-13-2015 01:22 PM
02-17-2015 01:00 PM
by Steve
9 601
new to this forum
NIP'N'TUK
02-14-2015 07:54 PM
02-16-2015 10:03 PM
by Steve
2 435
Advice on bidding 20...
sleepydunn
02-15-2015 07:38 PM
02-16-2015 09:59 PM
by Steve
4 536
New to me mower
xandrew245x
04-27-2014 08:02 PM
02-16-2015 09:48 PM
by Steve
8 1,337
mower blades
tlf59263
02-09-2015 12:36 PM
02-16-2015 05:16 PM
by Just for Cuts
8 766
Just Quit?
ringahding1
01-30-2015 06:23 AM
02-16-2015 02:16 PM
by joshlawncare
18 1,428
Advice on Bidding...
veteranlawnservice
02-08-2015 09:21 PM
02-16-2015 12:14 PM
by joshlawncare
18 1,140
Extending the life of...
rmccutchan
01-17-2015 12:37 AM
02-16-2015 09:51 AM
by rmccutchan
20 1,516
To Mulch OR Not To Mulch
OldSalt
02-12-2015 10:04 PM
02-15-2015 01:25 AM
by ExtremeLawncareServices
14 746
» Popular Tags
4wd ad landscaping aerocore apartment bid apartment complex applying auger billy goat brushcutter blades bush deliquentaccounts design ditches employee problems equipment rental estimate ferris flyers foreman four wheel drive free advertising google gopherhaul growing a lawn care business hiring husqvarna introduction jobs john deere quik trac landscape services lawn lawn care lawn care business lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care seo lawn care website lawn care website seo lawn mowing marketing marketing secrets mr dave mulch per hour service podcast pricing pto push versus ride running a business secrets to landscaping sell the vision seo shell small engine repair square foot starting a lawn care business steep lawns sulky theft toro grand stand trailer tree trimmer rack up sell employee walk behind web design website design winterization
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 05:33 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 05:33 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy