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Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

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Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
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  #1  
Old 05-29-2008, 06:54 AM
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I am new to the lawn care business (which is to say I do not have any customers yet, giving my first estimate today). I have been placing an ad on craigslist and would like to hear your opinions on the ad.

Fist ad
http://columbus.craigslist.org/hss/691854346.html

Second ad
http://columbus.craigslist.org/lbs/699377498.html

I have run the second one a couple of times now.

Thanks
Ben




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  #2  
Old 05-29-2008, 11:37 PM
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Lawn care business tipsLawn Care Business Book
I think they look good. Right to the point. The first one has an issue on the image shown on my computer. The picture is split down the middle with a 2 inch space separating the halves. Other than that, they are good.
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  #3  
Old 06-01-2008, 12:35 AM
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With my latest ad I have taken a different approach, Marketing the time one will save by having me do their lawn.
http://columbus.craigslist.org/ths/702192735.html

I've had to remove the links that go back to my website since craigslist is blocking links now.

Ben




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  #4  
Old 06-01-2008, 07:36 AM
quickcleanlawn
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looks good but what do you do about the lco running ad, he says he mows for only $20
I am have that problem on craigslist.
here is my ad

could'nt get it straight from craigslist
how do you do that?
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Old 06-02-2008, 02:24 AM
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Blaine,

I missed what you were asking.

Quote:
Originally Posted by [b
Quote[/b] ]How do you do that?
How do you do what?



Also here are Ben's ads.





They are both very nicely designed and graphical.

I was thinking, you could create an offer that is available for a limited time only. That might help you get more callers to jump and make the call to you.
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Old 06-02-2008, 02:28 AM
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I have not had any luck getting them to post here so here is a link to all the ads I have done on craigslist so far.

Craigslist ads from Gotta Mow Lawn Maintenance

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Old 06-02-2008, 03:09 AM
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Ben,

Very nice job!

What have you thought of your response from craigslist so far?

How would you compare the response to other marketing concepts you have experimented with?
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  #8  
Old 06-03-2008, 12:36 AM
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Craigslist has been working wonders for me. I've actually started getting a lot more mowing customers now than I was getting before...up to about 36 I think. I've been so busy that I've been working with 1 to 2 other employees every day and have been working 14 days straight with no breaks.

Just yesterday, Craigslist got me a last minute job at the Rocky Mountaineer Railtours station in Vancouver...they said they were willing to pay a "premium" to get the work done ASAP, so I billed them $45/hour per man vs. my regular $35 and put in a full 8 hours today...thank you Craigslist!
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Old 06-03-2008, 02:27 AM
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Dave,

Have you been dealing with any tire kickers from craigslist? Do you have a lot of people looking for the cheapest price and that's it or no?

If you don't have that problem, how do you weed those low paying customers out?
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  #10  
Old 06-03-2008, 07:46 AM
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Quote:
Originally Posted by [b
Quote[/b] (Team Gopher @ June 02 2008,3:24)]Blaine,

I missed what you were asking.

Quote:
Originally Posted by [b
Quote[/b] ]How do you do that?
How do you do what?



Also here are Ben's ads.





They are both very nicely designed and graphical.

I was thinking, you could create an offer that is available for a limited time only. That might help you get more callers to jump and make the call to you.
I could'nt get the craigslist link to show up. I just pulled it up from my photobucket though.
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