Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

a tag line for a lawn care business


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #1  
Old 03-12-2008, 08:49 PM
landonkade's Avatar
landonkade landonkade is offline
Matt
 
Join Date: May 2007
Location: alabama
Age: 34
Posts: 447
Rep Power: 10
landonkade
Default

i have read and seen also on TV,lol that a tag line for a business is important to have. Like Waste Managements is (Think Green) also i have seen a lawn company with (Think Green)

What would be a good tag line for the lawn care business. I am trying to figure one out that goes with the lawn care industry, the THINK GREEN would be good, i dont think its copyrighted or registered or anything.

Also i have seen a lawn care company's tag line say( Can You Dig It)

What do u think about having a tag line steve........
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 03-12-2008, 09:08 PM
Little's's Avatar
Little's Little's is offline
Brandon
 
Join Date: Jun 2007
Location: Shasta Lake CA.
Posts: 814
Rep Power: 10
Little's is on a distinguished road
Default

Lawn care business tipsLawn Care Business Book
My friend had a tag line when he had his lawn business. He used "greener greens", but he was quite the pothead! hes not in business anymore, but I'm not sure why. haha
__________________
Northern California
Reply With Quote
  #3  
Old 03-12-2008, 09:19 PM
landonkade's Avatar
landonkade landonkade is offline
Matt
 
Join Date: May 2007
Location: alabama
Age: 34
Posts: 447
Rep Power: 10
landonkade
Default

Quote:
Originally Posted by [b
Quote[/b] (landonkade @ Mar. 12 2008,8:49)]i have read and seen also on TV,lol that a tag line for a business is important to have. Like Waste Managements is (Think Green) also i have seen a lawn company with (Think Green)

What would be a good tag line for the lawn care business. I am trying to figure one out that goes with the lawn care industry, the THINK GREEN would be good, i dont think its copyrighted or registered or anything. *

Also i have seen a lawn care company's tag line say( Can You Dig It)

What do u think about having a tag line steve........
here is something i found on the web about tag lines......


How Smart is Your Tagline?

The best taglines separate you from your competition, express your personality and add to your branding and marketing campaign. A tagline should tell not only what your company does; it should also make it clear how you are unique compared to your competition.

Assess your current tagline by asking yourself three questions:

1. If you left your business card somewhere, could someone glance at it and know exactly what your company does?

2. Would your tagline work if your competitors used it?

3. Does your tagline focus more on your company or your audience?

A smart tagline includes your unique selling proposition. What do you do best? Why should anyone besides your mother care? Say it in the tagline ** especially if your business name doesn't make it crystal clear what you do.

It's Never Too Late to Improve
A bad tag is worse than none at all; it can actually repel the very people you want to attract - especially if there's an exclamation point after it. This is the mark that tells consumers to RUN AWAY! You might as well put on a bad suit and sell cars if you're going to paste an exclam on the end of a company slogan.

Look at the difference between the quiet, yet serious command "Just do it" compared with the overly-perky, golly-gee sound of "Just Do it!" If Avis had said, "We try harder!" the tone would sound suspiciously salesy rather than conveying the serious and sincere statement of "We try harder."

Can you think of a single tagline that is truly improved by adding an exclamation point to it? If you can, please let me know. I'm still looking for the exception to that rule.

Taglines can create an entirely new perception in people's minds and give an old company a new persona and public image. That's a big job for a few words.

Make sure you make them count.
Reply With Quote
  #4  
Old 03-12-2008, 10:39 PM
Little's's Avatar
Little's Little's is offline
Brandon
 
Join Date: Jun 2007
Location: Shasta Lake CA.
Posts: 814
Rep Power: 10
Little's is on a distinguished road
Default

Some very good points. Thanks for posting that.
__________________
Northern California
Reply With Quote
  #5  
Old 03-12-2008, 10:53 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 38,009
Rep Power: 10
Steve has disabled reputation
Default

Very good post. Matt, I would ask you what type of message are you trying to convey with your business?

Even if you could come up with a few thoughts on this I bet it would help you develop a tag line.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #6  
Old 03-12-2008, 11:02 PM
All Aspects Landscaping All Aspects Landscaping is offline
James
 
Join Date: Oct 2006
Posts: 508
Rep Power: 10
All Aspects Landscaping is an unknown quantity at this point
Default

our tagline is "We love your lawn." but the love is actually a heart.... and our stand alone icon is our avitar... heart with grass at the bottom
__________________

Reply With Quote
  #7  
Old 03-16-2008, 06:36 PM
LAWNMOWERMAN LAWNMOWERMAN is offline
Dave
 
Join Date: Mar 2008
Location: Mississauga
Posts: 9
Rep Power: 9
LAWNMOWERMAN
Default

A friend of mine as a joke most likely was saying I should use "keeping your lawn green while your on the right side" I think its funny and it is catchy and people would remember you.

Is it appropriate? Unhhh thats debatable.

Dave.
Reply With Quote
  #8  
Old 03-16-2008, 07:23 PM
musician/lawnman musician/lawnman is offline
Chuck
 
Join Date: Feb 2008
Location: South West Florida
Posts: 919
Rep Power: 0
musician/lawnman is on a distinguished road
Default

Quote:
Originally Posted by [b
Quote[/b] (LAWNMOWERMAN @ Mar. 16 2008,6:36)]A friend of mine as a joke most likely was saying I should use "keeping your lawn green while your on the right side" *I think its funny and it is catchy and people would remember you.

Is it appropriate? Unhhh thats debatable.

Dave.
I think it's pretty funny lawnmowerman. *You should try a few small advertisements with it before putting it on all your vehicles though.

Got me thinking & I only came up with some more ridiculous type taglines.

If you specialize in fertalization:
We feed the bull to your lawn, not to you.

Pest control: xyz's pest control
We can get rid of any pests accept your in-laws, sorry.

Tree removal: bob's tree removal
George Washingtons' got nothing on us.

New landscape installation: 123 lanscape design
We've been planted in County since 19**.

Jerry's stump grinding:
I was in tree removal until the accident left me with just a.....

Ok, I'm done now.






Reply With Quote
  #9  
Old 03-16-2008, 10:16 PM
Little's's Avatar
Little's Little's is offline
Brandon
 
Join Date: Jun 2007
Location: Shasta Lake CA.
Posts: 814
Rep Power: 10
Little's is on a distinguished road
Default

haha. Those were funny.
__________________
Northern California
Reply With Quote
  #10  
Old 03-17-2008, 02:19 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 38,009
Rep Power: 10
Steve has disabled reputation
Default

Those are great! You know any one of them would be memorable and would probably grab a lot of attention.

Nice work!
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Hi from Long Island NY
Lori22
07-18-2016 02:01 PM
Yesterday 11:22 PM
by Chilehead
11 232
Hi everyone!
greenwavemedia
07-25-2016 03:22 PM
Yesterday 11:21 AM
by Lawnline
2 46
Hi! I'm Tony from Tampa
Lawnline
07-12-2016 06:47 PM
Yesterday 11:12 AM
by Lawnline
6 649
Needing a website built
burtle
06-17-2015 09:02 AM
Yesterday 10:30 AM
by Lawnline
16 18,523
Z246 Deck change question
JohnsLawnCare
07-25-2016 01:47 PM
07-25-2016 06:38 PM
by Steve
1 39
DIY Sprayer
acrajchel
07-25-2016 09:13 AM
07-25-2016 06:36 PM
by Steve
1 40
Hello Everyone
JohnsLawnCare
06-22-2016 11:14 AM
07-25-2016 06:20 PM
by Steve
15 564
How much to charge for...
jymie
03-31-2013 05:59 PM
07-25-2016 06:18 PM
by Steve
23 5,971
New Site Hows it look
Infinitelawn
03-16-2015 10:32 AM
07-25-2016 03:06 PM
by greenwavemedia
5 10,504
Looking for new host
Just for Cuts
11-26-2015 06:58 AM
07-25-2016 02:49 PM
by greenwavemedia
9 1,481
New Business Owner
danesdanglas87
07-20-2016 12:31 PM
07-21-2016 05:04 PM
by Steve
2 113
Question about...
Bradcook21
07-18-2016 05:22 PM
07-19-2016 04:38 PM
by Steve
2 137
Hello from Watertown New...
lawnmanrick81
07-19-2016 03:57 PM
07-19-2016 04:11 PM
by Steve
1 81
Gutter Cleaning Tool
DanielThomas
07-18-2016 08:23 AM
07-18-2016 04:36 PM
by Steve
1 110
Starting on a lawn care...
Coco3465
07-16-2016 11:26 AM
07-17-2016 09:20 AM
by Steve
1 136
Aspiring Company Owner
TJ136
07-12-2016 05:12 AM
07-15-2016 02:52 PM
by SC93
6 239
Hi Everyone
JavelinaLawn
07-10-2016 07:29 PM
07-13-2016 02:01 PM
by Chilehead
5 772
Review of our lawn care...
Lawnline
07-12-2016 06:40 PM
07-12-2016 06:40 PM
by Lawnline
0 409
Custom Canopies
JohnsLawnCare
07-12-2016 08:38 AM
07-12-2016 04:14 PM
by Steve
1 284
Spot checked by...
Just for Cuts
06-28-2016 02:34 PM
07-11-2016 03:53 PM
by Steve
4 299
John Deere JS40 issues
Mr. Mow
07-06-2016 01:28 PM
07-11-2016 03:52 PM
by Steve
3 227
Start My Own Business?
mowandblow1980
01-12-2016 07:43 PM
07-11-2016 11:18 AM
by DanielThomas
15 1,781
Rubber mulch...
avetslawncare
06-24-2015 09:28 PM
07-11-2016 09:11 AM
by Chilehead
9 3,313
Firefighter gone Lawn...
Firehouselawn@hotmail.com
03-10-2016 04:50 PM
07-07-2016 05:07 PM
by Steve
11 10,561
I need some business...
Firehouselawn@hotmail.com
07-06-2016 05:42 AM
07-07-2016 05:00 PM
by Steve
4 270
Business Overload
Chilehead
05-06-2016 09:27 PM
07-07-2016 04:53 PM
by Steve
24 1,280
Chemical Applications
acrajchel
06-24-2016 06:44 PM
07-05-2016 12:38 PM
by Chilehead
6 387
Is it too late?
Cpadgett
05-28-2016 09:10 AM
07-05-2016 11:54 AM
by Steve
14 888
3 Applications or 5...
stansg1fresh
02-18-2013 12:02 PM
07-04-2016 09:19 AM
by LawnPerfection
9 1,713
Best Push Mower You Have...
markty
05-14-2016 03:46 PM
07-02-2016 03:41 AM
by markty
27 1,956
Great Arborist Ladder
SGL1
06-04-2016 09:56 AM
06-28-2016 08:04 PM
by mowandblow1980
11 706
Newbie
Jhoell
06-25-2016 03:28 AM
06-28-2016 02:11 PM
by Chilehead
2 279
Say Hello !!!
Steve
03-19-2007 11:18 AM
06-28-2016 11:02 AM
by Brownieboy
1,253 440,394
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 11:36 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 11:36 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy