Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

New marketing idea!


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
Reply With Quote
  #1  
Old 03-01-2008, 12:32 AM
musician/lawnman's Avatar
musician/lawnman musician/lawnman is offline
Chuck
 
Join Date: Feb 2008
Location: South West Florida
Posts: 919
Rep Power: 8
musician/lawnman is on a distinguished road
Default

So because my buisiness is less that a year old this winter I only had enough work to keep me busy 3 days a week so I'm working 2 days a week in an oil change shop.... I had given the owner of this shop an estimate for lawn care & maintenence before I started working there. (that's how we met) He's unhappy with the service of his current provider but hasn't made the jump yet because my price is higher.

I kept thinkin' man this is a nice looking shop & a decent looking lawn on a busy street plus this place services 40-50 cars a day. *If I get the account I might get some others from it because its a high profile place & I could display my work & be seen doing it in a place like that.

*So I offered the owner a deal.... I said look, I know you want better service & to keep costs low so here's my offer. *If you let me place a nice 8x10" poster stating this property maintained by (my company name) with a description of my services, adds, special offers etc. in a nice fram permanently on the wall in you customer lounge (I get to choose where it hangs) & a business card holder, I'll do the work at half price. *
* I know half seems like a big discount but I figure I drop about $100 month in the phone book, newspaper adds are insane too. *I really think as busy as this place is & after watching the customers roam the lobby for 10 minutes at a time waiting for their cars with nothing to do so they read everything on the walls & posters that I could gain alot of business here. *Plus the regular customers all live in the vicinity so my routes could get tighter. Truth be told I'm only discounting about $45/ month (& of course it wont actually cost me that much per month). *& like they say people need to be exposed to your company several times for them to recognize & trust you..... *So they'll see my name, my company, & my face on the poster every 3 months when they get their oil changed!
What are your thoughts?



__________________
AAA QUALITY CLEAN CUT, LLC.
LAWN CARE & LANDSCAPING
Visit us here:


Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 03-01-2008, 02:04 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 37,141
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
I think it is very creative and I love it! You should also be able to hand out some kind of flyer or coupon to every car that goes through there.

I think you should consider offering some kind of coupon at the location to get people to jump on your offer. Make it seem like if they get their oil changed there, they will also get 1 mowing free with an annual lawn care contract. Or maybe have a coupon for a % off their spring cleanup.

It's something to experiment with and then see how it goes. You never know what will work until you try it.

What do you think of that?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply With Quote
  #3  
Old 03-01-2008, 02:49 PM
musician/lawnman's Avatar
musician/lawnman musician/lawnman is offline
Chuck
 
Join Date: Feb 2008
Location: South West Florida
Posts: 919
Rep Power: 8
musician/lawnman is on a distinguished road
Default

I like the idea & was planning on it. There was a post on here not long ago about making the back of your business card look like a gift certificate for a percentage or dollar amount off. I was planning on using that idea & include an expiration date to create a sense of urgency.
__________________
AAA QUALITY CLEAN CUT, LLC.
LAWN CARE & LANDSCAPING
Visit us here:

  #4  
Old 03-01-2008, 03:10 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 37,141
Rep Power: 10
Steve has disabled reputation
Default

Yea I think you should experiment with that!

When might you get started?

Will you be able to get some pictures of your marketing material at this location?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply With Quote
  #5  
Old 03-01-2008, 03:56 PM
musician/lawnman's Avatar
musician/lawnman musician/lawnman is offline
Chuck
 
Join Date: Feb 2008
Location: South West Florida
Posts: 919
Rep Power: 8
musician/lawnman is on a distinguished road
Default

Supposed to start this month, I'll post it after the owner signs my contract & gives me the 1st check!
__________________
AAA QUALITY CLEAN CUT, LLC.
LAWN CARE & LANDSCAPING
Visit us here:

  #6  
Old 03-06-2008, 11:43 PM
F3Nelson's Avatar
F3Nelson F3Nelson is offline
Members
 
Join Date: Feb 2008
Location: Shawnee Kansas
Posts: 70
Rep Power: 8
F3Nelson
Default

I for one think it is a great idea!

1. People see your work
2. People get to know you and your character every 3 months or 3k miles.


Just charge 2 or 3 bucks more per customer that sees your flier, and you will make up for your "loss leader"
__________________
My hair is turning white, my necks alwayas been red, my collar is still blue
Reply With Quote
  #7  
Old 03-07-2008, 02:56 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 37,141
Rep Power: 10
Steve has disabled reputation
Default

You all got me thinking. You wouldn't have to work for an oil change facility to do this. You could simply contact your local oil change facility and make this offer. I bet if you find success with this Chuck, you will inspire many more to try it!

I can't wait to hear how it works out!
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply With Quote
  #8  
Old 03-07-2008, 08:08 AM
musician/lawnman's Avatar
musician/lawnman musician/lawnman is offline
Chuck
 
Join Date: Feb 2008
Location: South West Florida
Posts: 919
Rep Power: 8
musician/lawnman is on a distinguished road
Default

They signed up yesterday, I'll have my material up in the store by the end of the day today. I'll letcha know if it works!
__________________
AAA QUALITY CLEAN CUT, LLC.
LAWN CARE & LANDSCAPING
Visit us here:

  #9  
Old 03-09-2008, 10:02 AM
jrwalker333 jrwalker333 is offline
Dreamscapes Unlimited LLC
 
Join Date: Jan 2008
Location: Cincinnati, Ohio
Posts: 33
Rep Power: 8
jrwalker333
Default

We have been using this concept for awhile as well. *We have literature in animal hospitals featuring a brochure about us offering flea and tick programs and the back side offers service listing we provide plus web-site. *In the past I use to offer free service(mowing) to entrance homes in nice neighborhoods. We would place a sign about us to gain new customers in the lawn in a visible location, (Ex: Lawn maintained by Dreamscapes Unlimited etc) *This seemed to work well, I have kind of quit doing that , but will probably try to initiate that program again back into our marketing plan.

You should do well with placing your sign and cards in that shop. *Also this gives you increased marketing exposure for a minimal cost great thinking.



__________________
Dreamscapes Unlimited LLC
Reply With Quote
  #10  
Old 03-09-2008, 10:24 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 37,141
Rep Power: 10
Steve has disabled reputation
Default

Great ideas!

Quote:
Originally Posted by [b
Quote[/b] ]In the past I use to offer free service(mowing) to entrance homes in nice neighborhoods.
Would there be any stipulations to get that free mowing? Would they have to sign up for a years service or how did that work?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Engine question
Blue Star Lawn Care
03-30-2015 09:47 PM
Today 06:51 AM
by Just for Cuts
4 83
Covering a landscape...
Dan Tanner
03-29-2015 09:01 AM
Today 06:38 AM
by Just for Cuts
9 185
First big mower decision?
SGL1
03-28-2015 08:58 AM
Yesterday 11:21 PM
by ExtremeLawncareServices
14 264
Commercial Jobs
CurbAppeal1
03-25-2015 04:22 PM
Yesterday 11:16 PM
by CurbAppeal1
11 332
These are the days on...
ExtremeLawncareServices
01-11-2015 10:41 AM
Yesterday 11:07 PM
by ExtremeLawncareServices
36 4,155
Trailer flooring...
Pattersonllc
Yesterday 02:40 PM
Yesterday 10:34 PM
by SGL1
4 67
Staff at school give me...
LawnCareMan280
Yesterday 09:00 PM
Yesterday 09:00 PM
by LawnCareMan280
0 73
Flag or no flag
Matther777
03-24-2015 02:41 PM
Yesterday 08:05 PM
by shadrach
11 404
New to the site
tl757
Yesterday 07:30 PM
Yesterday 07:30 PM
by tl757
0 32
Billing methods
jcurr33
03-26-2015 01:33 PM
Yesterday 07:10 PM
by shadrach
9 290
How do you get...
ESREVER
03-25-2015 01:30 PM
Yesterday 06:30 PM
by lxarth
10 285
Snow removal contracts
CDLAWNCARE
Yesterday 02:57 PM
Yesterday 02:57 PM
by CDLAWNCARE
0 46
landscape insurance
clarkslawn
03-30-2015 10:14 PM
Yesterday 02:14 PM
by Steve
1 72
Dethatching attachments
jcurr33
03-29-2015 08:56 PM
Yesterday 01:50 PM
by Steve
3 110
Tree Service
Yard Elements
09-10-2011 08:19 PM
Yesterday 01:39 PM
by Steve
25 8,639
Hydro oil
googus
03-30-2015 06:45 AM
Yesterday 05:42 AM
by mac83
3 87
35,000 Eddm
greenscaper123
03-18-2015 12:51 PM
03-30-2015 10:51 PM
by SC93
22 649
Employee job training...
brookline
12-15-2014 07:15 PM
03-30-2015 07:39 PM
by SGL1
30 2,484
Finally got a warehouse
avetslawncare
03-12-2015 07:52 PM
03-30-2015 07:36 PM
by SGL1
16 620
Ferris FW35 questions
Chilehead
03-10-2015 08:31 PM
03-30-2015 07:08 PM
by Dan Tanner
7 449
Bid for large home...
lxarth
03-22-2015 11:06 AM
03-30-2015 07:03 PM
by avetslawncare
11 442
Start LIKING FACEBOOK...
rlclawncare123
02-26-2015 12:06 AM
03-30-2015 02:07 PM
by Steve
4 462
Trepidation about...
michellemarvin
03-23-2015 07:46 PM
03-30-2015 01:40 PM
by Steve
3 223
I lost a long term...
Sprinkler Buddy
09-04-2011 02:24 PM
03-30-2015 01:36 PM
by Steve
16 3,520
bidding a cemetery....
NPM_LLC
03-28-2015 10:56 AM
03-29-2015 01:18 PM
by jrs.landscaping
5 177
Weed and Feed
robkattankate
03-19-2015 09:00 PM
03-29-2015 08:42 AM
by Dan Tanner
5 662
Mower vs lot size advice
jcurr33
03-25-2015 09:29 PM
03-28-2015 08:37 AM
by Dan Tanner
5 231
hoa bid need help
bigdaveha12
03-24-2015 08:29 PM
03-27-2015 11:17 PM
by lxarth
6 305
introducing myself
chris2500hd
03-24-2015 11:16 AM
03-27-2015 02:02 PM
by Steve
8 273
Office Administration...
Girlfriend
03-26-2015 05:40 PM
03-26-2015 05:40 PM
by Girlfriend
0 966
Is this tree beyond help?
SGL1
03-22-2015 05:35 PM
03-25-2015 08:55 PM
by SGL1
14 1,384
Opinions on truck wrap
Trupro
02-28-2015 03:21 PM
03-25-2015 07:54 PM
by Trupro
33 1,653
The New Wave!!!! Read...
Jamesw86
03-22-2015 08:33 PM
03-25-2015 02:50 PM
by Steve
10 363
grass in the gas tank
robkattankate
03-23-2015 04:37 PM
03-25-2015 02:36 PM
by Steve
5 248
Helping others
hansenslawncare
09-15-2011 08:50 PM
03-25-2015 02:33 PM
by Steve
11 2,715
DOT Number
acrajchel
03-20-2015 05:56 PM
03-25-2015 02:28 PM
by Steve
7 613
Michelin x tweel.
apmAkron
03-23-2015 04:22 PM
03-24-2015 12:40 PM
by Steve
3 160
spike aerator???
Bradcook21
03-21-2015 01:55 PM
03-24-2015 10:32 AM
by acrajchel
4 264
Hello from Maryland
michellemarvin
03-23-2015 12:44 PM
03-23-2015 07:33 PM
by michellemarvin
2 185
hello from south GA.
CCandALawnCare
03-23-2015 03:46 AM
03-23-2015 07:06 PM
by CCandALawnCare
2 156
Say Hello !!!
Steve
03-19-2007 11:18 AM
03-23-2015 06:14 PM
by jethro
1,218 380,679
Is anyone doing mosquito...
BWild
01-27-2015 11:30 AM
03-23-2015 12:28 PM
by Steve
9 906
Should i take on this...
christw
03-17-2013 01:23 PM
03-22-2015 09:02 PM
by ExtremeLawncareServices
36 7,644
mower stalls when...
boog
03-19-2015 08:20 AM
03-21-2015 08:13 PM
by Wolf4dk
7 304
Hello Emily Reyes from...
Webster14829
03-20-2015 11:23 AM
03-20-2015 03:36 PM
by Steve
2 209
Finally going to give it...
jcurr33
03-12-2015 08:09 PM
03-20-2015 03:31 PM
by Steve
10 602
Weed id?
SGL1
03-17-2015 08:20 PM
03-20-2015 02:37 PM
by Steve
6 315
Mobile small engine...
luckylogger
03-15-2015 02:05 PM
03-20-2015 06:17 AM
by jrs.landscaping
15 540
Brad Cook 21
SC93
03-16-2015 10:40 PM
03-19-2015 09:04 PM
by Bradcook21
4 588
honest opinion please
uppercut
02-17-2015 01:30 AM
03-18-2015 02:55 PM
by Steve
15 1,383
» Popular Tags
ad landscaping apartment bid apartment lawn care estimate applying bark blowout bob villa bush commercial contract help curb appeal services deliquentaccounts demonstration ditches door hangers edging employee problems estimate facebook google grass gravely growing a lawn care business hardscapes hills how to hydraulic jobs landscape landscape services landscaping training lawn lawn aeration lawn care lawn care busines plan lawn care business seo lawn care business website lawn care business website seo lawn care website lawn mowing managing a lawn care business marketing marketing secrets more customers business new mower ordinance past due patio install per hour charge per hour service profit on employee scag v-ride scripts search engine optimization seo shreaded snow plowing sq ft starting a lawn care business steep lawns theft toro tractor auger trailer mate pro truck new used landscape web design website won't return wood wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 07:38 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 07:38 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy