Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

Your Valentine's Day promotions?!


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #1  
Old 02-04-2008, 05:49 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,616
Rep Power: 10
Steve has disabled reputation
Default

I just saw Patrick's Valentine's Day promotion and I like it! Very creative.

When you go to his photo section you see a couple of discount coupons you can use!

What are you doing to promote your business for Valentine's Day?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 02-04-2008, 08:16 PM
Fernando's CleanCut! Fernando's CleanCut! is offline
Members
 
Join Date: Nov 2007
Location: Brevard Co., Florida
Age: 32
Posts: 90
Rep Power: 8
Fernando's CleanCut!
Default

Lawn care business tipsLawn Care Business Book
check out mine at cragislist
let me know what y'all think!

http://spacecoast.craigslist.org/lbs/563071389.html
__________________
.Fernando/CleanCut!.
36\" Scag Kohler 15Hp Walk-Behind
Toro Trimmer
Echo PE-200 Edger
Stihl BG 55 Blower
Reply With Quote
  #3  
Old 02-04-2008, 09:31 PM
All Aspects Landscaping All Aspects Landscaping is offline
James
 
Join Date: Oct 2006
Posts: 508
Rep Power: 9
All Aspects Landscaping is an unknown quantity at this point
Default

20 x 30 weeks lawncare... is $600.00 right... Olive Garden Dinner cost approx $50.00... now you are down to $550.00... Say it takes you 20 mins to cut, trim, edge and blow off the property (by yourself) and your hourly rate is $35.00 per man hour, It cost you $11.67 to cut the grass. After an Olive Garden Dinner, you are getting $18.34 per cut... your profit is $6.63 for those 20 mins. This does not include drive time to and from that job. It also doesn't cover the risk of that customer not paying you for one week. Also it doesn't cover any incidentals that may arise that you did not figure into your budget. To sum it up, for the entire season, you will profit a total of $199.89 from this customer. For every one hundred $20.00 accounts you would cut, you would profit at grand total of $19,989.00...
I am not trying to hurt any feelings, but I feel that there is no room for a $20.00 cut... no matter how small the property. I like the ad fernando, it looks great, but I would love to see you up the price. And even though you have that prices start at $20.00, people are going to expect you to be the cheapest.

Let me know your thoughts please
j
__________________

Reply With Quote
  #4  
Old 02-04-2008, 11:30 PM
Fernando's CleanCut! Fernando's CleanCut! is offline
Members
 
Join Date: Nov 2007
Location: Brevard Co., Florida
Age: 32
Posts: 90
Rep Power: 8
Fernando's CleanCut!
Default

Quote:
Originally Posted by [b
Quote[/b] (All Aspects Landscaping @ Feb. 04 2008,9:31)]And even though you have that prices start at $20.00, people are going to expect you to be the cheapest.
Well... you are right in one point. "Cheap", I have to say I was thinking of $25-$30 per cut. I will fix the add, im glad that was the first one I put out.
*Quick story, last year I put yard signs out for $20 a cut, I now have some clients with $30-$40 per cut. I've cought their attention, now its time to negotiate. (I thought)*

So what do you think I should do? Post it without price? or say $30 or more, and give discounts away?

-

$50 for dinner? Ouch!. well I have to defend myself on this one, because I work at the OG, so I get discounts, and the dinner goes around $30. (i'm just paying for the Food, not wine and desserts)
Other thing is that I cut 36 times a year, for most of the houses with good grass.
Also I would have to add that with every customer I get, is a potential to do some yard work/ landscape / renovation, stuff like that, so that is going to be some xtra money.

Thanks for the advice.
__________________
.Fernando/CleanCut!.
36\" Scag Kohler 15Hp Walk-Behind
Toro Trimmer
Echo PE-200 Edger
Stihl BG 55 Blower
Reply With Quote
  #5  
Old 02-05-2008, 12:15 AM
justin_time justin_time is offline
Justin
 
Join Date: Apr 2006
Location: French River, ON, Canada
Age: 29
Posts: 1,801
Rep Power: 0
justin_time is on a distinguished road
Default

Quote:
Originally Posted by [b
Quote[/b] (Team Gopher @ Feb. 04 2008,5:49)]I just saw Patrick's Valentine's Day promotion and I like it! Very creative.

When you go to his photo section you see a couple of discount coupons you can use!

What are you doing to promote your business for Valentine's Day?
I would probably would have to offer a snow removal offer since there's snow up north over here on Valentine's (usually)

Gonna have to plan that for next year
Reply With Quote
  #6  
Old 02-05-2008, 01:08 AM
All Aspects Landscaping All Aspects Landscaping is offline
James
 
Join Date: Oct 2006
Posts: 508
Rep Power: 9
All Aspects Landscaping is an unknown quantity at this point
Default

Hey Fernando-
Glad you didnt take that the wrong way man.... just a different angle ya know...Honestly, I wouldnt even commit to a price... I would offer the dinner with a "Seasonal Maintenance Contract"... its kinda subjective... some people might assume that they need to have their property mulch in order to get the dinner... or trimming shrubs... or fert... then you can pay for the drinks and dessert!!! LOL! Good Luck & Let me know
j
__________________

Reply With Quote
  #7  
Old 02-05-2008, 07:05 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,616
Rep Power: 10
Steve has disabled reputation
Default

It's really great when you sit down and think about the figures involved! Playing around with the figures here or there can really make this work.

Also I applaud you for your creativity of taking your connection with the Olive Garden to work with your lawn care business promotion.

Another thing I noticed and I don't know how much of a big deal this is, but I will point it out anyway. Craigslist ads will end up in search engine results if you use text in the ad. But when you use purely graphics in the ad, they won't show up because the search engine has no way of knowing what the ad says.

If a potential customer is looking for lawn care in your specific town, and you have a craigslist ad with 'lawn care' and your specific town's name, then your ad will appear, increasing your chances of reaching out to more people.

So, what does all this mean? Well, it's just my view that if you create graphic ads, as you have, which do indeed look great, you might want to consider having a text description below them so you improve your search engine results.

Here is a screen shot of the ad you put up. Very very creative! Please let us know if you find customers are responding to it.

Also there is nothing that says you can't create two different ads and run one one week and the other the next week. Maybe change the price in the ads and have a special code they have to give you when they call in order to get this ad. Then you will know by the code, how much you offered to charge and what you were offering as an inducement to signing a contract with you.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #8  
Old 02-05-2008, 03:58 PM
All Aspects Landscaping All Aspects Landscaping is offline
James
 
Join Date: Oct 2006
Posts: 508
Rep Power: 9
All Aspects Landscaping is an unknown quantity at this point
Default

Steve... took your advise on the Craigs List... man it worked wonders... I posted an ad for a lawn foreman at 2:30 am on monday night (insomnia...lol) and tuesday morning, i had six inquiries by noon!! Im starting to have faith in the power of Craigs list... although I hate the name!!! lol
__________________

Reply With Quote
  #9  
Old 02-05-2008, 10:40 PM
Fernando's CleanCut! Fernando's CleanCut! is offline
Members
 
Join Date: Nov 2007
Location: Brevard Co., Florida
Age: 32
Posts: 90
Rep Power: 8
Fernando's CleanCut!
Default

Quote:
Originally Posted by [b
Quote[/b] (Team Gopher @ Feb. 05 2008,7:05)]Also there is nothing that says you can't create two different ads and run one one week and the other the next week. Maybe change the price in the ads and have a special code they have to give you when they call in order to get this ad.
I am actually working on one more, not fancy very simple. Also im triying to create my logo.

WOW! Thank you guys very much!
Quote:
Originally Posted by [b
Quote[/b] (All Aspects Landscaping @ Feb. 05 2008,3:58)]I posted an ad for a lawn foreman at 2:30 am on monday night (insomnia...lol) and tuesday morning, i had six inquiries by noon!!
...as a rookie, I miss alot of this detailes, and for sure are important
Next time, If I may, I'll post them here Fisrt and see what you guys think about it before throw them to the public.


**- i have an ADD idea!, since all we see in the News is The Elections, why not make flyers about "chose/vote/elect the right Lawn Care Company" with true promising results- for your Lawn Care Needs...., lol, something ike that.
Any Ideas?
__________________
.Fernando/CleanCut!.
36\" Scag Kohler 15Hp Walk-Behind
Toro Trimmer
Echo PE-200 Edger
Stihl BG 55 Blower
Reply With Quote
  #10  
Old 02-06-2008, 12:47 AM
All Aspects Landscaping All Aspects Landscaping is offline
James
 
Join Date: Oct 2006
Posts: 508
Rep Power: 9
All Aspects Landscaping is an unknown quantity at this point
Default

Yeah man... throw it by us... wed be glad to critique it!!! and we'll be honest with ya...lol
__________________

Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Hi to you NOTHERNERS
stevef1201
11-11-2014 05:56 PM
Today 10:27 AM
by kslawn
6 402
Thanksgiving cards
Steve
11-10-2008 11:57 AM
Today 09:51 AM
by Steve
1 8,575
Happy Thanksgiving!
Steve
Today 09:48 AM
Today 09:48 AM
by Steve
0 5
Say Hello !!!
Steve
03-19-2007 12:18 PM
Yesterday 10:30 PM
by Just Cuts
1,194 348,906
Contract or no contract?
TRV
11-20-2014 09:18 PM
Yesterday 09:23 PM
by stevef1201
5 275
Good help is hard to find
Hanks Lawn Care Services
11-19-2014 03:27 PM
Yesterday 09:16 PM
by stevef1201
9 343
New parking area
ExtremeLawncareServices
11-07-2014 09:47 PM
Yesterday 07:32 PM
by ExtremeLawncareServices
4 448
These are the days on...
ExtremeLawncareServices
03-22-2014 10:12 AM
Yesterday 07:22 PM
by ExtremeLawncareServices
178 14,283
Hello from Kentucky
TRV
09-30-2014 06:42 PM
Yesterday 07:16 PM
by ExtremeLawncareServices
10 1,408
Pics for website
tbtigers03
11-21-2014 05:40 PM
Yesterday 12:12 PM
by Just for Cuts
5 244
Hi from IL
steveinil
11-25-2014 02:07 PM
Yesterday 11:21 AM
by Steve
1 74
WNY saying Hi.
Sargewesser
11-25-2014 07:27 AM
Yesterday 11:20 AM
by Steve
1 80
How to: Use Thumbtack...
acrajchel
11-17-2014 06:39 PM
Yesterday 11:19 AM
by Steve
18 653
Peco Bagger
AGPS
11-18-2014 02:20 PM
Yesterday 10:58 AM
by Steve
10 404
Beginner Mistakes:...
Steve
01-31-2007 12:45 PM
Yesterday 10:57 AM
by Steve
22 6,300
Billboards for marketing
ExtremeLawncareServices
11-16-2014 08:39 PM
Yesterday 10:40 AM
by Steve
14 466
leaf removal
Double J LLC
10-03-2014 05:24 PM
Yesterday 01:08 AM
by ExtremeLawncareServices
25 2,601
How much do you up sell...
Essex Groundskeeping
11-23-2014 07:13 PM
11-24-2014 06:29 PM
by stevef1201
8 227
This sucks...
Matther777
09-18-2014 05:56 PM
11-24-2014 05:49 PM
by biglee
16 3,265
Pressure Washing...
WesleySnips
07-31-2014 07:13 PM
11-24-2014 04:32 PM
by acrajchel
4 700
New website
Chilehead
11-20-2014 04:39 PM
11-23-2014 07:40 PM
by Just for Cuts
12 356
My site is on fronts page
tbtigers03
11-14-2014 05:58 PM
11-22-2014 10:49 PM
by Just for Cuts
16 588
Belt dealer problem
googus
11-21-2014 08:45 AM
11-21-2014 06:36 PM
by Steve
2 192
What is going on with...
biglee
11-14-2014 03:04 PM
11-20-2014 02:50 PM
by biglee
40 1,043
My advice for new guys
avetslawncare
11-15-2014 09:32 AM
11-19-2014 01:47 PM
by biglee
10 590
Lawn Care business...
crieg122
10-23-2014 02:23 PM
11-19-2014 12:39 PM
by acrajchel
28 1,957
raking leaves ?
robert8509
10-22-2014 10:19 PM
11-18-2014 04:24 PM
by acrajchel
14 1,530
Leaf removal
madmedic8575
10-24-2014 05:14 PM
11-17-2014 07:34 PM
by acrajchel
6 1,266
sod job
SGlawncare
10-30-2014 09:21 PM
11-17-2014 07:10 PM
by acrajchel
7 852
Customer wants me to...
Mr. Mow
11-09-2014 07:13 AM
11-17-2014 06:48 PM
by acrajchel
10 632
Hello!
Brian3137
11-11-2014 07:15 PM
11-17-2014 06:46 PM
by acrajchel
14 553
small biz in Phoenix,AZ
anthonyramos1
11-08-2014 09:35 PM
11-17-2014 05:59 PM
by acrajchel
2 392
Client won't pay...
WesleySnips
10-30-2014 03:53 PM
11-17-2014 05:37 PM
by acrajchel
22 1,471
Government contracts
avetslawncare
11-15-2014 08:50 AM
11-17-2014 12:59 PM
by Steve
2 328
Need help on deciding a...
Brian3137
11-10-2014 06:32 PM
11-17-2014 12:44 PM
by Steve
12 597
West cost lawn prices
SGlawncare
10-09-2014 10:51 PM
11-16-2014 07:54 AM
by stevef1201
8 1,681
So how do you guys...
Mr. Mow
10-26-2014 08:55 AM
11-15-2014 08:44 AM
by avetslawncare
14 1,804
Truck, Trailer,...
hawthornelawncare
12-23-2011 01:01 AM
11-13-2014 08:35 AM
by jrs.landscaping
81 31,979
The most dangerous part...
Steve
10-06-2014 03:45 PM
11-12-2014 05:05 PM
by stevef1201
14 1,772
A little hang up in snow...
stevef1201
11-08-2014 07:05 AM
11-12-2014 12:51 PM
by Steve
4 511
Bi-weekly winter...
lxarth
11-04-2014 08:37 PM
11-12-2014 10:06 AM
by WesleySnips
9 718
taking first steps...
sizemorelawncare
11-10-2014 08:24 PM
11-11-2014 01:21 PM
by Steve
1 403
Back Pack Blower
Ian Lovejoy
11-09-2014 08:41 AM
11-11-2014 08:12 AM
by Just for Cuts
4 465
Business Cards
crieg122
10-25-2014 01:03 PM
11-11-2014 07:56 AM
by Just for Cuts
12 1,416
How the unregister?
alive101
11-04-2014 07:39 AM
11-10-2014 01:48 PM
by Steve
4 679
Belt adjustment question
googus
11-05-2014 06:43 AM
11-10-2014 01:38 PM
by Steve
5 582
Podcast
Shark1611
11-07-2014 05:42 PM
11-10-2014 11:41 AM
by Steve
1 376
hi, from Minnesota
rjklohn
11-07-2014 02:21 AM
11-07-2014 01:44 PM
by Steve
1 399
New to snow plowing
SS.Lawncare
11-05-2014 04:00 PM
11-07-2014 01:21 PM
by Steve
6 656
New Member
tonyap
11-05-2014 10:35 PM
11-07-2014 01:15 PM
by Steve
1 439
» Popular Tags
4wd aerocore apartment bid apartment lawn care estimate applying bid billy goat brushcutter blades bush charge commercial decorating deliquentaccounts demonstration ditches employee problems estimate ferris first truck foreman georgia gopherhaul growing a lawn care business hiring how much to charge how to installation introduction landscape services lawn lawn care lawn care busines plan lawn care business lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care seo lawn care website lawn care website seo marketing mechanic monthly mulch mulch price new business new mower ordinance patio install per hour charge podcast profit on employee pto reo running a business snow snow plowing starting a business start up lawn care business steep lawns steve stihl toro toro grand stand trailer mate pro tree truck new used landscape turfgrass consulting walk behind won't return
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 10:46 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 10:46 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy