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Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

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Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
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  #1  
Old 12-08-2007, 07:34 PM
realhuntin
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Christmas Cards: how many people have sent out pre-printed Holiday Cards?

How may have sent out HAND WRITTEN Holiday Cards? I do hand written cards so it is more personal.

Does anyone like myself put a little something in those cards. like a coupon or personal note offering any Holiday Discounts on winter time servises or even a free cut & trim for the up comming season?


Does anyone send cookies, candy or fruit baskets to suppliers?

Just something I do when we send out cards they are hand deliverd with a samll poinsettia. This is our first year, years before when I was operating another business we had over 2500 customer so this was not any way fesable so we sent cards with 1 free month monitoring to all resi-customers and cards alone to the larger business's.

Think about it, if you were the customer wouldnt you be supprised to receive a card with 1 free cut & trim coupon in it?

Let me know what you think please.

Thanks Tim
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Old 12-08-2007, 10:48 PM
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Lawn care business tipsLawn Care Business Book
Great idea!

What do you suggest spending on a small gift like the flowers for your customer?

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Old 12-09-2007, 12:09 AM
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I bet if you worked with your local landscape suppliers on a regular basis for seed, fertilizer and such, they may just give you a good price on poinsettias, too...
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Old 12-09-2007, 03:42 AM
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We purchased #1 & # 3 pots total of 200 @ $2 each we sold the small #1 pots @ $5 each or 5 for $20, the larger pots #3 we sold straight $15 each.

I got these from the same place my landscape supplier got theirs from a plant/greenhouse supplier. but as you see we had to buy large quanities.

We are sold out of the small #1 and only have a handful of the #3 left so we did well with this.

We set up a both @ the Farmers Market. It is only open on the weekends 8-5 Sat and 8-3 on Sun, another way to get our name out there.
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Old 12-09-2007, 06:10 AM
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Oh that is fascinating! So you give them to your customers and you also sell them at a booth!

What kind of marketing do you do at your booth?

Do you have any pictures you could show us of this or of what you hand out to your customers?

I'd love to include some in a future GopherHaul.
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Old 12-09-2007, 06:59 AM
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Quote:
Originally Posted by [b
Quote[/b] (Team Gopher @ Dec. 09 2007,6:10)]Oh that is fascinating! So you give them to your customers and you also sell them at a booth!

What kind of marketing do you do at your booth?


Do you have any pictures you could show us of this or of what you hand out to your customers?


I'd love to include some in a future GopherHaul.
We have business cards that we stick in the flower pot and whatever seasson it is we hand out flyers with discount coupons.

Picture no I didnt think to do that and the season is over for the market, we did the fall (with mums) and winter with poinsettia's and flyers for each. Next year we are going to do the Spring (late Mar, April), Fall Late Sept, Oct, & Winter (Week before Thanksgiving to about the 1st week or 2 of Dec).

That would be cool what would you need from me?
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Old 12-09-2007, 07:04 AM
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Quote:
Originally Posted by [b
Quote[/b] ]That would be cool what would you need from me?
Well any pictures you can post along with what you do is great because I think we are all so visual. We can relate and learn things easier when we have a picture that shows what we are doing.

Then I can also include the pictures in the GopherHaul show because it is a visual medium as well.

They also could work great on your site for a news section or an about us section.
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Old 12-09-2007, 08:18 AM
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Quote:
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Quote[/b] (Team Gopher @ Dec. 09 2007,7:04)]They also could work great on your site for a news section or an about us section.
Very good point since I have a NEWS Section on my site.
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Old 12-20-2007, 12:30 PM
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We passed out mums for the first time this fall and have done hand written Christmas cards since we started 4 years ago...

Both go over really well...

Our customers think we are just so attentive and kind and we get a chance to communicate and touch base with everyone at least a couple of times during the holidays
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Old 12-20-2007, 12:35 PM
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Do you have any pictures of the mum displays you gave out? Which month did you hand them out and do you have any suggestions on how best to do it? What time etc? Any card attached to it?
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