Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

Looking to Expand our customer base


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #1  
Old 04-23-2007, 06:03 PM
trademarklawns trademarklawns is offline
Members
 
Join Date: Apr 2007
Posts: 6
Rep Power: 8
trademarklawns
Default

Our landscape company has been established since 1991 it has been a family owned business, this year I have took over ownership, I have added our website, gopher software, new equipment, we have well established customers but not to many about 20 they are highend and want the best, but we need to push our company to the next level and need more work like most, any suggesting on how to add to our customer base and to push our services will be appreciated

www.trademarklawns.com
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 04-24-2007, 08:57 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,282
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Hi trademarklawns,

Welcome to our forum!

What type of marketing have you been doing or are you planning on doing this year for your business?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 04-24-2007, 09:07 PM
trademarklawns trademarklawns is offline
Members
 
Join Date: Apr 2007
Posts: 6
Rep Power: 8
trademarklawns
Default

well in the pass we have done none! just word of mouth. now that I have took over I am trying to fighure out what we should do for marketing, I was thinking about radio or tv but not sure at the moment.
Reply With Quote
  #4  
Old 04-24-2007, 09:18 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,282
Rep Power: 10
Steve has disabled reputation
Default

From what I have heard and please others feel free to jump in, radio and tv has been bad.

It doesn't target your ideal customer base.

Do you have a referral program set up at all to encourage your customers to tell their friends about you?

Let me see if I can pull in some of our forum experts to offer their input.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #5  
Old 04-24-2007, 09:27 PM
tiedeman
Guest
 
Posts: n/a
Default

You say that you do high end residential customers. Have you thought about expanding into commercial customers or even middle class customers?
Reply With Quote
  #6  
Old 04-24-2007, 10:15 PM
KimKriel
Guest
 
Posts: n/a
Default

Hi. I agree with both and might suggest using the newpaper as a means of targeting your broad range of customers. As most of your customers will be reading the paper, you could do this with an ad or insert. Its just a personal belief but with radio you can only target the people that listen to that station, which can also apply to tv.
Reply With Quote
  #7  
Old 04-25-2007, 11:51 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,282
Rep Power: 10
Steve has disabled reputation
Default

Another thing we have seen for getting high end customers was to get a mailing list of customers in your target area and then send a sales letter to them.

It seems a sales letter better targeted high end customers.

Also why not go back to the basics and hand out business cards. Get flyers or door hangers made and hand them out too.

Have you checked out our marketing ideas in our book here?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #8  
Old 04-25-2007, 05:23 PM
trademarklawns trademarklawns is offline
Members
 
Join Date: Apr 2007
Posts: 6
Rep Power: 8
trademarklawns
Default

I will go through that book, thank you guys for the replys.
Reply With Quote
  #9  
Old 04-25-2007, 05:29 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,282
Rep Power: 10
Steve has disabled reputation
Default

Keep us posted on how you are doing. There are tons of suggestions in the book. Apply a few here and there may help you push further than ever before.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #10  
Old 04-25-2007, 05:31 PM
trademarklawns trademarklawns is offline
Members
 
Join Date: Apr 2007
Posts: 6
Rep Power: 8
trademarklawns
Default

One more thing, I know that many landscape companies have customers sign a yearly contract, now we have never required our customers to sign a contract, is that something that we should consider doing? And are there any benefits of doing it?
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
How do I approach...
Bradcook21
Today 01:48 AM
Today 07:28 AM
by Bradcook21
2 33
Hello
M2Dave
Today 12:32 AM
Today 12:32 AM
by M2Dave
0 16
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
Yesterday 04:09 PM
by ExtremeLawncareServices
100 5,913
Downed Tree Chop Bid
WesleySnips
08-16-2014 03:47 PM
Yesterday 01:44 PM
by SGL1
10 284
2014 Gie-expo
ExtremeLawncareServices
08-19-2014 11:22 PM
Yesterday 12:01 PM
by Steve
1 51
New Landscaping Business
rekon32
08-16-2014 02:26 PM
Yesterday 11:56 AM
by Steve
7 285
Fuel Can Spouts
Shark1611
08-16-2014 09:09 AM
08-19-2014 07:52 PM
by SGL1
8 206
60 inch honda/bunton...
pblawncare
08-17-2014 11:30 AM
08-18-2014 03:19 PM
by Steve
2 98
Replacement Parts -...
nicholas-KC
08-16-2014 08:40 AM
08-18-2014 03:16 PM
by Steve
4 147
Preparing the soil
Billy Goat
08-16-2014 06:18 PM
08-18-2014 03:01 PM
by Steve
1 95
Softball field
kslawn
08-15-2014 09:28 AM
08-18-2014 02:52 PM
by Steve
7 222
What to pay help
phlawncare
08-04-2014 08:33 PM
08-18-2014 10:33 AM
by jrs.landscaping
29 852
Hello
Jeff1
08-07-2014 11:18 PM
08-15-2014 11:53 PM
by Jeff1
11 381
Lie #2 RESIDENTIAL...
ExtremeLawncareServices
01-06-2014 05:02 AM
08-15-2014 01:46 PM
by mattthelawnguy
54 6,295
Need help 30 HP koler...
Shady Grady
08-01-2014 03:31 PM
08-15-2014 08:46 AM
by kslawn
18 567
New Boomless Sprayer!
BlackRain75
01-03-2014 01:01 PM
08-14-2014 02:37 AM
by BlackRain75
12 1,724
Stihl engine isn't...
Marcintosh
08-12-2014 08:30 PM
08-13-2014 03:34 PM
by Steve
3 151
first year update
cmdlawncare
08-12-2014 05:41 PM
08-13-2014 03:29 PM
by Steve
1 193
Hello from Jacksonville,...
JM Lawn Care
08-10-2014 07:15 AM
08-13-2014 07:04 AM
by Sprinkler Buddy
9 292
Hello everyone new to...
maddyandrays
08-11-2014 04:51 PM
08-12-2014 08:58 PM
by Shark1611
2 150
Walk behinds
hpruitcei
08-07-2014 06:28 PM
08-12-2014 02:35 PM
by mattthelawnguy
7 397
New name help
stevef1201
08-10-2014 04:27 PM
08-12-2014 12:03 PM
by Steve
6 274
my little green dilemmas
Lawn Techie
08-03-2014 11:47 AM
08-11-2014 01:20 PM
by Steve
7 390
what the best...
CleanCutsLLC
08-02-2014 01:02 AM
08-11-2014 01:16 PM
by Steve
6 395
Texas lawn care company...
Livingston Lawn Care
07-25-2014 11:29 AM
08-11-2014 01:19 AM
by ExtremeLawncareServices
13 672
Covering all the bases
janslawncare
08-08-2014 10:11 AM
08-08-2014 01:41 PM
by Steve
1 222
New from Florida
ADE
08-06-2014 08:40 PM
08-08-2014 01:32 PM
by Steve
4 300
JOB - Landscape Install...
janslawncare
08-08-2014 10:06 AM
08-08-2014 10:06 AM
by janslawncare
0 188
Battery power tools or...
Steve
08-07-2014 12:24 PM
08-07-2014 05:18 PM
by mattthelawnguy
2 203
My client just told me...
Greg'slawnandlandscape
08-04-2014 08:39 AM
08-06-2014 11:14 PM
by grassdoctore
12 522
Illegal spraying
GoGreenerKS
07-04-2014 09:11 AM
08-06-2014 02:03 PM
by Steve
13 1,141
Mowing the hills
prmenter@gmail.com
07-08-2014 12:22 PM
08-06-2014 01:40 PM
by Steve
20 1,346
Crop Rotation Techniques...
eastsidelandcare
07-17-2014 03:47 PM
08-06-2014 10:29 AM
by eastsidelandcare
5 574
Got my first lawn job...
SGL1
06-11-2014 09:19 PM
08-05-2014 07:12 PM
by TheBeast
30 1,934
Late charge
Simon Abousaada
07-30-2014 07:23 PM
08-05-2014 06:46 PM
by TheBeast
12 771
buy out a lawn care...
rvezakis
08-05-2014 01:38 PM
08-05-2014 06:40 PM
by TheBeast
10 472
Please help
unitedlawncare48867
03-26-2014 08:29 PM
08-05-2014 05:27 PM
by TheBeast
27 1,556
Help with Estimate
donslawns
08-02-2014 09:10 AM
08-05-2014 02:24 PM
by Steve
6 432
Stuck again!!!!
Greg'slawnandlandscape
08-01-2014 11:02 PM
08-05-2014 09:05 AM
by Greg'slawnandlandscape
10 445
Mow and leaf cleanup bid
SGL1
07-29-2014 07:28 PM
08-05-2014 07:22 AM
by petscanning
25 939
Building credit
Matther777
07-27-2014 05:20 PM
08-04-2014 06:53 PM
by kslawn
17 733
Lowballers scrubs &...
Darksteel
01-13-2014 07:35 AM
08-04-2014 01:09 PM
by Steve
48 5,752
long time no see
Tuscan Gardens
08-02-2014 03:21 PM
08-04-2014 12:04 PM
by Steve
1 271
Pressure Washing Like a...
TNTurf
08-01-2014 11:47 PM
08-04-2014 11:58 AM
by Steve
2 307
trimming back shrubs
WesleySnips
07-31-2014 06:14 AM
08-04-2014 11:52 AM
by Steve
6 415
Pressure Washing...
WesleySnips
07-31-2014 06:13 PM
08-04-2014 11:50 AM
by Steve
3 342
Grass hopper mower
ExtremeLawncareServices
12-05-2013 08:51 AM
08-02-2014 07:55 AM
by ExtremeLawncareServices
24 3,485
Easy money
stevef1201
11-14-2013 10:17 AM
08-02-2014 01:03 AM
by stevef1201
3 1,496
Say Hello !!!
Steve
03-19-2007 11:18 AM
08-01-2014 11:42 PM
by TNTurf
1,186 327,987
Echo Edger 'Neutral'
WesleySnips
07-25-2014 05:28 PM
08-01-2014 01:50 PM
by stevef1201
7 543
» Popular Tags
2wd 4x4 apartment lawn care estimate birdscaping care charge collections subcontractor commercial craigslist credit card processing customers ecosymbiosis exmark ferris four wheel drive gopherhaul grass gravely holiday honda how much to charge how to bid husqvarna hydraulic installation invoice kawasaki labor cost landscape services late lawn lawn care lawn care business lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website lawn service leaf cleanup leaf removal lesco marketing mulch estimate native plants new buisness online classifieds podcast rotating scag scag v-ride search engine optimization season seo small engine repair sprayer starting a business stihl theft of services tips toro tractor auger trailer mate pro truck new used landscape upsell walk behind walker winter money making ideas won't return wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 08:39 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 08:39 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy