Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > General Business Discussions

General Business Discussions A place to talk about general business discussions.

Gopher-preneur book of the month, Feb. '05


General Business Discussions

A place to talk about general business discussions.
Reply
 
Thread Tools Search this Thread
  #1  
Old 02-04-2005, 10:06 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 37,506
Rep Power: 10
Steve has disabled reputation
Default

Swoosh : The Unauthorized Story of Nike and the Men Who Played There by J. B. Strasser



Phil Knight enjoyed running track in college back in 1959. It was in running track that he met his coach Bill Bowerman, whom he would later partner with to create his sneaker and sporting equipment empire.
After graduating from college Phil took a trip to Japan to explore the world and prolong the inevitable of having to get an adult job and start his career. While in Japan, Phil visited the Tiger running shoe company and asked if they would be interested in having him distribute their shoes in the United States. This was the birth of Blue Ribbon Sports, the company Phil created which would one day evolve into Nike.
This book follows the story of Knight, Bowerman and a handful of others who created the most successful sporting apparel company in U.S. history. These guys worked hard and they partied hard. They described themselves as 'hard-core unemployables.' They had to make this company work because no one else would hire them with their behavior and make this company work they did.
Have you ever heard the stories about the guys at Nike creating shoe soles with waffle irons in their kitchen? Well they did. They experimented in many ways. Did you know they started selling sneakers out of the trunks of their cars at track meets?
At a point in this book, one of the founding employees turns to Phil and says, one day this company is going to make a million dollars in a year. Phil looked back at him and said, do you have any idea how many sneakers you would have to sell to break a million dollars? That was in the late 60's, early 70's. To put this into perspective, in 2003 Nike's annual revenue topped the $10 billion mark. Can you imagine how many sneakers you have to sell to earn $10 billion dollars? ALOT!

This company didn't grow because of luck, it grew because of hard work. Read this book, we did, and get inspired to build your company bigger than you could ever dream. Remember you can do it. Dream it, build it, Gopher it!

Are you looking for more business book reading? Here is a list of our previous choices. Do you have a favorite book? Please share it with us.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
I came across this on a...
rootytalbot
Today 11:04 AM
Today 06:16 PM
by Chilehead
2 50
Help bidding a hedge...
hopolb33
Today 06:09 PM
Today 06:09 PM
by hopolb33
0 21
scag SWZT review!
mattthelawnguy
07-23-2015 02:28 PM
Yesterday 11:27 AM
by mattthelawnguy
10 398
Big mowing job
Bradcook21
07-30-2015 03:57 PM
07-31-2015 01:16 PM
by Bradcook21
6 145
Say Hello !!!
Steve
03-19-2007 11:18 AM
07-31-2015 12:29 PM
by Steve
1,227 401,490
Hello Everybody
budspop
07-30-2015 11:42 AM
07-31-2015 12:28 PM
by Steve
1 63
Should I buy this Exmark...
googus
07-03-2015 09:22 AM
07-31-2015 11:34 AM
by googus
9 602
Hello!
brandycarlton
07-29-2015 12:31 PM
07-29-2015 03:54 PM
by Steve
1 138
Assessing the Market
NJDB60
07-27-2015 03:25 PM
07-28-2015 09:24 PM
by Steve
2 254
Whats wrong with this...
GreenWorx
07-28-2015 07:56 PM
07-28-2015 09:09 PM
by Steve
2 236
Funny craigslist post
GreenWorx
07-28-2015 07:17 PM
07-28-2015 09:02 PM
by Steve
2 243
Watch out for this -...
rootytalbot
07-22-2015 02:13 PM
07-28-2015 09:00 PM
by Steve
7 398
NewVenture
NJDB60
07-27-2015 03:38 PM
07-28-2015 08:58 PM
by Steve
1 230
Pricing issue
Mr. Mow
07-07-2015 06:15 AM
07-27-2015 06:40 PM
by GreenWorx
17 792
how to make customers...
Bradcook21
05-27-2015 05:04 PM
07-27-2015 06:08 PM
by GreenWorx
15 2,970
Need your help, Gopher...
Chilehead
07-23-2015 07:02 PM
07-27-2015 11:28 AM
by Steve
11 386
These are the days on...
ExtremeLawncareServices
01-11-2015 10:41 AM
07-27-2015 11:22 AM
by Steve
94 10,472
Dogs
Mr. Mow
06-29-2015 02:37 PM
07-25-2015 07:50 AM
by Chilehead
12 2,434
Just about mid year, how...
GreenWorx
06-24-2015 07:05 PM
07-22-2015 07:31 PM
by Chilehead
14 2,506
Learning as I grow -...
WarriorLandscapingCAN
07-18-2015 07:46 AM
07-21-2015 10:53 AM
by Steve
3 327
Large dirt mound removal
purdue1973
07-09-2015 07:45 PM
07-20-2015 12:55 PM
by Steve
6 466
Hey everyone
Fantasy landscaping
07-09-2015 06:53 AM
07-09-2015 11:47 AM
by Steve
1 340
Quickbooks Online
jscarolina
07-08-2015 07:54 AM
07-08-2015 12:55 PM
by Nate10928
1 363
I dont know what to do...
Bradcook21
06-21-2015 08:49 AM
07-07-2015 09:48 PM
by SGL1
16 2,763
Start LIKING FACEBOOK...
rlclawncare123
02-26-2015 12:06 AM
07-07-2015 02:54 PM
by GreenWorx
13 3,701
Is it too late to do...
markty
06-16-2015 05:28 PM
07-07-2015 01:00 PM
by problem solver
9 2,509
Hi everyone
Mattw
07-06-2015 05:59 PM
07-07-2015 10:18 AM
by Steve
1 363
4th of July parade...
Steve
07-06-2015 10:35 AM
07-06-2015 10:35 AM
by Steve
0 312
Unemployment rates drop,...
Steve
07-02-2015 12:40 PM
07-06-2015 10:30 AM
by Steve
4 487
» Popular Tags
accounting ad landscaping aerocore applying bark billy goat brushcutter blowout bob villa bush collections contract help curb appeal services deliquentaccounts demonstration design edging equipment dealer financials flyers foreman free advertising google growing a lawn care business hardscapes hiring how to hydro increase customers invoicing jobs landscape landscape services landscaping landscaping training lawn aeration lawn care lawn care busines plan lawn mowing marketing marketing secrets more customers business mulch new business ordinance past due patio install per hour charge per hour service plowing pricing profit on employee quickbooks quickbooks online scag sell the vision seo shell shreaded snow plowing solo square foot swzt tree pics up sell employee walk behind web design website website design wood www.greenturion.co.za
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 11:06 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 11:06 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy