Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Graphic And Web Design Support Forums > Search Engine Optimization and Website Design Discussions.

Search Engine Optimization and Website Design Discussions. Need a lawn care business website built? Talk about search engine optimization. Or ask your lawn care and landscaping business web building related questions here. Show us your landscaping business web site for review.

Website optimization


Search Engine Optimization and Website Design Discussions.

Need a lawn care business website built? Talk about search engine optimization. Or ask your lawn care and landscaping business web building related questions here. Show us your landscaping business web site for review.
Reply
 
Thread Tools Search this Thread
  #1  
Old 12-14-2006, 05:59 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,415
Rep Power: 10
Steve has disabled reputation
Default

Have you ever used a website optimization service?

I thought these were interesting questions to ask such a service before you hire them.

Questions to Ask Your Potential Search Engine Optimization Company

Do you require that I make changes to my website content?"

Any search engine optimization companies that answer "no" to this question are either using shady tactics or are only scratching the surface of true search engine optimization. Certainly, there are some elements that can be changed on a website that are largely transparent to the user, including title tags, meta tags, and alt tags. While making changes to these elements can create a boost in rankings, it will not give you the search engine dominance over your competitors that you desire.

"Will you be adding additional pages to my website?"

If a search engine optimization company answers "no" to this question but answers "yes" to the question above, it likely means that it will be employing what I call the "shoehorn" approach to optimization. This means that the firm will try to shoehorn keyphrases into existing pages on your website, rather than expanding your website to include new content.

"What will you be doing besides working on my site directly?"

If a prospective search engine optimization company tells you that it will only be making changes to your site itself, this means that it will not be spending any time working on your site's link popularity. Link popularity plays a tremendous role in determining rankings in every major search engine. Simply put, sites that have a good number of quality and relevant incoming links are held in a higher regard than sites that do not. This is because a link from another site is considered a "vote" for your site - but all votes are not equal.

"Will you be adding additional pages and targeting additional keyphrases over time?"

This is a very important question. Even search engine optimization companies that have a reputation for providing quality initial results can fall short on this, but it is one of the most important aspects involved in improving your optimization results over time.

"Can you give me references and case studies?"

This one seems obvious, but there are search engine optimization companies out there who claim that their clients all wish to remain anonymous, so that it is impossible to provide any specifics. This is usually a smokescreen designed to defer proof of concept. Certainly, there are businesses that hire a search engine optimization company that wish to keep it a secret, but these are generally in the minority. Forward-thinking companies generally enjoy showing off their success stories, so you should insist on seeing some real (not anonymous) case studies and talking with some references.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 12-18-2006, 06:27 AM
ritchiem
Guest
 
Posts: n/a
Default

Lawn care business tipsLawn Care Business Book
I agree with all of the points in that article. You need to make sure that the person / company you are dealing with puts it all out on the table right away. Know what you are getting and what you can get from them in the future.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Sprinkler head guards...
Sprinkler Buddy
09-27-2014 04:55 AM
Yesterday 09:05 PM
by Sprinkler Buddy
2 289
John Deere z235 Deck
WesleySnips
Yesterday 06:02 PM
Yesterday 06:02 PM
by WesleySnips
0 62
Question?what should I...
dalvan0
09-24-2014 11:10 PM
Yesterday 04:59 PM
by jrs.landscaping
13 662
Help a brother...
tbtigers03
09-28-2014 11:41 AM
Yesterday 04:20 PM
by tbtigers03
4 233
Falling into business
stellarmowing
09-28-2014 04:35 PM
Yesterday 03:16 PM
by Steve
2 191
hey
sizemorelawncare
09-28-2014 08:12 PM
Yesterday 03:10 PM
by Steve
2 162
Update on LawnsAway and...
Ian Lovejoy
09-28-2014 10:24 AM
Yesterday 03:09 PM
by Steve
2 212
Need to figure out how...
tjslawnde
09-28-2014 10:31 AM
Yesterday 03:05 PM
by Steve
4 234
Aerocore Deck?
wdrdoctor
09-26-2014 06:21 PM
Yesterday 02:36 PM
by Steve
3 367
Hello from CNY
arazucontracting
09-22-2014 06:07 PM
Yesterday 02:33 PM
by Steve
3 637
How to price lawn mowing.
jack2048
09-24-2014 04:18 PM
Yesterday 02:27 PM
by Steve
4 483
Pricing ????
6295danny
01-14-2013 07:54 PM
Yesterday 02:22 PM
by Steve
35 6,501
30 Inch Push Mowers Pros...
Billy Goat
06-27-2013 08:07 PM
09-27-2014 04:11 PM
by SGL1
30 7,001
Kohler command carb...
ExtremeLawncareServices
09-21-2014 03:09 PM
09-26-2014 06:08 PM
by jrs.landscaping
23 1,023
Replacing a Shindi T-27
Dan Tanner
09-13-2014 12:59 PM
09-26-2014 04:16 PM
by stevef1201
5 1,032
Looking for feed back on...
ExtremeLawncareServices
09-17-2014 08:38 AM
09-25-2014 09:18 AM
by ExtremeLawncareServices
10 1,058
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
09-25-2014 08:01 AM
by ExtremeLawncareServices
124 9,237
Trying something new,...
ExtremeLawncareServices
09-21-2014 09:07 PM
09-23-2014 11:13 AM
by Steve
4 733
This sucks...
Matther777
09-18-2014 04:56 PM
09-22-2014 08:02 PM
by ExtremeLawncareServices
11 1,119
Not sure, but anyone do...
SnowRemoval2k14
09-22-2014 12:10 AM
09-22-2014 04:49 PM
by Steve
1 678
Tribulations of working...
stevef1201
09-13-2014 08:37 AM
09-22-2014 04:45 PM
by Steve
9 1,011
Mulching beds
Bradcook21
09-21-2014 07:43 AM
09-22-2014 04:43 PM
by Steve
3 751
Scag turf tiger hydrolic...
ExtremeLawncareServices
09-04-2014 10:55 PM
09-22-2014 04:35 PM
by Steve
12 1,378
2014 Gie-expo
ExtremeLawncareServices
08-19-2014 11:22 PM
09-21-2014 09:23 PM
by ExtremeLawncareServices
3 1,389
Mowing 7 acres
avetslawncare
08-31-2014 04:24 PM
09-19-2014 03:29 PM
by acrajchel
6 1,621
snowplowing
jshak40
09-01-2014 07:20 AM
09-19-2014 11:49 AM
by Steve
23 2,046
Lowballers scrubs &...
Darksteel
01-13-2014 07:35 AM
09-18-2014 06:32 PM
by Northwoods Outdoors
58 7,448
Hello from upstate NY!
A&MLawn&Snow
09-18-2014 11:19 AM
09-18-2014 04:10 PM
by Sprinkler Buddy
2 854
Price to apply fertilizer
SS.Lawncare
09-15-2014 11:10 AM
09-18-2014 01:16 PM
by Steve
9 1,039
Trailer tires
J.A.S.LawnService
09-01-2014 10:17 AM
09-17-2014 09:57 PM
by curts lawn care
4 1,469
new to the forum
SGlawncare
09-16-2014 11:20 PM
09-17-2014 08:29 PM
by curts lawn care
3 869
Help With Snow Blowing...
Robertf31
09-13-2014 10:55 PM
09-17-2014 12:34 PM
by Steve
11 1,225
Non-Stop Summer?
SouthallMowing
09-14-2014 10:51 PM
09-17-2014 10:48 AM
by stevef1201
6 982
Poll - net income
Dan5082
11-15-2010 08:08 PM
09-16-2014 04:44 PM
by jrs.landscaping
12 3,724
Getting lowballed!
PineHillLawn
06-27-2012 07:23 AM
09-16-2014 01:25 PM
by jrs.landscaping
24 5,472
Compare this summer to...
Steve
09-03-2014 12:52 PM
09-16-2014 11:20 AM
by Hanks Lawn Care Services
15 1,654
thinking about throwing...
veteranslawncaresystems
09-09-2014 10:31 PM
09-15-2014 03:41 PM
by Steve
12 1,372
Hello
Robertf31
09-12-2014 10:34 PM
09-15-2014 03:17 PM
by Steve
2 880
Newbie......Again
Jibber
09-13-2014 12:17 PM
09-15-2014 02:54 PM
by Sprinkler Buddy
2 1,003
need help with starter...
GoGreenerKS
09-12-2014 04:23 PM
09-15-2014 02:25 PM
by Steve
3 926
Brake job!
kslawn
08-30-2014 07:49 AM
09-15-2014 02:16 PM
by Steve
12 1,717
Hello
jawnebgoode
08-28-2014 08:37 PM
09-15-2014 02:15 PM
by Steve
3 1,447
Employee uniforms
Gerardo_Landscape
01-21-2014 11:11 PM
09-15-2014 02:12 PM
by Steve
5 1,517
Greetings from the north
Northwoods Outdoors
09-13-2014 08:55 AM
09-15-2014 02:07 PM
by Steve
1 873
darleneh
darleneh
09-15-2014 12:33 PM
09-15-2014 02:07 PM
by Sprinkler Buddy
1 907
My 1st bid
WesleySnips
06-11-2014 03:13 PM
09-15-2014 02:05 PM
by Steve
29 2,364
New Aerator
Chaz
09-09-2014 11:43 PM
09-15-2014 01:50 PM
by Steve
9 1,145
Yearly contract Pricing
jrob0691
08-21-2014 08:57 AM
09-15-2014 01:23 PM
by stevef1201
8 1,894
getting ready to start
calebmoss
05-23-2011 09:35 PM
09-11-2014 12:21 PM
by Steve
34 11,813
Stihl pull cord replace
SGL1
09-03-2014 09:22 PM
09-10-2014 12:25 PM
by Steve
9 1,313
» Popular Tags
2wd 4x4 aerocore apartment bid apartment lawn care estimate article marketing auger bid care charge collections subcontractor decorating deliquentaccounts exmark ferris foreman fundraiser gopherhaul grass gravely health hills holiday lighting honda how much to charge husqvarna installation john deere quik trac landscape services lawn lawn care business podcast lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care seo lawn care website lawn care website seo lighting brass outdoor lights managing a lawn care business marketing monthly mulch mulch price new buisness podcast promotion push versus ride redmax savannah scag schedule scripts seo snow snow plowing starting a business starting a lawn care business stihl sulky theft theft of services top dresser toro tractor auger trailer turfgrass consulting walk behind walker wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 06:45 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 06:45 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy