Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > General Business Discussions

General Business Discussions A place to talk about general business discussions.

Under Armor


General Business Discussions

A place to talk about general business discussions.
Reply
 
Thread Tools Search this Thread
  #1  
Old 02-01-2008, 10:29 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,199
Rep Power: 10
Steve has disabled reputation
Default

There is an article on MSNBC about the company Under Armor. Have you ever purchased any of their products? Do you have any thoughts on them or their brand?

This is interested because one of our forum members is starting his own clothing line so getting a little behind the scenes of Under Armor and how they got their start might help James with his company.

Under Armour steps into footwear field - The CEO, who started conceiving the first UA shirts while a student at the University of Maryland in the mid-1990s, says the Prototype line is a big step in transforming the company.

"Under Armour is identified with performance the way Starbucks is identified with better coffee, and that is a huge advantage in entering new categories," says independent marketing consultant Dennis Keene.


The value of most clothing seems to be in the value of the brand because most of this stuff is made of the same material from one brand to another.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 02-01-2008, 05:20 PM
StartALawnCareBusiness's Avatar
StartALawnCareBusiness StartALawnCareBusiness is offline
Keith
 
Join Date: May 2007
Posts: 731
Rep Power: 0
StartALawnCareBusiness is on a distinguished road
Default

Lawn care business tipsLawn Care Business Book
I use Under Armor as my base layer when I mtn. bike and play sports in cold weather. They have a really good product but it is pricey.

Branding is important with products like this because a purchaser knows what he is going to get from a standpoint of quality. My favorite Under Armor shirt is 3 years old and I have easily worn it 150 times. It still fits like new.

I am not a brand junkie at all and I would readily pay $20 less to buy the same quality with no name brand on it but U.A.'s quality is undeniable. I use Duofold and some other no name stuff which all work great in moderately cold weather but none of those off brand products stand up to abuse like I have seen with UA.

UA has a great marketing campaign going too. Every week in the Dick's Sporting Goods ads you see these super buff athletes wearing their shirts.

Their logo is distinctive. The shirt I wear is black with a high collar. Their logo is bright white right at the neck and every time I wear it someone asks me how I like it.

I have a lot of experience with sports footwear. I am skeptical that UA is just going to produce a moderate quality shoe that will sell strictly because of its brand name. That will be disappointing.

Keith
__________________
Start a profitable lawn care business.
Reply With Quote
  #3  
Old 02-01-2008, 11:14 PM
All Aspects Landscaping All Aspects Landscaping is offline
James
 
Join Date: Oct 2006
Posts: 508
Rep Power: 8
All Aspects Landscaping is an unknown quantity at this point
Default

hey steve** good looking out man... i appreciate you posting on my account... as my clothing line started out to be just a hobby, I havent put a great amount of time into "the future" of the company...but I guess its time that I should... Since december, Ive gotten alot of questions and interest about the company, in fact, a store in OC new jersey has contacted me. They want me to send samples down once we get them produced... One my issues is that I dont have any experience in this industry, only the "clothes on my back" I appreciate all the help the members here have given me, not I better do some reading up on UA... BTW they do put out an awesome product...

and Keith, I noticed you seem to be an outdoorsy guy... mt biking and all, dont know if you wear em, but give KEENS a chance... i think they are an excellent product.

J
__________________

Reply With Quote
  #4  
Old 02-02-2008, 12:32 AM
StartALawnCareBusiness's Avatar
StartALawnCareBusiness StartALawnCareBusiness is offline
Keith
 
Join Date: May 2007
Posts: 731
Rep Power: 0
StartALawnCareBusiness is on a distinguished road
Default

Quote:
Originally Posted by [b
Quote[/b] ]but give KEENS a chance
Not familiar with them.

I will def. check them out and give 'em a try.
__________________
Start a profitable lawn care business.
Reply With Quote
  #5  
Old 02-02-2008, 12:54 AM
All Aspects Landscaping All Aspects Landscaping is offline
James
 
Join Date: Oct 2006
Posts: 508
Rep Power: 8
All Aspects Landscaping is an unknown quantity at this point
Default

zappos seems to have a great selection of them... I have 6 pairs of keens and wear them at least 5 times a week
__________________

Reply With Quote
  #6  
Old 02-02-2008, 05:03 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,199
Rep Power: 10
Steve has disabled reputation
Default

Quote:
Originally Posted by [b
Quote[/b] ]I have a lot of experience with sports footwear. I am skeptical that UA is just going to produce a moderate quality shoe that will sell strictly because of its brand name. That will be disappointing.
I think that Under Armor has a chance. Why? Because they are hungry for it. It really seems from what I have read that they are pulling out all the stops to make this happen.

When Phil Knight started Nike, or actually even before it was Nike, he was selling sneakers out of the trunk of his car at track and field events, that he imported from Nike.

However, Nike is HUGE and will be very tough to compete against, but I do think it can be done.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #7  
Old 02-02-2008, 05:05 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,199
Rep Power: 10
Steve has disabled reputation
Default

Let's take a look at their stock. As far as I know, it currently is down because of competition in their shirt market as well as they exploration into the shoe business.

Would you buy their stock? Do you think they have what it takes to be in this for the long haul?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #8  
Old 02-03-2008, 12:34 AM
LGYardService LGYardService is offline
Members
 
Join Date: Dec 2007
Location: Casper, WY
Age: 21
Posts: 228
Rep Power: 7
LGYardService
Talking

Hey everyone,

All i have to say about Under Armour is....amazing! LOL
I wear some kind of under armour product almost every single day! Mainly for my running...cold weather right now....but also in the warmer parts of the year. They're original product is just the Coldgear Mock Turtleneck and thats pretty much what I have been wearin lately.

Now days, they have all kinds of apperal, shoes, bags, heck they even make their own footballs. LOL

Luke
__________________
15 year old teenager in the business!

Luke Gilbert
LG Yard Services
Casper, WY


http://www.lgyardservice.com/index.html

Reply With Quote
Reply With Quote
  #9  
Old 03-04-2008, 05:51 PM
musician/lawnman's Avatar
musician/lawnman musician/lawnman is offline
Chuck
 
Join Date: Feb 2008
Location: South West Florida
Posts: 919
Rep Power: 7
musician/lawnman is on a distinguished road
Default

Both My kids brothers swear by UA. They play highschool football & say it helps avoid chaffing. They wear it for the same reason when surfing or boogie boarding.
__________________
AAA QUALITY CLEAN CUT, LLC.
LAWN CARE & LANDSCAPING
Visit us here:

  #10  
Old 03-04-2008, 06:22 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,199
Rep Power: 10
Steve has disabled reputation
Default

Chuck,

Would you buy stock in the company?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Building credit
Matther777
Yesterday 05:20 PM
Today 05:13 PM
by SGL1
3 66
Spreading Weeds?
WesleySnips
Yesterday 09:46 PM
Today 02:09 PM
by Steve
2 57
Have you ever had to...
SouthernRootsLawnCare
07-26-2014 02:41 PM
Today 01:36 PM
by Steve
2 92
From Concord NC
SouthernRootsLawnCare
07-26-2014 02:34 PM
Today 01:30 PM
by Steve
1 48
New from Texas
Livingston Lawn Care
07-25-2014 11:17 AM
Today 01:29 PM
by Steve
3 118
Echo Edger 'Neutral'
WesleySnips
07-25-2014 05:28 PM
Today 01:22 PM
by Steve
2 99
Single tree, mow customer
WesleySnips
06-27-2014 10:12 AM
Today 01:21 PM
by Steve
14 617
Left handed edging with...
SGL1
07-23-2014 08:59 PM
Today 07:39 AM
by SGL1
15 313
Echo PE 266 edger
stevef1201
07-01-2014 01:28 PM
Yesterday 10:14 PM
by WesleySnips
5 337
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
Yesterday 01:21 PM
by ExtremeLawncareServices
80 4,633
Texas lawn care company...
Livingston Lawn Care
07-25-2014 11:29 AM
Yesterday 08:16 AM
by Just for Cuts
7 183
need some help geting...
dalvan0
07-13-2014 09:28 PM
07-26-2014 04:39 PM
by BLC7
7 322
new trailer help
mattthelawnguy
07-11-2014 08:21 PM
07-25-2014 06:31 PM
by mattthelawnguy
13 490
You know it;s gonna be a...
stevef1201
07-25-2014 08:50 AM
07-25-2014 01:34 PM
by Steve
1 96
Customer letters
kslawn
07-23-2014 06:17 AM
07-25-2014 01:20 PM
by Steve
5 206
Got my first lawn job...
SGL1
06-11-2014 09:19 PM
07-24-2014 07:09 PM
by SGL1
29 1,261
Need help determining...
Jbss861
07-20-2014 02:33 PM
07-24-2014 01:11 PM
by Steve
13 383
Should I ?
googus
07-22-2014 04:06 PM
07-24-2014 12:10 PM
by Steve
4 220
My First Apartment...
SSLCtn
05-26-2014 10:17 PM
07-24-2014 06:46 AM
by kslawn
15 915
Crop Rotation Techniques...
eastsidelandcare
07-17-2014 03:47 PM
07-24-2014 06:38 AM
by kslawn
3 222
Selling lawns like...
eastsidelandcare
07-17-2014 03:51 PM
07-24-2014 06:28 AM
by kslawn
3 275
Scag new "Eliminator"......
ExtremeLawncareServices
07-20-2014 10:45 AM
07-23-2014 05:37 PM
by Just for Cuts
9 309
need professional advice...
Fiddlers_green
07-20-2014 07:21 PM
07-23-2014 12:42 PM
by Steve
3 212
new to me box truck
jrayb39667
03-06-2014 10:20 PM
07-23-2014 12:40 PM
by Steve
15 1,412
Lawn Service back in...
LawnCareMan280
07-18-2014 09:00 PM
07-23-2014 11:48 AM
by Steve
4 248
Overspray?
stevef1201
07-21-2014 04:20 PM
07-23-2014 11:39 AM
by Steve
3 159
Hello Everyone! Newbie...
SLKlawn
07-17-2014 06:22 PM
07-22-2014 01:53 PM
by Steve
6 294
Proper height for lawn
rob lederhilger
05-26-2014 08:01 AM
07-21-2014 02:53 PM
by LawnDoctor
9 673
Blade sharpener
Just for Cuts
07-04-2014 12:31 PM
07-21-2014 01:48 PM
by Steve
9 521
What's my business worth?
Chaz
07-16-2014 01:35 PM
07-21-2014 01:45 PM
by Steve
4 301
1.5 Acre Jungle
WesleySnips
07-15-2014 05:57 PM
07-20-2014 11:31 AM
by ExtremeLawncareServices
21 616
Gopher schedule software
Ray
07-18-2014 04:13 PM
07-18-2014 04:13 PM
by Ray
0 197
2006 Chevy fuel pump...
KevinsLawns
07-17-2014 08:39 PM
07-18-2014 11:51 AM
by Steve
1 191
Halfway point of year!
Steve
07-01-2014 12:08 PM
07-18-2014 11:38 AM
by Steve
14 750
I got told to leave and...
gwilson98
06-16-2014 02:07 PM
07-17-2014 11:43 AM
by Steve
16 1,069
Hey guys this is the...
prmenter@gmail.com
07-07-2014 08:23 PM
07-16-2014 08:10 PM
by ExtremeLawncareServices
28 793
Mowing the hills
prmenter@gmail.com
07-08-2014 12:22 PM
07-16-2014 05:00 PM
by Just for Cuts
18 719
Say Hello !!!
Steve
03-19-2007 11:18 AM
07-15-2014 05:38 PM
by icon2000
1,184 320,658
Classified Ad Template...
bcfb
06-05-2013 02:40 AM
07-15-2014 11:16 AM
by Steve
15 3,741
Husqvarna pz 60
CDLAWNCARE
07-06-2014 06:50 PM
07-15-2014 08:53 AM
by kslawn
10 469
Lowballers
Chaz
07-11-2014 03:55 PM
07-14-2014 12:27 PM
by Steve
5 382
My new side job
Sprinkler Buddy
05-10-2014 05:23 AM
07-14-2014 12:15 PM
by Steve
10 840
Illegal spraying
GoGreenerKS
07-04-2014 09:11 AM
07-13-2014 10:36 PM
by GoGreenerKS
10 577
New Mower and Trailer
Chaz
06-25-2014 12:04 PM
07-13-2014 06:25 PM
by SGL1
7 591
What Fertilizer to Use?
acrajchel
04-07-2014 01:56 PM
07-12-2014 07:36 PM
by SGL1
21 1,912
Fuel and fuel additives
SGL1
07-06-2014 10:23 AM
07-11-2014 07:53 PM
by SGL1
15 577
Questions for a patchy...
jumcgee
07-09-2014 08:42 AM
07-11-2014 12:34 PM
by Steve
1 235
toro proline blades wont...
boog
06-25-2014 06:26 PM
07-11-2014 05:28 AM
by kslawn
18 679
Contents of Marketing to...
prmenter@gmail.com
07-09-2014 05:25 PM
07-10-2014 03:23 PM
by Steve
3 331
Shindaiwa
CLB454
05-13-2014 09:04 PM
07-10-2014 03:04 PM
by Steve
14 813
» Popular Tags
2wd 4x4 ads birdscaping care charge collections subcontractor commercial craigslist credit card processing customers ecosymbiosis employee problems exmark ferris four wheel drive gopherhaul grass gravely holiday honda how much to charge how to bid hydraulic installation invoice kawasaki labor cost late lawn lawn care business lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website lawn service leaf cleanup leaf removal lesco marketing mowing mulch estimate native plants new buisness office management online classifieds podcast rotating scag scag v-ride search engine optimization season seo sprayer starting a business steep lawns stihl theft of services tips toro tractor auger trailer mate pro truck new used landscape upsell walk behind walker winter money making ideas won't return wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 05:22 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 05:22 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy