Lawn business entrepreneurs need a lot of two very important things. They aren't talked about much because most experts don't know about them or if they do, how to explain it.
When I first heard about these 2 things I was a bit apprehensive and saw the two as one. I was wrong.
Successful entrepreneurs in this industry have: resources and resourcefulness.
Let me explain.
Resources are tools you can use to build and run a lawn business. Much like the products I offer. They can be books, audio, video, expert advice, etc.
Resourcefulness is the ability to take the resources you have in hand and to use them to your advantage. Ultimately accomplishing a goal you have set out to achieve.
Picture a car.
The car is the resource. The tool to get you to a destination. The knowing how to drive the car and where to go is the resourcefulness.
Really, we need resources to be resourceful.
Now, I am an information sponge. Any chance I get I collect pictures, articles, books, audio, etc. Everything and anything that could be used to get me to the next level or to overcome a challenge.
For example, if I come against a marketing challenge, I look at everything I have in hand about marketing. I study. I read or re-read a book. I dig until I find the answer.
I don't stumble around in the dark. I find out what someone else did and bypass the pitfalls others are falling into. Just like many, many of you who have bought my course and are using my lawn business experience to get you to your goals a whole lot faster.
Let me share 2 quotes with you from 2 men I greatly admire that will bring this home. These quotes nail down the point of gathering resources and putting them to use.
"Everything you need for your better future has already been written. It's all available. All you have to do is go to the library. But only 3% of the people in America even have a library card. They're free."
- Jim Rohn
"Feed your mind constantly with the words and images and input consistent with the direction in which you are growing. Read books and magazines for personal and professional development. Listen to educational audio programs at every opportunity. The more you read, listen, and learn about any subject, the more confident and capable you feel in that area. As you improve your inner understanding, you automatically improve your outer results."
- Brian Tracy
In closing, remember that some of the top entrepreneurs in the world were bankrupt or went through some very rough times (ie Mark Victor Hansen, Sam Beckford ). But somewhere along the line they stopped in their tracks and made a decision to get some resources like a book. Read it. Then tap into their resourcefulness and put what they learned to use.
Make a list of resources you feel you need to get a hold of. Make a plan to get those resources. Use your resourcefulness to take action on what you learn.
Quote[/b] ]"Everything you need for your better future has already been written. It's all available. All you have to do is go to the library. But only 3% of the people in America even have a library card. They're free."
- Jim Rohn
Very good point Daniel. I used to buy books all the time and then I started to run out of space to store them all. Now I use my library more than ever!
Daniel do you have any suggestions of books from your favorite readings? I will add them to the list of books our forum members suggest.
If you haven't had the chance to meet Daniel yet, he puts out some great lawn care business videos. Check one of his out here.