Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Just starting your lawn care or landscaping business? > Starting a lawn care business.

Starting a lawn care business. How to start a lawn mowing business, lawn care business, or landscaping business. If you are starting a lawn care business, ask your questions here.

Property Care Company


Starting a lawn care business.

How to start a lawn mowing business, lawn care business, or landscaping business. If you are starting a lawn care business, ask your questions here.
Reply
 
Thread Tools Search this Thread
  #1  
Old 09-22-2012, 10:05 PM
jhinton jhinton is offline
Junior Member
 
Join Date: Sep 2012
Posts: 3
Rep Power: 3
jhinton is on a distinguished road
Default Property Care Company

Hello,

My name is Joseph. I have been lurking here for a few weeks reading the forums. I plan on starting a property care company in southern AL in the next month or so. My goal is to be a one stop shop for property management, upkeep, and repairs. My targeted customers are out of state owners, and investors/landlords, while also offering my serves to local owner occupied customers. My initial focus will be solely on the lawn care section of the business as I believe it will be easier to get my foot in the door through that route. The management part will take longer to build a presence and establish cliental.
I have very little experience doing lawn care except for mowing, trimming and edging my own lawn and what I have read and watched on youtube I also have no experience managing rental property except for one rental that I own in the same area, but I have also read extensively on that as well. I grew up doing construction with family, so the small demolition/rehab work and repairs I will be fine with. My father is now on disability, so he has offered me full use of all of his larger equipment (Dump truck, trailers, tractors etc.) I will need to buy a mower or two as well as trimers, a s blower and an edger.

I have enough capital to purchase all the needed equipment and provide overhead and living expenses for the next 6 months, which leaves about 4K for marketing and advertising. Any advise or insight into what I plan would be very much appreciated! I also have some questions.

1. When the county or city condemns a building, is there a way to find out who has received a notice? I had an older mobile home condemned a few years back (I was deployed to Iraq and already planning to have it taken down) and was in a rush to find someone to demolish it for me. If I could get a list of who all in my area has received similar notices, I could follow that up with direct mail offering my demolition and debris removal services.

2. With the direct mail response rate so low (.02%-.2%), I could very well be averaging $45-$50 spent in marketing per customer. With that in mind, what would you think about offering a free cut so the potential customer can see your work first hand as an advertising ploy? Or maybe even a half off cut? I am also thinking about working out a trade with a local bank or smaller office to do their grounds in exchange for the ability to put a sign on the property. Something similar to "This property maintained by (my company name) and include a phone number.

I have more questions but I will wait to post them so this post does not get any longer.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 09-25-2012, 03:53 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,431
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Welcome to our forum!

Quote:
1. When the county or city condemns a building, is there a way to find out who has received a notice? I had an older mobile home condemned a few years back (I was deployed to Iraq and already planning to have it taken down) and was in a rush to find someone to demolish it for me. If I could get a list of who all in my area has received similar notices, I could follow that up with direct mail offering my demolition and debris removal services.
Have you considered going to your town hall to ask them about it? They also may have a list you can get your company on that can be called on to perform demolitions.

We have seen such lists for overgrown lawns. When a city fines a homeowner for an overgrown if it is not mowed within a certain period of time, they will call upon a contractor from their list to perform the job.

So it wouldn't hurt to go in there and ask around.

Quote:
2. With the direct mail response rate so low (.02%-.2%), I could very well be averaging $45-$50 spent in marketing per customer. With that in mind, what would you think about offering a free cut so the potential customer can see your work first hand as an advertising ploy? Or maybe even a half off cut? I am also thinking about working out a trade with a local bank or smaller office to do their grounds in exchange for the ability to put a sign on the property. Something similar to "This property maintained by (my company name) and include a phone number.
This has come up in the past and the problem we have found is that free cut offers tend to attract cheap one time customers who have no intention of hiring you after the first free cut.

Ideally, if you can contact everyone in your social network, you should be able to start finding some work. Either working for someone you know or someone they know. The more people that know you are in business, the more that can call upon you for work.

Oh and you sound like you are really getting off to a great start!
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 09-25-2012, 06:00 AM
jhinton jhinton is offline
Junior Member
 
Join Date: Sep 2012
Posts: 3
Rep Power: 3
jhinton is on a distinguished road
Default

Quote:
Originally Posted by Steve View Post
Welcome to our forum!



Have you considered going to your town hall to ask them about it? They also may have a list you can get your company on that can be called on to perform demolitions.

We have seen such lists for overgrown lawns. When a city fines a homeowner for an overgrown if it is not mowed within a certain period of time, they will call upon a contractor from their list to perform the job.

So it wouldn't hurt to go in there and ask around.



This has come up in the past and the problem we have found is that free cut offers tend to attract cheap one time customers who have no intention of hiring you after the first free cut.

Ideally, if you can contact everyone in your social network, you should be able to start finding some work. Either working for someone you know or someone they know. The more people that know you are in business, the more that can call upon you for work.

Oh and you sound like you are really getting off to a great start!
I never thought they would have a list for overgrown lawns, I will have to pursue that as well!

As far as the free cuts go, I was thinking I would use them more as a deal closer rather than advertise them. The situation I am thinking, is if a think a potential customer is on the edge, then I would offer a free or half priced cut so they could see the quality themselves.

I also just found out that my local dealer will offer 0% financing for 24 months on all of the equipment I need. So instead of paying cash, I am going to finance it and put the exact amount I finance in a money market. I plan to challenge myself to see if I can make the payments without touching the money in the account but worst case, I could just pay it off at anytime. Seems like a no brainer to use other peoples money if I can do it for free!
Reply With Quote
  #4  
Old 09-26-2012, 08:58 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,431
Rep Power: 10
Steve has disabled reputation
Default

Quote:
As far as the free cuts go, I was thinking I would use them more as a deal closer rather than advertise them. The situation I am thinking, is if a think a potential customer is on the edge, then I would offer a free or half priced cut so they could see the quality themselves.
Maybe you could offer a free cut at the end of the season so you got as many paid cuts as possible to help cover it's cost.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #5  
Old 10-02-2012, 02:58 PM
yourscape yourscape is offline
Member
 
Join Date: Nov 2011
Location: Ohio
Posts: 86
Rep Power: 3
yourscape is on a distinguished road
Default

Quote:
Originally Posted by Steve View Post
Maybe you could offer a free cut at the end of the season so you got as many paid cuts as possible to help cover it's cost.
I offered a free cut at the end of the regular season (before leaves) to any customer that signed a weekly contract. Even some I also offered a 10% discount off of market rates, this made them feel they were getting a deal. By doing this it allowed me to show them my work still charging them market and allowing me to remove the 10% next season.

I am a 1 man crew with little over head, getting almost market rates (big company's) rates.
Reply With Quote
  #6  
Old 10-03-2012, 09:22 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,431
Rep Power: 10
Steve has disabled reputation
Default

Quote:
I offered a free cut at the end of the regular season (before leaves) to any customer that signed a weekly contract.
Do you market that offer?

Has it effected sales since you started offering it?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Lawn Care company Website...built by another Lawn Care Company? ringahding1 Search Engine Optimization and Website Design Discussions. 10 10-09-2011 07:15 AM
New lawn care company hansenslawncare Introduce Yourself 2 09-09-2011 10:34 PM
Canada lawn care company big b Introduce Yourself 1 03-14-2010 03:59 PM
Letters to lawn care business customers and property managers Steve Free Lawn Care Business Forms & Templates 16 08-31-2009 10:49 AM
Promoting your lawn care company Steve General Business Discussions 0 04-03-2006 08:57 AM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Incorporating &...
WesleySnips
Yesterday 09:39 PM
Today 03:47 AM
by Sprinkler Buddy
1 39
Hello from Kentucky
TRV
09-30-2014 05:42 PM
Yesterday 09:21 PM
by TRV
3 146
Mowing the hills
EyeCatchersNow
07-08-2014 12:22 PM
Yesterday 05:57 PM
by Steve
21 1,867
Real Estate??
tbtigers03
09-30-2014 06:43 PM
Yesterday 05:01 PM
by stevef1201
5 203
John Deere z235 Deck
WesleySnips
09-29-2014 06:02 PM
Yesterday 04:38 PM
by WesleySnips
5 252
Sprinkler head guards...
Sprinkler Buddy
09-27-2014 04:55 AM
Yesterday 02:50 PM
by Sprinkler Buddy
6 456
Look out Bob Villa -...
Mr Dave
09-30-2014 10:06 AM
Yesterday 02:19 PM
by Steve
5 222
Question?what should I...
dalvan0
09-24-2014 11:10 PM
Yesterday 01:39 PM
by Steve
17 842
Whe does Mowing season...
jack2048
09-30-2014 07:05 AM
Yesterday 01:38 PM
by jack2048
4 216
Kohler command carb...
ExtremeLawncareServices
09-21-2014 03:09 PM
Yesterday 01:30 PM
by Steve
26 1,181
Help a brother...
tbtigers03
09-28-2014 11:41 AM
Yesterday 01:26 PM
by Steve
7 404
Give Me Your Problems
ellakit
09-30-2014 04:10 PM
09-30-2014 04:10 PM
by ellakit
0 17
Say Hello !!!
Steve
03-19-2007 11:18 AM
09-30-2014 03:53 PM
by ellakit
1,188 336,318
Falling into business
stellarmowing
09-28-2014 04:35 PM
09-30-2014 02:17 PM
by Steve
4 363
hey
sizemorelawncare
09-28-2014 08:12 PM
09-29-2014 03:10 PM
by Steve
2 292
Update on LawnsAway and...
Ian Lovejoy
09-28-2014 10:24 AM
09-29-2014 03:09 PM
by Steve
2 347
Need to figure out how...
tjslawnde
09-28-2014 10:31 AM
09-29-2014 03:05 PM
by Steve
4 357
Aerocore Deck?
wdrdoctor
09-26-2014 06:21 PM
09-29-2014 02:36 PM
by Steve
3 483
Hello from CNY
arazucontracting
09-22-2014 06:07 PM
09-29-2014 02:33 PM
by Steve
3 740
How to price lawn mowing.
jack2048
09-24-2014 04:18 PM
09-29-2014 02:27 PM
by Steve
4 598
Pricing ????
6295danny
01-14-2013 07:54 PM
09-29-2014 02:22 PM
by Steve
35 6,611
30 Inch Push Mowers Pros...
Billy Goat
06-27-2013 08:07 PM
09-27-2014 04:11 PM
by SGL1
30 7,143
Replacing a Shindi T-27
Dan Tanner
09-13-2014 12:59 PM
09-26-2014 04:16 PM
by stevef1201
5 1,123
Looking for feed back on...
ExtremeLawncareServices
09-17-2014 08:38 AM
09-25-2014 09:18 AM
by ExtremeLawncareServices
10 1,150
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
09-25-2014 08:01 AM
by ExtremeLawncareServices
124 9,353
Trying something new,...
ExtremeLawncareServices
09-21-2014 09:07 PM
09-23-2014 11:13 AM
by Steve
4 834
This sucks...
Matther777
09-18-2014 04:56 PM
09-22-2014 08:02 PM
by ExtremeLawncareServices
11 1,209
Not sure, but anyone do...
SnowRemoval2k14
09-22-2014 12:10 AM
09-22-2014 04:49 PM
by Steve
1 779
Tribulations of working...
stevef1201
09-13-2014 08:37 AM
09-22-2014 04:45 PM
by Steve
9 1,109
Mulching beds
Bradcook21
09-21-2014 07:43 AM
09-22-2014 04:43 PM
by Steve
3 851
Scag turf tiger hydrolic...
ExtremeLawncareServices
09-04-2014 10:55 PM
09-22-2014 04:35 PM
by Steve
12 1,475
2014 Gie-expo
ExtremeLawncareServices
08-19-2014 11:22 PM
09-21-2014 09:23 PM
by ExtremeLawncareServices
3 1,515
Mowing 7 acres
avetslawncare
08-31-2014 04:24 PM
09-19-2014 03:29 PM
by acrajchel
6 1,731
snowplowing
jshak40
09-01-2014 07:20 AM
09-19-2014 11:49 AM
by Steve
23 2,164
Lowballers scrubs &...
Darksteel
01-13-2014 07:35 AM
09-18-2014 06:32 PM
by Northwoods Outdoors
58 7,554
Hello from upstate NY!
A&MLawn&Snow
09-18-2014 11:19 AM
09-18-2014 04:10 PM
by Sprinkler Buddy
2 943
Price to apply fertilizer
SS.Lawncare
09-15-2014 11:10 AM
09-18-2014 01:16 PM
by Steve
9 1,127
Trailer tires
J.A.S.LawnService
09-01-2014 10:17 AM
09-17-2014 09:57 PM
by curts lawn care
4 1,562
new to the forum
SGlawncare
09-16-2014 11:20 PM
09-17-2014 08:29 PM
by curts lawn care
3 952
Help With Snow Blowing...
Robertf31
09-13-2014 10:55 PM
09-17-2014 12:34 PM
by Steve
11 1,322
Non-Stop Summer?
SouthallMowing
09-14-2014 10:51 PM
09-17-2014 10:48 AM
by stevef1201
6 1,075
Poll - net income
Dan5082
11-15-2010 08:08 PM
09-16-2014 04:44 PM
by jrs.landscaping
12 3,828
Getting lowballed!
PineHillLawn
06-27-2012 07:23 AM
09-16-2014 01:25 PM
by jrs.landscaping
24 5,569
Compare this summer to...
Steve
09-03-2014 12:52 PM
09-16-2014 11:20 AM
by Hanks Lawn Care Services
15 1,751
thinking about throwing...
veteranslawncaresystems
09-09-2014 10:31 PM
09-15-2014 03:41 PM
by Steve
12 1,478
Hello
Robertf31
09-12-2014 10:34 PM
09-15-2014 03:17 PM
by Steve
2 968
Newbie......Again
Jibber
09-13-2014 12:17 PM
09-15-2014 02:54 PM
by Sprinkler Buddy
2 1,095
need help with starter...
GoGreenerKS
09-12-2014 04:23 PM
09-15-2014 02:25 PM
by Steve
3 1,020
Brake job!
kslawn
08-30-2014 07:49 AM
09-15-2014 02:16 PM
by Steve
12 1,839
Hello
jawnebgoode
08-28-2014 08:37 PM
09-15-2014 02:15 PM
by Steve
3 1,562
» Popular Tags
4wd apartment lawn care estimate bob villa charge commercial demonstration ditches employee problems estimate exmark ferris first truck fundraiser georgia gopherhaul gravely hardscapes holiday how much to charge how to how to bid hydraulic introduction kawasaki labor cost landscape services lawn lawn care lawn care busines plan lawn care business podcast lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care seo lawn care website lawn care website seo leaf removal lighting marketing mulch estimate new buisness past due patio install podcast promotion property management company redmax reo rotating savannah scag scag v-ride seo snow plowing sprayer starting a business start up lawn care business steep lawns stihl tips top dresser toro tractor auger trailer mate pro truck new used landscape turfgrass consulting walker won't return wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 05:15 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 05:15 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy