Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

Radio Ad Script


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #1  
Old 09-19-2012, 08:26 PM
Rdelahunr Rdelahunr is offline
Junior Member
 
Join Date: Jul 2012
Location: Park Rapids, MN
Age: 19
Posts: 21
Rep Power: 3
Rdelahunr is on a distinguished road
Default Radio Ad Script

Just trying to get my ducks in a row for my start up this coming spring. I just made a script for my lawn service (just a mow, trim, blow) ad that will go through around 4 stations. It will be 30 seconds. Please help me refine it, and if you think it's trash, let me know and help me write something better.


In our daily rush, do you wish you could be on the lake or playing on the course? It only seems to get harder and harder to find time to do these things. RD Lawn Care specializes in reclaiming weekends, something we all owe to ourselves. We offer quality, reliability, and competitive pricing to suit all your lawn maintenance needs. Call 218xxxxxxx for free estimates. RD lawn care, returning weekends one happy customer at a time.

Thanks for all the help.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 09-19-2012, 08:32 PM
willshome willshome is offline
new member
 
Join Date: Jan 2012
Location: Mass
Posts: 865
Rep Power: 0
willshome is on a distinguished road
Default

Lawn care business tipsLawn Care Business Book
say the phone number more than once
Reply With Quote
  #3  
Old 09-19-2012, 08:52 PM
Rdelahunr Rdelahunr is offline
Junior Member
 
Join Date: Jul 2012
Location: Park Rapids, MN
Age: 19
Posts: 21
Rep Power: 3
Rdelahunr is on a distinguished road
Default

In our daily rush, do you wish you could be on the lake or playing on the course? It only seems to get harder and harder to find time to do these things. RD Lawn Care specializes in reclaiming weekends, something we all owe to ourselves. We offer quality, reliability, and competitive pricing to suit all your lawn maintenance needs. Call 218xxxxxxx for free estimates. That's 218xxxxxxx. RD lawn care, returning weekends one happy customer at a time.

Or do you have a better placement idea?
Reply With Quote
  #4  
Old 09-19-2012, 09:13 PM
stevef1201 stevef1201 is offline
Senior Member
 
Join Date: Apr 2010
Location: Central Florida
Posts: 1,236
Rep Power: 7
stevef1201 is on a distinguished road
Default

Listen VERY carefully to radio ads. They tell you the name of the business, the business saying, and location or phone number so many times it would make you sick to really pay attention to the whole ad.

Down here there is a company called FAMOUS****-, they say that name at least 5 times, and have a phone number no less than 6 time. With the tag line each time they use the company name. you made us famous-famous****-.
Reply With Quote
  #5  
Old 09-19-2012, 09:27 PM
willshome willshome is offline
new member
 
Join Date: Jan 2012
Location: Mass
Posts: 865
Rep Power: 0
willshome is on a distinguished road
Default

Rdelahunr The other thing I would think about is staying on topic like

RD Lawn Care 218-***-**** Is your lawn work taking way to long and not getting the results you want? Call the professionals at RD lawn care 218-555-5555. They fix and maintain yards with year round services like spring cleanups, weekly mowing, & Plowing. RD lawn care 218-555-5555 will give you a free estimates so call 218-555-5555
Reply With Quote
  #6  
Old 09-20-2012, 07:13 AM
Rdelahunr Rdelahunr is offline
Junior Member
 
Join Date: Jul 2012
Location: Park Rapids, MN
Age: 19
Posts: 21
Rep Power: 3
Rdelahunr is on a distinguished road
Default

In our daily rush, do you wish you could be on the lake or playing on the course, but the lawn needs to be cut? There's a solution. Call RD Lawn Care at 218xxxxxxx. RD Lawn Care specializes in reclaiming weekends, something we all owe to ourselves. We offer quality, reliability, and competitive pricing to suit all your lawn maintenance needs. Call 218xxxxxxx for free estimates. RD lawn care, returning weekends one happy customer at a time. (That's 218xxxxxxx).

Took out a line, added another name and number. Should the part in parenthesis stay? Any more ideas?
Reply With Quote
  #7  
Old 09-20-2012, 11:14 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 37,460
Rep Power: 10
Steve has disabled reputation
Default

Why have you decided to go with radio ads?

When was the last time you bought anything from a company because of a radio ad you heard?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #8  
Old 09-20-2012, 04:47 PM
CHEESE2009 CHEESE2009 is offline
Dr. Scott - Ruler of the Underworld
 
Join Date: Mar 2009
Location: Switzerland, Grindelwald
Age: 74
Posts: 4,475
Rep Power: 0
CHEESE2009 is on a distinguished road
Default

Radio ads are expensive here, and you don't get to use your own recordings. Stations have actors who do it for you
Reply With Quote
  #9  
Old 09-20-2012, 06:41 PM
Rdelahunr Rdelahunr is offline
Junior Member
 
Join Date: Jul 2012
Location: Park Rapids, MN
Age: 19
Posts: 21
Rep Power: 3
Rdelahunr is on a distinguished road
Default

I'm going with radio because I get it free. You can record your own ad and I work a few days a week there as it's family owned. The typical ad is 9 to ten dollars, not the 200 some of you have reported. There is a local handyman who advertises on my grandfathers show monday through friday 930 to 10am and has reported turning down plenty of calls due to too much business.
Reply With Quote
  #10  
Old 09-20-2012, 08:07 PM
jrayb39667's Avatar
jrayb39667 jrayb39667 is offline
Senior Member
 
Join Date: Apr 2012
Location: Deep South MS
Posts: 121
Rep Power: 4
jrayb39667 is on a distinguished road
Default

I have a radio add and it has worked well for me. It still doesn't compare to word of mouth but if you're just starting out it should get you some calls. Our adds here are cheap because it's an extremely small town. I bought 20 runs M-F 2x a day. I picked this because we have a trading post that runs for 20 minutes every morning M-F 7:07-7:27 A.M. and it is run during that when most people around here are looking for a deal. Does your radio station have a popular segment or anything like that? If it does you should try to get a spot during that.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Commercial Script CHEESE2009 Community Assistance 3 02-06-2012 11:34 AM
Having fun with random color script code Steve Search Engine Optimization and Website Design Discussions. 15 06-26-2008 09:47 PM
Mailing List Script Help Search Engine Optimization and Website Design Discussions. 8 04-04-2006 12:26 PM
web radio tiedeman General Business Discussions 2 01-13-2006 01:25 AM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Is it too late to do...
markty
06-16-2015 05:28 PM
Yesterday 07:34 PM
by wolfpacker53
5 1,991
I dont know what to do...
Bradcook21
06-21-2015 08:49 AM
Yesterday 07:33 PM
by stallman419
12 2,174
Should I buy this Exmark...
googus
Yesterday 09:22 AM
Yesterday 03:29 PM
by googus
3 81
Just about mid year, how...
GreenWorx
06-24-2015 07:05 PM
Yesterday 02:53 PM
by American L&T
6 1,919
another newish job for me
holymoly
06-07-2015 08:34 AM
Yesterday 02:06 PM
by American L&T
9 2,123
Unemployment rates drop,...
Steve
07-02-2015 12:40 PM
Yesterday 09:42 AM
by Steve
2 75
Before & After tree...
COREtreeservice
07-01-2015 09:20 PM
07-01-2015 09:20 PM
by COREtreeservice
0 75
Dogs
Mr. Mow
06-29-2015 02:37 PM
07-01-2015 11:28 AM
by Steve
6 1,883
Ready to learn and get...
Koley Lawn & Landscape
06-28-2015 05:16 AM
07-01-2015 11:26 AM
by Steve
8 1,873
Three Stripe Land Care...
hammr04
06-30-2015 07:19 PM
07-01-2015 11:24 AM
by Steve
1 75
Country Life Lawn Care
darleneh
06-29-2015 11:24 AM
06-30-2015 01:25 PM
by Steve
3 1,736
Rubber mulch...
avetslawncare
06-24-2015 09:28 PM
06-29-2015 09:23 PM
by Chilehead
6 1,877
Marketing ideas
xandrew245x
04-29-2014 06:35 AM
06-25-2015 07:11 PM
by GreenWorx
34 5,750
Never ending sod jobs
avetslawncare
06-05-2015 09:46 PM
06-25-2015 11:42 AM
by Steve
11 2,361
Weed and Feed Service...
mike94740
06-23-2015 05:50 PM
06-24-2015 09:56 PM
by avetslawncare
2 1,793
Trimming hedges / trees,...
Hard-Body lawn & garden
06-23-2015 07:08 PM
06-24-2015 09:59 AM
by Steve
1 1,793
Hi Everyone from Arkansas
KellyMarie
06-04-2015 04:16 PM
06-23-2015 01:34 PM
by KellyMarie
4 2,062
how to make customers...
Bradcook21
05-27-2015 05:04 PM
06-23-2015 06:36 AM
by GreenWorx
7 2,301
problems with a customer...
LawnCareMan280
06-16-2015 10:26 PM
06-22-2015 11:11 AM
by Steve
6 2,098
Please review this FREE...
markty
06-21-2015 07:42 AM
06-22-2015 11:00 AM
by Steve
1 1,814
A good commercial bid...
burtle
06-20-2015 09:09 PM
06-22-2015 10:56 AM
by Steve
1 1,881
What would you do with...
holymoly
06-20-2015 06:48 PM
06-22-2015 10:48 AM
by Steve
1 1,843
New Member just joined...
vgoleco@hotmail.com
06-19-2015 03:49 PM
06-22-2015 10:42 AM
by Steve
2 1,841
Credit Cards - What's in...
Shark1611
06-16-2015 03:04 PM
06-21-2015 07:24 PM
by Chilehead
4 1,945
Blade usage
Wolf4dk
06-16-2015 12:18 AM
06-21-2015 05:35 PM
by kslawn
4 1,949
Hello, I am new to the...
adamslawnservices
06-17-2015 08:06 PM
06-19-2015 10:28 AM
by Steve
3 1,871
First commercial bid
SGL1
06-12-2015 08:57 PM
06-18-2015 05:04 PM
by SGL1
9 2,330
Needing a website built
burtle
06-17-2015 09:02 AM
06-18-2015 11:02 AM
by Steve
7 2,023
I have been rude and...
biglee
06-15-2015 10:11 PM
06-18-2015 10:46 AM
by Steve
10 2,106
Start LIKING FACEBOOK...
rlclawncare123
02-26-2015 12:06 AM
06-17-2015 08:38 AM
by burtle
9 3,194
Customer keeps adding...
Mr. Mow
06-13-2015 06:22 AM
06-16-2015 10:23 AM
by Steve
11 2,336
Pass discounts onto...
burnell76
06-03-2015 06:33 PM
06-16-2015 10:02 AM
by burnell76
3 2,042
burned grass only where...
nhauto
06-15-2015 05:28 PM
06-16-2015 09:45 AM
by Steve
2 1,912
Half year mark review.
Steve
06-02-2015 11:24 AM
06-15-2015 01:04 PM
by Steve
18 2,647
These are the days on...
ExtremeLawncareServices
01-11-2015 10:41 AM
06-15-2015 01:01 PM
by Steve
86 9,710
New Member
Bruce Fehr
06-05-2015 07:13 PM
06-15-2015 12:53 PM
by Steve
6 2,045
New to the business,...
CarefreeMowing
06-12-2015 02:36 PM
06-15-2015 12:50 PM
by Steve
1 1,930
Beginner Mistakes:...
Steve
01-31-2007 11:45 AM
06-13-2015 08:48 AM
by holymoly
45 12,031
New to the forum, new to...
CarefreeMowing
06-11-2015 12:35 PM
06-12-2015 10:44 AM
by Steve
2 1,844
problems with a customer
LawnCareMan280
05-19-2015 06:28 PM
06-11-2015 10:50 PM
by stallman419
8 2,402
Website Review
Outdoordesignsknox
06-08-2015 08:44 PM
06-11-2015 09:48 PM
by Just for Cuts
13 2,293
Anyone need help? I have...
biglee
05-06-2015 12:22 PM
06-10-2015 01:45 PM
by holymoly
15 2,987
Hello from the GREAT...
gbfarmsllc
06-09-2015 11:10 AM
06-10-2015 01:29 PM
by Sprinkler Buddy
2 1,913
Hey guys and gals, I'm...
Joeyhall
06-03-2015 03:54 PM
06-08-2015 02:15 PM
by chris2500hd
8 2,161
Mowing Bermuda...
Mr. Mow
06-02-2015 12:45 PM
06-08-2015 12:45 PM
by Steve
12 2,318
Hey Guys
PrattLandscaping
06-07-2015 06:37 PM
06-08-2015 12:23 PM
by Steve
2 1,927
Share your stolen...
SGL1
05-27-2015 09:05 PM
06-08-2015 11:54 AM
by Steve
25 2,878
Hello there My name is...
zwalk1839
06-04-2015 11:10 PM
06-08-2015 11:52 AM
by Steve
4 2,041
Laid off oil field...
Mr. Mow
05-30-2015 09:03 AM
06-08-2015 06:20 AM
by Mr. Mow
4 2,155
How do you find one time...
Greg'slawnandlandscape
06-02-2015 09:57 PM
06-05-2015 09:49 PM
by avetslawncare
4 2,071
» Popular Tags
ad landscaping advertising aerocore apartment bid apartment complex bark billy goat brushcutter blowout bob villa bush collections commercial contract help curb appeal services deliquentaccounts demonstration design ditches door hangers edging employee problems equipment dealer equipment rental foreman free advertising google growing a lawn care business hardscapes hills husqvarna increase customers jobs landscape landscape services landscaping landscaping training lawn aeration lawn care lawn mowing marketing marketing secrets more customers business mr dave mulch new business ordinance past due patio install per hour charge per hour service profit on employee push versus ride scag scripts sell the vision seo shell small engine repair sq ft steep lawns swzt trailer tree tree pics trimmer rack up sell employee web design website website design www.greenturion.co.za
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 04:59 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 04:59 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy