Where my customers @?

[Columbianalawns]

Im trying to stay as local as possible, the business card idea seems like it would be a good one but I dont think it won't get "name recognition" with my business. Honestly I really dont care how I get customers I just need them, Im striving for a minimum of 30 bi weekly accounts. I have gotten a few calls from my google adwords ads but nowhere near what I thought I would get especially when I get a load of clicks and no calls. Proly the landing page but im working on changing that. Come to think of it, I dont think they are running right now anyway.

[Columbianalawns]

Lawn care business tips

By the way, when someone does call I get info obviously and let them know itll be a minimum of 30 and .50 a mile. And I sometimes offer 45 for full maintenance but not many people go for it but hey, I make more out of them when they decide they need the shrubs trimmed and weeds pulled. @ Steve, My marketing plan is almost non existent right now other than adwords, I really want to do postcards and eddm them but i'm to ocd about the way they look. So I end up never doing it.

[Hedgemaster]

If someone quoted me a "price per mile" on top of a mowing quote, I'd hang up and call someone else.

Just sayin'

[LawnBoy0311]

Originally Posted by Hedgemaster

If someone quoted me a "price per mile" on top of a mowing quote, I'd hang up and call someone else.

Just sayin'

I agree 100%.

[Columbianalawns]

point taken.. I wont be doing that anymore, good looking out..

[SECTLANDSCAPING]

Originally Posted by Columbianalawns

point taken.. I wont be doing that anymore, good looking out..

Go ahead and add it to the price just dont tell the customer. If they say your high just say I'm coming from _________. I already spend 20 minutes driving before I show up and I still have to get back.

[aduttonater]

Originally Posted by Steve

When you say that, do you ever find customers get fixated on that number and if you price a job higher, they tend to balk and complain?

Nobody really ever fixates on the price. Since it is a minimum, they already know how much they will potentially have to shell out. In my ads I put a ballpark range of a minimum $125-$350. So if I'm slightly higher then the minimum people don't balk. I also forgot to mention that these are for average family homes with standard front and backyards. Properties that have over an acre of weeds or additional trimming or any service will need to be estimated. The price will most likely be higher then $350. If I quote $750 for it they may say ok, in which I can work and profit, or if they say no then I don't have to do all that crazy work. Hope this answers your question.

[stevef1201]

Originally Posted by aduttonater

. If I quote $750 for it they may say ok, in which I can work and profit, or if they say no then I don't have to do all that crazy work. Hope this answers your question.

I find that if I quote 'high' I dont get the job that I didn't want to do, However sometimes I do, so I just go down to Home depot grab a couple of Mexicans and put then to work. They get the job done I pay them 50 each for the day, and make good money-and still dont do the work, WIN WIN