Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

Marketing plan


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #1  
Old 08-02-2012, 04:05 PM
xandrew245x xandrew245x is offline
Senior Member
 
Join Date: Jul 2012
Posts: 648
Rep Power: 4
xandrew245x is on a distinguished road
Default Marketing plan

I need to do something to attract a few clients off the bat. There is a higher income housing development pretty close by.

I'm thinking of sending out postcards to the development maybe 3-4 mailings. If I can land at least 1 customer in their, then I can start to build a referral base.

What do you guys think about this?
__________________

Carlisle Lawn Care
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 08-02-2012, 06:36 PM
Sprinkler Buddy's Avatar
Sprinkler Buddy Sprinkler Buddy is offline
Senior Member
 
Join Date: May 2011
Location: Florida
Posts: 785
Rep Power: 5
Sprinkler Buddy is on a distinguished road
Default

Lawn care business tipsLawn Care Business Book
Doing one lawn at a reduced rate for a year in that neighborhood may be a way to go. Post cards are expensive and often gives back a poor response.
__________________
Don't Keep Replacing Lawn Sprinkler Heads
Protect them with "Sprinkler Buddy"
CLICK HERE > http://www.sprinklerbuddy.com
Reply With Quote
  #3  
Old 08-02-2012, 06:47 PM
xandrew245x xandrew245x is offline
Senior Member
 
Join Date: Jul 2012
Posts: 648
Rep Power: 4
xandrew245x is on a distinguished road
Default

Quote:
Originally Posted by Sprinkler Buddy View Post
Doing one lawn at a reduced rate for a year in that neighborhood may be a way to go. Post cards are expensive and often gives back a poor response.
How do I even go about getting a customer in that neighborhood though?

I was thinking a few mailings of a postcard with deals on them like pay for 4 mowings and get the 5th one free, or something else.
__________________

Carlisle Lawn Care
Reply With Quote
  #4  
Old 08-02-2012, 07:07 PM
Sprinkler Buddy's Avatar
Sprinkler Buddy Sprinkler Buddy is offline
Senior Member
 
Join Date: May 2011
Location: Florida
Posts: 785
Rep Power: 5
Sprinkler Buddy is on a distinguished road
Default

Drive the neighborhood and look for some of the easiest yards to do. Tell them your wanting to get your foot in the door in their neighborhood and you would be willing to do their yard for X to do so for X period of time.

Make them an offer they can't refuse. Once your in, if your good, folks will take notice.

Also make sure to tell them to keep their price to themselves. You don't want the reputation of being the cheapest guy around.
__________________
Don't Keep Replacing Lawn Sprinkler Heads
Protect them with "Sprinkler Buddy"
CLICK HERE > http://www.sprinklerbuddy.com

Last edited by Sprinkler Buddy; 08-02-2012 at 07:10 PM.
Reply With Quote
  #5  
Old 08-02-2012, 07:13 PM
xandrew245x xandrew245x is offline
Senior Member
 
Join Date: Jul 2012
Posts: 648
Rep Power: 4
xandrew245x is on a distinguished road
Default

Quote:
Originally Posted by Sprinkler Buddy View Post
Drive the neighborhood and look for some of the easiest yards to do. Tell them your wanting to get your foot in the door in their neighborhood and you would be willing to do their yard for X to do so for X period of time.

Make them an offer they can't refuse. Once your in, if your good, folks will take notice.

Also make sure to tell them to keep their price to themselves. You don't want the reputation of being the cheapest guy around.
Well thats honestly what I want to avoid. I certainly don't like salesmen coming to my door, and here you need permits to go door to door and you have to pay monthly for them.
__________________

Carlisle Lawn Care
Reply With Quote
  #6  
Old 08-02-2012, 07:24 PM
wat5150 wat5150 is offline
new member
 
Join Date: May 2012
Posts: 604
Rep Power: 0
wat5150 is on a distinguished road
Default

Just go start mowing a couple lawns in that neighborhood. Then just send the people a bill.
Reply With Quote
  #7  
Old 08-02-2012, 07:29 PM
xandrew245x xandrew245x is offline
Senior Member
 
Join Date: Jul 2012
Posts: 648
Rep Power: 4
xandrew245x is on a distinguished road
Default

Quote:
Originally Posted by wat5150 View Post
Just go start mowing a couple lawns in that neighborhood. Then just send the people a bill.
Hahahahaha...I don't know how well that would go....
__________________

Carlisle Lawn Care
Reply With Quote
  #8  
Old 08-02-2012, 08:25 PM
SECTLANDSCAPING SECTLANDSCAPING is offline
new member
 
Join Date: Jul 2009
Location: CT
Posts: 1,912
Rep Power: 0
SECTLANDSCAPING is on a distinguished road
Default

Quote:
Originally Posted by wat5150 View Post
Just go start mowing a couple lawns in that neighborhood. Then just send the people a bill.
TruGreen does it with spraying so I say go for it with mowings. If the homeowner comes out just run him and his mower down.
Reply With Quote
  #9  
Old 08-02-2012, 08:30 PM
xandrew245x xandrew245x is offline
Senior Member
 
Join Date: Jul 2012
Posts: 648
Rep Power: 4
xandrew245x is on a distinguished road
Default

Quote:
Originally Posted by SECTLANDSCAPING View Post
TruGreen does it with spraying so I say go for it with mowings. If the homeowner comes out just run him and his mower down.
I can just feel the impending lawsuits coming.
__________________

Carlisle Lawn Care
Reply With Quote
  #10  
Old 08-02-2012, 08:43 PM
xandrew245x xandrew245x is offline
Senior Member
 
Join Date: Jul 2012
Posts: 648
Rep Power: 4
xandrew245x is on a distinguished road
Default

For $100 I could send a postcard to all of the houses in that development, not a bad price especially if I even got just one client.
__________________

Carlisle Lawn Care
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Marketing Plan PlymouthRiverLandscaping Starting a lawn care business. 9 02-22-2012 03:09 PM
The keys to any successful marketing plan Steve Lawn Care Marketing & Post your marketing material for review! 10 12-21-2006 11:48 AM
Do You Have a Plan? Steve Lawn Care Marketing & Post your marketing material for review! 1 12-03-2006 08:44 AM
To business plan or not to? Steve General Business Discussions 0 04-28-2006 04:09 AM
What's your marketing plan for the next few months Steve General Business Discussions 11 03-20-2006 07:30 PM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
hello
2menandmowers
02-10-2016 07:32 AM
Today 10:52 AM
by 2menandmowers
2 74
Most requested days for...
Just for Cuts
02-12-2016 06:44 AM
Yesterday 08:46 AM
by Just for Cuts
3 75
Best two stroke oil
Greg_TopYardServices
02-08-2016 07:53 PM
Yesterday 07:09 AM
by Just for Cuts
12 213
back surgery
Bradcook21
01-28-2016 08:51 PM
02-11-2016 02:04 PM
by Bradcook21
16 467
Help Spread the word...
Sprinkler Buddy
12-02-2015 08:41 AM
02-11-2016 08:19 AM
by Sprinkler Buddy
19 1,374
Howdy Yall !!!
B&C
02-10-2016 10:06 AM
02-11-2016 01:05 AM
by Steve
1 71
Hello everyone!!!
1newkirk05
02-09-2016 03:16 PM
02-10-2016 04:05 PM
by jrs.landscaping
7 163
Tine Rake Detaching vs...
wigglesworth
02-09-2016 05:32 PM
02-09-2016 07:43 PM
by Steve
1 79
Finding open bids?!?
C&DPropertyManagement
02-07-2016 01:48 AM
02-09-2016 07:11 PM
by Steve
3 165
hello all
romanlandscape
01-29-2016 03:46 PM
02-07-2016 10:20 AM
by Bradcook21
6 264
Lawn Care Book Ranked #1
Steve
02-06-2016 12:36 AM
02-06-2016 12:36 AM
by Steve
0 133
Hi
Sellers Lawn Care
02-02-2016 01:48 PM
02-05-2016 08:03 AM
by Sellers Lawn Care
4 199
Collecting payments from...
Niagara Mowing
02-03-2016 05:21 PM
02-05-2016 08:00 AM
by Niagara Mowing
7 264
SMS assist? The good,...
jcurr33
01-27-2016 10:24 PM
02-04-2016 11:53 PM
by Steve
5 300
I need some help...
Anise
02-04-2016 01:39 PM
02-04-2016 11:51 PM
by Steve
3 168
Customers dodging the...
Rocky
11-06-2015 06:22 AM
02-04-2016 03:41 AM
by C&DPropertyManagement
7 1,547
Offering a "Trial"...
wybut076
02-01-2016 06:27 PM
02-03-2016 08:26 PM
by Just for Cuts
7 289
Iowa Caucus Predictions?
Steve
02-01-2016 06:31 PM
02-03-2016 12:40 AM
by Steve
1 138
Laying White River Rock
DiamondLawnCare
02-01-2016 08:27 PM
02-03-2016 12:17 AM
by Steve
1 162
Networking for a...
jcurr33
01-30-2016 09:26 PM
02-01-2016 06:27 PM
by Steve
4 237
Customer giving a 1099?
apmAkron
01-27-2016 07:22 PM
01-31-2016 08:55 PM
by Chilehead
6 297
happy to be here
redrobin
01-29-2016 10:45 AM
01-31-2016 08:44 PM
by Steve
1 176
Thought's on an "E-Z...
jcurr33
01-27-2016 10:48 PM
01-31-2016 08:38 PM
by Steve
4 270
Changes
Knaubone
01-30-2016 10:56 PM
01-31-2016 08:31 PM
by Steve
1 164
Thoughts on this Exmark...
googus
01-28-2016 04:24 PM
01-28-2016 08:09 PM
by Chilehead
1 188
1st year in
jcurr33
10-18-2015 05:07 PM
01-28-2016 07:49 PM
by Chilehead
6 4,184
Need opinion on zero...
Mr. Mow
01-24-2016 05:42 PM
01-28-2016 07:41 PM
by Chilehead
10 400
Opinion on liquid vs...
Bradcook21
01-25-2016 02:03 PM
01-28-2016 07:38 PM
by Chilehead
9 346
Finding property size
Gageslawncare
01-25-2016 11:08 AM
01-28-2016 12:05 PM
by Gageslawncare
10 364
Tiger TG 2661 Commercial...
lawnman1959
01-25-2016 08:12 PM
01-27-2016 07:57 PM
by Just for Cuts
5 279
Spouse as a dependent?
Steve
01-26-2016 01:51 AM
01-27-2016 10:44 AM
by Chilehead
3 234
Hello All
C&DPropertyManagement
01-23-2016 12:21 PM
01-26-2016 01:24 AM
by Steve
1 206
Credit Cards - What's in...
Shark1611
06-16-2015 04:04 PM
01-23-2016 03:43 PM
by C&DPropertyManagement
17 7,747
Start My Own Business?
mowandblow1980
01-12-2016 08:43 PM
01-19-2016 07:00 PM
by Steve
12 690
State of the nation 2016.
Steve
01-12-2016 12:05 AM
01-19-2016 06:57 PM
by Steve
6 426
little help? first big...
Brian3137
12-31-2015 12:39 PM
01-19-2016 06:54 PM
by Steve
23 1,157
Hi everybody...
Greg_TopYardServices
01-14-2016 08:10 AM
01-19-2016 02:47 PM
by SC93
12 499
What's your next...
Steve
05-15-2015 12:54 PM
01-17-2016 08:48 PM
by Homeland unlimited
25 7,975
Plow controller problems
scaypa
01-12-2016 05:49 PM
01-16-2016 10:46 AM
by scaypa
4 331
Say Hello !!!
Steve
03-19-2007 12:18 PM
01-15-2016 07:23 PM
by tannerduncan
1,244 428,331
Pricing issue
Mr. Mow
07-07-2015 07:15 AM
01-15-2016 11:20 AM
by djlandscaping06
23 5,483
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 11:13 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 11:13 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy