New guy here from the Houston area

[Big Al]

Hey everyone, I'm new to this site, well I've actually been reading and learning from everyone here for months now. I decided it was time to join not only to say thanks to everyone that's been helping me without knowing but also to offer my help to anyone that needs it. Let me tell ya'll a little about myself and what I'm doing. My name is Alan, I'm a 22 year old college student and I own a business called "Tuition Lawn Care". I'm planning on getting a degree in electrical engineering and hopefully a certificate in entrepreneurship. I started the planning stages of my business this past December and decided I was going to use the money from my tax return as start up money since I didn't have much money or a job at the time. I began making my fliers and getting the word out in February and started working in March. I started very slow because I did have classes going on and was doing lawns in my spare time. At one point work came to a stop because I wasn't out looking for customers anymore because I was falling behind in one of my classes(not because work but because my teacher wasn't nearly as helpful as he should have been). As soon as the semester ended in May I was back on the ball and I was out busting my hump to get new customers. Anyways, business has been really up and down and I'm learning as I'm going along. I've got about 10 regular customers right now and I feel like things are getting better. Work is hard but I'm no stranger to that, running my own business is probably the best decision I ever made. Oh and by the way, I am using my brothers truck for work, my dads Troy-Built self propelled mower and Craftsman trimmer, and I bought myself a Craftsman blower. I'm planning on trading my car for a truck so I don't have to use his and I'm probably going to sell my motorcycle for a walk-behind mower. I'm also buying an edger tomorrow. I bought a cheap $10 cell phone with a prepaid carrier, I have a website up and running, a craigslist ad going, I'll probably get a business facebook page up in a few days, and I use my laptop that I bought for school for all of this. I suppose I've said enough for now, I apologize if my post seems a little unorganized, I havn't slept in a couple of days(not because of work, simply because of insomnia) and its starting to get to me.

[Steve]

Lawn care business tips

Welcome to our forum! I love your business name! Have you been promoting that you are a student paying your way through college? We have had a couple of forum members do that and had found positive results from it. People like to help others who help themselves. Maybe even a picture of you in your marketing material as well could be helpful.

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[Big Al]

Yeah everyone close to me that I ran that idea by thought it was a great idea, I've gotten jobs and customers for the year just because of the name. people that already have a lawn service have changed over to me because they "would rather pay someone that's going to put that money towards an education rather than pay illegal immigrants even though they do great work."(their words not mine)
I hate to take someones business away like that but I suppose no matter what you do you're always going to step on someones toes.
But anyways, I do market the business as "Hard working college students earning money to put ourselves through school." I'll upload my flyer as soon as I can so that everyone can check it out.
Whenever I have to hire employees I'm hoping I can hire only college students or people hoping to go to school. I'd like to stay true to the name as much as possible.
Also, I'd like to thank ya'll for the Gopher Software, It's really helped me out and I'm going to continue using it. I'm hoping that ya'll are working on a new version of the software because I'd love to see it.

[Steve]

I'll upload my flyer as soon as I can so that everyone can check it out.

That sounds great! I'd love to see it.

[Big Al]

Sorry for taking so long, I've been extremely busy. It rained for a week straight over here and I just got caught up with all my work, whats worse is that I lost my helper. But here is my flyer as promised. Next batch of fliers I make will say "free estimate" on there or have a more detailed average price list like my website. In case you wanna check it out, my website is tuitionlawn.com

Please let me know what you guys think, what should be changed, any suggestions are greatly appreciated.

[LawnBoy0311]

Do you really charge $30 flat rate? If so, you'll get a lot of business!! But you won't make it long...

[wat5150]

$30 flat rate could get a little tricky. What if you get a call to do someones yard that is much bigger than the rest you are doing? Do you still do it for $30? What if it takes you 2 hrs to do it? Its tough to put a price on a flyer or an ad. People hold you to that and if you dont hold up your end you look like an *** and piss them off. Its better to just put free estimate. That still motivates people to call even though most everyone does it. Putting a price on your flyer is not good business in my opinion.

[Big Al]

Well, my trick is to put these flyers only in neighborhoods or houses where I believe that its only a $30 job. But also if you read under the "$30 flat rate" it says in smaller print "The flat rate applies to everyone that receives this flyer unless otherwise specified" that way I can still charge extra if the yard is ridiculously overgrown or the back turns out to be huge. I did have a bit of an issue with it in the beginning, thats why I wanted to change the fliers to "Free Estimates".
Do ya'll really think $30 is too cheap?
I do have some some customers that I charge more than $30 to one-time yards, or larger more difficult yards.

[wat5150]

Originally Posted by Big Al

Well, my trick is to put these flyers only in neighborhoods or houses where I believe that its only a $30 job. But also if you read under the "$30 flat rate" it says in smaller print "The flat rate applies to everyone that receives this flyer unless otherwise specified" that way I can still charge extra if the yard is ridiculously overgrown or the back turns out to be huge. I did have a bit of an issue with it in the beginning, thats why I wanted to change the fliers to "Free Estimates".
Do ya'll really think $30 is too cheap?
I do have some some customers that I charge more than $30 to one-time yards, or larger more difficult yards.

Seriousy??? You have to charge according to how big the lawn is. How much time, difficulty, etc. Theres no way I would do every lawn for $30 or even advertise it with small print. Bad idea.

[Big Al]

Ok so I suppose that was a bad idea, but I haven't had any issues with yet... Looks like my next batch of fliers will say "Free Estimates".
So what is the average that ya'll charge on an average sized home, with an average amount of obstructions, and average difficulty?
Also, what is the minimum that ya'll would ever price a job at?