Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > General Business Discussions

General Business Discussions A place to talk about general business discussions.

How to improve the bikini lawn care business


General Business Discussions

A place to talk about general business discussions.
Reply
 
Thread Tools Search this Thread
  #1  
Old 07-24-2007, 08:19 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 38,064
Rep Power: 10
Steve has disabled reputation
Default

If you don't know, one of our friends and forum member Lee from Tiger Time Lawn Care has really found amazing media attention just recently.

In order to help him take this media attention and run with it, I am asking all of you to be creative and let's all brain storm some ideas Lee could do to push this to the next level.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 07-24-2007, 08:19 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 38,064
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
This is from The Big Lebowski

Quote:
Originally Posted by [b
Quote[/b] ]I would definitely look into the franchise thing but also look into somehow trademark/copyright/patent it.

It might be a good idea to hire a PR (public relations) person.

You know Hooters started with one location, and have grown tremendously. They have their own airline, credit cards, magazines - and tons of other stuff. The product marketing is insane. I would imagine they make almost as much on the products as they do on food! They have corporate owned locations and franchised locations.

But I would absolutely not let this go without speaking to other people about what/where to go next. A PR/marketing advisor might be the ticket. I have read about companies outgrowing the limits of it's founders. They usually hire people that can handle the job and they either remain as largest shareholders with no real involvement or Executive CEO's that basically just oversee what others are doing or they sell the concept while it's hot (always keep a stake in it though) and walk away never needing to work again. The founder of Ebay is an example, he hired a CEO, it got to big for his skill level.

This could be something big, or it might just be a brief 15 minutes of fame. Either way I would take it as far as I could. I would keep the spotlight on me as long and as far as I could. That would be my advice. Here some quick thoughts, have Tiger Girl contests, have the Tiger Girls show up for events (these don't actually have to be real lawn care girls), make a Tiger Girl calendar each year, roll out a clothing line with t-shirts printed with sayings like "I'm a Tiger Girl" or smaller infant shirts saying "Tiger Girl in training" etc. The list is endless. But ultimately, like I said milk it as far you can. Maybe even books and DVD's lawn related or not.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 07-24-2007, 08:33 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 38,064
Rep Power: 10
Steve has disabled reputation
Default

Great Ideas!

The thing that I have been thinking about is should it simply be bikinis and lawn care? Should some sort of uniform be made that can be trademarked? When you look at hooters, they have the orange and white colors. Playboy has the bunny ears. What should Tiger Time's theme be?

Should they go along with the tiger theme? Maybe orange and black? Maybe tiger stripes?

Could they still get a lot of attention if his staff wore a uniform that consisted of a shirt and shorts?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #4  
Old 07-24-2007, 08:58 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 38,064
Rep Power: 10
Steve has disabled reputation
Default

Or what if you changed it to look like this?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #5  
Old 07-24-2007, 09:04 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 38,064
Rep Power: 10
Steve has disabled reputation
Default

Or this.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #6  
Old 07-24-2007, 09:28 PM
Little's's Avatar
Little's Little's is offline
Brandon
 
Join Date: Jun 2007
Location: Shasta Lake CA.
Posts: 814
Rep Power: 10
Little's is on a distinguished road
Default

Or a tiger striped bikini. After all, its the bikini that is bringing all the attention.
__________________
Northern California
Reply With Quote
  #7  
Old 07-24-2007, 10:03 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 38,064
Rep Power: 10
Steve has disabled reputation
Default

That is very true littles. I as just concerned if osha gets involved, can an employee legally wear a bikini while operating a mower. Maybe they can and maybe they can't I don't know.

Then you could go with a logo like this.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #8  
Old 07-24-2007, 10:07 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 38,064
Rep Power: 10
Steve has disabled reputation
Default

He could get a trailer and do something like this.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #9  
Old 07-24-2007, 10:23 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 38,064
Rep Power: 10
Steve has disabled reputation
Default

The back of the truck could look like this.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #10  
Old 07-24-2007, 10:31 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 38,064
Rep Power: 10
Steve has disabled reputation
Default

Another truck idea
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Any successful one man...
WarriorLandscapingCAN
Today 06:04 AM
Today 06:04 AM
by WarriorLandscapingCAN
0 12
Enter to win Free...
arthur712
Yesterday 11:28 AM
Yesterday 11:28 AM
by arthur712
0 25
What were your top...
WarriorLandscapingCAN
09-13-2016 05:10 PM
09-24-2016 12:12 PM
by jrs.landscaping
3 345
I have a new show!
Chilehead
09-19-2016 06:50 PM
09-23-2016 05:45 AM
by Chilehead
7 123
First commercial estimate
WarriorLandscapingCAN
09-19-2016 12:42 PM
09-22-2016 05:42 PM
by acrajchel
7 124
Larger projects - Labor...
WarriorLandscapingCAN
09-18-2016 07:38 AM
09-21-2016 06:51 AM
by Chilehead
5 150
I need some business...
Firehouselawn@hotmail.com
07-06-2016 05:42 AM
09-16-2016 01:50 PM
by DLC123
5 600
Is it too late?
Cpadgett
05-28-2016 09:10 AM
09-16-2016 01:35 PM
by DLC123
15 1,312
Not a newbie just...
lwlawn
09-09-2016 02:32 PM
09-16-2016 01:25 PM
by DLC123
2 503
I'm making stupid money...
WarriorLandscapingCAN
08-07-2016 07:07 PM
09-16-2016 01:15 PM
by DLC123
6 1,384
Lawn problem
magiccc
09-14-2016 11:37 AM
09-15-2016 06:14 AM
by Chilehead
2 275
What kind of seed do you...
Bradcook21
09-02-2016 02:58 PM
09-12-2016 07:18 AM
by joshp
4 900
Commercial Flail Mower...
Chickenthief
09-05-2016 04:46 PM
09-09-2016 04:50 PM
by Steve
7 764
Newbie here
paulgrant
09-07-2016 04:52 PM
09-09-2016 12:01 AM
by paulgrant
2 607
Hello, New Member Here,...
Chickenthief
09-05-2016 06:19 PM
09-08-2016 09:35 PM
by Chickenthief
6 724
Pricing fall cleanups?
WarriorLandscapingCAN
09-06-2016 11:17 AM
09-07-2016 04:06 PM
by Steve
3 699
Say Hello !!!
Steve
03-19-2007 11:18 AM
09-06-2016 05:25 PM
by Steve
1,255 443,738
My Invention
biglee
01-11-2015 06:51 PM
08-31-2016 02:47 PM
by Steve
21 3,256
fliers
joshp
08-19-2016 03:23 PM
08-30-2016 07:47 PM
by SC93
11 1,979
fert/lawn programs
joshp
08-28-2016 10:43 AM
08-30-2016 03:27 PM
by acrajchel
2 1,111
Landscaper taking on odd...
WarriorLandscapingCAN
08-07-2016 06:57 PM
08-28-2016 10:31 AM
by joshp
7 1,320
» Popular Tags
annual apartment become an entrepreneur best mower be your own boss bidding business business education business help business management complex contractor hacks contracts convention converting customer dethatcher edging entrepreneur entrepreneur education estimate estimates fuel problems fuel pump half moon blade intro introduction jjandm lawncare l.t.rich landscape landscape design landscaping landscaping design company landscaping richmond va landscping lawn lawncare lawnservice lowering grade marketing mulch planting raising grade residential lawn care richmond va richmond virginia lawn care seasonal snowblower snow plowing snow shovel sprayer start a business start a lawn care business start business start up toro timecutter townhome tree tree service video web design websites what to charge work from home z-max z-spray
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 01:11 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 01:11 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy