Pricing

[MR.MOWER]

Just wondering if it would be better to price my lawns for monthly fees or yearly fees. All of my lawns are done on a bi-weekly basis, however 85% of them could be done once a week. What would be the best route to go.

[Steve]

Lawn care business tips

Just wondering if it would be better to price my lawns for monthly fees or yearly fees. Can you tell me more of what you mean by this?

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[MR.MOWER]

would it be better to give them a quote for every month or for the year on the lawn.

[Hedgemaster]

Depends on who the client is.

Some people are OK with hearing "It will be $35 a week", but if you say "$140 a month", the wheels start turning, and they wonder if they want to spend that much.

I'm guessing that is less of an issue in upscale areas, and quite possibly those folks like the "yearly" figure.

[MR.MOWER]

So would it be an alright thing to ask them if they were looking for a monthly or yearly quote ?

[Ducke]

I tend to agree with Hedge . Weekly pricing seems to go over a lot easier then Weekly, monthly or Yearly.

[Steve]

Ultimately, I would think with residential customers you could tell them $x per cut. Unless they ask otherwise.

With commercial clients, most will want the big per year.

What led you to this question? Did you have any residential customers looking for a price per year?

[MR.MOWER]

I had 4 residental customers ask what i would charge for a monthly fee

[Steve]

When they do that, I would start with the per cut price and then give them the monthly price based on 4 cuts if they are cut weekly or 2 cuts if they are bi-weekly.

When you look at other marketing for other products, you almost always see the promotion of the lowest price in ads. It is used as a teaser. Usually it is followed with, 'starting at only .....'


Keep us posted on how this goes for you.

[gatewayuser]

Here's what to do....#1 you need to get away from bi-weekly cuts you'll never make a living that way. Give them a price say $45 or $50 a cut if its bi-weekly and $35 for weekly cuts that way you win either way. Bi weekly cuts are hard on equipment, labor and your time. Don't let people take advantage of you because they will!