Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > General Business Discussions

General Business Discussions A place to talk about general business discussions.

Over the top Alert!!!!


General Business Discussions

A place to talk about general business discussions.
Reply
 
Thread Tools Search this Thread
  #1  
Old 02-28-2007, 09:58 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,540
Rep Power: 10
Steve has disabled reputation
Default

Ok now is this over thetop or what? Young Buck is now the spokesman for Murray Lawn Mowers!

WOW! I guess hip hop and Murray have both gone main stream!

What do you think will this work?

Does anyone have any pictures of these ads?

Murray to Launch New “Urban” Riding Mowers Rapper Young Buck to be in new ads for Murray Lawn Thug - This spring Brentwood-based lawn mower maker Murray Inc. plans to roll out a new line of riding mowers designed to appeal to what the company calls “the urban market.”

“Hip hop culture has gone mainstream, and our research shows that a lot of young homeowners are rap fans,” says Thomas Savage, an executive vice president at Briggs and Stratton Inc., Murray’s parent company. “We want to appeal to that young market and make them our customers for life.”

In a magazine ad headlined “Mow Like a G,” Nashville-based rapper Young Buck scowlingly perches atop Murray’s new Lawn Thug model, which is tricked out with a chain steering wheel, oversized chrome exhaust pipes and neon undercarriage lights.

“When it’s time to pop a cap on high grass, my Murray Lawn Thug always has my back,” Buck says in the ad, which is scheduled to run in Vibe and other hip hop magazines, as well as in more mainstream outlets such as Rolling Stone and House & Garden.

If the Lawn Thug is a hit with customers in the spring mower-buying season, Savage says that Murray plans to expand the line with Lawn Thug Weed Killa and Dirty South Mulch and Sod.

“We are seeing mowers become less utilitarian machines and more expressions of personal style—kind of a ‘pimp-my-mower’ thing—and we want to be at the forefront of that,” he says.

Some analysts are skeptical of the approach.

“This may be a home run for them, but tying show business to lawn care is quite a stretch,” says Amber Throckmorton, who follows the home products sector for investment giant UBS. “You may remember several years ago when Liza Minnelli came out with her Ferti-Liza brand plant food, and it bombed.

“On the other hand,” she adds, “That Lawn Thug is a fine looking mower.”


__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 03-01-2007, 08:25 AM
tiedeman
Guest
 
Posts: n/a
Default

Lawn care business tipsLawn Care Business Book
I personally think that its a waste of money, but I guess that we will see what happens
Reply With Quote
  #3  
Old 03-01-2007, 10:01 AM
VogelLawnService VogelLawnService is offline
Forum Advisory Member
 
Join Date: Feb 2007
Location: Gloucester County, NJ
Age: 28
Posts: 39
Rep Power: 0
VogelLawnService
Default

how much money could you really make marketing an urban lawn mower? i live 10 minutes from philly and camden in nj and i frequent both cities and in my opinion there isnt much grass for the residents of these cities to mow. i think its a waste of time and money.
__________________
- Dave Vogel
- Vogel Lawn Service
- f150 ex. cab with triton v8
- 6x20 double axle trailer with duel gates
- 60' exmark lazerZ XS
- 2 - 52' wright sentar sports
- 36' and 48' lesco walk behinds
- 3 redmax EBZ7001 backpack blowers
- 1 redmax and 3 echo weedwackers
- stihl stick edger
Reply With Quote
  #4  
Old 03-01-2007, 11:40 AM
S.P.Martin Lawn Care
Guest
 
Posts: n/a
Default

I just read this morning that sales of rap music is on the decline. Doubt this marketing ploy will work.

Also have this image in my head of booming bass coming from the ztr, trucks and trailers with 24 inch rims....nope, it won't work.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Pavers
crieg122
10-28-2014 02:49 PM
Today 12:49 PM
by Steve
6 263
Client won't pay...
WesleySnips
Yesterday 02:53 PM
Today 12:00 PM
by Steve
6 170
Hi Steve From West...
Mr. Mow
10-21-2014 01:59 PM
Today 11:56 AM
by Steve
5 579
Got my first lawn job...
SGL1
06-11-2014 09:19 PM
Today 09:53 AM
by Max Wagner
30 2,536
Gie-review / What's new...
ExtremeLawncareServices
10-25-2014 09:19 AM
Today 09:30 AM
by ExtremeLawncareServices
7 480
Lawn Care business...
crieg122
10-23-2014 01:23 PM
Today 05:54 AM
by ringahding1
16 747
Business Name
sanchez5
10-28-2014 11:55 PM
Today 05:51 AM
by ringahding1
10 303
"Price...
Mr. Mow
Yesterday 03:21 PM
Today 05:48 AM
by ringahding1
3 153
Help a brother...
tbtigers03
09-28-2014 11:41 AM
Today 05:41 AM
by ringahding1
15 1,951
sod job
SGlawncare
Yesterday 08:21 PM
Yesterday 08:21 PM
by SGlawncare
0 14
Difference between lawn...
sanchez5
10-29-2014 04:20 PM
Yesterday 02:08 PM
by Steve
2 188
My Newest Toy (B.P....
Dan Tanner
10-23-2014 05:50 PM
10-29-2014 12:26 PM
by Steve
6 542
West cost lawn prices
SGlawncare
10-09-2014 09:51 PM
10-28-2014 11:08 PM
by SGlawncare
4 900
Say Hello !!!
Steve
03-19-2007 11:18 AM
10-28-2014 02:51 PM
by Steve
1,193 341,124
Business Cards
crieg122
10-25-2014 12:03 PM
10-28-2014 02:37 PM
by crieg122
4 415
So how do you guys...
Mr. Mow
10-26-2014 07:55 AM
10-28-2014 04:56 AM
by Billy Goat
2 355
Pressure Washing Like a...
TNTurf
08-01-2014 11:47 PM
10-27-2014 10:36 PM
by SGlawncare
12 1,270
new to the forum
madmedic8575
10-24-2014 02:52 PM
10-27-2014 12:14 PM
by Steve
1 375
Dealing With Gas Can...
Mr. Mow
10-21-2014 01:41 PM
10-26-2014 10:59 AM
by stevef1201
13 736
Leaf removal
madmedic8575
10-24-2014 04:14 PM
10-26-2014 07:45 AM
by Mr. Mow
5 503
raking leaves ?
robert8509
10-22-2014 09:19 PM
10-25-2014 12:09 PM
by biglee
10 642
Leaf Box & Loader Set...
ringahding1
10-21-2014 06:20 AM
10-25-2014 11:46 AM
by crieg122
6 634
hey everyone
robert8509
10-22-2014 08:16 PM
10-24-2014 11:07 PM
by robert8509
7 536
12 Years in Business!
Chilehead
10-23-2014 08:07 AM
10-23-2014 11:08 PM
by Chilehead
2 454
Cheapskate Landlord...
Mr. Mow
10-20-2014 06:33 AM
10-23-2014 05:55 PM
by biglee
13 790
Hi from SoCal
Jmoney
10-23-2014 11:29 AM
10-23-2014 12:51 PM
by Steve
1 416
Workmans compensation...
CDLAWNCARE
10-15-2014 08:05 AM
10-23-2014 12:33 PM
by Steve
5 887
Pda
stevef1201
10-18-2014 02:05 PM
10-23-2014 06:12 AM
by ringahding1
4 712
Hello, from TEXAS
sanchez5
10-17-2014 09:56 PM
10-22-2014 01:27 PM
by Steve
6 778
Organic Lawn Care...
NHray
10-17-2014 06:05 PM
10-22-2014 01:23 PM
by Steve
3 741
first year update
cmdlawncare
08-12-2014 05:41 PM
10-22-2014 07:47 AM
by ringahding1
4 1,733
What parts do you carry...
Just for Cuts
10-17-2014 09:08 AM
10-21-2014 01:36 PM
by Mr. Mow
16 1,024
Jungle to Beautiful
stevef1201
10-17-2014 09:54 AM
10-21-2014 01:26 PM
by stevef1201
11 883
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
10-21-2014 01:19 PM
by ExtremeLawncareServices
158 12,007
Sunny Beach Tennis...
SGL1
10-19-2014 11:24 PM
10-21-2014 01:04 PM
by SGL1
4 611
Have you ever had to...
SouthernRootsLawnCare
07-26-2014 02:41 PM
10-20-2014 08:34 PM
by biglee
10 2,210
Look out Bob Villa -...
Mr Dave
09-30-2014 10:06 AM
10-20-2014 05:42 PM
by SGL1
7 1,708
how to fi d commercial...
mchampion319
10-19-2014 09:50 PM
10-20-2014 04:41 PM
by Steve
1 585
Hello From Tennessee
mrmann901
10-17-2014 10:02 PM
10-20-2014 04:24 PM
by Steve
1 651
questions on order to...
jack2048
10-13-2014 11:15 AM
10-20-2014 03:27 PM
by Mr. Mow
15 1,104
This sucks...
Matther777
09-18-2014 04:56 PM
10-20-2014 02:14 PM
by Steve
14 2,643
Cement mixer
KevinsLawns
10-15-2014 08:03 PM
10-20-2014 02:11 PM
by Steve
7 834
Hello ! New guy Rob here
RWorthley1
10-17-2014 04:05 PM
10-20-2014 02:09 PM
by Steve
1 684
Snow Blowing
gwilson98
10-12-2014 02:21 PM
10-17-2014 02:51 PM
by Steve
6 1,032
Spreading Weeds?
WesleySnips
07-27-2014 09:46 PM
10-17-2014 07:49 AM
by SGL1
6 1,326
Grasswhoopins.com Anyone...
GRASS WHOOPINS
06-21-2011 11:38 PM
10-16-2014 01:30 PM
by ExtremeLawncareServices
42 9,740
I Want to buy old...
ExtremeLawncareServices
10-10-2014 10:04 PM
10-15-2014 09:12 PM
by ExtremeLawncareServices
6 1,044
Do you find weed eating...
chuck2s
10-15-2014 02:10 PM
10-15-2014 02:10 PM
by chuck2s
0 765
Incorporating &...
WesleySnips
10-01-2014 09:39 PM
10-15-2014 01:37 PM
by kslawn
20 1,902
Falling into business
stellarmowing
09-28-2014 04:35 PM
10-15-2014 05:57 AM
by ringahding1
8 1,894
» Popular Tags
4wd aerocore apartment bid apartment lawn care estimate applying article marketing bid billy goat brushcutter blades bush charge collections subcontractor decorating deliquentaccounts ditches employee problems equipment rental estimate exmark ferris first truck foreman georgia gopherhaul gravely honda how much to charge husqvarna hydraulic installation introduction landscape services lawn lawn care lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website lawn care website seo marketing mechanic monthly mulch mulch price new business new mower ordinance podcast reo running a business scag scag v-ride seo shreaded snow snow plowing starting a business start up lawn care business steep lawns steve stihl theft of services toro trailer truck new used landscape walker won't return wood wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 02:52 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 02:52 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy