Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > General Business Discussions

General Business Discussions A place to talk about general business discussions.

$ 15 a yard


General Business Discussions

A place to talk about general business discussions.
Reply
 
Thread Tools Search this Thread
  #11  
Old 02-20-2011, 06:00 PM
boog boog is offline
Member
 
Join Date: Dec 2010
Posts: 82
Rep Power: 4
boog is on a distinguished road
Default

Guys I just wanted 2 say thanks for the advice its hard to ignore this I got a lot invested in this and I don't want to lose it.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #12  
Old 02-21-2011, 06:17 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,516
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Quote:
Service: I could write a book on this. You have to provide out of this world service. Follow up, do what you say you will, etc, etc. Remember their pets names, how they like their lawn mowed. Be nice, polite, respectful. Don't be the grump because the customer called you at 9am Saturday morning.
What other thoughts do you have on improving your service?

Quote:
The third is a little more complicated and is really allot of small things. I like to think that being a one stop shop for all their landscape needs sets a company apart. I like to also be a company that clients can call with questions knowing that I am there to help. They know I will go the extra mile to find a specialty plant or solve a problem with their lawn or landscape. I also like to throw in some freebies every now and then. Things like picking up and disposing of a few down branches from a storm. Running the edger along a property that doesn't pay for edging. Pulling a few weeds from the flower beds. Things that I know the $15 a cut guys cant or wont do.
How should you go about letting the customer know you did these things. Should you include it in your invoice as a line item and then show a price of $0.00?

How can you take your business from doing these extras for free, to getting the customer to pay for them?



Quote:
Like the day I broke my edger on a free job, yeah that won't happen, because I won't let it.
I am guessing you stopped offering this for free? How did that effect your business? Do you feel there is any way to go from doing it for free to getting the customer to pay for it?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #13  
Old 02-22-2011, 03:42 AM
nnyparts's Avatar
nnyparts nnyparts is offline
Member
 
Join Date: Feb 2011
Location: Northern New York
Posts: 42
Rep Power: 4
nnyparts is on a distinguished road
Default Distance yourself

I guess its the same no matter what business your in. We tried selling at cost to larger outfits hoping to make them new customers. What we ended up with was once we raised our prices to try an make a profit was them jumping ship and going to the next selling that was cheaper.

You really want to stay away from doing things this way and as you put it...they were not great loyal customers to begin with. So what do you do? Try distancing yourself from these customers and focus on the good ones. What makes you different from the guy charging 15.00?

" We are fully insured and guarantee that you will be 100% satisfied with our work"

"We are your professional lawn care business...meeting the needs of the community we live in"
__________________
Northern New York Parts
Finding you the Parts you need at Affordable Prices
Reply With Quote
  #14  
Old 02-22-2011, 07:42 AM
wellbiz wellbiz is offline
Senior Member
 
Join Date: Feb 2010
Location: Livonia, Michigan
Posts: 129
Rep Power: 5
wellbiz is on a distinguished road
Default

Quote:
Originally Posted by Steve View Post
What other thoughts do you have on improving your service?

How should you go about letting the customer know you did these things. Should you include it in your invoice as a line item and then show a price of $0.00?
Steve,

For improving ones service. My only recommendation is education. Look at other business and how they treat their customers and see if you can incorporate those practices into your business. I also try to read all the industry magazines and books on customer service.


For the freebies. If it is something small but obvious I just let them notice it was done. Othertimes I will put a note on the monthly invoice with a no charge line.

Jay
Reply With Quote
  #15  
Old 02-22-2011, 08:18 PM
elrascal's Avatar
elrascal elrascal is offline
Member
 
Join Date: Feb 2011
Posts: 44
Rep Power: 4
elrascal is on a distinguished road
Default Never compete on price

Trust me this is not a big deal at all!!! There has always been, and always will be some one cheaper than you. Who cares. All you need to do is add more value and you will have more clients than you could possibly dream off! Some people will always be concerned about price. these are the customers who are not worth having.

If you are concerned that you are losing alot of clients due to this add then the solution is simple. You can advertise a special trial price. "Try us today for only $5."

THis might sound like a silly idea but when you work out how much the life time spend that you will get from your customer it really makes sense.

When you turn up offer an incredible service. Really give them an enjoyable experience.

When you give them the quote for the second cut they won't care if it is more than $15. you have already build up a relationship with them. They know and trust you.

It really is that simple! i have built a large lawn business completely from this concept. Try it your self and I am sure you will be amazed.

Last edited by elrascal; 02-22-2011 at 08:20 PM.
Reply With Quote
  #16  
Old 02-22-2011, 10:49 PM
boog boog is offline
Member
 
Join Date: Dec 2010
Posts: 82
Rep Power: 4
boog is on a distinguished road
Default

Quote:
Originally Posted by elrascal View Post
Trust me this is not a big deal at all!!! There has always been, and always will be some one cheaper than you. Who cares. All you need to do is add more value and you will have more clients than you could possibly dream off! Some people will always be concerned about price. these are the customers who are not worth having.

If you are concerned that you are losing alot of clients due to this add then the solution is simple. You can advertise a special trial price. "Try us today for only $5."

THis might sound like a silly idea but when you work out how much the life time spend that you will get from your customer it really makes sense.

When you turn up offer an incredible service. Really give them an enjoyable experience.

When you give them the quote for the second cut they won't care if it is more than $15. you have already build up a relationship with them. They know and trust you.

It really is that simple! i have built a large lawn business completely from this concept. Try it your self and I am sure you will be amazed.


that makes sence i posted a new add i just put " lawn care service phone # and 1 free cut with all new customers "
we will see how that works out but heres the catch they have to sign a contract in order to to get the free cut and it cant be used with in the 1st or last month of the season so i dont get burned

Thanks for the advice !!

Last edited by boog; 02-22-2011 at 10:53 PM. Reason: left out something
Reply With Quote
  #17  
Old 02-23-2011, 01:34 AM
elrascal's Avatar
elrascal elrascal is offline
Member
 
Join Date: Feb 2011
Posts: 44
Rep Power: 4
elrascal is on a distinguished road
Default

Quote:
Originally Posted by boog View Post
that makes sence i posted a new add i just put " lawn care service phone # and 1 free cut with all new customers "
we will see how that works out but heres the catch they have to sign a contract in order to to get the free cut and it cant be used with in the 1st or last month of the season so i dont get burned

Thanks for the advice !!
Let me know how it all works out for you. It would be nice to hear a great result.


I am not 100% sure if you will get a huge conversion rate from this. Having that catch is a rather large "catch." If you are only going to give it away free if they join a contract then you should definitely mention that in your ad. There is no quicker way for a client to lose trust in you if you don't put all of your conditions in the ad.

Imagine if you saw a Wallmart ad on t.v saying they were offering a free ice cream for everyone who had never bought from them before. "This is great" you think to yourself because you love ice cream. You jump in your car with the biggest smile on your face. You are so happy and can't wait to devour that ice cold treat.

You arrive at the store and your heart sinks. You feel betrayed. Your soul is crushed. You are only allowed a free ice cream if you sign a contract to buy an ice cream every month for the next year. On top of that you aren't even allowed you free ice cream today. You have to wait until next month.

Are you going to go back to wallmart any time soon? I doubt it. You probably would even go so far to tell as many people as possible not to shop there!

I always try to build a relationship first and sell second. This might seem hard to believe but if you give some thing free with no strings attached most people feel obliged to return the favor.

I use to run a similar promotion when I first started out. For every 200 flyers I posted out I got 12 responses. Out of those 12 responses 11 people would become a long term client. (You normally need a follow up call or letter as well just to help seal the deal.)

For the one in 12 people who didn't join up, well who cares! I was doing great with out them.

I would love to here your thoughts on this. Either way it is great to see you are not as concerned about the Mr $15 man anymore!!

Lets us know how you get on.
Reply With Quote
  #18  
Old 02-23-2011, 04:13 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,516
Rep Power: 10
Steve has disabled reputation
Default

Quote:
I use to run a similar promotion when I first started out. For every 200 flyers I posted out I got 12 responses. Out of those 12 responses 11 people would become a long term client.
How was your promotion worded when you used it?


Quote:
(You normally need a follow up call or letter as well just to help seal the deal.)
How would you do this? Would it go out to the same people who got the initial flyer?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #19  
Old 03-28-2011, 11:45 AM
SECTLANDSCAPING SECTLANDSCAPING is offline
new member
 
Join Date: Jul 2009
Location: CT
Posts: 1,912
Rep Power: 0
SECTLANDSCAPING is on a distinguished road
Default

You could just sub the work to him at that price. Give him a $400 job and pay him the $20. Then just for fun tell him afterwords. Then he will realize how hes bankrupting all of us.
Reply With Quote
  #20  
Old 03-28-2011, 02:13 PM
element009's Avatar
element009 element009 is offline
Senior Member
 
Join Date: Mar 2011
Location: Ocean County, NJ
Posts: 176
Rep Power: 4
element009 is on a distinguished road
Default

The saying "you get what you pay for" comes to mind. The guy most likely does a lousy job if he's charging $15. You don't want customers who want to pay $15/cut. People who jump at that deal will most likely not even pay.
Reply With Quote
Reply

Bookmarks

Tags
lowballing, mowing, new business, yard

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Could you do this to your front yard? Steve Show Off - Picture Post - Photo Gallery 5 02-20-2011 12:11 PM
******mow....we keep your yard up! nlowplacez Starting a lawn care business. 9 07-28-2010 04:16 PM
How would you quote this yard? KGW09 Online Lawn Care Estimator - Help me bid this job 11 10-11-2009 11:36 AM
Whats your yard look like? jasonw Starting a lawn care business. 11 05-31-2009 07:57 AM
my back yard 3-27 lawnofthemonth Show Off - Picture Post - Photo Gallery 3 03-28-2009 06:51 PM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
12 Years in Business!
Chilehead
Yesterday 08:07 AM
Yesterday 11:08 PM
by Chilehead
2 106
Dealing With Gas Can...
Mr. Mow
10-21-2014 01:41 PM
Yesterday 11:06 PM
by Chilehead
9 308
Lawn Care business...
crieg122
Yesterday 01:23 PM
Yesterday 06:56 PM
by Matther777
2 118
raking leaves ?
robert8509
10-22-2014 09:19 PM
Yesterday 06:40 PM
by robert8509
7 204
hey everyone
robert8509
10-22-2014 08:16 PM
Yesterday 06:16 PM
by robert8509
5 153
Cheapskate Landlord...
Mr. Mow
10-20-2014 06:33 AM
Yesterday 05:55 PM
by biglee
13 413
My Newest Toy (B.P....
Dan Tanner
Yesterday 05:50 PM
Yesterday 05:50 PM
by Dan Tanner
0 72
Pressure Washing Like a...
TNTurf
08-01-2014 11:47 PM
Yesterday 03:33 PM
by TNTurf
10 830
Hi from SoCal
Jmoney
Yesterday 11:29 AM
Yesterday 12:51 PM
by Steve
1 83
Workmans compensation...
CDLAWNCARE
10-15-2014 08:05 AM
Yesterday 12:33 PM
by Steve
5 533
Pda
stevef1201
10-18-2014 02:05 PM
Yesterday 06:12 AM
by ringahding1
4 360
Leaf Box & Loader Set...
ringahding1
10-21-2014 06:20 AM
Yesterday 05:13 AM
by ringahding1
5 251
Hello, from TEXAS
sanchez5
10-17-2014 09:56 PM
10-22-2014 01:27 PM
by Steve
6 430
Organic Lawn Care...
NHray
10-17-2014 06:05 PM
10-22-2014 01:23 PM
by Steve
3 404
Hi Steve From West...
Mr. Mow
10-21-2014 01:59 PM
10-22-2014 01:19 PM
by Steve
1 178
Help a brother...
tbtigers03
09-28-2014 11:41 AM
10-22-2014 08:51 AM
by ringahding1
12 1,544
first year update
cmdlawncare
08-12-2014 05:41 PM
10-22-2014 07:47 AM
by ringahding1
4 1,362
What parts do you carry...
Just for Cuts
10-17-2014 09:08 AM
10-21-2014 01:36 PM
by Mr. Mow
16 679
Jungle to Beautiful
stevef1201
10-17-2014 09:54 AM
10-21-2014 01:26 PM
by stevef1201
11 533
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
10-21-2014 01:19 PM
by ExtremeLawncareServices
158 11,433
Sunny Beach Tennis...
SGL1
10-19-2014 11:24 PM
10-21-2014 01:04 PM
by SGL1
4 284
Have you ever had to...
SouthernRootsLawnCare
07-26-2014 02:41 PM
10-20-2014 08:34 PM
by biglee
10 1,838
Look out Bob Villa -...
Mr Dave
09-30-2014 10:06 AM
10-20-2014 05:42 PM
by SGL1
7 1,342
how to fi d commercial...
mchampion319
10-19-2014 09:50 PM
10-20-2014 04:41 PM
by Steve
1 250
Hello From Tennessee
mrmann901
10-17-2014 10:02 PM
10-20-2014 04:24 PM
by Steve
1 324
questions on order to...
jack2048
10-13-2014 11:15 AM
10-20-2014 03:27 PM
by Mr. Mow
15 771
This sucks...
Matther777
09-18-2014 04:56 PM
10-20-2014 02:14 PM
by Steve
14 2,226
Cement mixer
KevinsLawns
10-15-2014 08:03 PM
10-20-2014 02:11 PM
by Steve
7 508
Hello ! New guy Rob here
RWorthley1
10-17-2014 04:05 PM
10-20-2014 02:09 PM
by Steve
1 353
Snow Blowing
gwilson98
10-12-2014 02:21 PM
10-17-2014 02:51 PM
by Steve
6 690
Spreading Weeds?
WesleySnips
07-27-2014 09:46 PM
10-17-2014 07:49 AM
by SGL1
6 994
Grasswhoopins.com Anyone...
GRASS WHOOPINS
06-21-2011 11:38 PM
10-16-2014 01:30 PM
by ExtremeLawncareServices
42 9,360
I Want to buy old...
ExtremeLawncareServices
10-10-2014 10:04 PM
10-15-2014 09:12 PM
by ExtremeLawncareServices
6 718
Say Hello !!!
Steve
03-19-2007 11:18 AM
10-15-2014 06:43 PM
by NHray
1,190 340,257
Do you find weed eating...
chuck2s
10-15-2014 02:10 PM
10-15-2014 02:10 PM
by chuck2s
0 438
Incorporating &...
WesleySnips
10-01-2014 09:39 PM
10-15-2014 01:37 PM
by kslawn
20 1,537
Falling into business
stellarmowing
09-28-2014 04:35 PM
10-15-2014 05:57 AM
by ringahding1
8 1,547
Apartment Complex and...
lxarth
06-22-2011 01:10 PM
10-14-2014 06:25 PM
by jrs.landscaping
42 9,637
I LOVE hedge trimming
stevef1201
10-13-2014 09:05 AM
10-14-2014 01:06 PM
by Steve
5 576
Help with seeder...
ExtremeLawncareServices
10-09-2014 07:39 AM
10-13-2014 08:09 PM
by ExtremeLawncareServices
5 737
The Market watch
WesleySnips
10-12-2014 08:47 PM
10-13-2014 05:40 PM
by SGL1
3 576
Help pricing a large...
Bradcook21
10-07-2014 06:49 AM
10-13-2014 02:00 PM
by Steve
7 920
leaf removal
Double J LLC
10-03-2014 04:24 PM
10-13-2014 06:46 AM
by Billy Goat
19 1,575
Acerage Rake
acrajchel
04-23-2014 07:23 PM
10-12-2014 10:53 PM
by SGL1
2 887
John Deere z235 Deck
WesleySnips
09-29-2014 06:02 PM
10-12-2014 06:20 PM
by kslawn
25 1,699
Credit card contract
SGL1
10-06-2014 05:31 PM
10-12-2014 03:40 PM
by SGL1
18 1,112
Truck craft dump bed...
ExtremeLawncareServices
10-04-2014 08:41 PM
10-10-2014 11:35 AM
by Steve
7 1,018
First Time River Rock...
berryjam
10-09-2014 06:09 PM
10-10-2014 11:08 AM
by Steve
2 659
West cost lawn prices
SGlawncare
10-09-2014 09:51 PM
10-10-2014 11:03 AM
by Steve
1 653
Question?what should I...
dalvan0
09-24-2014 11:10 PM
10-09-2014 05:58 PM
by kslawn
28 2,189
» Popular Tags
2wd 4x4 aerocore apartment bid apartment lawn care estimate applying billy goat brushcutter bush charge christmas deliquentaccounts exmark ferris foreman georgia gopherhaul grass gravely hills holiday how much to charge how to how to bid hydraulic labor cost landscape services lawn lawn care lawn care busines plan lawn care business book lawn care business podcast lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care seo lawn care website lawn care website seo lighting lighting brass outdoor lights managing a lawn care business marketing mechanic mowing mulch mulch estimate new buisness new business ordinance podcast property management company push versus ride savannah scag scag v-ride scripts seo snow plowing starting a business starting a lawn care business stihl sulky theft toro tractor auger trailer mate pro tree walk behind walker wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 09:19 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 09:19 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy