Our target group would be home owners and of course lawn care service providers. We don't go out an do any lawn mowing or lawn care, more in the way of supporting these people by doing service work, repairs or supplying needed parts in a hurry.
We do have a website http://www.nnyparts.com
and do have a on-line store with about a third of the parts up there and more being listed daily.
What I am trying to do is promote our repair service in the local area. I hired one full time mechanic last year, kept our labor rate reasonable at 30.00 hr and the customers we do get always walk away happy. We just need more of them to cover the bills.
So the thought of placing fliers around the different townships in our area to get word out might bring in some more shop hours. I tried local advertising in print with little to no success. I have posted on craigslist about once a week offering our services and have seen some work, but not enough.
I also thought of making brochures and handing them out to golf courses, landscape companies and other companies that work with anything to do with small engines and giving them discounts on parts and catering to their needs of a speedy repair.
Our business is actually two fold:
Our parts & sales business
that sells on-line and carries the majority of the brands with OEM and aftermarket parts. We also stock and sell New Honda, Kohler and Briggs engines and do warranty work on all of them and can ship them anywhere. We have access to 2.4 million parts. The OEM includes...Briggs, Honda, MTD, Poulan, Husqvarna, AYP - Craftsman, Murray, Dolmar, Oregon and more
Service and Repair Shop
that repairs all makes and models and can perform warranty work. This is where I need the help getting more work
So you guys tell me...if you lived local, what would you want to hear and see from me to get your repair work? Is price a factor? Most shops in our area charge 78.00 hr and some have told me by offering ours at 30.00, it says to people that they are somehow getting less for their monies.