Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Lawn Care, Landscaping, and Property Management Forums > General Talk

General Talk If it doesn't fit anywhere else, post it here.

Blog Entry


General Talk

If it doesn't fit anywhere else, post it here.
Reply
 
Thread Tools Search this Thread
  #1  
Old 11-09-2010, 07:55 PM
CHEESE2009's Avatar
CHEESE2009 CHEESE2009 is offline
Dr. Scott - Ruler of the Underworld
 
Join Date: Mar 2009
Location: Switzerland, Grindelwald
Age: 73
Posts: 4,475
Rep Power: 10
CHEESE2009 is on a distinguished road
Default Blog Entry

You gotta love these past few weeks. I’ve fighting the rain which never seems to end, doing my absolute best to work on the dryer days – though, they are pretty rare this time of year. Customers all want our ‘leaf removal’ service, which has been nothing short of complex. It’s difficult to get these jobs done when each customer wants first priority over the several other jobs, yet it’s totally understood and pretty much expected.

To know how our ‘leaf removal’ service is being orginized, there are several things to factor in;

We are seriously short on time, and we could actually run into a problem where few customers may actually not recieve our end of season service. Knowing this, what is the right way to keep this business functioning? I have several ideas;

1. Complete work for customers who have respected the ‘set’ payment due date, with no remaining balances to pay off.

2. Complete the smaller jobs first, keeping the ‘majority’ of customers satisfied.

3. Complete the bigger jobs first, once they are out of the way I can quickly complete the smaller jobs.

4. Follow my lawn maintenance route, keeping everything seemingly orginized.

5. Complete jobs for the more aggressive customers, granted the other customers will be understanding with me. Higher chance to have reoccuring customers.

6. Complete jobs for my most honest and peaceful customers, as they should be treated the same way as they have treated me – and may feel betrayed if saved for last.

7. Complete jobs furthest from my starting point, and end on jobs closer to my starting point. These jobs will be closer, which makes them easier to get to with time restrictions and the weather becoming worse with every passing day.

That’s not all of it, as a promotion – these jobs aren’t too profitable and making sure I don’t go over budget is pretty risky. ‘Leaf Removal’ jobs can take anywhere between 25min- 2:30hrs, and knowing how much time I have to spare before dark or predicted rain is crucial. I have to be able to choose which properties I work on during each day in order for me to avoid getting stuck. Meaning, I may only be able to complete 3 big jobs and one small job, which is a little less than 8 hours of work (not including travel time or unloading/loading of the trailer!).

Now with rain, I’d usually stick to doing several small jobs – so I don’t get stuck in the middle of one big job, and not being able to complete it. The outcome is justified by the amount of properties I had maintained before the rain – using my time wisely.

So understand, lawn maintenance in general doesn’t consume that much time during the day, 25-40 minutes is usually the maximum amount of time it takes per property to maintain. Though, ‘leaf removal’ is a completely different service which requires a very different strategy. Unfortunately, customers expect the same consistant service on which they have experienced previously. It’s like comparing apples to balloons…

So for all my customers, know that any moment now – I will be appearing around the block from your house, ready to give your property a well deserved end of season service.

If not, blame mothernature – see you in the spring!
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 11-10-2010, 11:46 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 35,752
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Quote:
That’s not all of it, as a promotion – these jobs aren’t too profitable and making sure I don’t go over budget is pretty risky.
What kind of promotion did you offer this Fall?

What is your view on that promotion? Would you do it again next year or would you do something differently?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #3  
Old 11-17-2010, 04:46 PM
CHEESE2009's Avatar
CHEESE2009 CHEESE2009 is offline
Dr. Scott - Ruler of the Underworld
 
Join Date: Mar 2009
Location: Switzerland, Grindelwald
Age: 73
Posts: 4,475
Rep Power: 10
CHEESE2009 is on a distinguished road
Default

Honestly, I went through with the promotion out of rage with a family member. This person will never accept being guilty or wrong, considering all of his suggestions/business advice would run me into the gutter - he wouldn't stop arguing with me as he was very high up on his horse... So I did this to prove to him he's a complete moron, feels good. lol. I sent him the bill.

The idea he thought of, "Give fall cleanups for free, it will gain you customers" I debated him all winter that the outcome would be very displeasing.

So being a close family member, this got me to snap and just do it - kind of hoping it'd backfire miserably so I can shove it in his face. "see what good your advice is?"

Basically, what happens when you give away fall cleanups, is you have no real income but spending spending spending... It takes a lot of gas to do cleanups, and as I said - he has to pay the bill!



My choices were simple:

1. Don't offer fall cleanups = no profit, no loss

2. Charge for Fall Cleanups = Profit

3. Discount and offer fall cleanups = Minor profit, more satisfied customers

4. Give away free fall cleanups



Sure #4 looks appealing and will do the trick on getting me ... I cant actually say it got me BUSINESS as I made no money - it got me customers.

Unfortunately, and very obviously it did me no good. His idea was outright stupid and risky.

This is where I get TOO many customers to handle and customers are more likely to be disappointed then anything.

I was lucky enough to manage just about all of my customers, though that's because I wanted to prove my point without actually harming my business.



The real thing to do is, never offer anything for free: it kills you.

Free one time, is expected the second time. It's a good way to get on a customers bad side, "you did it last year, now you want to charge me?" - something I really don't like putting up with.
Reply With Quote
  #4  
Old 11-17-2010, 06:48 PM
picframer's Avatar
picframer picframer is offline
Andy
 
Join Date: Jan 2009
Location: Halifax, Nova Scotia
Posts: 2,885
Rep Power: 9
picframer will become famous soon enough
Default

I understand I am in a little different situation in that I can pick and choose the most profitable jobs, based on the manpower I have this time of the year which is desperate low and of course the weather and I swear I have never seen so much water. I sprayed a place yesterday after 4 sunny days and the water was 1/3 of the way up the tractor tires and had it not been four wheel drive I would have been frigged.

Anyhow bud, if you can't make money then don't do it, IMHO. When we offer discounts or free service for a specific function then it becomes an expectation.

We didn't bother with leaf cleanup this year even though we have the commercial collectors that mulch the leaves, I still have excavation and tree jobs to do which are far more money and I only have two staff left for the season so that is the focus, assuming it stops friggin raining.

One job is a rock retaining wall using blast rock, big bucks and easy work with the excavators we have so that is the focus.....then again long term calls for snow on Saturday, that will bring everything to a halt.
__________________
Andy
Halifax, Nova Scotia
Reply With Quote
  #5  
Old 11-18-2010, 03:32 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 35,752
Rep Power: 10
Steve has disabled reputation
Default

Scott, very interesting.

How did you market this? Also, what was the plan on how to give away the leaf cleanups and then get the customers to pay for what in the future and what was the plan to get them to do that?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #6  
Old 11-18-2010, 02:20 PM
CHEESE2009's Avatar
CHEESE2009 CHEESE2009 is offline
Dr. Scott - Ruler of the Underworld
 
Join Date: Mar 2009
Location: Switzerland, Grindelwald
Age: 73
Posts: 4,475
Rep Power: 10
CHEESE2009 is on a distinguished road
Default

Quote:
Originally Posted by Steve View Post
Scott, very interesting.

How did you market this? Also, what was the plan on how to give away the leaf cleanups and then get the customers to pay for what in the future and what was the plan to get them to do that?
Customers had to have no remaining balance by the end of the season - they had to have hired me from May 1st - October 16th to receive the discounted fall cleanup.

If they were a month late in hiring me, not a huge deal - I'd offer it to them. If they were a week late in paying me, they lost the offer.

They have all been told it's a promotional season, next year the prices may be going up. They understood.
Reply With Quote
  #7  
Old 11-19-2010, 03:01 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 35,752
Rep Power: 10
Steve has disabled reputation
Default

If you were to do anything like this next year, what about the offer would you keep and what would you do totally differently?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
my BLOG CHEESE2009 General Talk 11 10-29-2010 05:17 PM
My Blog SuperiorPower Search Engine Optimization and Website Design Discussions. 1 02-02-2010 03:07 PM
Easier and quicker data entry for Gopher Gopher Software Support Archived Question & Answers - Read Only 3 01-14-2005 04:25 PM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
quickbooks users
CDLAWNCARE
Today 09:03 AM
Today 09:03 AM
by CDLAWNCARE
0 1
What Fertilizer to Use?
acrajchel
04-07-2014 01:56 PM
Today 05:32 AM
by stevef1201
15 408
danny 2
danny2
Yesterday 10:19 PM
Today 05:13 AM
by Sprinkler Buddy
2 57
I Got Taken...,
Dan Tanner
Yesterday 06:26 AM
Yesterday 08:15 PM
by Dan Tanner
3 114
new to this forum!
mower13126
04-18-2014 07:37 PM
Yesterday 05:34 PM
by Sprinkler Buddy
3 95
Lawn Renovation
stevef1201
04-11-2014 12:00 PM
Yesterday 03:15 PM
by stevef1201
9 266
employee pay
4 seasons maintenance
04-10-2011 09:34 PM
Yesterday 12:19 PM
by kslawn
19 6,770
REO calling
Dan Tanner
04-16-2014 05:03 PM
Yesterday 11:17 AM
by kslawn
11 258
this mower is driving me...
boog
04-17-2014 12:07 PM
Yesterday 10:59 AM
by kslawn
4 133
Customers droping like...
goodtimez
04-18-2014 09:53 AM
Yesterday 08:09 AM
by CDLAWNCARE
7 162
Back for this year
xandrew245x
02-21-2014 04:30 PM
Yesterday 07:59 AM
by xandrew245x
14 867
Any greenhouse operators...
GoGreenerKS
04-15-2014 11:21 AM
Yesterday 07:49 AM
by CDLAWNCARE
4 141
Looking for advice on a...
Tekeda1
04-13-2014 09:53 AM
Yesterday 04:22 AM
by Tekeda1
17 386
2.5 acre mowing
xandrew245x
04-18-2014 06:55 AM
04-18-2014 08:57 PM
by xandrew245x
6 120
Best Bulk Mulch delivery...
Steven Virgadamo
04-18-2014 09:52 AM
04-18-2014 05:34 PM
by Steve
2 68
Steve Virgadamo,...
Steven Virgadamo
04-18-2014 09:49 AM
04-18-2014 05:08 PM
by Steve
2 60
Instagram
Gerardo_Landscape
04-16-2014 11:28 AM
04-18-2014 04:51 PM
by Steve
3 100
Help with weed liability!
Prolawnofchatt
04-15-2014 09:10 AM
04-18-2014 04:47 PM
by Steve
5 194
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
04-18-2014 04:41 PM
by Steve
31 1,077
Nationwide lawn care...
Billy Goat
04-15-2014 05:21 PM
04-18-2014 04:39 PM
by Steve
9 217
Truck Signage
Dan Tanner
04-16-2014 11:00 PM
04-18-2014 04:04 PM
by stevef1201
10 215
leaf removal
tlf59263
04-15-2014 10:00 PM
04-18-2014 03:59 PM
by stevef1201
6 181
Pay per click advertising
roostertail
02-12-2014 07:26 PM
04-17-2014 07:11 PM
by yardrate
10 610
Accepting credit cards,...
Darksteel
03-17-2014 08:01 PM
04-16-2014 01:02 PM
by jymie
15 729
Trimec
acrajchel
04-15-2014 08:24 PM
04-16-2014 11:10 AM
by Steve
3 110
Gopher Forum Discount!
BlackRain75
04-12-2014 10:44 PM
04-16-2014 10:50 AM
by Steve
9 279
hello
NFrailey
04-15-2014 01:39 PM
04-16-2014 10:48 AM
by Steve
1 98
Pricing a Mulch Job
dmcalpi
04-07-2014 02:16 PM
04-16-2014 09:40 AM
by jymie
21 623
google earth
CDLAWNCARE
04-12-2014 03:24 PM
04-16-2014 09:36 AM
by jymie
8 237
There has to be an...
CDLAWNCARE
04-14-2014 12:59 PM
04-15-2014 04:06 PM
by Dan Tanner
6 177
First Day Back!
BelleCityLawn1
04-09-2014 09:13 PM
04-15-2014 11:16 AM
by Steve
11 314
Mow America
stevegredler
04-13-2014 01:02 PM
04-14-2014 09:53 PM
by kslawn
5 213
Power Broom
acrajchel
04-14-2014 07:46 AM
04-14-2014 12:47 PM
by CDLAWNCARE
2 109
Say Hello !!!
Steve
03-19-2007 11:18 AM
04-14-2014 11:34 AM
by Steve
1,176 285,728
Equipment reviews
Greg'slawnandlandscape
04-09-2014 07:17 AM
04-14-2014 11:27 AM
by Greg'slawnandlandscape
13 456
Sulky and Turf Tracer
acrajchel
04-07-2014 01:44 PM
04-14-2014 10:51 AM
by Steve
8 365
Aerating Prices?
Dan Tanner
04-08-2014 03:16 PM
04-14-2014 10:31 AM
by Steve
13 456
Estimating help
acrajchel
04-11-2014 06:06 PM
04-14-2014 10:20 AM
by Steve
3 180
Need help bidding church...
GreenRidge Lawn&Landscape
04-07-2014 08:01 PM
04-14-2014 09:49 AM
by Steve
12 433
Hello all
Griff20114
04-12-2014 05:08 PM
04-14-2014 09:46 AM
by Steve
1 122
Step by Step Spring Lawn...
WarriorLawnscaping
04-10-2014 07:01 AM
04-14-2014 09:43 AM
by Steve
5 258
Jeff Cowden
jcowden
04-11-2014 07:27 PM
04-14-2014 09:39 AM
by Steve
1 114
Exmark Commercial 30...
Dan Tanner
04-11-2014 05:35 AM
04-14-2014 09:37 AM
by Steve
4 201
What Was Your Setup When...
superrman77
02-11-2014 10:53 AM
04-14-2014 08:04 AM
by acrajchel
21 1,604
Small guy time to get a...
googus
04-08-2014 08:16 AM
04-13-2014 07:18 PM
by A. Kulak Landscaping
9 336
Weekly vs. Bi-weekly
CDLAWNCARE
04-12-2014 01:48 PM
04-13-2014 06:03 PM
by kslawn
9 347
Weed ID help
TwinBrosLC
04-12-2014 10:39 AM
04-13-2014 07:40 AM
by stevef1201
4 172
Lexington, KY
acrajchel
04-07-2014 01:06 PM
04-11-2014 09:49 PM
by acrajchel
1 145
Food Plot Management
BlackRain75
04-11-2014 10:20 AM
04-11-2014 03:51 PM
by Steve
4 144
Estimating a job
acrajchel
04-08-2014 11:07 AM
04-11-2014 03:32 PM
by Steve
6 320
» Popular Tags
2wd 4x4 article marketing blower butterfly gardens care charge christmas christmas light service client credit card customers echo exmark fall ferris financing flower bed four wheel drive franchise gopherhaul gravely gravely 34" zero turn health holiday holiday decorating how much to charge installation invoice kansas city kawasaki labor cost late lawn care lawn care business podcast lawn care business show lawn clarksville lawn service clarksville tn lesco lighting brass outdoor lights llp marketing mow mowing mulch new and restored landscapes new buisness new business office management oil podcast promotion redmax savannah scag schedule selling seo snow sole proprietorship starting a business stihl subcontractor theft of services tree care unreasonable walk behind walker winter money making ideas zero turn
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 09:07 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 09:07 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy