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Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

critique my flyer


Lawn Care Marketing & Post your marketing material for review!

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  #1  
Old 10-23-2010, 08:09 PM
richsoucie richsoucie is offline
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Default critique my flyer

here it is
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Old 10-23-2010, 09:08 PM
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just noticed it says "we run all newer ford superduty trucks"
it should say "we run 2004 and newer ford superduty trucks"
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Old 10-23-2010, 09:42 PM
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1. Text is a bit too close to the edges - give it room to breathe. Common mistake.

2. "FREE sanding"... move "FREE" to second line.

3. Delete the periods after "Winter Services Include" and "We Offer Services..."

4. "Today" shouldn't be capitalized unless you are going to do the same to "Schedule, Free, and Quote"

5. The last line needs to be on one line.



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Old 10-24-2010, 07:15 AM
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Quote:
Originally Posted by richsoucie View Post
just noticed it says "we run all newer ford superduty trucks"
it should say "we run 2004 and newer ford superduty trucks"
  1. You should just take it off altogether because, you know, who cares what kind of truck you drive? Honestly.
  2. What's "Show Blowing"?
  3. "For a limited time only, new ..." I'd add the comma other wise it reads "only new" which is weird.
  4. Make the services list larger, isolate it and move the service area to the bottom.
  5. I never liked ads that say "rates starting at" but that could just be me. It also goes against "competitive rates" if someone else's rates start at $15.
  6. "Call today to schedule a free quote"? I'd remove "to schedule".

Hope that helps.
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Old 10-25-2010, 01:01 PM
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At first glance, your flyer looks fine. It looks like a snow flyer and I am sure it will get people to read it. Now if you really want to test it. Try this. Use that flyer on half the properties you are going to distribute it too and then make another flyer for the other half.

On those other flyers, experiment by being more outrageous.

At the top, the title should be really eye catchy or it may be tossed before it is read. So maybe put something like

"Shoveling snow can be incredibly dangerous"
next line: 1,200 American die from a heart attack or other cardiac event during or after a blizzard every year, and that snow-shoveling is frequently to blame.

Then after that put, why put your loved one at risk. Call us and we will keep them safe this winter. We are professionals at snow removal.

555-2412


If you want more snow related death statistics for your flyer, read this article.

What's your view on all that?
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Old 10-27-2010, 05:03 PM
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Default I made your ad

Edit this to your liking;
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Old 10-27-2010, 06:20 PM
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Scott,

Have you used that template in the past? How has it worked out for you?

Also, you are very creative, are you planning on creating any wild attention getting winter marketing pieces this fall/winter? Or are you planning on keeping them relatively tame?
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Old 10-27-2010, 06:41 PM
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Quote:
Originally Posted by Steve View Post
Scott,

Have you used that template in the past? How has it worked out for you?

Also, you are very creative, are you planning on creating any wild attention getting winter marketing pieces this fall/winter? Or are you planning on keeping them relatively tame?

I just wrote all that up in WORD lol.

As for winter, I'm not working for 'Breeze'.... I'm going to relaxxxxx and plan for summer all over again.

I have received a few calls from other companies who want me to work doing snow removal, but I'm not interested at the moment...


As for ads, man I can't wait to get them started for the 2011 season!

I love making graphics and pictures and stuff, and now that I have flash again - I'm sure my new ad is going to rock!
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Old 10-27-2010, 07:00 PM
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Here's mine:
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Old 10-28-2010, 06:27 PM
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Mark,

That flyer is eye-catchy. I bet you could spin the wording in a way that would make people, pay attention and chuckle. Afterwards they could then call you for services.
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