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Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

How's this for a referral program?


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
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  #11  
Old 01-31-2010, 03:13 PM
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Originally Posted by justin_time View Post
I can't really say much, i'm a single man ! lol
Yea, same here!!!
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  #12  
Old 01-31-2010, 04:33 PM
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Originally Posted by markty View Post

As much as some of us guys may not like to admit this, the woman of the house is responsible for most of the purchases/spending that a household makes.(come on guys, you know it's true), So gifts should be sent to her so that she talks to her friends(other females) who will be more likely to make a positive purchasing decision in regards to obtaining your services.

It's true, the money I make goes right to the woman. I think it's safer that way, I don't remember the last time I bought my own clothes or if I would ever buy anything "new".

Woman are very creative with money, I never knew I needed to actually throw out old underwear. I had the same pairs for 8 years, never bothered me! Now I have new pairs, & all my old ones are gone... Doesn't help that she threw out 20 pairs, & replaced them with 3 pairs. Spend more on washing now, lol.
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Old 01-31-2010, 10:46 PM
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As much as some of us guys may not like to admit this, the woman of the house is responsible for most of the purchases/spending that a household makes.(come on guys, you know it's true), So gifts should be sent to her so that she talks to her friends(other females) who will be more likely to make a positive purchasing decision in regards to obtaining your services.
That is a very good point and would be worthy of experimentation.

You could create one referral plan for one side of town that was geared towards men and another on another side of town that was geared towards women and see which brought in more referrals.

Great thinking!
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Old 01-31-2010, 10:56 PM
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That is a very good point and would be worthy of experimentation.

You could create one referral plan for one side of town that was geared towards men and another on another side of town that was geared towards women and see which brought in more referrals.

Great thinking!
How about making a referral plan for women/men

If you have an old lady for example, and she's lonely. Then your all set. Same goes for an old man, and he's lonely.
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  #15  
Old 02-01-2010, 01:23 AM
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How about making a referral plan for women/men

If you have an old lady for example, and she's lonely. Then your all set. Same goes for an old man, and he's lonely.
HAHAHA!!!! Justin the match maker!!!!
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Old 02-01-2010, 02:33 PM
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"How about if they get you 5 referrals, they get $25 gift card, if they get you 10, they get a $50 gift card"

The stuff I read on marketing sites would suggest that customers need SOMETHING right away. So for each referral they need a reward. Obviously the new customer must sign up for yearly service for the existing customer to get the reward. Just a thought. Putting myself in the shoes of my customer, I would want some type of reward sooner rather than later.

Mark
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Old 02-01-2010, 10:25 PM
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Thats a good idea Mark.

As a consumer, what was the last referral program you took part of and what did they offer you?
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Old 02-01-2010, 10:35 PM
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Quote:
Originally Posted by markty View Post
"How about if they get you 5 referrals, they get $25 gift card, if they get you 10, they get a $50 gift card"

The stuff I read on marketing sites would suggest that customers need SOMETHING right away. So for each referral they need a reward. Obviously the new customer must sign up for yearly service for the existing customer to get the reward. Just a thought. Putting myself in the shoes of my customer, I would want some type of reward sooner rather than later.

Mark
I was thinking of something like that. I'm going to try and design something this week, maybe I can share it with everybody
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Old 02-02-2010, 10:50 AM
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HAHAHA!!!! Justin the match maker!!!!
I'm laughing my *** off right now. LOL!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

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Old 02-02-2010, 11:24 AM
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I'm laughing my *** off right now. LOL!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

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