Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

My new marketing idea


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #21  
Old 02-13-2010, 11:49 PM
jon6336 jon6336 is offline
Junior Member
 
Join Date: Sep 2009
Posts: 19
Rep Power: 6
jon6336 is on a distinguished road
Default

Quote:
Originally Posted by Steve View Post
It would be fascinating if you had a display you could bring into a home that had a small pump to show the water flowing down!



Is this a video or a model? I'd love to see it!



When you study the % it is quite interesting to see how this customer group can make up 20% of the clients but only 10% of the revenue! That would make me wonder if they are on average 50% cheaper than your other clients when it comes to the services they purchase through you. Very interesting!
I will take a picture of the display when I have it set up- it is a model. The tough part about a pump is it is so much to bring into a house...In my opinion too much and too complex for a house. As far the the 10% goes, that is mostly because that is of total revenue. Most of the internet "leads" are for gutter cleaning, not gutter protection. The gutter protection is obviously a much higher expense than a gutter cleaning. Gutter cleaning is roughly $65-125, depending on the house, sometimes more expensive. Gutter protection is $800-$1500 on an average home. Most of my gutter protection "leads" come from trade shows.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #22  
Old 02-14-2010, 06:45 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,386
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Come to think of it, I have seen different contractors show off different services at a mall once a year. One I remember had some kind of roof and gutter display to show how the gutter products work.

As I looked around at the different contractors, I realized none of them were interacting at all with anyone passing by. They had all these great looking displays but none of them were engaging anyone.

Then I got to thinking, what if they did something where they could put on a show for the public. Like what if they built something there onsite that they could raffle off? Maybe they could build a wooden shed? or some window flower pots or things like that?

They could have a little form the people could fill out to win. They could be asked if they were home owners and if they were looking for gutter cleaning services or lawn services etc. The contractor could then pick a winner from the entries.

This could become a marketing list for them to send further information too.

Also while building what ever it is they were building, customers could come up and ask them questions and it would give them a better chance to interact with the public.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #23  
Old 08-23-2010, 01:13 AM
chrisadam12
Guest
 
Posts: n/a
Default New Marketing Ideas

Free gift teaser. Offering a free gift is certainly not a new marketing idea, but it hasn't been done much in internet article "resource boxes." My click-throughs from articles increased as soon as I started putting in the author's resource box, "For more information and a free gift, visit..." The gift is usually a short course, or an e-book. Even if you don't want to write an e-book, you can find one with free distribution rights.

One hour coupons. This idea is for offline businesses that want to increase the traffic to their web sites. Announce in any other advertising that you'll have an "internet coupon" good for a free drink (or whatever) up for an hour on Friday. It takes about two minutes to change a web page, so it is easy to have it up for just an hour. Meanwhile, visitors will be returning again and again to try to be there at the right time to get the freebie. If you collect pay-per-click advertising fees, this repeat traffic might be especially profitable.

Sell word links. You may have heard about the entrepreneur that sold a million pixels on one web page for a dollar each. You could buy a minimum of 100, and the image would link to your site. There have been many copycats so far, but I haven't yet seen anyone selling words. This would be even better for the advertiser, because they could buy the words that are relevant to their product. Of course, a page full of random words isn't pretty, but these things get publicity and traffic for their novelty.

Advertise on cereal boxes. People spend a lot of time staring at cereal boxes. You might get a good rate on advertising on them. There has been some advertising there, of course, but not a box covered in ads yet. Brokering ad space on cereal boxes might be a good business to get into.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Marketing Idea picframer Lawn Care Marketing & Post your marketing material for review! 5 05-30-2009 04:59 AM
New marketing idea i saw on tv justin_time Lawn Care Marketing & Post your marketing material for review! 3 03-06-2009 10:11 PM
Marketing idea Steve Lawn Care Marketing & Post your marketing material for review! 5 06-28-2007 06:14 PM
Marketing Idea Steve General Business Discussions 2 02-10-2007 04:33 PM
Marketing idea Steve General Business Discussions 0 11-03-2005 10:11 AM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
This sucks...
Matther777
09-18-2014 04:56 PM
Yesterday 07:19 PM
by ExtremeLawncareServices
9 303
30 Inch Push Mowers Pros...
Billy Goat
06-27-2013 08:07 PM
Yesterday 06:40 PM
by SGL1
22 6,179
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
Yesterday 05:39 PM
by ExtremeLawncareServices
120 8,178
Replacing a Shindi T-27
Dan Tanner
09-13-2014 12:59 PM
Yesterday 03:16 PM
by kslawn
2 454
Scag turf tiger hydrolic...
ExtremeLawncareServices
09-04-2014 10:55 PM
09-19-2014 05:59 PM
by ExtremeLawncareServices
11 836
Mowing 7 acres
avetslawncare
08-31-2014 04:24 PM
09-19-2014 03:29 PM
by acrajchel
6 1,001
snowplowing
jshak40
09-01-2014 07:20 AM
09-19-2014 11:49 AM
by Steve
23 1,362
Looking for feed back on...
ExtremeLawncareServices
09-17-2014 08:38 AM
09-19-2014 08:17 AM
by ExtremeLawncareServices
9 359
Lowballers scrubs &...
Darksteel
01-13-2014 07:35 AM
09-18-2014 06:32 PM
by Northwoods Outdoors
58 6,768
Hello from upstate NY!
A&MLawn&Snow
09-18-2014 11:19 AM
09-18-2014 04:10 PM
by Sprinkler Buddy
2 209
Price to apply fertilizer
SS.Lawncare
09-15-2014 11:10 AM
09-18-2014 01:16 PM
by Steve
9 473
Trailer tires
J.A.S.LawnService
09-01-2014 10:17 AM
09-17-2014 09:57 PM
by curts lawn care
4 924
new to the forum
SGlawncare
09-16-2014 11:20 PM
09-17-2014 08:29 PM
by curts lawn care
3 296
Help With Snow Blowing...
Robertf31
09-13-2014 10:55 PM
09-17-2014 12:34 PM
by Steve
11 652
Non-Stop Summer?
SouthallMowing
09-14-2014 10:51 PM
09-17-2014 10:48 AM
by stevef1201
6 439
Tribulations of working...
stevef1201
09-13-2014 08:37 AM
09-16-2014 10:43 PM
by SGL1
6 435
Poll - net income
Dan5082
11-15-2010 08:08 PM
09-16-2014 04:44 PM
by jrs.landscaping
12 3,211
Getting lowballed!
PineHillLawn
06-27-2012 07:23 AM
09-16-2014 01:25 PM
by jrs.landscaping
24 4,889
Compare this summer to...
Steve
09-03-2014 12:52 PM
09-16-2014 11:20 AM
by Hanks Lawn Care Services
15 1,110
thinking about throwing...
veteranslawncaresystems
09-09-2014 10:31 PM
09-15-2014 03:41 PM
by Steve
12 797
Hello
Robertf31
09-12-2014 10:34 PM
09-15-2014 03:17 PM
by Steve
2 390
Newbie......Again
Jibber
09-13-2014 12:17 PM
09-15-2014 02:54 PM
by Sprinkler Buddy
2 475
need help with starter...
GoGreenerKS
09-12-2014 04:23 PM
09-15-2014 02:25 PM
by Steve
3 409
Brake job!
kslawn
08-30-2014 07:49 AM
09-15-2014 02:16 PM
by Steve
12 1,104
Hello
jawnebgoode
08-28-2014 08:37 PM
09-15-2014 02:15 PM
by Steve
3 881
Employee uniforms
Gerardo_Landscape
01-21-2014 11:11 PM
09-15-2014 02:12 PM
by Steve
5 1,015
Greetings from the north
Northwoods Outdoors
09-13-2014 08:55 AM
09-15-2014 02:07 PM
by Steve
1 374
darleneh
darleneh
09-15-2014 12:33 PM
09-15-2014 02:07 PM
by Sprinkler Buddy
1 322
My 1st bid
WesleySnips
06-11-2014 03:13 PM
09-15-2014 02:05 PM
by Steve
29 1,791
New Aerator
Chaz
09-09-2014 11:43 PM
09-15-2014 01:50 PM
by Steve
9 632
Yearly contract Pricing
jrob0691
08-21-2014 08:57 AM
09-15-2014 01:23 PM
by stevef1201
8 1,275
getting ready to start
calebmoss
05-23-2011 09:35 PM
09-11-2014 12:21 PM
by Steve
34 11,281
Stihl pull cord replace
SGL1
09-03-2014 09:22 PM
09-10-2014 12:25 PM
by Steve
9 800
Softball field
kslawn
08-15-2014 09:28 AM
09-10-2014 12:16 PM
by Steve
18 1,546
Lawn Route Templates
Landscaper1165
08-30-2014 01:52 PM
09-09-2014 08:05 PM
by Landscaper1165
4 1,028
New truck and trailer...
Johnny Rocket
05-14-2012 03:41 PM
09-09-2014 07:23 PM
by Matther777
18 6,621
What gets you bad press?
Steve
09-09-2014 11:48 AM
09-09-2014 07:21 PM
by Matther777
2 503
Signs on your snow plow?
Steve
01-15-2007 01:07 AM
09-09-2014 11:42 AM
by Steve
19 6,245
Exmark Lazer Z S-Series...
BLC7
08-22-2014 10:18 AM
09-08-2014 08:08 PM
by avetslawncare
12 1,317
New to the business
flamingyouth87
09-05-2014 11:52 AM
09-08-2014 11:55 AM
by Steve
3 711
Hello from Ohio
kurtwin
08-28-2014 05:06 PM
09-08-2014 11:51 AM
by Steve
7 1,004
Facebook
element009
03-23-2011 08:36 AM
09-07-2014 07:35 AM
by avetslawncare
24 7,789
Help pricing cut down 7...
Bradcook21
08-26-2014 11:17 PM
09-06-2014 02:09 PM
by Bradcook21
8 1,092
billing matters
sbuchanan8154
09-05-2014 09:56 AM
09-05-2014 03:00 PM
by Steve
3 693
Thoughts
googus
09-05-2014 07:28 AM
09-05-2014 02:23 PM
by Steve
2 633
Backflow Tester
flowcheckllc.2014
09-03-2014 04:37 PM
09-05-2014 02:15 PM
by Steve
3 729
Collections & collection...
jscarolina
09-03-2014 04:39 PM
09-04-2014 03:14 PM
by Steve
2 742
Sod
RosalesLawnCare
08-27-2014 03:47 PM
09-04-2014 02:42 PM
by RosalesLawnCare
4 995
Lawn needs top soil What...
jymie
08-26-2014 11:01 AM
09-03-2014 12:07 PM
by Steve
7 1,068
Hello! New here and...
CaliforniaFriendly
08-29-2014 11:30 AM
09-03-2014 11:15 AM
by Steve
4 983
» Popular Tags
2wd apartment complex article marketing bid birdscaping blades charge christmas lighting collections credit card processing customers decorating ditches ecosymbiosis employee problems exmark ferris fundraiser georgia gopherhaul grass gravely growing a lawn care business hardscapes holiday lighting how much to charge installation kawasaki landscape services lawn lawn care lawn care business podcast lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care seo lawn care website lawn care website seo leaf leaf removal lighting brass outdoor lights marketing mow new buisness past due podcast promotion pto redmax running a business savannah scag schedule seo small engine repair snow sprayer starting a business steep lawns stihl sulky theft of services top dresser toro toro grand stand trimmer rack turfgrass consulting walk behind walker
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 12:41 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 12:41 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy