Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

My new marketing idea


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #21  
Old 02-14-2010, 12:49 AM
jon6336 jon6336 is offline
Junior Member
 
Join Date: Sep 2009
Posts: 19
Rep Power: 6
jon6336 is on a distinguished road
Default

Quote:
Originally Posted by Steve View Post
It would be fascinating if you had a display you could bring into a home that had a small pump to show the water flowing down!



Is this a video or a model? I'd love to see it!



When you study the % it is quite interesting to see how this customer group can make up 20% of the clients but only 10% of the revenue! That would make me wonder if they are on average 50% cheaper than your other clients when it comes to the services they purchase through you. Very interesting!
I will take a picture of the display when I have it set up- it is a model. The tough part about a pump is it is so much to bring into a house...In my opinion too much and too complex for a house. As far the the 10% goes, that is mostly because that is of total revenue. Most of the internet "leads" are for gutter cleaning, not gutter protection. The gutter protection is obviously a much higher expense than a gutter cleaning. Gutter cleaning is roughly $65-125, depending on the house, sometimes more expensive. Gutter protection is $800-$1500 on an average home. Most of my gutter protection "leads" come from trade shows.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #22  
Old 02-14-2010, 07:45 AM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,688
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Come to think of it, I have seen different contractors show off different services at a mall once a year. One I remember had some kind of roof and gutter display to show how the gutter products work.

As I looked around at the different contractors, I realized none of them were interacting at all with anyone passing by. They had all these great looking displays but none of them were engaging anyone.

Then I got to thinking, what if they did something where they could put on a show for the public. Like what if they built something there onsite that they could raffle off? Maybe they could build a wooden shed? or some window flower pots or things like that?

They could have a little form the people could fill out to win. They could be asked if they were home owners and if they were looking for gutter cleaning services or lawn services etc. The contractor could then pick a winner from the entries.

This could become a marketing list for them to send further information too.

Also while building what ever it is they were building, customers could come up and ask them questions and it would give them a better chance to interact with the public.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #23  
Old 08-23-2010, 02:13 AM
chrisadam12
Guest
 
Posts: n/a
Default New Marketing Ideas

Free gift teaser. Offering a free gift is certainly not a new marketing idea, but it hasn't been done much in internet article "resource boxes." My click-throughs from articles increased as soon as I started putting in the author's resource box, "For more information and a free gift, visit..." The gift is usually a short course, or an e-book. Even if you don't want to write an e-book, you can find one with free distribution rights.

One hour coupons. This idea is for offline businesses that want to increase the traffic to their web sites. Announce in any other advertising that you'll have an "internet coupon" good for a free drink (or whatever) up for an hour on Friday. It takes about two minutes to change a web page, so it is easy to have it up for just an hour. Meanwhile, visitors will be returning again and again to try to be there at the right time to get the freebie. If you collect pay-per-click advertising fees, this repeat traffic might be especially profitable.

Sell word links. You may have heard about the entrepreneur that sold a million pixels on one web page for a dollar each. You could buy a minimum of 100, and the image would link to your site. There have been many copycats so far, but I haven't yet seen anyone selling words. This would be even better for the advertiser, because they could buy the words that are relevant to their product. Of course, a page full of random words isn't pretty, but these things get publicity and traffic for their novelty.

Advertise on cereal boxes. People spend a lot of time staring at cereal boxes. You might get a good rate on advertising on them. There has been some advertising there, of course, but not a box covered in ads yet. Brokering ad space on cereal boxes might be a good business to get into.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Marketing Idea picframer Lawn Care Marketing & Post your marketing material for review! 5 05-30-2009 05:59 AM
New marketing idea i saw on tv justin_time Lawn Care Marketing & Post your marketing material for review! 3 03-06-2009 11:11 PM
Marketing idea Steve Lawn Care Marketing & Post your marketing material for review! 5 06-28-2007 07:14 PM
Marketing Idea Steve General Business Discussions 2 02-10-2007 05:33 PM
Marketing idea Steve General Business Discussions 0 11-03-2005 11:11 AM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
These are the days on...
ExtremeLawncareServices
03-22-2014 10:12 AM
Yesterday 09:45 PM
by ExtremeLawncareServices
189 16,611
Georgia Boys!
Chilehead
12-18-2014 10:23 PM
Yesterday 09:36 PM
by Chilehead
2 81
I'm BACK!
SuperiorPower
12-16-2014 11:08 PM
Yesterday 08:21 PM
by jrs.landscaping
5 192
Employee job training...
brookline
12-15-2014 08:15 PM
Yesterday 07:48 PM
by SuperiorPower
9 306
Hello from Md
homey
12-17-2014 06:55 PM
Yesterday 06:00 PM
by homey
5 162
Repair or replace the...
lxarth
12-17-2014 05:07 PM
Yesterday 05:44 PM
by stevef1201
7 208
Has Obamacare helped or...
Steve
12-18-2014 04:37 PM
Yesterday 05:43 PM
by stevef1201
3 100
what do you "love" to...
calebmoss
07-06-2011 10:05 PM
12-17-2014 05:09 PM
by Chilehead
28 8,941
What Fertilizer to Use?
acrajchel
04-07-2014 02:56 PM
12-17-2014 01:11 PM
by Steve
23 2,972
Grass hopper mower
ExtremeLawncareServices
12-05-2013 09:51 AM
12-17-2014 09:40 AM
by SuperiorPower
34 6,116
Peco Bagger
AGPS
11-18-2014 02:20 PM
12-17-2014 09:13 AM
by SuperiorPower
15 1,313
New to Gopher Haul-from...
323k13l
12-12-2014 10:34 PM
12-15-2014 02:58 PM
by Steve
3 288
hi
creteland
12-12-2014 09:06 AM
12-15-2014 01:45 PM
by Steve
5 288
New addition to my small...
googus
12-12-2014 07:36 PM
12-15-2014 07:47 AM
by googus
4 353
Ferris IS700Z
rmccutchan
12-14-2014 01:10 AM
12-14-2014 11:41 PM
by rmccutchan
4 262
Charge what the market...
Billy Goat
12-09-2014 12:39 PM
12-14-2014 06:39 PM
by biglee
20 803
Hi from IL
steveinil
11-25-2014 02:07 PM
12-12-2014 07:18 AM
by steveinil
4 805
Utility Company Right of...
eastsidelandcare
12-11-2014 04:54 PM
12-11-2014 04:54 PM
by eastsidelandcare
0 276
leaf removal
Double J LLC
10-03-2014 05:24 PM
12-11-2014 04:50 PM
by eastsidelandcare
33 4,077
suggestions on full lawn...
Brian3137
12-10-2014 07:18 PM
12-11-2014 03:41 PM
by Steve
6 390
new to me box truck
jrayb39667
03-06-2014 11:20 PM
12-11-2014 09:43 AM
by Sprinkler Buddy
18 3,367
Hello from SW FL!!
5StarLawnscaping
12-05-2014 02:35 PM
12-10-2014 02:45 PM
by WesleySnips
7 625
Echo pb200 blower fuel...
googus
12-06-2014 09:03 PM
12-09-2014 06:35 PM
by Steve
3 474
Facebook
element009
03-23-2011 09:36 AM
12-09-2014 06:24 PM
by Steve
36 9,804
Are you prepared for the...
Steve
12-02-2014 04:13 PM
12-09-2014 06:22 PM
by Steve
7 898
Email Address Name
Just Cuts
12-07-2014 09:49 PM
12-08-2014 03:15 PM
by Steve
3 427
Inspection form
stevef1201
12-07-2014 10:38 AM
12-08-2014 03:10 PM
by Steve
1 422
Truck, Trailer,...
hawthornelawncare
12-23-2011 01:01 AM
12-08-2014 12:37 PM
by jrs.landscaping
108 34,181
Back Pack Blower
Ian Lovejoy
11-09-2014 08:41 AM
12-07-2014 06:35 PM
by stevef1201
24 1,702
Innovation by mandate
bayoubandit
11-29-2014 01:33 PM
12-06-2014 03:27 PM
by SGL1
12 967
Trying something new,...
ExtremeLawncareServices
09-21-2014 10:07 PM
12-05-2014 11:06 AM
by Steve
9 2,257
Good help is hard to find
Hanks Lawn Care Services
11-19-2014 03:27 PM
12-04-2014 01:32 PM
by stevef1201
15 1,450
How many hours is too...
Just Cuts
12-04-2014 09:00 AM
12-04-2014 01:02 PM
by Just for Cuts
6 600
Does this sound like a...
googus
12-03-2014 07:47 AM
12-04-2014 12:37 PM
by Steve
5 681
New website
Chilehead
11-20-2014 04:39 PM
12-04-2014 12:27 PM
by Steve
14 1,223
New website
SGL1
12-02-2014 10:55 PM
12-03-2014 11:17 PM
by BLC7
19 854
Websites, how long...
Dan Tanner
03-09-2014 08:29 AM
12-03-2014 11:12 PM
by SGL1
21 3,236
I Want to buy old...
ExtremeLawncareServices
10-10-2014 11:04 PM
12-03-2014 10:36 PM
by ExtremeLawncareServices
8 1,868
GPS trackers for...
Billy Goat
12-02-2014 06:09 PM
12-03-2014 07:17 PM
by Steve
8 707
My site is on fronts page
tbtigers03
11-14-2014 05:58 PM
12-03-2014 06:31 PM
by SGL1
17 1,448
Hiring Subs over Temps
Billy Goat
12-02-2014 06:26 AM
12-03-2014 01:24 PM
by Steve
3 634
Thanksgiving cards
Steve
11-10-2008 11:57 AM
12-02-2014 11:11 PM
by SGL1
11 9,523
New parking area
ExtremeLawncareServices
11-07-2014 09:47 PM
12-02-2014 02:17 PM
by jrs.landscaping
12 1,483
Pressure Washing...
WesleySnips
07-31-2014 07:13 PM
12-02-2014 08:47 AM
by SGL1
6 1,498
old contracts
bayoubandit
11-29-2014 11:10 AM
12-01-2014 11:20 AM
by Steve
3 707
Hi to you NOTHERNERS
stevef1201
11-11-2014 05:56 PM
12-01-2014 10:54 AM
by Steve
9 1,277
Lawn care truck
Steve
10-10-2009 03:40 AM
12-01-2014 10:45 AM
by Steve
32 15,178
Intuit Quickbooks...
CDLAWNCARE
11-30-2014 10:19 AM
11-30-2014 10:19 AM
by CDLAWNCARE
0 615
Say Hello !!!
Steve
03-19-2007 12:18 PM
11-28-2014 01:36 PM
by Just Cuts
1,196 355,704
Hello from Kentucky
TRV
09-30-2014 06:42 PM
11-28-2014 10:49 AM
by Steve
13 2,323
» Popular Tags
2wd aerocore apartment bid apartment complex applying auger billy goat brushcutter blades bush charge christmas deliquentaccounts ditches employee problems equipment rental first truck foreman georgia gopherhaul grass gravely growing a lawn care business holiday husqvarna jobs john deere quik trac labor cost landscape services lawn lawn care lawn care business podcast lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website lighting lighting brass outdoor lights marketing mowing mr dave mulch mulch estimate mulch price new buisness new business new mower ordinance per hour charge podcast profit on employee pto push versus ride running a business savannah search engine optimization seo shreaded small engine repair starting a business starting a lawn care business start up lawn care business steep lawns sulky theft toro grand stand trailer trimmer rack walk behind wood
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 01:12 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 01:12 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy