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Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

Flyer/Postcard question


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
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  #1  
Old 04-27-2011, 08:35 PM
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Default Flyer/Postcard question

I am using postcards like flyers for marketing and plan on hitting places multiple times. What amount of time should there be in between trips?
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Old 04-28-2011, 11:13 AM
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Lawn care business tipsLawn Care Business Book
How many times do you plan on repeating your flyer distribution to these addresses?
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Old 04-28-2011, 05:49 PM
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Thats the part I am trying to decide - I am thinking monthly until September. trying to pick up more mowing customers but also trying to set up fall services (aerating & seeding) I have hit about 6500 houses twice & another 2000 once.
just wondering at what point does it go from being helpful to being annoying?
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Old 04-29-2011, 11:08 AM
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We have seen quite a few discussions on this topic here and what I think the general consensus is, is that it takes 6 or 7 impressions before a consumer will start to remember your business. So if you hit their homes once a month for the season, I don't think that would be over doing it.

Does that help?
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Old 04-30-2011, 07:30 PM
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ahh feeling good having my first beer of the night and i have sun off i have had very good luck working weekends i find alot of people will come and chat and ask about their propreties and what your doing last sat i got two spring cleanups and afew aerations and this weekend a power rake aeration and wrote up afew estimates
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Old 05-01-2011, 11:26 AM
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Matt, throughout the season, how often will you visit the same locations to try and get the homeowner to sign up with you?
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