Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

My new marketing idea


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #21  
Old 02-13-2010, 11:49 PM
jon6336 jon6336 is offline
Junior Member
 
Join Date: Sep 2009
Posts: 19
Rep Power: 5
jon6336 is on a distinguished road
Default

Quote:
Originally Posted by Steve View Post
It would be fascinating if you had a display you could bring into a home that had a small pump to show the water flowing down!



Is this a video or a model? I'd love to see it!



When you study the % it is quite interesting to see how this customer group can make up 20% of the clients but only 10% of the revenue! That would make me wonder if they are on average 50% cheaper than your other clients when it comes to the services they purchase through you. Very interesting!
I will take a picture of the display when I have it set up- it is a model. The tough part about a pump is it is so much to bring into a house...In my opinion too much and too complex for a house. As far the the 10% goes, that is mostly because that is of total revenue. Most of the internet "leads" are for gutter cleaning, not gutter protection. The gutter protection is obviously a much higher expense than a gutter cleaning. Gutter cleaning is roughly $65-125, depending on the house, sometimes more expensive. Gutter protection is $800-$1500 on an average home. Most of my gutter protection "leads" come from trade shows.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #22  
Old 02-14-2010, 06:45 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 35,752
Rep Power: 10
Steve has disabled reputation
Default

Lawn care business tipsLawn Care Business Book
Come to think of it, I have seen different contractors show off different services at a mall once a year. One I remember had some kind of roof and gutter display to show how the gutter products work.

As I looked around at the different contractors, I realized none of them were interacting at all with anyone passing by. They had all these great looking displays but none of them were engaging anyone.

Then I got to thinking, what if they did something where they could put on a show for the public. Like what if they built something there onsite that they could raffle off? Maybe they could build a wooden shed? or some window flower pots or things like that?

They could have a little form the people could fill out to win. They could be asked if they were home owners and if they were looking for gutter cleaning services or lawn services etc. The contractor could then pick a winner from the entries.

This could become a marketing list for them to send further information too.

Also while building what ever it is they were building, customers could come up and ask them questions and it would give them a better chance to interact with the public.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
  #23  
Old 08-23-2010, 01:13 AM
chrisadam12
Guest
 
Posts: n/a
Default New Marketing Ideas

Free gift teaser. Offering a free gift is certainly not a new marketing idea, but it hasn't been done much in internet article "resource boxes." My click-throughs from articles increased as soon as I started putting in the author's resource box, "For more information and a free gift, visit..." The gift is usually a short course, or an e-book. Even if you don't want to write an e-book, you can find one with free distribution rights.

One hour coupons. This idea is for offline businesses that want to increase the traffic to their web sites. Announce in any other advertising that you'll have an "internet coupon" good for a free drink (or whatever) up for an hour on Friday. It takes about two minutes to change a web page, so it is easy to have it up for just an hour. Meanwhile, visitors will be returning again and again to try to be there at the right time to get the freebie. If you collect pay-per-click advertising fees, this repeat traffic might be especially profitable.

Sell word links. You may have heard about the entrepreneur that sold a million pixels on one web page for a dollar each. You could buy a minimum of 100, and the image would link to your site. There have been many copycats so far, but I haven't yet seen anyone selling words. This would be even better for the advertiser, because they could buy the words that are relevant to their product. Of course, a page full of random words isn't pretty, but these things get publicity and traffic for their novelty.

Advertise on cereal boxes. People spend a lot of time staring at cereal boxes. You might get a good rate on advertising on them. There has been some advertising there, of course, but not a box covered in ads yet. Brokering ad space on cereal boxes might be a good business to get into.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Marketing Idea picframer Lawn Care Marketing & Post your marketing material for review! 5 05-30-2009 04:59 AM
New marketing idea i saw on tv justin_time Lawn Care Marketing & Post your marketing material for review! 3 03-06-2009 10:11 PM
Marketing idea Steve Lawn Care Marketing & Post your marketing material for review! 5 06-28-2007 06:14 PM
Marketing Idea Steve General Business Discussions 2 02-10-2007 04:33 PM
Marketing idea Steve General Business Discussions 0 11-03-2005 10:11 AM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
I Got Taken...,
Dan Tanner
Today 06:26 AM
Today 11:39 AM
by kslawn
1 39
new to this forum!
mower13126
Yesterday 07:37 PM
Today 11:32 AM
by kslawn
1 45
REO calling
Dan Tanner
04-16-2014 05:03 PM
Today 11:17 AM
by kslawn
11 230
this mower is driving me...
boog
04-17-2014 12:07 PM
Today 10:59 AM
by kslawn
4 123
Lawn Renovation
stevef1201
04-11-2014 12:00 PM
Today 10:29 AM
by stevef1201
6 207
What Fertilizer to Use?
acrajchel
04-07-2014 01:56 PM
Today 10:25 AM
by grassdoctore
12 345
employee pay
4 seasons maintenance
04-10-2011 09:34 PM
Today 09:06 AM
by jimmiemenon
18 6,732
Customers droping like...
goodtimez
Yesterday 09:53 AM
Today 08:09 AM
by CDLAWNCARE
7 138
Back for this year
xandrew245x
02-21-2014 04:30 PM
Today 07:59 AM
by xandrew245x
14 853
Any greenhouse operators...
GoGreenerKS
04-15-2014 11:21 AM
Today 07:49 AM
by CDLAWNCARE
4 123
Looking for advice on a...
Tekeda1
04-13-2014 09:53 AM
Today 04:22 AM
by Tekeda1
17 356
2.5 acre mowing
xandrew245x
Yesterday 06:55 AM
Yesterday 08:57 PM
by xandrew245x
6 112
Best Bulk Mulch delivery...
Steven Virgadamo
Yesterday 09:52 AM
Yesterday 05:34 PM
by Steve
2 57
Steve Virgadamo,...
Steven Virgadamo
Yesterday 09:49 AM
Yesterday 05:08 PM
by Steve
2 53
Instagram
Gerardo_Landscape
04-16-2014 11:28 AM
Yesterday 04:51 PM
by Steve
3 89
Help with weed liability!
Prolawnofchatt
04-15-2014 09:10 AM
Yesterday 04:47 PM
by Steve
5 181
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
Yesterday 04:41 PM
by Steve
31 1,049
Nationwide lawn care...
Billy Goat
04-15-2014 05:21 PM
Yesterday 04:39 PM
by Steve
9 199
Truck Signage
Dan Tanner
04-16-2014 11:00 PM
Yesterday 04:04 PM
by stevef1201
10 193
leaf removal
tlf59263
04-15-2014 10:00 PM
Yesterday 03:59 PM
by stevef1201
6 170
Pay per click advertising
roostertail
02-12-2014 07:26 PM
04-17-2014 07:11 PM
by yardrate
10 601
Accepting credit cards,...
Darksteel
03-17-2014 08:01 PM
04-16-2014 01:02 PM
by jymie
15 719
Trimec
acrajchel
04-15-2014 08:24 PM
04-16-2014 11:10 AM
by Steve
3 99
Gopher Forum Discount!
BlackRain75
04-12-2014 10:44 PM
04-16-2014 10:50 AM
by Steve
9 269
hello
NFrailey
04-15-2014 01:39 PM
04-16-2014 10:48 AM
by Steve
1 87
Pricing a Mulch Job
dmcalpi
04-07-2014 02:16 PM
04-16-2014 09:40 AM
by jymie
21 607
google earth
CDLAWNCARE
04-12-2014 03:24 PM
04-16-2014 09:36 AM
by jymie
8 225
There has to be an...
CDLAWNCARE
04-14-2014 12:59 PM
04-15-2014 04:06 PM
by Dan Tanner
6 167
First Day Back!
BelleCityLawn1
04-09-2014 09:13 PM
04-15-2014 11:16 AM
by Steve
11 301
Mow America
stevegredler
04-13-2014 01:02 PM
04-14-2014 09:53 PM
by kslawn
5 202
Power Broom
acrajchel
04-14-2014 07:46 AM
04-14-2014 12:47 PM
by CDLAWNCARE
2 102
Say Hello !!!
Steve
03-19-2007 11:18 AM
04-14-2014 11:34 AM
by Steve
1,176 285,497
Equipment reviews
Greg'slawnandlandscape
04-09-2014 07:17 AM
04-14-2014 11:27 AM
by Greg'slawnandlandscape
13 426
Sulky and Turf Tracer
acrajchel
04-07-2014 01:44 PM
04-14-2014 10:51 AM
by Steve
8 330
Aerating Prices?
Dan Tanner
04-08-2014 03:16 PM
04-14-2014 10:31 AM
by Steve
13 428
Estimating help
acrajchel
04-11-2014 06:06 PM
04-14-2014 10:20 AM
by Steve
3 170
Need help bidding church...
GreenRidge Lawn&Landscape
04-07-2014 08:01 PM
04-14-2014 09:49 AM
by Steve
12 411
Hello all
Griff20114
04-12-2014 05:08 PM
04-14-2014 09:46 AM
by Steve
1 113
Step by Step Spring Lawn...
WarriorLawnscaping
04-10-2014 07:01 AM
04-14-2014 09:43 AM
by Steve
5 235
Jeff Cowden
jcowden
04-11-2014 07:27 PM
04-14-2014 09:39 AM
by Steve
1 107
Exmark Commercial 30...
Dan Tanner
04-11-2014 05:35 AM
04-14-2014 09:37 AM
by Steve
4 192
What Was Your Setup When...
superrman77
02-11-2014 10:53 AM
04-14-2014 08:04 AM
by acrajchel
21 1,590
Small guy time to get a...
googus
04-08-2014 08:16 AM
04-13-2014 07:18 PM
by A. Kulak Landscaping
9 323
Weekly vs. Bi-weekly
CDLAWNCARE
04-12-2014 01:48 PM
04-13-2014 06:03 PM
by kslawn
9 332
Weed ID help
TwinBrosLC
04-12-2014 10:39 AM
04-13-2014 07:40 AM
by stevef1201
4 164
Lexington, KY
acrajchel
04-07-2014 01:06 PM
04-11-2014 09:49 PM
by acrajchel
1 137
Food Plot Management
BlackRain75
04-11-2014 10:20 AM
04-11-2014 03:51 PM
by Steve
4 134
Estimating a job
acrajchel
04-08-2014 11:07 AM
04-11-2014 03:32 PM
by Steve
6 304
New Boomless Sprayer!
BlackRain75
01-03-2014 01:01 PM
04-11-2014 03:25 PM
by Steve
11 1,011
Hello....
SWFloridaLawns
04-10-2014 06:15 PM
04-11-2014 02:28 PM
by Steve
2 128
» Popular Tags
4wd 34'' aerator bid charge christmas light hanging christmas lighting color jet courtesy call credit card processing cultivation customers decorating echo ecosymbiosis escrow exmark ferris first truck florida flower bed cultivation price fs90r fundraiser gopherhaul grass gravely holiday holiday lighting honda how much to charge introduction lawn care lawn care business book lawn care business show lawn service leaf removal lighting marketing mechanic mowing mowing clarksville mulch native plants new buisness new business online classifieds organize outdoor environments payday pb500t podcast reo requests riding mower rotating scag season seo social media starting a business start up lawn care business steve stihl top dresser toro trailer truck turfgrass consulting walker winter services
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 12:09 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 12:09 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy