Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Lawn Care, Landscaping, and Property Management Forums > General Talk

General Talk If it doesn't fit anywhere else, post it here.

Referrals through friends and employees


General Talk

If it doesn't fit anywhere else, post it here.
Reply
 
Thread Tools Search this Thread
  #1  
Old 03-31-2010, 08:16 AM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,595
Rep Power: 10
Steve has disabled reputation
Default Referrals through friends and employees

One of our forum members operates a jewelry store and is always looking for ways to expand his business. I find it fun to take the marketing ideas we have talked about for other uses and apply them to this kind of business.

In a jewelry store I was thinking about what kind of percentages you can play with and use when creating a referral program.

Surely there must be a national average of what sales staff gets per sale.

Instead of giving the % sale to the sales staff, could you create a business card sized discount card that maybe offers a discount for a preferred customer?

Could you then have a section for a person's name on the card where you can hand them out to friends, family or co-workers. The person who gets the card can fill in their name. On the card it says the bearer is entitled to a X % preferred customer discount.

Maybe it has an expiration date on it to control the testing of the card. Also it might sale can not be combined with any other offer as well as this card must be surrendered at time of purchase.

The friend who was initially given this card can fill in their name and then hand them out to their friends. They can say, 'oh I am really tight with the owner and the owner gave me a preferred customer card.'

This then becomes a gift card in a sense.

As these cards come in, you keep track of who initially handed it out. Then you can give them a referral fee based on possibly a % of the final sale.

So in the end, the bearer gets a discount and the person who gave the bearer the card, gets some cash from the sale.

You could also give a handful of these cards out to each new customer you get to entice them to hand the cards out to their friends and family members.

Such referrals should really help improve the bottom line and bring in a lot of people.

What is your view on that?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 03-31-2010, 08:27 AM
CHEESE2009's Avatar
CHEESE2009 CHEESE2009 is offline
Dr. Scott - Ruler of the Underworld
 
Join Date: Mar 2009
Location: Switzerland, Grindelwald
Age: 73
Posts: 4,475
Rep Power: 10
CHEESE2009 is on a distinguished road
Default

Lawn care business tipsLawn Care Business Book
I have tried referral systems before, but I have never thought of doing that!

It is worth a shot for sure!

It's kind of like a pyramid scheme, without the scam!

Doing this sort of thing with lawn service however, we would need to put in bold lettering our areas of service.

Other than that, this is an amazing idea. I already spent an arm & leg this month on gear & materials, though I will surely try this out in the near future!
Reply With Quote
  #3  
Old 03-31-2010, 11:36 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,595
Rep Power: 10
Steve has disabled reputation
Default

Well if you think about it, if you are already planning on giving a sales person a certain percentage of the sale to make the sale, why not harness your friends, families and customers to become sales people and give them that same percentage?

I think this may work better where you have a higher profit margin than a lower one.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Hiring friends Steve General Business Discussions 2 10-31-2008 12:27 PM
Are more of your friends.. Steve General Talk 4 12-02-2007 07:52 PM
Question about referrals landonkade Lawn Care Marketing & Post your marketing material for review! 11 10-16-2007 08:53 PM
How important are referrals? Steve General Business Discussions 1 06-28-2007 06:27 PM
Discount for 'friends' Steve Show Off - Picture Post - Photo Gallery 5 02-09-2007 10:17 PM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Belt dealer problem
googus
Today 08:45 AM
Today 09:55 AM
by Dan Tanner
1 28
Good help is hard to find
Hanks Lawn Care Services
11-19-2014 03:27 PM
Today 07:00 AM
by stevef1201
6 134
Contract or no contract?
TRV
Yesterday 09:18 PM
Yesterday 09:18 PM
by TRV
0 36
Billboards for marketing
ExtremeLawncareServices
11-16-2014 08:39 PM
Yesterday 09:17 PM
by Chilehead
10 279
New website
Chilehead
Yesterday 04:39 PM
Yesterday 06:40 PM
by Dan Tanner
1 37
Beginner Mistakes:...
Steve
01-31-2007 12:45 PM
Yesterday 04:35 PM
by Chilehead
14 5,886
How to: Use Thumbtack...
acrajchel
11-17-2014 06:39 PM
Yesterday 02:55 PM
by biglee
14 383
What is going on with...
biglee
11-14-2014 03:04 PM
Yesterday 02:50 PM
by biglee
40 844
Peco Bagger
AGPS
11-18-2014 02:20 PM
Yesterday 01:56 PM
by AGPS
7 191
My site is on fronts page
tbtigers03
11-14-2014 05:58 PM
11-19-2014 05:34 PM
by Steve
14 392
My advice for new guys
avetslawncare
11-15-2014 09:32 AM
11-19-2014 01:47 PM
by biglee
10 395
Lawn Care business...
crieg122
10-23-2014 02:23 PM
11-19-2014 12:39 PM
by acrajchel
28 1,767
raking leaves ?
robert8509
10-22-2014 10:19 PM
11-18-2014 04:24 PM
by acrajchel
14 1,384
Leaf removal
madmedic8575
10-24-2014 05:14 PM
11-17-2014 07:34 PM
by acrajchel
6 1,135
sod job
SGlawncare
10-30-2014 09:21 PM
11-17-2014 07:10 PM
by acrajchel
7 706
Customer wants me to...
Mr. Mow
11-09-2014 07:13 AM
11-17-2014 06:48 PM
by acrajchel
10 451
Hello!
Brian3137
11-11-2014 07:15 PM
11-17-2014 06:46 PM
by acrajchel
14 396
small biz in Phoenix,AZ
anthonyramos1
11-08-2014 09:35 PM
11-17-2014 05:59 PM
by acrajchel
2 269
Client won't pay...
WesleySnips
10-30-2014 03:53 PM
11-17-2014 05:37 PM
by acrajchel
22 1,285
Government contracts
avetslawncare
11-15-2014 08:50 AM
11-17-2014 12:59 PM
by Steve
2 191
Need help on deciding a...
Brian3137
11-10-2014 06:32 PM
11-17-2014 12:44 PM
by Steve
12 458
West cost lawn prices
SGlawncare
10-09-2014 10:51 PM
11-16-2014 07:54 AM
by stevef1201
8 1,530
These are the days on...
ExtremeLawncareServices
03-22-2014 10:12 AM
11-16-2014 12:20 AM
by SGlawncare
172 13,787
So how do you guys...
Mr. Mow
10-26-2014 08:55 AM
11-15-2014 08:44 AM
by avetslawncare
14 1,639
Truck, Trailer,...
hawthornelawncare
12-23-2011 01:01 AM
11-13-2014 08:35 AM
by jrs.landscaping
81 31,667
The most dangerous part...
Steve
10-06-2014 03:45 PM
11-12-2014 05:05 PM
by stevef1201
14 1,612
A little hang up in snow...
stevef1201
11-08-2014 07:05 AM
11-12-2014 12:51 PM
by Steve
4 370
Hi to you NOTHERNERS
stevef1201
11-11-2014 05:56 PM
11-12-2014 12:45 PM
by Steve
1 222
Bi-weekly winter...
lxarth
11-04-2014 08:37 PM
11-12-2014 10:06 AM
by WesleySnips
9 567
taking first steps...
sizemorelawncare
11-10-2014 08:24 PM
11-11-2014 01:21 PM
by Steve
1 258
Back Pack Blower
Ian Lovejoy
11-09-2014 08:41 AM
11-11-2014 08:12 AM
by Just for Cuts
4 328
Business Cards
crieg122
10-25-2014 01:03 PM
11-11-2014 07:56 AM
by Just for Cuts
12 1,255
How the unregister?
alive101
11-04-2014 07:39 AM
11-10-2014 01:48 PM
by Steve
4 554
Belt adjustment question
googus
11-05-2014 06:43 AM
11-10-2014 01:38 PM
by Steve
5 459
New parking area
ExtremeLawncareServices
11-07-2014 09:47 PM
11-10-2014 01:25 PM
by Steve
2 286
Podcast
Shark1611
11-07-2014 05:42 PM
11-10-2014 11:41 AM
by Steve
1 254
hi, from Minnesota
rjklohn
11-07-2014 02:21 AM
11-07-2014 01:44 PM
by Steve
1 268
New to snow plowing
SS.Lawncare
11-05-2014 04:00 PM
11-07-2014 01:21 PM
by Steve
6 497
New Member
tonyap
11-05-2014 10:35 PM
11-07-2014 01:15 PM
by Steve
1 319
New to the business
jcurr33
11-05-2014 03:21 PM
11-07-2014 01:11 PM
by Steve
1 365
Lines
Matther777
11-04-2014 02:19 PM
11-07-2014 12:54 PM
by Steve
1 405
hello, new to this site
tonyorwig
10-31-2014 10:49 PM
11-04-2014 02:24 PM
by tonyorwig
3 603
Aloha from Hawaii.
Gary R
11-02-2014 12:44 AM
11-03-2014 03:02 PM
by Steve
1 508
Pavers
crieg122
10-28-2014 03:49 PM
10-31-2014 01:49 PM
by Steve
6 816
Hi Steve From West...
Mr. Mow
10-21-2014 02:59 PM
10-31-2014 12:56 PM
by Steve
5 1,129
Got my first lawn job...
SGL1
06-11-2014 10:19 PM
10-31-2014 10:53 AM
by Max Wagner
30 3,238
Gie-review / What's new...
ExtremeLawncareServices
10-25-2014 10:19 AM
10-31-2014 10:30 AM
by ExtremeLawncareServices
7 1,053
Business Name
sanchez5
10-29-2014 12:55 AM
10-31-2014 06:51 AM
by ringahding1
10 924
"Price...
Mr. Mow
10-30-2014 04:21 PM
10-31-2014 06:48 AM
by ringahding1
3 730
Help a brother...
tbtigers03
09-28-2014 12:41 PM
10-31-2014 06:41 AM
by ringahding1
15 2,608
» Popular Tags
4wd aerocore apartment bid apartment complex bid billy goat brushcutter bush charge christmas deliquentaccounts ditches employee problems equipment rental estimate exmark ferris first truck foreman georgia gopherhaul gravely holiday how much to charge how to bid husqvarna hydraulic installation introduction jobs kawasaki landscape services lawn lawn care lawn care business podcast lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care seo lawn care website lawn care website seo managing a lawn care business marketing mowing mr dave mulch mulch price new business ordinance podcast push versus ride redmax reo savannah scag v-ride seo shreaded small engine repair starting a business start up lawn care business steep lawns toro tractor auger trailer trimmer rack truck new used landscape walker won't return wood wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 01:53 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 01:53 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy