Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

Final Advertisement


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #11  
Old 02-11-2010, 09:53 PM
CHEESE2009 CHEESE2009 is offline
Dr. Scott - Ruler of the Underworld
 
Join Date: Mar 2009
Location: Switzerland, Grindelwald
Age: 75
Posts: 4,473
Rep Power: 0
CHEESE2009 is on a distinguished road
Default

Quote:
Originally Posted by ProCut TM View Post
it's cheaper to leave it B&W and print on colored paper.

Yes it is, though I did that last year & I want to try something new.


I don't like seeing the CATCH on there either I think it will hurt more than help

Well it's not that intimidating of a catch. You get me a customer, you get a $15.00 buffet certificate, a free fall cleanup which is a $100.00 value.

When they look at it, they will say, "what a phony catch, this company must be crazy" as they call up their neighbor.

I will give some of them a $65.00 service fee per month without getting me any customers (I will write 0 in the box), though I figured I'm already giving them enough, so without putting in some form of catch I would be shooting myself in the foot. At $65.00 they either hire me or they don't & it doesn't bother me. So I make it work to my benefit, kinda like bartering. You hire me along with your neighbor, you both get a less expensive service bill.

I want them to KNOW that I am offering such a great deal. If I just basically put, "$65.00 for lawn service" they would say, "that's probably what everyone charges anyway, open the garbage"

though with the catch, they know it's a deal & will be more interested in researching my competition & finding out if my offer is in fact the best.

Another example:

If I saw a lemonade stand that said, "$1.00 a glass", I'd assume it's the regular price throughout the town, the sign failed to make me believe that it's a good offer & I will most likely pass.

If I saw a lemonade stand that said, "If you & your friend each buy a glass of lemonade, each glass will only be 50cents each!"

This sign will make me believe that I am getting a better offer than usually, that I have a golden opportunity at the moment, & I will act upon it & buy my friend & I a glass of lemonade.

-/-/-/

There are also deals where if you buy one burger, it's $1.50, if you buy two burgers, each burger will only cost you $1.25.... You put in a bit more $-effort-$ (though you don't have to) & you get double of what you want for a better price.

I would like a burger right now.

Breezomatic
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #12  
Old 02-11-2010, 10:15 PM
XtreemGreen XtreemGreen is offline
Senior Member
 
Join Date: Sep 2008
Location: Pasco, Fla
Age: 45
Posts: 429
Rep Power: 8
XtreemGreen is on a distinguished road
Default

Lawn care business tipsLawn Care Business Book
I agree with ProTurf... B/W is cheaper.. So try this... Make 100 or 200 in color and see how it goes... Because the majority of those fliers are going into the trash.. That equals money wasted..

Years ago I printed all color on colored paper...Although I got all the paper free and did all the printing myself, I didnt get a single call out of 500 fliers affering "first month free"...

but I am cheap and find the cheapest way to do everything..
__________________


In Memory of My Dad..1943-2008..Gary "Snuffy" Smith
Reply With Quote
  #13  
Old 02-12-2010, 02:10 AM
CHEESE2009 CHEESE2009 is offline
Dr. Scott - Ruler of the Underworld
 
Join Date: Mar 2009
Location: Switzerland, Grindelwald
Age: 75
Posts: 4,473
Rep Power: 0
CHEESE2009 is on a distinguished road
Default

Quote:
Originally Posted by XtreemGreen View Post
I agree with ProTurf... B/W is cheaper..

White Paper + Black Ink = Crap, useless.

White Paper + $Colored Ink$ = Similar price as $Colored Paper$ + Black Ink

Colored Paper + Colored Ink = Is what I'm aiming for, some off white heavy duty paper. Sure it's more expensive, but flyers have been a waste of money from the beginning of time.

If the potential customers have a problem with the design of my flyer, too bad for them. Only lower end properties are receiving it anyway.

Other than these flyers (1/4th of my marketing campaign), the only other thing I plan on doing this year is selling my services personally to people I meet.


So try this... Make 100 or 200 in color and see how it goes... Because the majority of those fliers are going into the trash.. That equals money wasted..

Either way flyers no matter what color, shape or form, they are all a waste of money. The only thing that actually matters is if the customer receives my business card which will be folded into the flyer.

My flyer is a simple promotion & nothing more.


Why is there a toothpick inside of my club sandwich?
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Holiday lighting advertisement Steve Lawn Care Marketing & Post your marketing material for review! 1 10-29-2008 06:58 AM
Matt's newspaper advertisement Steve Lawn Care Marketing & Post your marketing material for review! 7 03-14-2008 05:55 AM
final name rudeboy General Talk 11 08-13-2007 04:28 PM
Advertisement - promoting owner Steve General Business Discussions 2 03-20-2006 06:36 PM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Hello from Alabama
pruzilla
Today 01:20 PM
Today 04:33 PM
by Steve
1 9
Hello from Centreville!
Daveylawns
05-23-2016 09:04 AM
Yesterday 04:08 PM
by Steve
1 51
Laying new grass, Sod...
WarriorLandscapingCAN
05-23-2016 10:07 AM
05-23-2016 08:41 PM
by Steve
1 41
I need some aeration...
rootytalbot
08-14-2015 12:32 PM
05-23-2016 09:06 AM
by Daveylawns
10 3,749
To mow weekly or Biweekly
WarriorLandscapingCAN
05-11-2016 04:09 PM
05-22-2016 11:45 AM
by jrs.landscaping
8 257
Prolin
rmccutchan
05-21-2016 04:53 PM
05-21-2016 06:36 PM
by rmccutchan
2 59
Upgraded to a new mower
Stevenor92
05-17-2016 08:17 PM
05-20-2016 07:08 PM
by Stevenor92
8 182
Intro
LaraRahmani
05-18-2016 02:54 PM
05-19-2016 02:43 PM
by Steve
2 96
Best Push Mower You Have...
markty
05-14-2016 03:46 PM
05-18-2016 07:34 PM
by Stevenor92
4 168
New mower!!!!
Stevenor92
05-18-2016 03:46 AM
05-18-2016 06:39 PM
by Stevenor92
2 99
Say Hello !!!
Steve
03-19-2007 11:18 AM
05-18-2016 02:59 PM
by LaraRahmani
1,249 434,526
Stupid idea?
hopolb33
05-13-2016 11:25 AM
05-16-2016 11:22 AM
by Steve
1 138
Planting SKYBOUND CEDARS
FrankieeLawnz
05-13-2016 03:59 PM
05-16-2016 11:21 AM
by Steve
1 125
Edging Fad...
Tree geek
05-10-2016 11:29 PM
05-15-2016 11:12 PM
by Tree geek
2 168
Business Overload
Chilehead
05-06-2016 09:27 PM
05-13-2016 11:15 AM
by Steve
11 359
Hello from great state...
Cel1980
05-11-2016 09:00 AM
05-13-2016 11:07 AM
by Steve
2 143
Did this job free to...
JJand M Lawncare
05-02-2016 02:33 PM
05-11-2016 03:54 PM
by JJand M Lawncare
10 403
How to tell Cust. to...
GeeGood
04-09-2008 09:55 PM
05-09-2016 07:08 PM
by JJand M Lawncare
16 5,497
Echo SRM 230 trouble.
Jack Rabbit
05-08-2016 06:16 PM
05-08-2016 11:22 PM
by Just for Cuts
1 138
Toro ZTR Issues
rsanchez1203
05-06-2016 09:27 PM
05-07-2016 10:26 AM
by Steve
2 161
Correct way to quote a...
WarriorLandscapingCAN
05-02-2016 11:52 AM
05-03-2016 10:59 AM
by Steve
1 269
Having an issue with...
Mr. Mow
04-27-2016 03:58 PM
04-28-2016 05:04 AM
by Sprinkler Buddy
2 279
Hello From Virginia
JJand M Lawncare
04-25-2016 01:02 PM
04-27-2016 05:20 PM
by Steve
5 319
» Popular Tags
advertising become an entrepreneur best mower be your own boss break business education business help business management contractor hacks deck lift dethatcher edging entrepreneur entrepreneur education estimates free lawn care fuel problems fuel pump half moon blade hydro increase customers jjandm lawncare landscape landscape design landscaping landscaping design company landscaping richmond va landscping lawncare lawn mowing lawnservice lowering grade marketing mulch new business planting plowing raising grade residential lawn care richmond va richmond virginia lawn care roundup safety scag snowblower snow plowing snow shovel solo solo backpack sprayer start a business start a lawn care business start business start up swzt toro timecutter tree tree pics tree service video walk behind what to charge work from home
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 04:54 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 04:54 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy