Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > General Business Discussions

General Business Discussions A place to talk about general business discussions.

Business strategy - in tough times experiment more


General Business Discussions

A place to talk about general business discussions.
Reply
 
Thread Tools Search this Thread
  #1  
Old 04-20-2009, 09:31 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 36,431
Rep Power: 10
Steve has disabled reputation
Default Business strategy - in tough times experiment more

We have been talking a lot more on the forum here about expanding the amount of services to offer in order to try and widen the net we scoop customers up with.

If we only offer one service and a potential customer isn't interested in that service at the moment, they will pass us by. We can spend a lot of money on marketing and we simply didn't connect with the customer.

However if we find competition heating up and to defend ourselves we offer a broader array of services, we can get more bang for our marketing buck.

To take a look at this concept in a bigger picture. Let's look at the latest big business deal. Oracle just bought Sun Microsystems Inc. Why do you ask? Let's look into the article about it.

Oracle to buy Sun Microsystems for $7.4 billion - "The acquisition announced Monday illustrates how some of the biggest and richest technology companies are racing to become one-stop shops for corporate and government customers..... . The companies hope to find more hooks into customers and use those relationships to sell other kinds of stuff...."

Now isn't that interesting? Do you feel you could adopt this strategy when the economy is in a downturn? Could you broaden the services you offer in hopes of finding more hooks into customers and use those relationships to sell other kinds of stuff.

What's your view on this?
Attached Images
File Type: jpg scoop-customers.jpg (115.8 KB, 1 views)
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 04-20-2009, 10:02 PM
majoe7 majoe7 is offline
Senior Member
 
Join Date: Feb 2009
Location: Florida
Posts: 184
Rep Power: 6
majoe7 is on a distinguished road
Default

Lawn care business tipsLawn Care Business Book
Could you broaden the services you offer in hopes of finding more hooks into customers and use those relationships to sell other kinds of stuff?

A suggest to all of you is to stand out in front of your clients homes with a pen and paper. Try to write down all the services you can offer to your client, IE; Not only the standards like, mowing, edge, line trimming, blow, mulching and flowering but how about small home repairs, change out of outside lights, gutter cleaning, touch up on home (paint), putting up Christmas lights or decorations, cleaning out and organizing garages and shelving in the house or garage, the list can go on and on. Just use your imagination and stay with in your realm

I just took over this account and reviewed with this client what services I do and gave her a hard copy of it as will so she can reference it later, just in case she needs something done. As we were speaking, she stated that she needs her 2nd story windows cleaned. About 12 of them. I told her that I could do it and it would take me about 2 – 3 hours to do. She said okay and just bill me. I asked her if she wanted to know the price and she says, “No, because I’m not going up there to clean them,(we are outside and she is looking up at them) whatever you charge is okay with me”. So tomorrow I am cleaning some windows and adding maybe a service that can happen several times a year.

Last edited by majoe7; 04-20-2009 at 10:06 PM.
Reply With Quote
  #3  
Old 04-21-2009, 12:00 AM
swstout's Avatar
swstout swstout is offline
Steve
 
Join Date: Jan 2009
Location: Canastota, NY
Age: 65
Posts: 1,082
Rep Power: 7
swstout is on a distinguished road
Default Other Services you can offer

Quote:
Originally Posted by Steve View Post
We have been talking a lot more on the forum here about expanding the amount of services to offer in order to try and widen the net we scoop customers up with.

If we only offer one service and a potential customer isn't interested in that service at the moment, they will pass us by. We can spend a lot of money on marketing and we simply didn't connect with the customer.

However if we find competition heating up and to defend ourselves we offer a broader array of services, we can get more bang for our marketing buck.

To take a look at this concept in a bigger picture. Let's look at the latest big business deal. Oracle just bought Sun Microsystems Inc. Why do you ask? Let's look into the article about it.

Oracle to buy Sun Microsystems for $7.4 billion - "The acquisition announced Monday illustrates how some of the biggest and richest technology companies are racing to become one-stop shops for corporate and government customers..... . The companies hope to find more hooks into customers and use those relationships to sell other kinds of stuff...."

Now isn't that interesting? Do you feel you could adopt this strategy when the economy is in a downturn? Could you broaden the services you offer in hopes of finding more hooks into customers and use those relationships to sell other kinds of stuff.

What's your view on this?
The number 1 thing you can do that will lead to more you can offer is ask! Ask what other services you need? What are you looking for? How can I help you? You can try to guess, you can try to second guess, but , what does that get you? Ask them to think about it and get back to you!

By asking Real Estate companys what they needed, I found that they wanted foreclosed homes cleaned, rugs shampooed, walls with picture hole filled in and re-painted, etc. I also found they need properties winteriszd. They pay $50.00 per property ($100.00 if property has a sprinkller system). A good Fall extra income. Properties that I will leave brochures at!

Their suggestions (wants - needs) can and will lead to new services to offer.

Steve
__________________


Reply With Quote
  #4  
Old 04-21-2009, 12:13 AM
swstout's Avatar
swstout swstout is offline
Steve
 
Join Date: Jan 2009
Location: Canastota, NY
Age: 65
Posts: 1,082
Rep Power: 7
swstout is on a distinguished road
Default After thought

Quote:
Originally Posted by swstout View Post
The number 1 thing you can do that will lead to more you can offer is ask! Ask what other services you need? What are you looking for? How can I help you? You can try to guess, you can try to second guess, but , what does that get you? Ask them to think about it and get back to you!

By asking Real Estate companys what they needed, I found that they wanted foreclosed homes cleaned, rugs shampooed, walls with picture hole filled in and re-painted, etc. I also found they need properties winteriszd. They pay $50.00 per property ($100.00 if property has a sprinkller system). A good Fall extra income. Properties that I will leave brochures at!

Their suggestions (wants - needs) can and will lead to new services to offer.

Steve
By doing this, you show you care as much about their business as you you do yours!
__________________


Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
Smart business strategy or not? Steve General Business Discussions 0 06-28-2007 11:39 PM
Creative marketing experiment Steve Lawn Care Marketing & Post your marketing material for review! 4 02-24-2007 12:18 AM
Be willing to experiment and fail! Steve General Business Discussions 3 01-29-2007 03:48 PM
Marketing strategy Steve Lawn Care Marketing & Post your marketing material for review! 1 11-27-2006 10:24 PM
Job Sheet Times cakin Gopher Software Support Archived Question & Answers - Read Only 1 03-16-2005 11:49 PM

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Incorporating &...
WesleySnips
Yesterday 09:39 PM
Today 03:47 AM
by Sprinkler Buddy
1 52
Hello from Kentucky
TRV
09-30-2014 05:42 PM
Yesterday 09:21 PM
by TRV
3 155
Mowing the hills
EyeCatchersNow
07-08-2014 12:22 PM
Yesterday 05:57 PM
by Steve
21 1,876
Real Estate??
tbtigers03
09-30-2014 06:43 PM
Yesterday 05:01 PM
by stevef1201
5 210
John Deere z235 Deck
WesleySnips
09-29-2014 06:02 PM
Yesterday 04:38 PM
by WesleySnips
5 257
Sprinkler head guards...
Sprinkler Buddy
09-27-2014 04:55 AM
Yesterday 02:50 PM
by Sprinkler Buddy
6 459
Look out Bob Villa -...
Mr Dave
09-30-2014 10:06 AM
Yesterday 02:19 PM
by Steve
5 228
Question?what should I...
dalvan0
09-24-2014 11:10 PM
Yesterday 01:39 PM
by Steve
17 848
Whe does Mowing season...
jack2048
09-30-2014 07:05 AM
Yesterday 01:38 PM
by jack2048
4 222
Kohler command carb...
ExtremeLawncareServices
09-21-2014 03:09 PM
Yesterday 01:30 PM
by Steve
26 1,188
Help a brother...
tbtigers03
09-28-2014 11:41 AM
Yesterday 01:26 PM
by Steve
7 409
Give Me Your Problems
ellakit
09-30-2014 04:10 PM
09-30-2014 04:10 PM
by ellakit
0 17
Say Hello !!!
Steve
03-19-2007 11:18 AM
09-30-2014 03:53 PM
by ellakit
1,188 336,327
Falling into business
stellarmowing
09-28-2014 04:35 PM
09-30-2014 02:17 PM
by Steve
4 370
hey
sizemorelawncare
09-28-2014 08:12 PM
09-29-2014 03:10 PM
by Steve
2 297
Update on LawnsAway and...
Ian Lovejoy
09-28-2014 10:24 AM
09-29-2014 03:09 PM
by Steve
2 352
Need to figure out how...
tjslawnde
09-28-2014 10:31 AM
09-29-2014 03:05 PM
by Steve
4 364
Aerocore Deck?
wdrdoctor
09-26-2014 06:21 PM
09-29-2014 02:36 PM
by Steve
3 487
Hello from CNY
arazucontracting
09-22-2014 06:07 PM
09-29-2014 02:33 PM
by Steve
3 744
How to price lawn mowing.
jack2048
09-24-2014 04:18 PM
09-29-2014 02:27 PM
by Steve
4 603
Pricing ????
6295danny
01-14-2013 07:54 PM
09-29-2014 02:22 PM
by Steve
35 6,616
30 Inch Push Mowers Pros...
Billy Goat
06-27-2013 08:07 PM
09-27-2014 04:11 PM
by SGL1
30 7,147
Replacing a Shindi T-27
Dan Tanner
09-13-2014 12:59 PM
09-26-2014 04:16 PM
by stevef1201
5 1,125
Looking for feed back on...
ExtremeLawncareServices
09-17-2014 08:38 AM
09-25-2014 09:18 AM
by ExtremeLawncareServices
10 1,155
These are the days on...
ExtremeLawncareServices
03-22-2014 09:12 AM
09-25-2014 08:01 AM
by ExtremeLawncareServices
124 9,357
Trying something new,...
ExtremeLawncareServices
09-21-2014 09:07 PM
09-23-2014 11:13 AM
by Steve
4 838
This sucks...
Matther777
09-18-2014 04:56 PM
09-22-2014 08:02 PM
by ExtremeLawncareServices
11 1,213
Not sure, but anyone do...
SnowRemoval2k14
09-22-2014 12:10 AM
09-22-2014 04:49 PM
by Steve
1 784
Tribulations of working...
stevef1201
09-13-2014 08:37 AM
09-22-2014 04:45 PM
by Steve
9 1,112
Mulching beds
Bradcook21
09-21-2014 07:43 AM
09-22-2014 04:43 PM
by Steve
3 854
Scag turf tiger hydrolic...
ExtremeLawncareServices
09-04-2014 10:55 PM
09-22-2014 04:35 PM
by Steve
12 1,478
2014 Gie-expo
ExtremeLawncareServices
08-19-2014 11:22 PM
09-21-2014 09:23 PM
by ExtremeLawncareServices
3 1,520
Mowing 7 acres
avetslawncare
08-31-2014 04:24 PM
09-19-2014 03:29 PM
by acrajchel
6 1,735
snowplowing
jshak40
09-01-2014 07:20 AM
09-19-2014 11:49 AM
by Steve
23 2,168
Lowballers scrubs &...
Darksteel
01-13-2014 07:35 AM
09-18-2014 06:32 PM
by Northwoods Outdoors
58 7,557
Hello from upstate NY!
A&MLawn&Snow
09-18-2014 11:19 AM
09-18-2014 04:10 PM
by Sprinkler Buddy
2 947
Price to apply fertilizer
SS.Lawncare
09-15-2014 11:10 AM
09-18-2014 01:16 PM
by Steve
9 1,130
Trailer tires
J.A.S.LawnService
09-01-2014 10:17 AM
09-17-2014 09:57 PM
by curts lawn care
4 1,566
new to the forum
SGlawncare
09-16-2014 11:20 PM
09-17-2014 08:29 PM
by curts lawn care
3 955
Help With Snow Blowing...
Robertf31
09-13-2014 10:55 PM
09-17-2014 12:34 PM
by Steve
11 1,325
Non-Stop Summer?
SouthallMowing
09-14-2014 10:51 PM
09-17-2014 10:48 AM
by stevef1201
6 1,079
Poll - net income
Dan5082
11-15-2010 08:08 PM
09-16-2014 04:44 PM
by jrs.landscaping
12 3,831
Getting lowballed!
PineHillLawn
06-27-2012 07:23 AM
09-16-2014 01:25 PM
by jrs.landscaping
24 5,571
Compare this summer to...
Steve
09-03-2014 12:52 PM
09-16-2014 11:20 AM
by Hanks Lawn Care Services
15 1,755
thinking about throwing...
veteranslawncaresystems
09-09-2014 10:31 PM
09-15-2014 03:41 PM
by Steve
12 1,480
Hello
Robertf31
09-12-2014 10:34 PM
09-15-2014 03:17 PM
by Steve
2 971
Newbie......Again
Jibber
09-13-2014 12:17 PM
09-15-2014 02:54 PM
by Sprinkler Buddy
2 1,099
need help with starter...
GoGreenerKS
09-12-2014 04:23 PM
09-15-2014 02:25 PM
by Steve
3 1,023
Brake job!
kslawn
08-30-2014 07:49 AM
09-15-2014 02:16 PM
by Steve
12 1,842
Hello
jawnebgoode
08-28-2014 08:37 PM
09-15-2014 02:15 PM
by Steve
3 1,567
» Popular Tags
2wd 4x4 aerocore apartment complex article marketing auger bid billy goat brushcutter blades care charge christmas collections collections subcontractor equipment rental exmark ferris foreman four wheel drive gopherhaul grass gravely growing a lawn care business health hills honda how much to charge husqvarna installation john deere quik trac landscape services lawn lawn care lawn care business lawn care business book lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care website lesco marketing mechanic monthly mr dave mulch mulch price new buisness new business new mower podcast pto running a business scag schedule scripts search engine optimization seo small engine repair starting a business starting a lawn care business steve stihl theft toro toro grand stand trailer trimmer rack walk behind walker
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 07:26 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 07:26 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy