Goodie idea to give to help retain customers

[Steve]

In a previous post we were talking about how new customers should be sent a letter and some type of gift to help improve customer retention and minimize buyers remorse. You can read the post here. http://www.gopherforum.com/showthread.php?t=7613 What I was thinking is creating some cards that you could give as a gift. Here is what you do. Find local historic sites in your township or local area. Take a picture of it and create a blank card. It could be used by your customer in many ways. Then package a half a dozen or so cards and envelopes in a larger envelope, with a customer appreciation letter. The customer letter could say Thank you for choosing us to provide you top notch lawn care service. To show our appreciation, we have enclosed these cards which feature images of local historic landmarks. Use them to reach out to friends and family. It will show them some of the landmarks that make our town unique. These photos were taken by Joe Smith, who is an avid photographer. Thank you again for choosing us. Sincerely, Joe Smith You could also give these out to your all your customers at different times of the year. During the holidays you could take photos of Holiday decorations around the town.

__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.