Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Franchise Building, Entrepreneurs, Business Leaders, & Innovators Discussions

Franchise Building, Entrepreneurs, Business Leaders, & Innovators Discussions Are you interested in starting your own lawn care franchise or are you interested in buying into one? Let's talk about different franchise opportunities and how to build your own franchise. Also we discuss different entrepreneurs who inspire us!

Ben & Jerry's Franchise article


Franchise Building, Entrepreneurs, Business Leaders, & Innovators Discussions

Are you interested in starting your own lawn care franchise or are you interested in buying into one? Let's talk about different franchise opportunities and how to build your own franchise. Also we discuss different entrepreneurs who inspire us!
Reply
 
Thread Tools Search this Thread
  #1  
Old 11-25-2007, 10:49 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 37,979
Rep Power: 10
Steve has disabled reputation
Default

Franchises can be a great concept for some but there is always a risk. Nothing is guaranteed to make money.

This article talks about a few business owners who started a Ben & Jerry's ice cream store and found themselves in big financial troubles.

One entrepreneur had started the store with $220,000 she was lent from her elderly parents retirement fund! Ouch!

Sometimes you want to jump into a fully functional turn key operation and you figure if you buy into a franchise with $220,000 you will no doubt make a profit. It doesn't always work out that way.

Think about all the mistakes you have made with your business right now. Think about how much those mistakes cost you. But when you go and bet the ranch on a business and you have never run a business before, Yikes! Look out. Things can get pretty ugly.

What's your take on all this?

Ben & Jerry’s Bitter Crunch - Alan Sherman and his wife, Shannon, are among the unsuccessful ones. The couple opened their shop in Blacksburg, Va., in 2004. They say they built their business plan based on information in a 2004 Ben & Jerry's franchising circular, a disclosure document sent to prospective new owners. The circular stated that the average Ben & Jerry's store would bring in $364,892 in gross sales. But the Shermans soon realized their shop wouldn't ring up nearly that amount. They say they've already lost a half-million dollars, and will likely lose thousands more as they continue pumping cash into the business to avoid defaulting on loans.

__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


  #2  
Old 11-26-2007, 06:22 PM
StartALawnCareBusiness's Avatar
StartALawnCareBusiness StartALawnCareBusiness is offline
Keith
 
Join Date: May 2007
Posts: 731
Rep Power: 0
StartALawnCareBusiness is on a distinguished road
Default

Lawn care business tipsLawn Care Business Book
When I think of franchises, I think of things like the above store or Subway or McDonalds. *The franchisee is running his own business but the franchiser is basically in control of the method in which the store functions.

The franchiser controls:
Name
Logos
Store Layout
Products offered
Uniforms
Accounting practices
etc.

It would be neat if a franchise offered more of a lienient atmosphere. *Maybe the franchisee could pick and choose ala-carte from a menu of corporate support services and product offerings.

Will you more likely buy into the franchise philosophy if this becomes the case?

Keith



__________________
Start a profitable lawn care business.
Reply With Quote
  #3  
Old 11-26-2007, 06:30 PM
Steve's Avatar
Steve Steve is online now
Administrator
 
Join Date: May 2003
Posts: 37,979
Rep Power: 10
Steve has disabled reputation
Default

That is a very good question.

Here is my thought on it.

People buy into a franchise because the system works more often than it doesn't. They want a system that is a no brainer. They want a turn key operation.

When franchises are new, they tend to allow for more experimentation from their franchisees. There is a lot that can be learned from such experimentation.

But then on the flip side, as you grow and get more established, you want your franchisees to really fall into line because this is what the customer expects. The customer visits a franchise because they know the sandwich they are buying in FL is the same they buy in TX. Etc. The customer becomes accustomed to the franchise feel and they want that comfort when they walk in the door.

After saying all that can you say for the purposes of this discussion, if you were to open a franchise tomorrow, what would it be and what would you want to experiment with?
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote
Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Best Push Mower You Have...
markty
05-14-2016 03:46 PM
Today 11:19 AM
by mowandblow1980
24 932
Is it too late?
Cpadgett
05-28-2016 09:10 AM
Today 11:07 AM
by mowandblow1980
13 549
3 Applications or 5...
stansg1fresh
02-18-2013 12:02 PM
Today 10:35 AM
by Steve
7 1,455
Business Overload
Chilehead
05-06-2016 09:27 PM
Yesterday 03:41 PM
by SGL1
20 833
Spot checked by...
Just for Cuts
06-28-2016 02:34 PM
06-29-2016 05:14 PM
by Steve
2 54
Chemical Applications
acrajchel
06-24-2016 06:44 PM
06-29-2016 05:11 PM
by Steve
3 95
Great Arborist Ladder
SGL1
06-04-2016 09:56 AM
06-28-2016 08:04 PM
by mowandblow1980
11 433
Newbie
Jhoell
06-25-2016 03:28 AM
06-28-2016 02:11 PM
by Chilehead
2 79
Say Hello !!!
Steve
03-19-2007 11:18 AM
06-28-2016 11:02 AM
by Brownieboy
1,253 438,402
Hello Everyone
JohnsLawnCare
06-22-2016 11:14 AM
06-28-2016 08:36 AM
by Steve
13 267
Firefighter gone Lawn...
Firehouselawn@hotmail.com
03-10-2016 04:50 PM
06-24-2016 07:26 PM
by acrajchel
9 10,134
Exmark Turf Tracer
acrajchel
02-01-2014 11:34 AM
06-24-2016 07:23 PM
by acrajchel
5 2,159
Rubber mulch...
avetslawncare
06-24-2015 09:28 PM
06-24-2016 06:59 PM
by acrajchel
7 3,060
Ybravo 25 mowers
SGL1
06-11-2016 09:52 AM
06-21-2016 03:44 PM
by acrajchel
5 311
Help a Brother Out -...
Hedgemaster
01-23-2012 04:19 PM
06-17-2016 08:28 AM
by SGL1
94 34,526
anyone interested in a...
GoGreenerKS
06-16-2016 01:00 PM
06-17-2016 02:58 AM
by SC93
4 185
Prolin
rmccutchan
05-21-2016 04:53 PM
06-16-2016 05:28 PM
by acrajchel
3 340
Laying new grass, Sod...
WarriorLandscapingCAN
05-23-2016 10:07 AM
06-16-2016 05:27 PM
by acrajchel
2 331
Upgraded to a new mower
Stevenor92
05-17-2016 08:17 PM
06-16-2016 05:22 PM
by acrajchel
9 565
How can I fix my...
WarriorLandscapingCAN
06-10-2016 07:47 PM
06-16-2016 05:19 PM
by acrajchel
2 249
Need a lil help
Cpadgett
06-05-2016 09:51 AM
06-16-2016 05:17 PM
by acrajchel
5 384
help with sole...
greenbuds
03-24-2016 12:21 PM
06-16-2016 05:01 PM
by acrajchel
4 9,785
New Member from...
tiptoppmanager
06-15-2016 07:39 AM
06-15-2016 03:18 PM
by SC93
2 181
Brand new fish pond
Flynn landscaping 2016
06-12-2016 09:53 AM
06-13-2016 11:21 AM
by Steve
1 161
Whats up??
Cpadgett
05-27-2016 10:57 AM
06-06-2016 08:46 PM
by Cpadgett
11 528
New Member from Texas
NathanR
06-02-2016 06:13 PM
06-03-2016 09:17 PM
by SC93
7 342
Edging Fad...
Tree geek
05-10-2016 11:29 PM
06-03-2016 07:02 PM
by SGL1
3 521
To mow weekly or Biweekly
WarriorLandscapingCAN
05-11-2016 04:09 PM
06-03-2016 06:42 PM
by SGL1
11 804
Your Time Lawn Care
yourtimelawncare
05-31-2016 01:12 PM
06-02-2016 10:11 PM
by SC93
2 298
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 04:33 PM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 04:33 PM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy