Lawn Care Business Forum Lawn Care Business Book Lawn Care Business Blog Lawn Care Software
Home Forum Contract & Flyer Templates Blog Software Videos Podcast Calculators / Estimators Store Mower Review Design It Yourself Lawn Business School

Go Back   GopherHaul Landscaping & Lawn Care Business Marketing Forum > Business > Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing & Post your marketing material for review! Lawn Care Marketing, Advertising, and Public Relations Discussion.

Your Most Valuable Asset IsÖ.


Lawn Care Marketing & Post your marketing material for review!

Lawn Care Marketing, Advertising, and Public Relations Discussion.
Reply
 
Thread Tools Search this Thread
  #1  
Old 10-04-2007, 05:22 PM
Steve's Avatar
Steve Steve is offline
Administrator
 
Join Date: May 2003
Posts: 36,683
Rep Power: 10
Steve has disabled reputation
Default

It looks like Chestin is ready to go with his lawn care business monthly newsletter service.

Chestin I don't want you to give away any of your marketing secrets so please don't feel compelled. Are you going to be showing a little of what the newsletters will look like?

I'd love to see and I think they would be a great marketing tool to promote them!

Also, could we do anything to help you promote this on our show? Is there someway we go do some sort of giveaway?

I do believe this is a great service!!!!! Please consider contacting Chestin about this.

This is from Chestin's Blog http://lawncaremarketingmagic.com/wordpress/

Quote:
Originally Posted by [b
Quote[/b] ]Do you know what your businessí most valuable asset is? Well, despite what Iíve said many times in numerous articles Iíve written or in previous emails Iíve sent, Iím changing my story.

You see, typically I would say your most valuable asset is your list of customers.

Think about. Without your customers you donít have any revenue. Without your customers thereís no way your business can grow. Plain and simple, right?

Well, maybe not. Hereís why. Even MORE valuable than your list of customers is the relationship you have with that list. The reason for this is because you could have a list of customers that have bought from you once, but unless you have a good enough relationship that makes them want to buy again, your list isnít worth anything.

Having a good relationship with your list is almost like your very own private bank vault. Anytime you need to increase revenue, simply offer your list a new service. Want to get more new customers? Ask your list to help you out by referring their friends or neighbors.

If you donít have a good relationship with your list of customers, none of this is possible. Each time you want to increase sales or generate referrals you have to start over at the prospecting phase. A VERY expensive way to run a business.

So, if youíre not doing anything to build and strengthen your relationship with your customers, START NOW. Itís especially important this time of year because very shortly they wonít need you (unless you offer winter services as well).

One method I HIGHLY recommend is sending a monthly PRINTED newsletter each month. This is a fantastic way to stay in front of them, remind them who you are, let them know they matter to your business, and ultimately strengthen your relationship.

If you think itís too much work or very expensive itís not. I offer a ready-made newsletter template that will take 30 minutes or so for you to go through and customize it for your business. Then once itís ready to go I can even show you the source I use to print and mail it, all for less than $.80 a piece.

You can literally be done in less than an hour. And, itís an hourís worth of work that will go a LOOONNNGGGG way towards strengthening your business for the long haul.

I offer a brand new pre-printed newsletter each month for only $49, so if youíd like more information about this, just drop me a quick email. Iím working to get all the details up on my website, but unfortunately havenít had time to do so yet. Sorry!

Anyway, if youíll invest the time, effort, and money (doesnít have to be much) it takes to develop a solid relationship with your customers youíll be able to weather the difficult times as well as build a solid business that provides you with the comfortable live youíre after for many years to come.
__________________
- Subscribe to my Lawn Care Marketing Blog Feed and get daily tips sent to you. Free!
Download your Free trial of Gopher Lawn Care Software.
Reply With Quote

Stop guess-timating. Learn how to estimate and make money! $$$
Mow Time Estimator Lawn Care Price Estimator Mulch and Topsoil Calculator Snow Plow Estimate Calculator


Reply

Bookmarks

Thread Tools Search this Thread
Search this Thread:

Advanced Search

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Forum Jump

» Recent Threads
  RatingTitle, Username, & Date Last Post Replies Views
Georgia Boys!
Chilehead
Yesterday 10:23 PM
Yesterday 10:23 PM
by Chilehead
0 21
Repair or replace the...
lxarth
12-17-2014 05:07 PM
Yesterday 10:20 PM
by Chilehead
4 114
Hello from Md
homey
12-17-2014 06:55 PM
Yesterday 09:32 PM
by homey
3 91
Has Obamacare helped or...
Steve
Yesterday 04:37 PM
Yesterday 04:37 PM
by Steve
0 34
Employee job training...
brookline
12-15-2014 08:15 PM
Yesterday 02:09 PM
by SuperiorPower
5 204
I'm BACK!
SuperiorPower
12-16-2014 11:08 PM
Yesterday 02:05 PM
by SuperiorPower
2 117
what do you "love" to...
calebmoss
07-06-2011 10:05 PM
12-17-2014 05:09 PM
by Chilehead
28 8,886
What Fertilizer to Use?
acrajchel
04-07-2014 02:56 PM
12-17-2014 01:11 PM
by Steve
23 2,914
Grass hopper mower
ExtremeLawncareServices
12-05-2013 09:51 AM
12-17-2014 09:40 AM
by SuperiorPower
34 6,059
Peco Bagger
AGPS
11-18-2014 02:20 PM
12-17-2014 09:13 AM
by SuperiorPower
15 1,257
These are the days on...
ExtremeLawncareServices
03-22-2014 10:12 AM
12-15-2014 10:30 PM
by ExtremeLawncareServices
188 16,465
New to Gopher Haul-from...
323k13l
12-12-2014 10:34 PM
12-15-2014 02:58 PM
by Steve
3 247
hi
creteland
12-12-2014 09:06 AM
12-15-2014 01:45 PM
by Steve
5 248
New addition to my small...
googus
12-12-2014 07:36 PM
12-15-2014 07:47 AM
by googus
4 314
Ferris IS700Z
rmccutchan
12-14-2014 01:10 AM
12-14-2014 11:41 PM
by rmccutchan
4 221
Charge what the market...
Billy Goat
12-09-2014 12:39 PM
12-14-2014 06:39 PM
by biglee
20 752
Hi from IL
steveinil
11-25-2014 02:07 PM
12-12-2014 07:18 AM
by steveinil
4 763
Utility Company Right of...
eastsidelandcare
12-11-2014 04:54 PM
12-11-2014 04:54 PM
by eastsidelandcare
0 240
leaf removal
Double J LLC
10-03-2014 05:24 PM
12-11-2014 04:50 PM
by eastsidelandcare
33 3,995
suggestions on full lawn...
Brian3137
12-10-2014 07:18 PM
12-11-2014 03:41 PM
by Steve
6 345
new to me box truck
jrayb39667
03-06-2014 11:20 PM
12-11-2014 09:43 AM
by Sprinkler Buddy
18 3,307
Hello from SW FL!!
5StarLawnscaping
12-05-2014 02:35 PM
12-10-2014 02:45 PM
by WesleySnips
7 586
Echo pb200 blower fuel...
googus
12-06-2014 09:03 PM
12-09-2014 06:35 PM
by Steve
3 427
Facebook
element009
03-23-2011 09:36 AM
12-09-2014 06:24 PM
by Steve
36 9,745
Are you prepared for the...
Steve
12-02-2014 04:13 PM
12-09-2014 06:22 PM
by Steve
7 843
Email Address Name
Just Cuts
12-07-2014 09:49 PM
12-08-2014 03:15 PM
by Steve
3 383
Inspection form
stevef1201
12-07-2014 10:38 AM
12-08-2014 03:10 PM
by Steve
1 384
Truck, Trailer,...
hawthornelawncare
12-23-2011 01:01 AM
12-08-2014 12:37 PM
by jrs.landscaping
108 34,100
Back Pack Blower
Ian Lovejoy
11-09-2014 08:41 AM
12-07-2014 06:35 PM
by stevef1201
24 1,656
Innovation by mandate
bayoubandit
11-29-2014 01:33 PM
12-06-2014 03:27 PM
by SGL1
12 912
Trying something new,...
ExtremeLawncareServices
09-21-2014 10:07 PM
12-05-2014 11:06 AM
by Steve
9 2,212
Good help is hard to find
Hanks Lawn Care Services
11-19-2014 03:27 PM
12-04-2014 01:32 PM
by stevef1201
15 1,392
How many hours is too...
Just Cuts
12-04-2014 09:00 AM
12-04-2014 01:02 PM
by Just for Cuts
6 555
Does this sound like a...
googus
12-03-2014 07:47 AM
12-04-2014 12:37 PM
by Steve
5 629
New website
Chilehead
11-20-2014 04:39 PM
12-04-2014 12:27 PM
by Steve
14 1,176
New website
SGL1
12-02-2014 10:55 PM
12-03-2014 11:17 PM
by BLC7
19 800
Websites, how long...
Dan Tanner
03-09-2014 08:29 AM
12-03-2014 11:12 PM
by SGL1
21 3,182
I Want to buy old...
ExtremeLawncareServices
10-10-2014 11:04 PM
12-03-2014 10:36 PM
by ExtremeLawncareServices
8 1,822
GPS trackers for...
Billy Goat
12-02-2014 06:09 PM
12-03-2014 07:17 PM
by Steve
8 659
My site is on fronts page
tbtigers03
11-14-2014 05:58 PM
12-03-2014 06:31 PM
by SGL1
17 1,392
Hiring Subs over Temps
Billy Goat
12-02-2014 06:26 AM
12-03-2014 01:24 PM
by Steve
3 589
Thanksgiving cards
Steve
11-10-2008 11:57 AM
12-02-2014 11:11 PM
by SGL1
11 9,468
New parking area
ExtremeLawncareServices
11-07-2014 09:47 PM
12-02-2014 02:17 PM
by jrs.landscaping
12 1,437
Pressure Washing...
WesleySnips
07-31-2014 07:13 PM
12-02-2014 08:47 AM
by SGL1
6 1,452
old contracts
bayoubandit
11-29-2014 11:10 AM
12-01-2014 11:20 AM
by Steve
3 673
Hi to you NOTHERNERS
stevef1201
11-11-2014 05:56 PM
12-01-2014 10:54 AM
by Steve
9 1,217
Lawn care truck
Steve
10-10-2009 03:40 AM
12-01-2014 10:45 AM
by Steve
32 15,120
Intuit Quickbooks...
CDLAWNCARE
11-30-2014 10:19 AM
11-30-2014 10:19 AM
by CDLAWNCARE
0 570
Say Hello !!!
Steve
03-19-2007 12:18 PM
11-28-2014 01:36 PM
by Just Cuts
1,196 355,426
Hello from Kentucky
TRV
09-30-2014 06:42 PM
11-28-2014 10:49 AM
by Steve
13 2,265
» Popular Tags
4wd aerocore apartment bid apartment lawn care estimate applying auger bid billy goat brushcutter bush charge christmas deliquentaccounts demonstration ditches employee problems ferris first truck foreman georgia gopherhaul grass hiring holiday how to installation introduction john deere quik trac landscape services lawn lawn care lawn care busines plan lawn care business podcast lawn care business seo lawn care business show lawn care business website lawn care business website seo lawn care seo lawn care website managing a lawn care business marketing mowing mulch mulch price new business ordinance patio install per hour charge podcast profit on employee pto reo savannah search engine optimization shreaded snow plowing starting a business starting a lawn care business start up lawn care business steep lawns steve sulky theft toro toro grand stand tractor auger trailer trailer mate pro tree walk behind wright stander rh
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 06:49 AM.


(C) 2011 Riggs Publications - Terms of use & Privacy Policy

All times are GMT -5. The time now is 06:49 AM.

(C) 2011 Riggs Publications - Terms of use & Privacy Policy